Heartland Alliance International

Name

Heartland Alliance International

Legal name

Heartland Alliance International, Inc.

Website

https://heartlandallianceinternational.org

Company type

Private

Founded year

1889

Operating status

Operating

Headcount range

251–500 employees

Ownership category

akta.pro rank

Product category

Humanitarian and Social Services

NAICS

Community Food and Housing, and Emergency and Other Relief Services (6242), Educational Support Services (611710), Emergency and Other Relief Services (624230)

SIC

Services-Social Services (8300)

akta.pro primary industry

Refugee & Immigrant Support Services (BPAGAEAI)

akta.pro secondary industries

Refugee, IDP & Migration Humanitarian Assistance (BPAGAAAH), Refugee, Migration & Displacement Support (BPAGABAH), Refugee & Humanitarian Newcomer Orientation (Resettlement Support) (EDAAADAI), Community Centers & Neighborhood Support Services (BPAGAEAL)

Keywords

• Humanitarian aid services
• Migrant integration support
• Trauma-informed care
• Refugee legal protection
• Gender-based violence prevention

Headquarters

HQ city

Chicago

HQ country

United States

HQ region

North America

Offices13 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Others

Revenue model

1. Institutional Grants and Government Funding: HAI is funded primarily through grants from U.S. government agencies and international development institutions. The 2025 Annual Report notes that major reductions in U.S. government funding posed significant challenges, but the organization continued delivering services. Additional funding comes from multilateral development banks (e.g., CAF) and government partnerships in Colombia.
2. Donations: Individual donations are solicited via the organization's website. A monthly giving program ('A monthly gift helps us to advance human rights and champion human dignity') is promoted to supporters.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

Heartland Alliance International is a nonprofit humanitarian organization that delivers free, trauma-informed social services to vulnerable populations—primarily Venezuelan migrants, Colombian returnees, conflict-affected communities, trafficking survivors, and women and girls at risk. Its core offering is a multi-sectoral program portfolio integrating mental health care, legal protection (asylum, PPT regularization), livelihoods support (vocational training, entrepreneurship, employment placement), and violence prevention, delivered through field offices across Colombia and the VenEmprende digital platform for migrant entrepreneurship.

Product overview

Heartland Alliance International operates as a nonprofit humanitarian organization offering a portfolio of social service programs rather than a technology product. Its primary digital offering is VenEmprende, a Colombian directory platform connecting over 1,000 entrepreneurial ventures led by migrants and returnees. The organization also operates the Sello 'Empleando sin Fronteras' certification program recognizing companies committed to labor integration, delivered through the Ruta de Empleabilidad model that has supported more than 79,000 individuals. Supporting offerings include annual impact reports and independently audited financial statements demonstrating organizational transparency.

Differentiator

Problem solved

Functional benefit

Brands

• VenEmprende: A Colombian digital directory platform that brings together more than 1,000 entrepreneurial ventures led by Venezuelan migrants, Colombian returnees, and host communities, promoting economic integration and local development.
• Empleando sin Fronteras

Products and services

• VenEmprende A Colombian digital directory platform that aggregates more than 1,000 entrepreneurial ventures led by Venezuelan migrants, Colombian returnees, and host communities. The searchable platform connects entrepreneurs across arts, food, beauty, construction, home goods, pets, fashion, professional services, technology, and tourism sectors, and is available in Spanish.
• Sello Empleando sin Fronteras (Working Without Borders Seal) An employer certification and recognition program that awards the 'Empleando sin Fronteras' seal to Colombian companies demonstrating commitment to labor integration of migrants, refugees, and vulnerable populations, co-recognized with the Colombian Ministry of Labor. The seal serves as a public marker of inclusive hiring and access to HAI's pre-qualified migrant talent pool.
• Ruta de Empleabilidad (Employability Pathway) A comprehensive program model that accompanies individuals through migration regularization (PPT, asylum), technical training, employment placement, and post-employment support. Through this pathway HAI has guided more than 79,000 people toward economic and social stability, and the program interfaces with the Sello Empleando sin Fronteras corporate partners for labor placement.
• Multi-sectoral Trauma-Informed Case Management and Protection Services Free, trauma-informed case management integrating mental health care, legal protection (asylum application support, PPT regularization, COLPENSIONES and ARL enrollment), safe housing, psychosocial support, and protection services for Venezuelan migrants, Colombian returnees, and conflict-affected populations across Colombian field offices in Barranquilla, Bogotá, Cali, Medellín, Pasto, Necoclí, Valle del Cauca, Chocó, Nariño, Cauca, Córdoba, and Cundinamarca.
• Roperos de Inclusión (Inclusion Wardrobe) Program A circular-economy microenterprise program that creates 'Inclusion Wardrobes' for secondhand clothing commercialization at accessible prices, promoting socioeconomic development for migrants and host-community members. The program operates 23 locations across 15 municipalities in Valle del Cauca and is being formalized through a CAF-supported methodology for implementation, monitoring, evaluation, and financial sustainability.
• ASEVIS-Certified Technical Training and Diploma Validation Program A 2025 partnership with ASEVIS offering HAI-referred beneficiaries high school diploma validation and certified technical training in nursing, healthcare administration, accounting, and occupational health and safety across Pasto, Bogotá, Cali, and Medellín, with capacity for 320 participants.

Quantifiable outcome

• More than 79,000 people guided toward economic and social stability through the Employability Pathway
• +4 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and key.

• CORPVOLVEN (Corporación de Voluntarias Venezolanas)coreStrategic or Co-development PartnerFounded in 2018 by Venezuelan and Colombian women, CORPVOLVEN leads a community-based mental health project ('Grupos de Ayuda Mutua') in Bello, Antioquia and Comuna 6 de Medellín. With HAI grant support, the initiative serves 30 women migrants, returnees, and host community members through mutual aid circles, workshops, and cultural activities addressing migration grief, violence prevention, and cultural integration. The project strengthens community mental health networks and women's leadership.
• Ministerio del Trabajo (Ministry of Labor, Colombia)coreStrategic or Co-development PartnerThe Colombian Ministry of Labor co-supported the 'Empleando sin Fronteras' recognition event, which celebrated 10 Colombian companies for their commitment to labor inclusion of Venezuelan migrants, returnees, and host communities. The event highlighted integration as a pillar for peace and sustainable development.
• ASEVIS (Asociación Educativa Vida y Salud)keyStrategic or Co-development PartnerASEVIS is a private, non-profit educational institution with over 26 years of experience offering certified technical training in nursing, healthcare administration, accounting, and occupational health and safety. HAI partnered with ASEVIS in July 2025 to enable 320 migrants, returnees, and host community members in Pasto, Bogotá, Cali, and Medellín to validate their high school diplomas and access certified job training programs.
• Empleando sin Fronteras Partner Companies (Alcata Group, Chamorro Portilla, Dream Burger, Grupo Avez, Makro, Mesofoods, La Rústica Arepería, Sodexo, Sophem BPO, Sunshine Bouquet)keyStrategic or Co-development PartnerTen Colombian companies received the 'Empleando sin Fronteras' (Working Without Borders) seal—a recognition initiative by HAI that highlights companies leading in inclusive labor practices. These companies provide employment to Venezuelan migrants, Colombian returnees, and host community members, and serve as models for the employability pathway approach.
• Migración ColombiacoreStrategic or Co-development PartnerMigración Colombia is the government agency responsible for migration management in Colombia. HAI references Migración Colombia's data on Venezuelan migrants (more than 1.9 million PPTs issued; 13,000+ in Pasto; 590,737 in Bogotá) and directs beneficiaries to official channels for regularization and information.

Scale indicators16 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• International Organization for Migration (IOM): UN-related migration agency with large-scale Colombia presence, providing regularization, livelihoods, and reintegration programming to Venezuelan migrants — partially overlapping HAI's mandate.
• World Vision International: Large faith-based humanitarian organization with extensive protection, livelihoods, and child-focused programming for vulnerable populations in Colombia and globally.
• UNHCR (UN Refugee Agency): The UN system-wide agency for refugees, setting global protection standards and convening government responses on Venezuelan displacement — including in Colombia where HAI operates.
• Save the Children: Major international NGO with active Colombia programming on child protection, education, and migration — overlapping with HAI's youth, women, and family-focused services.

Direct peers

• Refugees International: U.S.-based advocacy and policy organization focused on displaced populations, with overlapping concerns around Venezuelan migration in Colombia and protection frameworks.
• HIAS: Jewish-American refugee resettlement and protection agency operating in Latin America with services spanning asylum support, legal aid, and economic integration for forcibly displaced populations.
• Mercy Corps: Global humanitarian and development organization delivering livelihoods, protection, and economic integration programming for vulnerable and displaced populations, including active Colombia operations.
• Norwegian Refugee Council: Major displacement-focused INGO providing protection, livelihoods, and shelter support in conflict-affected countries, including in the Latin American migration corridor.
• International Rescue Committee: Major U.S.-headquartered humanitarian NGO delivering refugee resettlement, protection, and livelihoods services globally, including in Colombia. Most directly comparable to HAI on mission, model, and beneficiary base.

Regional players

• Caritas Colombia: Colombian Catholic confederation delivering humanitarian assistance, migration support, and community development across the same conflict-affected departments where HAI operates.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@HeartlandAlliancIntl
• Facebookfacebook.com/HAInternational
• LinkedInlinkedin.com/company/heartland-alliance-international-europe
• Instagraminstagram.com/hainternational_

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Heartland Alliance International