Embroidery Designer & Consultant

What Embroidery Designer & Consultant does

Heirlooms and Embroidery is a custom embroidery design and consulting business founded by Kathleen E. Clark around 1985 and operated as a sole proprietorship from Fort Myers, Florida. The company produces made-to-order embroidered items using sewing, embroidery, and serger machines, drawing on premium fabrics (pure cotton, Nelona, Batiste) and soft cotton laces and trims. Its product portfolio centers on three categories: christening gowns and accessories (the flagship vertical, with gowns ranging from $150 basic to $2,000+ luxury and 3–6 month lead times), home decor items (designer pillows, table linens, embroidered pictures and frames), and personal accessories (lace earrings from $7.50, custom purses from $55, wedding handkerchiefs and ring pillows from $45). The business also offers pleating and machine smocking applied to customer-provided fabric at $1.50 per stitching line.

Revenue is generated entirely through direct-to-consumer unit pricing for bespoke orders. Customers contact Kathleen directly via email ([email protected]) or phone to scope projects, with payment accepted via check, money order (10-day wait), or PayPal; no credit cards or retail/wholesale channels are used. The go-to-market motion is consultation-based, anchored by a static website portfolio of photo galleries and online Sulky/Robison-Anton thread color charts. Customer segments are horizontal across four personas — parents/families, brides, home decor enthusiasts, and fashion-conscious consumers — with no enterprise contracts or named institutional clients.

Kathleen's credentials include 39 years of combined embroidery/sewing experience, 7 years teaching, the 2004 Martha Pullen licensing, the Husqvarna Award for Excellence, and the Husqvarna Creative Challenge 2004. The business holds no external funding, has no parent company, and is not incorporated; ownership and operations are concentrated entirely in the owner-designer. The website remains active with updates as recent as February 2024.

Name

Embroidery Designer & Consultant

Legal name

Heirlooms and Embroidery

Website

https://heirloomsembroidery.com

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

101–250 employees

Short description

Heirlooms and Embroidery is a Fort Myers, Florida-based custom embroidery studio operated by Kathleen E. Clark, producing made-to-order christening gowns, home decor, and personal accessories for individual consumers via direct email/phone consultation.

Ownership category

akta.pro rank

Product category

Custom Embroidery Services

NAICS

Narrow Fabric Mills and Schiffli Machine Embroidery (31322), Jewelry and Silverware Manufacturing (33991), Curtain and Linen Mills (31412), Other Textile Product Mills (3149)

SIC

Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300), Costume Jewelry & Novelties (3960)

akta.pro primary industry

Needlepoint & Embroidery Shops (CRALADAE)

akta.pro secondary industries

Bridal Gown Alterations & Restoration (HSAJAGAB), Vintage & Heirloom Textile/Garment Conservation (HSAJAGAH), Children’s Special Occasion Wear Care (HSAJAGAK), Custom Fashion/Costume & Alternative Materials Jewelry (CRAKAHAC)

Keywords

• Custom embroidery design
• Christening gowns
• Heirloom sewing
• Handcrafted textiles
• Embroidery consulting

Headquarters

HQ city

Fort Myers

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations

Revenue model

1. Custom Embroidery Product Sales: One-time purchase of custom-made embroidered items including christening gowns, home decor accessories, and personal accessories. Items are made to order based on customer specifications.
2. Custom Embroidery Services: Embroidery designs applied to customer-provided items. Services include pleating and machine smocking done onto customer fabric at $1.50 per smocking stitching line.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

Heirlooms and Embroidery is a custom embroidery design and consulting business that creates handmade christening gowns, appliques, home decor, and personal accessories. The practice provides one-of-a-kind, heirloom-quality pieces commissioned by individual clients, with design services directed by Kathleen E. Clark.

Product overview

Heirlooms and Embroidery is a custom embroidery design and consulting business operated by Kathleen E. Clark. The company operates as a custom craft and design studio rather than a software product company. Its core offerings include custom-made Christening Gowns (handmade and embroidered, $150-$2,000+), Designer Pillows/Cushions ($50-$125+), Home Decor items (table runners, embroidered pictures, wall hangings), Personal Accessories (earrings from $7.50, purses from $55, wedding accessories from $45), and Bonnets/Booties ($20-$40+). All items are handmade or embroidered using sewing, embroidery, and serger machines on high-quality fabrics and threads. The business offers custom design services where customers can provide their own garments for embroidery or commission bespoke items.

Differentiator

Problem solved

Functional benefit

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Martha PullencoreStrategic or Co-development Partner · 1 January 2004Kathleen Clark has been licensed by Martha Pullen in 2004. She has worked with Martha on several projects and has proven her skills with one of the best in the industry. The licensing grants Kathleen approval to utilize her talents on customer projects under the Martha Pullen brand recognition.

Scale indicators2 records

Recent moves3 records

Expansion highlights2 records

Others

• Sulky: Major embroidery thread and stabilizer brand referenced directly on the studio's website (thread color charts). Upstream material supplier and ecosystem participant for custom embroidery operations.
• Etsy: Online marketplace hosting thousands of independent custom-embroidery, christening-gown, and heirloom-accessory makers. Functions as the primary discovery and distribution channel where a small studio like Heirlooms and Embroidery would compete for customer attention.
• Madeira: Global manufacturer of embroidery threads and supplies widely used in custom embroidery studios. Functions as an upstream material supplier to small custom-embroidery businesses like Heirlooms and Embroidery.
• Husqvarna Viking: Leading embroidery and sewing machine manufacturer whose products Kathleen E. Clark uses and whose industry awards (Husqvarna Award for Excellence, Creative Challenge) she has won. Enabling infrastructure provider for the studio's craft capability rather than a competitor.

Broad incumbents

• Hobby Lobby: Large US craft and home decor retailer carrying fabric, sewing, embroidery supplies, and finished home decor items. Comparable as a broad incumbent in the craft/home-textile retail space though not a custom-embroidery specialist.
• JOANN: The largest US specialty retailer of fabrics, sewing, needlework, and embroidery supplies. Operates broadly across the same craft category as Heirlooms and Embroidery but sells materials and mass-market finished goods rather than bespoke custom embroidery commissions.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/embroidery-designer-&-consultant

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Embroidery Designer & Consultant