What Heli Forklift does

Anhui Forklift Group Corporation Ltd., operating commercially as HELI Forklift, is a Chinese state-owned enterprise founded in 1958 and headquartered in Hefei, Anhui. The company designs, engineers, and manufactures industrial lift trucks and warehouse equipment across a multi-category platform that includes IC forklifts, electric forklifts, lithium-ion forklifts, narrow-aisle trucks, warehouse equipment, heavy-duty forklifts, industrial tractors, cushion-tire forklifts, rough-terrain forklifts, and Automated Guided Vehicles (AGVs). Underlying technology centers on lithium-ion battery systems for new-energy forklifts and AGV-based intelligent logistics, supported by an intellectual property portfolio covering 1,700+ models across 512 product categories.

HELI monetizes almost exclusively through direct hardware sales (quote-based enterprise B2B pricing) of forklifts, attachments, spare parts, and integrated intelligent-logistics solutions, with regional sales entities serving China, Europe, North America, Canada, Australia, New Zealand, broader Asia, Pakistan, and the Middle East, and claimed reach across 120+ countries. The go-to-market is enterprise field sales targeting industry-specific solutions in automotive, chemical, cold chain, foundry, home appliance, home furnishing, leasing, photovoltaic, and stone verticals. The company has been ranked among the world's top 10 forklift manufacturers by MMH's Top 20 Industrial Lift Truck Suppliers since 2006 and was named a Top 10 Leading Enterprise in Anhui's Industry in 2023.

Key data gaps that limit further specificity: no revenue, EBITDA, or unit-volume figure is disclosed; the available employee count (91) appears to reflect a narrow subset of total enterprise headcount given the multi-country operating model and top-10 global ranking; and there is no disclosed information on ownership structure beyond the SOE designation, recent M&A, capital raises, or leadership transitions.

Name

Heli Forklift

Legal name

Anhui Forklift Group Corporation Ltd.

Website

https://heliforklift.net

Company type

Private

Founded year

1958

Operating status

Operating

Headcount range

51–100 employees

Short description

HELI Forklift (Anhui Forklift Group Corporation Ltd.) is a Chinese state-owned industrial truck manufacturer, founded in 1958, producing IC, electric, Li-ion forklifts and AGVs for enterprise customers across automotive, chemical, cold chain, and other verticals in 120+ countries.

Ownership category

akta.pro rank

Product category

Industrial Forklifts and Material Handling Equipment

NAICS

Material Handling Equipment Manufacturing (33392), Industrial Truck, Tractor, Trailer, and Stacker Machinery Manufacturing (333924)

SIC

Industrial Trucks, Tractors, Trailors & Stackers (3537), Wholesale-Industrial Machinery & Equipment (5084)

akta.pro primary industry

Forklifts & Industrial Trucks (IC & Electric) (IMAHABAA)

akta.pro secondary industries

Material Handling & Industrial Lift Vehicle Manufacturing (Forklifts/Telehandlers/Reach Stackers) (IMACAFAD), Loading/Unloading & Transfer Equipment (Telescopic Conveyors, Loaders, Tipplers) (IMAHABAI), Lifting Attachments & Material Handling Accessories (Fork Attachments, Slings, Rigging) (IMAHABAJ)

Keywords

• Industrial forklifts
• Warehouse equipment
• Lithium-ion forklifts
• Automated guided vehicles
• Material handling solutions

Headquarters

HQ city

Hefei

HQ country

China

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Industrial Forklift Sales: Manufacture and sale of industrial lift trucks including IC forklifts, electric forklifts, lithium-ion forklifts, narrow aisle trucks, warehouse equipment, heavy forklifts, tractors, cushion tire forklifts, rough terrain forklifts, and AGVs. Primary revenue stream from direct sales to enterprise customers across multiple industry verticals.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Anhui Forklift Group Corporation Ltd. (HELI) manufactures and sells a broad range of industrial lift trucks and warehouse equipment — IC forklifts, electric forklifts, lithium-ion forklifts, narrow aisle forklifts, heavy forklifts, cushion tire forklifts, rough terrain forklifts, warehouse equipment, industrial tractors, counterbalance lift trucks, and Automated Guided Vehicles (AGVs) — to enterprise industrial customers via direct sales through regional distribution offices. The company also delivers industry-specific material handling solutions for automotive, chemical, cold chain, foundry, home appliance, home furnishing, leasing, photovoltaic, and stone industries, plus an intelligent logistics solution built around AGVs for smart warehousing.

Product overview

Anhui Forklift Group Corporation Ltd. (HELI) offers a comprehensive portfolio of industrial lift trucks and warehouse equipment under the HELI brand. The product lineup includes IC Forklift, Electric Forklift, Li-ion Forklift, Narrow Aisle, Warehouse Equipment, Heavy Forklift, Tractor, Cushion Tire Forklift, Rough Terrain Forklift, and Automated Guided Vehicle (AGV) systems. The company has developed 1,700+ models across 512 product categories, ranking among the world's top 10 forklift manufacturers. HELI also provides industry-specific solutions (automotive, chemical, cold chain, foundry, home appliance, home furnishing, leasing, photovoltaic, and stone industries) and Intelligence Logistics solutions featuring AGVs for smart warehouse automation. The product architecture follows a multi-category platform approach, offering both traditional internal combustion models and new energy electric/Li-ion variants to serve diverse industrial material handling requirements.

Differentiator

Problem solved

Functional benefit

Brands

• HELI: Main brand series of industrial forklifts including Li-ion forklifts, counterbalance lift trucks, and AGVs for warehouse operations.

Products and services

• IC Forklift Internal combustion forklift powered by traditional fuel sources, part of the HELI industrial lift truck series for industrial material handling.
• Electric Forklift Electric-powered forklift for warehouse and industrial material handling operations.
• Li-ion Forklift Lithium battery-powered forklift featuring advanced new energy technology for sustainable and efficient warehouse operations.
• Narrow Aisle Forklift Specialized forklift designed for operation in narrow aisle warehouse environments to maximize storage density.
• Warehouse Equipment Complete range of warehouse handling equipment including pallet trucks and related material handling solutions.
• Heavy Forklift High-capacity forklift designed for heavy-duty industrial applications and large-scale material handling.
• Industrial Tractor Industrial towing tractor for warehouse and manufacturing facility logistics operations.
• Cushion Tire Forklift Forklift with cushion tires designed for indoor warehouse and smooth surface applications.
• Rough Terrain Forklift Off-road capable forklift designed for outdoor and uneven terrain industrial applications.
• Automated Guided Vehicle (AGV) Autonomous guided vehicle for intelligent warehouse logistics and automated material handling operations.
• Counterbalance Lift Truck Standard counterbalance forklift design for general-purpose material handling applications.
• Intelligent Logistics Solutions Full-scenario intelligent logistics solutions covering intelligent warehousing, intelligent material handling, and integrated logistics operations for smart warehouse ecosystems.
• Industry Solutions Tailored forklift and logistics solutions for specific industries including automotive, chemical, cold chain, foundry, home appliance, home furnishing, leasing, photovoltaic, and stone industries.
• Genuine HELI Parts Genuine HELI replacement parts and components for maintenance and repairs of industrial forklift equipment.
• Forklift Attachments Forklift attachments and accessories to extend functionality for specialized material handling tasks.

Segments9 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Kion Group (Linde Material Handling, STILL): European forklift leader with strong premium-brand Linde and STILL franchises, warehousing solutions, and automation; directly comparable in product breadth and global ambitions.
• Lonking Holdings: Chinese heavy machinery and forklift OEM competing with Heli in domestic and emerging-market lift truck segments, with comparable product breadth.
• Hyster-Yale Materials Handling: US-listed lift truck OEM with Hyster and Yale brands covering IC, electric, and warehouse equipment; competes with Heli in industrial and warehouse segments globally.
• Jungheinrich: German intralogistics specialist offering forklifts, warehouse equipment, and increasingly automation/AGVs; highly comparable in warehouse and Li-ion forklift focus.
• Doosan Industrial Vehicle: Korean forklift OEM competing with Heli in mid-market IC and electric lift trucks, with growing presence in emerging markets.
• Toyota Material Handling: World's largest forklift OEM offering IC, electric, and Li-ion lift trucks with a global dealer network; the closest direct competitor to Heli across product categories and end markets.
• Crown Equipment Corporation: US privately held forklift and warehouse equipment manufacturer with a strong dealer network; competes with Heli in counterbalance, narrow-aisle, and warehouse segments.
• Mitsubishi Logisnext: Japanese forklift OEM offering Mitsubishi and Cat lift trucks across IC and electric segments; directly comparable product portfolio and global distribution model.
• Hangcha Group: Major Chinese forklift OEM and Heli's principal domestic competitor, offering a broad IC, electric, and Li-ion lift truck portfolio across global markets.

Emerging players

• EP Equipment: Chinese Li-ion and electric forklift specialist focused on warehousing and light-industrial applications; an emerging competitor overlapping with Heli's new-energy product line.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/heliforklifts
• YouTubeyoutube.com/c/heliforklift
• Facebookfacebook.com/heliforklifts
• LinkedInlinkedin.com/company/heliforklifts

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Heli Forklift