Haval Motor Rus
Haval Motor Rus is the exclusive Russian distributor and manufacturer of Great Wall Motor's Haval and TANK SUVs, operating a 250+ dealer network across 100+ cities and a full-cycle plant in Tula that serves Russian retail consumers.
- Company typePrivate
- Founded2014
- HeadquartersMoscow, Russia
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Haval Motor Rus does
Haval Motor Rus (legal entity: ООО «Грейт Волл Мотор Rus / Great Wall Motor Rus LLC) is the exclusive Russian distributor and manufacturer of Great Wall Motor's Haval and TANK brands. Founded in February 2014 and headquartered in Moscow, the company combines a 250+ dealer distribution network across 100+ Russian cities (including a dedicated 67-center TANK network in 49 cities) with a full-cycle manufacturing plant in the Tula region (Uzlovaya) opened in June 2019. The Tula facility has produced 500,000+ crossovers since launch, with the lineup encompassing Jolion, M6, F7, F7x, DARGO, DARGO X, H3, H5, H7, H9, and POER models, with JOLION holding the #1 crossover position in Russia.
The business model blends wholesale vehicle distribution with local manufacturing revenue: vehicles are sold through the franchised dealer network and supported via a captive financing ecosystem (Alfa-Bank, VTB, T-Bank), a proprietary GWM mobile app, and embedded services such as Yandex Auto integration and ERA-GLONASS telematics. H1 2026 wholesale volume exceeded 84,000 HAVAL vehicles, with Q2 2026 up 36% versus Q1 2026. The Russian legal entity records 26 employees, indicating a lean distributor/holding structure with operational scale concentrated in the Tula plant and dealer network rather than centralized corporate headcount.
Revenue is driven by unit volume across a price-laddered SUV portfolio, with margin supported by local production (mitigating ruble volatility and import duties) and aftersales parts and service flow (supported by the Klin warehouse expansion to 42,000+ sq.m. in July 2026). Customer concentration is structurally low given the retail-skewed, multi-dealer, multi-brand go-to-market model. Strategic priorities evident in 2026 activity are lineup expansion (multiple model launches), financing breadth, and warehouse capacity to support continued volume growth.
Haval Motor Rus firmographics
Firmographics- Name
- Haval Motor Rus
- Legal name
- ООО «Грейт Волл Мотор Рус»
- Website
- https://haval.ru
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Haval Motor Rus is the exclusive Russian distributor and manufacturer of Great Wall Motor's Haval and TANK SUVs, operating a 250+ dealer network across 100+ cities and a full-cycle plant in Tula that serves Russian retail consumers.
- Ownership category
- akta.pro rank
Haval Motor Rus industry classification
Industry- Product category
- Passenger Vehicles (Crossovers and SUVs)
- NAICS
- Motor Vehicle Gasoline Engine and Engine Parts Manufacturing (33631), Motor Vehicle Transmission and Power Train Parts Manufacturing (336350)
- SIC
- Motor Vehicles & Passenger Car Bodies (3711)
- akta.pro primary industry
- Passenger Vehicle Electrical & Electronics Manufacturing (ICE) (IMACAAAK)
Keywords
Where Haval Motor Rus is headquartered
LocationHeadquarters
- HQ city
- Moscow
- HQ country
- Russia
- HQ region
- Europe
Offices3 records
Markets served
Haval Motor Rus business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Vehicle Sales: Primary revenue stream from retail sales of new HAVAL crossovers and SUVs through authorized dealership network. Revenue generated from individual consumers and corporate fleet buyers.
- Spare Parts and Accessories: Sales of original spare parts, motor oils, accessories, and branded merchandise through dealer network and online store. Revenue from parts replacement during maintenance and repairs.
- Service and Maintenance: Revenue from scheduled maintenance, repairs, and service programs including zero-cost first service, extended protection plans (HAVAL Protection+), and roadside assistance programs.
- Financial Services: Commission revenue from credit partnerships with VTB Bank, T-Bank, and Alfa-Bank, as well as insurance and leasing services offered through dealers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | HAVAL M6 - City crossover starting from ₽2,049,000 |
| Unit Pricing | Pay-as-you-go | HAVAL JOLION - Urban crossover, price as configured |
| Unit Pricing | Pay-as-you-go | HAVAL DARGO - Functional crossover from ₽3,199,000 |
| Unit Pricing | Pay-as-you-go | HAVAL DARGO X - Crossover from ₽3,499,000 |
| Unit Pricing | Pay-as-you-go | HAVAL F7 - Intelligent crossover from ₽2,849,000 |
| Unit Pricing | Pay-as-you-go | HAVAL F7x - Coupe crossover from ₽3,599,000 |
| Unit Pricing | Pay-as-you-go | GWM POER - Pickup truck from ₽3,449,000 |
| Unit Pricing | Pay-as-you-go | HAVAL H3 - Crossover from ₽2,499,000 |
| Unit Pricing | Pay-as-you-go | HAVAL H5 - SUV from ₽4,049,000 |
| Unit Pricing | Pay-as-you-go | HAVAL H7 - SUV from ₽3,799,000 |
| Unit Pricing | Pay-as-you-go | HAVAL H9 - Premium SUV from ₽4,699,000 |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels10 records
Haval Motor Rus product offering
Product offeringCore offering
OOO Great Wall Motor Rus is the exclusive Russian distributor of HAVAL-branded crossovers and SUVs from Chinese parent Great Wall Motor. The company sells a complete lineup of passenger vehicles (Jolion, M6, F7, F7x, Dargo, Dargo X, H3, H5, H7, H9) and the GWM POER pickup through two specialized dealer networks (HAVAL CITY for urban models and HAVAL PRO for off-road SUVs). It also operates a full-cycle manufacturing plant in the Tula region, complemented by financing partnerships, warranty service programs, spare parts logistics and connected vehicle services.
Product overview
HAVAL is an automobile brand of Great Wall Motor company, created in 2013, offering a balanced lineup of crossovers and SUVs adapted for Russian conditions. The portfolio spans urban crossovers (Jolion, M6), intelligent crossovers (F7, F7x), high-functional crossovers (DARGO, DARGO X), elevated clearance crossovers (H3, H5), mid-size crossovers (H7), flagship SUVs (H9), and commercial pickups (GWM POER). Sales are conducted through two dealer networks: HAVAL CITY for urban vehicles and HAVAL PRO for off-road oriented models. The company operates a full-cycle production facility in Tula region, Russia, producing most models locally. Connected services include built-in Yandex Auto (on H3 and H9), mobile app with remote functions, driving statistics, online store, and fleet management. Financial services include credit programs through VTB, Tinkoff, and Alfa-Bank partners. Ownership support encompasses roadside assistance, extended warranty (HAVAL Protection+), trade-in programs, and service contracts.
Differentiator
Problem solved
Functional benefit
Brands
- HAVAL CITY: Dealer network for urban crossovers: HAVAL JOLION, HAVAL DARGO, HAVAL M6, HAVAL F7, HAVAL F7x. Over 165 dealer centers in 98 cities as of mid-2026.
- HAVAL PRO
- TANK
- WEY
- ORA
- POER
Products and services
- HAVAL Jolion Compact urban crossover powered by a 1.5L turbo engine with manual or automatic transmission and front-wheel or all-wheel drive. Positioned as the brand's highest-volume model and the #1 crossover in Russia by 2025 sales.
- HAVAL M6 Family-oriented crossover with 1.5T Optimum engine and manual transmission, available as 2026 model year with refreshed equipment and expanded comfort options.
- HAVAL F7 Intelligent crossover powered by 1.5L or 2.0L turbo engines with 7-speed dual-clutch transmission, available in front-wheel or all-wheel drive. Equipped with modern infotainment including VK Video streaming and other digital services.
- HAVAL F7x Coupe-crossover variant of the F7 with sportier styling, torque-on-demand all-wheel drive and the same 1.5L/2.0L turbo powertrain options.
- HAVAL Dargo High-functional crossover with 2.0L turbo engine available in front-wheel or all-wheel drive configurations, designed for versatile everyday and light off-road use.
- HAVAL Dargo X Ruggedized variant of the Dargo with 2.0L turbo engine and all-wheel drive, positioned as the more off-road capable version of the model.
- HAVAL H3 High-clearance crossover in the HAVAL PRO dealer network, featuring built-in Yandex Auto services and multiple engine and drivetrain options.
- HAVAL H5 Body-on-frame SUV sold through the HAVAL PRO dealer network with a 2.0L turbo diesel engine and 4WD, positioned for off-road use.
Quantifiable outcome
- HAVAL JOLION achieved #1 ranking among crossovers in Russia based on 2025 sales data
- +3 more outcomes
Companies that use Haval Motor Rus
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
Haval Motor Rus technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration16 records
AI capability6 records
Feature4 records
Haval Motor Rus partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Yandex (Яндекс)coreTechnology integration providing built-in services: Yandex Navigation (no registration required), Yandex Music (subscription required), Yandex Books for audiobooks. 4-5GB monthly data included via telematics module. Additional online services available through Wi-Fi connection at no extra charge.
Scale indicators10 records
Recent moves7 records
Expansion highlights5 records
Haval Motor Rus competitors and assessment
Company assessmentBroad incumbents
- UAZ (Ulyanovsk Automobile Plant): UAZ is the Russian manufacturer of body-on-frame SUVs and off-road vehicles (Patriot, Hunter, Pickup). It competes most directly with HAVAL's PRO dealer network and H-series SUVs in the off-road segment.
- AvtoVAZ (LADA): LADA is the dominant Russian domestic automaker with the largest historical dealer network and broadest price coverage. As the incumbent mass-market brand, it competes with HAVAL across nearly all crossover and SUV price points.
Emerging players
- FAW (Russia): FAW is one of China's largest state-owned automakers with a developing presence in Russia, selling sedans and SUVs. Overlaps with HAVAL at the value end of the crossover segment and supports the encroachment of Chinese OEMs in the Russian auto market.
- GAC Motor Russia: GAC Motor is a Chinese state-owned OEM expanding its presence in Russia with crossover and SUV offerings. Smaller brand share than HAVAL but follows the same Chinese OEM localization playbook in the Russian market.
- BAIC Motor Russia: BAIC is a Chinese state-owned automaker distributing SUVs and crossover models in Russia. Competes with HAVAL in select SUV price tiers and is part of the broader Chinese OEM cohort expanding Russian market presence.
Direct peers
- Changan Automobile Russia: Changan is a Chinese state-owned automaker with active Russian operations and a crossover/SUV portfolio (CS-series, UNI-series). Competes directly with HAVAL on price and dealer channel in the Russian market.
- Geely Motors Russia: Geely sells passenger cars and SUVs in Russia through an established dealer network, including Coolray and Atlas models that overlap with HAVAL's Jolion and F-series. Direct overlap in crossover segment and Chinese-brand positioning.
- Chery Automobile Russia: Chery is a major Chinese OEM with a substantial crossover and SUV lineup sold in Russia. It directly competes with HAVAL in the same urban crossover and SUV price segments and is the most direct peer among Chinese brands in Russia.
- ORA (Russia): ORA is GWM's premium urban electric vehicle brand launched in Russia in October 2023. Sister brand under the same parent, sharing the Russian distribution infrastructure and digital ecosystem investments.
- TANK (Russia): TANK is Great Wall Motor's premium body-on-frame SUV brand, sold in Russia through 67 dedicated centers. Sister brand under the same GWM parent, sharing platform technology, manufacturing footprint, and dealer expansion strategy.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Haval Motor Rus social profiles
Digital presenceHaval Motor Rus financial estimates
Financial estimateRevenue estimate
Valuation estimate
Haval Motor Rus leadership team
Management profileNumber of profiles
Profiles1 record
Haval Motor Rus subsidiaries and ownership
Company hierarchySubsidiaries1 record
Haval Motor Rus funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Haval Motor Rus M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Haval Motor Rus
What does Haval Motor Rus do?
OOO Great Wall Motor Rus is the exclusive Russian distributor of HAVAL-branded crossovers and SUVs from Chinese parent Great Wall Motor. The company sells a complete lineup of passenger vehicles (Jolion, M6, F7, F7x, Dargo, Dargo X, H3, H5, H7, H9) and the GWM POER pickup through two specialized dealer networks (HAVAL CITY for urban models and HAVAL PRO for off-road SUVs). It also operates a full-cycle manufacturing plant in the Tula region, complemented by financing partnerships, warranty service programs, spare parts logistics and connected vehicle services.
Is Haval Motor Rus a public or private company?
Haval Motor Rus is a private company. It is classified as corporate owned and is currently operating.
When was Haval Motor Rus founded?
Haval Motor Rus was founded in 2014. It employs 11 to 50 people.
Where is Haval Motor Rus based?
Haval Motor Rus is headquartered in Moscow, Russia, in the Europe region.
How does Haval Motor Rus make money?
Four revenue lines are on record. Vehicle Sales are the primary driver. The others are spare Parts and Accessories, service and Maintenance and financial Services.
Who are Haval Motor Rus's main competitors?
Broad incumbents on record are UAZ (Ulyanovsk Automobile Plant) and AvtoVAZ (LADA). Emerging players are FAW (Russia), GAC Motor Russia and BAIC Motor Russia. Direct peers are Changan Automobile Russia, Geely Motors Russia, Chery Automobile Russia, ORA (Russia) and TANK (Russia).
Does Haval Motor Rus have an API?
No public API is recorded for Haval Motor Rus.
What industry is Haval Motor Rus in?
Haval Motor Rus's product category is Passenger Vehicles (Crossovers and SUVs). Its primary akta.pro industry code is IMACAAAK, Passenger Vehicle Electrical & Electronics Manufacturing (ICE). Its NAICS code is 33631 and its SIC code is 3711.