Haunted Attraction Network

What Haunted Attraction Network does

Haunted Attraction Network is a privately held niche trade media company founded in 2014 and headquartered in Valencia, California, with seven employees. It operates a podcast-led media platform serving the haunted attraction industry through daily podcast episodes, a weekly newsletter, video content on YouTube, and original industry research. The network distributes content across 13+ podcast platforms (Apple Podcasts, Spotify, Amazon Music, Audible, iHeartRadio, and others) and maintains social presence on Facebook, Instagram, and LinkedIn.

The company's primary audiences are professional haunted attraction owners and operators, vendors and suppliers (prop makers, animatronics, lighting), theme park entertainment professionals, and home haunt enthusiasts. Content covers vendor product spotlights, convention recaps (TransWorld's Halloween & Attractions Show, East Coast and Midwest Haunters Conventions, Midsummer Scream), Haunted Attraction Association events including the OSCARES awards, and seasonal strategy analysis. The platform has accumulated an archive of more than 1,161 episodes since inception.

Haunted Attraction Network monetizes through sponsorships targeted at the industry's vendor base; Gantom Lighting & Controls is the single publicly disclosed sponsor. Founder/host Philip Hernandez is the principal on-air talent and appears as a guest on other industry podcasts. The business is independently operated with no disclosed institutional funding, parent company, or M&A activity.

Name

Haunted Attraction Network

Legal name

Haunted Attraction Network

Website

https://haunt.news

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Haunted Attraction Network is a niche trade media company that operates daily podcasts, a weekly newsletter, video content, and original research to connect, inform, and educate haunted attraction owners, operators, vendors, and theme park Halloween professionals globally.

Ownership category

akta.pro rank

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Sponsorships: The network generates revenue through sponsorships, with Gantom Lighting & Controls identified as a sponsor on the Sponsors page. Sponsors gain exposure to the network's industry audience of haunted attraction owners, operators, and vendors.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Haunted Attraction Network is a trade media platform that produces and distributes a daily podcast, a weekly newsletter, video content, and original research covering the haunted attraction industry. It serves haunt owners, operators, vendors, and theme park entertainment professionals with news, vendor spotlights, convention coverage, and trend analysis, generating revenue primarily through sponsorships and advertising.

Product overview

Haunted Attraction Network is a media platform for the haunted attraction industry, operating primarily as a podcast network (Haunted Attractions Podcast) supported by a weekly newsletter, video content via YouTube, and an archive of over 1,161 episodes. The platform covers industry news, trend analysis, vendor features, convention coverage, and original research to connect, inform, and educate haunt owners, operators, vendors, and enthusiasts. Content is distributed across multiple podcast platforms and organized by categories including haunt seasons, regional coverage (Florida), vendors, Transworld events, Haunted Attraction Association activities, weekly news, Valentine haunts, and broader haunt trends.

Differentiator

Problem solved

Functional benefit

Products and services

• Haunted Attraction Network Podcast Daily podcast episodes covering haunted attraction industry news, including interviews with haunt owners, operators, and vendors, trend analysis, convention coverage, and original research, distributed free to industry professionals and enthusiasts.
• Haunt Industry Weekly Newsletter Weekly email newsletter delivering haunted attraction industry news, analysis, and event coverage to subscribers.
• Video Content and YouTube Channel Video content including event coverage, haunt walkthroughs, and industry news clips distributed via the dedicated YouTube channel and the website's video section.

Quantifiable outcome

• Over 1,161 episodes produced covering the haunted attraction industry
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Gantom Lighting & ControlsminorGTM or Marketing PartnerGantom Lighting & Controls is a sponsor of the Haunted Attraction Network. The company specializes in illuminating attractions worldwide with intelligent spotlights, serving clients including Netherworld, Dark House, Area 15, and Hagrid's Motorbike Adventure. Sponsorship provides brand visibility to the network's industry audience of haunt operators and vendors.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Park Lore: Theme park editorial media outlet with deep coverage of seasonal events and attraction design. Comparable as a niche editorial brand covering the same industry vertical with similar editorial depth.
• Attractions Magazine: Digital media outlet covering theme parks, attractions, and seasonal events including Halloween programming. Comparable as a niche editorial media property targeting the same enthusiast and operator audience.
• Screamscape: Long-running theme park and attraction news/scoops site. Directly comparable as a single-operator niche media outlet covering theme park and attraction developments including seasonal/Halloween events.
• ThemeParkInsider: Independent news and review site dedicated to theme parks, led by Robert Niles. Highly comparable to Haunted Attraction Network as a niche B2B/consumer media outlet covering the amusement industry with original editorial and audience development.
• Coaster101: Amusement park and roller coaster news/community site. Comparable as a niche enthusiast media outlet covering the amusement park industry with original editorial and audience engagement.

Broad incumbents

• Dread Central: Long-running horror entertainment news and reviews site. Comparable as a broader horror-vertical media outlet with overlapping audience interest in haunt/Halloween content.
• Bloody Disgusting: Established horror entertainment media brand covering film, TV, and events. Comparable as a horror-vertical media outlet, though broader in scope than the haunt-specific focus of Haunted Attraction Network.

Emerging players

• Horror News Network: Horror genre news site covering film, events, and conventions. Partially comparable as horror-vertical editorial media, though with a stronger film focus than Haunted Attraction Network's operator/vendor focus.

Others

• TransWorld Exhibits (Halloween & Attractions Show): Major trade show operator for the haunted attraction industry. Comparable as an industry-ecosystem participant whose events the network covers; functions as an enabling/adjacent peer rather than direct editorial competitor.
• Haunted Attraction Association: Industry trade association for haunt operators that runs the OSCARES awards and State of the Industry seminars. Comparable as the industry body whose activities the network covers; functions as an ecosystem enabler rather than media competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• YouTubeyoutube.com/channel/UCOMVWZnG0FzU7X_dPQ8_HbQ
• Facebookfacebook.com/HauntedAttractionNetwork
• LinkedInlinkedin.com/company/haunted-attraction
• Instagraminstagram.com/haunted_attractions

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Haunted Attraction Network