Heartland Tv
Heartland TV is a privately held, Copenhagen-based independent television production company that develops and licenses lifestyle, factual, and true crime programs to Danish and international TV channels and streaming platforms under a B2B, sales-led model.
- Company typePrivate
- Founded-
- HeadquartersCopenhagen, Denmark
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Heartland Tv does
Heartland TV is a privately held Danish television production company headquartered in Copenhagen at Strandgade 98, 1401 København K. The company develops and produces original TV programs in three specialized genres — lifestyle, factual, and true crime — and licenses that content to Danish and international TV channels and streaming platforms. Its operating model is B2B and sales-led, with direct commercial relationships to broadcasters serving as the primary go-to-market motion; revenue is generated through program licensing fees, production fees, and potentially format rights, with project-based pricing negotiated per commission. The firm is led by a two-person executive team — CEO Merete Mortensen and COO/co-owner Jonas Ask Hamed — and operates as a founder/management-owned independent with no disclosed parent company, external investors, or subsidiaries. Production is described as collaborative across office, field, studio, and client-facing settings, and the company's public footprint (a Wix-hosted website with an active productions catalog and a live job page) is consistent with a small independent production house rather than a platform or technology business. There is no proprietary software product, no app, no public API, and no disclosed AI capabilities; the underlying technology stack is standard broadcast production equipment and techniques. Public-facing distribution is minimal — a single Facebook page and direct email contact — reflecting an industry in which deal flow is driven by commissioner relationships and industry reputation rather than consumer marketing.
Heartland Tv firmographics
Firmographics- Name
- Heartland Tv
- Legal name
- Heartland TV
- Website
- https://heartlandtv.dk
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Heartland TV is a privately held, Copenhagen-based independent television production company that develops and licenses lifestyle, factual, and true crime programs to Danish and international TV channels and streaming platforms under a B2B, sales-led model.
- Ownership category
- akta.pro rank
Heartland Tv industry classification
Industry- Product category
- TV Production Services
- NAICS
- Motion Picture and Video Production (51211)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro industry
- Unscripted/Reality TV Production (Live-Action)Media, Entertainment & Sports/Film & Video Production/Distribution/Film & TV Production (Live-Action)Live-Action TV Movies, Miniseries & Specials ProductionMedia, Entertainment & Sports/Film & Video Production/Distribution/Film & TV Production (Live-Action)
Keywords
Where Heartland Tv is headquartered
LocationHeadquarters
- HQ city
- Copenhagen
- HQ country
- Denmark
- HQ region
- Europe
Offices1 record
Markets served
Heartland Tv business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- TV Program Production and Licensing: Heartland TV generates revenue by developing, producing, and licensing original TV programs (lifestyle, factual, and true crime genres) to Danish and international TV channels and streaming platforms. Revenue is likely earned through program licensing fees, production fees, and potentially format rights sales.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
Heartland Tv product offering
Product offeringCore offering
Heartland TV is a Danish TV production company that develops and produces original lifestyle, factual, and true crime programs for Danish and international TV channels and streaming platforms. The company operates an end-to-end production model spanning concept development through studio and field production, delivering finished programs to broadcasters under licensing and production agreements.
Product overview
Heartland TV is a Danish TV production company that develops and produces lifestyle, factual, and true crime programs for Danish and international channels and platforms. The company operates as a single integrated production house rather than a platform-based product architecture, with no distinct named software products or modules identified in the available sources. The homepage displays various production thumbnails organized under 'Seneste produktioner' (latest productions), representing television program content rather than product offerings.
Differentiator
Problem solved
Functional benefit
Products and services
- Lifestyle TV Program Production End-to-end development and production of lifestyle television programs for Danish and international TV channels and streaming platforms.
- Factual TV Program Production Development and production of factual documentary-style television programs for Danish and international TV channels and streaming platforms.
- True Crime TV Program Production Development and production of true crime television programs for Danish and international TV channels and streaming platforms.
Companies that use Heartland Tv
Customer profileSegments2 records
Ideal customer profiles2 records
Heartland Tv technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Heartland Tv partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights3 records
Heartland Tv competitors and assessment
Company assessmentDirect peers
- Miso Film: Nordic scripted and factual production company producing content for Danish broadcasters and global streamers. Comparable B2B model and Danish production base, though Miso skews more scripted than Heartland TV.
- Apple Tree Productions: Danish factual and entertainment production house producing lifestyle and documentary content for Danish and international broadcasters. Closely comparable in genre focus, B2B licensing model, and Danish-based operating geography.
- Zentropa: Historic Danish production company producing film, TV, and series content for Nordic and international markets. Comparable Copenhagen base and B2B TV production model with broader scale.
- SAM Productions: Danish independent production company producing scripted and unscripted TV for Nordic and international broadcasters. Directly comparable as a Copenhagen-based indie of similar scale competing for the same Danish commissioning budgets as Heartland TV.
- Snowman Productions: Copenhagen-based independent producer of factual, documentary, and lifestyle programming for Nordic and international markets. Overlaps directly with Heartland TV's factual/lifestyle focus and similar indie scale.
Broad incumbents
- ITV Studios: Global content producer and distributor with factual and entertainment production labels serving international broadcasters. Comparable production/licensing business model and lifestyle/factual genre breadth.
- Nordisk Film Production: Largest Nordic production and distribution group operating across scripted, factual, and entertainment TV. Comparable in production activity and Danish market presence, but operates at substantially larger scale than Heartland TV.
- Banijay: Global content production and distribution group with deep factual, lifestyle, and true crime portfolio including Nordic labels. Overlaps with Heartland TV's genre mix; competes for the same international format/licensing revenue but at vastly greater scale.
- All3Media: International independent production group producing factual, lifestyle, and entertainment programming for global broadcasters. Comparable B2B production/licensing model and genre mix, but operating at much greater scale than Heartland TV.
Others
- DR International Sales: Distribution arm of Danish public broadcaster DR, selling DR-produced content internationally and commissioning from Danish indies. Functions as both a peer producer of Danish factual content and a key buyer of Heartland TV's programs.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Heartland Tv social profiles
Digital presenceHeartland Tv financial estimates
Financial estimateRevenue estimate
Valuation estimate
Heartland Tv leadership team
Management profileNumber of profiles
Profiles2 records
Heartland Tv funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Heartland Tv M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Heartland Tv
What does Heartland Tv do?
Heartland TV is a Danish TV production company that develops and produces original lifestyle, factual, and true crime programs for Danish and international TV channels and streaming platforms. The company operates an end-to-end production model spanning concept development through studio and field production, delivering finished programs to broadcasters under licensing and production agreements.
Is Heartland Tv a public or private company?
Heartland Tv is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Heartland Tv founded?
Heartland Tv was founded in -1. It employs 11 to 50 people.
Where is Heartland Tv based?
Heartland Tv is headquartered in Copenhagen, Denmark, in the Europe region.
How does Heartland Tv make money?
One revenue line is on record: TV Program Production and Licensing.
Who are Heartland Tv's main competitors?
Direct peers on record are Miso Film, Apple Tree Productions, Zentropa, SAM Productions and Snowman Productions. Broad incumbents are ITV Studios, Nordisk Film Production, Banijay and All3Media. DR International Sales is listed as an others.
Does Heartland Tv have an API?
No public API is recorded for Heartland Tv.
What industry is Heartland Tv in?
Heartland Tv's product category is TV Production Services. Its primary akta.pro industry code is MPADABAC, Unscripted/Reality TV Production (Live-Action), with a secondary code of MPADABAD, Live-Action TV Movies, Miniseries & Specials Production. Its NAICS code is 51211 and its SIC code is 7812.