Hello Holidays
Hello Holidays is a privately-held Romanian online travel agency and tour operator selling packaged beach holidays, guided tour circuits, senior programs, and seasonal packages to Romanian consumers across 50+ countries via helloholidays.ro, a B2B partner portal, and a call center.
- Company typePrivate
- Founded2006
- HeadquartersRomania, Romania
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Hello Holidays does
Hello Holidays SRL is a privately-held Romanian online travel agency and tour operator headquartered in Bucharest, with a 19-year operating history dating to a 2001 tourism license. The company sells packaged holidays to Romanian consumers through its consumer website (helloholidays.ro), a B2B partner portal (b2b.helloholidays.ro), and a call center (031 131 00 00), targeting beach resorts, cultural circuits, senior travel programs, pilgrimages, and seasonal holiday packages across 50+ countries. Its core products are Sejururi (vacation stays with charter flights or bus transport), Circuite (guided tour circuits including premium, senior, and pilgrimage variants), and Hoteluri (direct hotel bookings), supplemented by Early Booking and Last Minute promotions, domestic Romanian tourism, and bus tickets.
The technology backbone is the third-party TravelOS booking platform, integrated with euPlatesc.ro for online card payments (3D Secure) and Facebook/Google social login. The company holds tourism license 587 (renewed 06.08.2025) and mandatory insolvency insurance through OMNIASIG Vienna Insurance Group (policy valid until 31.12.2026). Distribution covers eight Romanian departure cities for charter flights. Marketing relies on organic social (Facebook, Instagram, TikTok, YouTube, LinkedIn), email newsletter, a blog, and seasonal promotional campaigns (Early Booking, Last Minute, Ofertele Săptămânii, Happy Hours).
Revenue is generated through markups on package components (hotel, transport, meals) — a transaction-fee model with per-person pricing ranging from approximately €352 to €3,668 depending on destination, duration, and hotel category. The company employs 29 people, is registered with €30,000 RON social capital, and operates without disclosed external investors. The customer base is fragmented across individual leisure travelers with no named enterprise or B2B anchor accounts beyond the partner travel agent network.
Hello Holidays firmographics
Firmographics- Name
- Hello Holidays
- Legal name
- HELLO HOLIDAYS SRL
- Website
- https://helloholidays.ro
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Hello Holidays is a privately-held Romanian online travel agency and tour operator selling packaged beach holidays, guided tour circuits, senior programs, and seasonal packages to Romanian consumers across 50+ countries via helloholidays.ro, a B2B partner portal, and a call center.
- Ownership category
- akta.pro rank
Hello Holidays industry classification
Industry- Product category
- Travel Agency Services
- NAICS
- Travel Agencies (561510), Tour Operators (56152), Travel Agencies (56151), Other Travel Arrangement and Reservation Services (56159)
- SIC
- Services-Amusement & Recreation Services (7900), Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- OTA Package Holiday Platforms (Dynamic Packaging) (THAKAAAE)
- akta.pro secondary industries
- Tours, Activities & Experiences Booking Marketplaces (THALAFAF), Hotel & Accommodation Booking Platforms (THALAFAB), Island, Beach & Resort Travel Agencies (THAKAFAL), Online Booking & Reservation Platforms (B2B/B2C) (THALAMAA)
Keywords
Where Hello Holidays is headquartered
LocationHeadquarters
- HQ city
- Romania
- HQ country
- Romania
- HQ region
- Europe
Offices1 record
Markets served
Hello Holidays business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Infrastructure
Revenue model
- Travel Package Sales: Revenue generated from markup on vacation packages including hotels, transportation (airplane, bus), and ancillary services sold to end consumers
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Package holidays with all-inclusive and à la carte options |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Hello Holidays product offering
Product offeringCore offering
Hello Holidays is a Romanian online travel agency and tour operator that sells bundled vacation packages (sejururi), guided tour circuits (circuite), and direct hotel bookings to Romanian consumers. Packages include accommodation, meals (All Inclusive, Half Board, Bed & Breakfast) and transport (charter flights or buses), covering beach resorts and cultural destinations across roughly 50 countries. The company processes bookings through its helloholidays.ro website, a B2B partner portal, and a call center, supported by TravelOS booking technology and euPlatesc.ro online payments.
Product overview
Hello Holidays is a Romanian online travel agency operating as a tour operator and travel agency. The product portfolio consists of three interconnected core offerings: (1) Sejururi — vacation stay packages with accommodation, meals, and transport to beach resorts across Turkey, Bulgaria, Greece, Egypt, Tunisia, Spain, Italy, and other destinations; (2) Circuite — guided tour circuits spanning Europe, Asia, Africa, and the Americas with thematic variants (senior programs, pilgrimages, day trips, premium tours, Christmas markets, New Year's packages); and (3) Hoteluri — direct hotel bookings. Supporting products include Early Booking and Last Minute promotional deals, Bilete Autocar (bus tickets), Turism Intern (domestic Romania tourism covering seaside, mountain, and spa regions), a Tour Calendar, and 7 Recomandari (weekly curated recommendations). The platform functions primarily as an informative website with an integrated booking inquiry form, accepting online payments via euPlatesc.ro and offering social login through Facebook and Google. The company operates on the TravelOS booking technology platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Sejururi (Vacation Stay Packages) Bundled beach and resort vacation packages combining accommodation (ranging from Bed & Breakfast to Ultra All Inclusive) and transport (airplane charter or bus) to destinations including Turkey, Bulgaria, Greece, Egypt, Tunisia, Spain, Italy, Portugal, Croatia, Cyprus, Albania and the UAE. Designed for Romanian tourists seeking all-in-one seaside holidays.
- Circuite (Guided Tour Circuits) Multi-destination escorted tour packages covering destinations such as China, Japan, Thailand, Vietnam, India, Morocco, Egypt, Turkey and all European countries, with thematic variants including senior programs, pilgrimages, day trips and premium tours. Designed for Romanian tourists preferring structured group travel.
- Hoteluri (Direct Hotel Booking) Direct hotel-only booking service offering accommodation across various destinations and resort categories without bundled transport. Suited for travelers who want to arrange their own flights or transport.
- Programe Seniori (Senior Holidays) Curated guided tour programs designed for senior travelers, with appropriate pacing and accessibility, visiting destinations such as Switzerland, France, Italy, Malta, Portugal, Poland and Spain.
- Excursii 1 Zi (One-Day Excursions) Single-day excursion packages to Romania and Bulgaria destinations marketed as short getaway options for travelers with limited time.
- Pelerinaje (Pilgrimage Tours) Guided pilgrimage tour packages to religious destinations, serving Romanian travelers seeking faith-based tourism.
- Circuite Premium (Premium Circuits) Premium quality guided tour circuits featuring higher-end accommodations and elevated services, targeting travelers willing to pay more for upgraded experiences.
- Targuri de Craciun (Christmas Market Tours) Christmas market tour packages to Austria, Switzerland, France, Germany, Greece, Poland, Romania and other European destinations during the holiday season.
- Revelion 2027 (New Year's Eve 2027 Tours) New Year's Eve 2027 tour packages to destinations including Belgium, Bulgaria, Czech Republic, China, Egypt, Switzerland, France, Greece, Italy, North Macedonia, Serbia, Spain, Tunisia and Vietnam.
- Early Booking Advance booking promotions offering discounted rates for early reservation of vacation packages and tours, encouraging customers to book well ahead of departure.
- Last Minute Last-minute deal section featuring discounted spontaneous travel packages across all destinations, typically for imminent departures.
- Bilete Autocar (Bus Tickets) Intercity bus ticket service, including routes to Bulgaria and Romania destinations, offered as a standalone add-on for travelers arranging their own ground transport.
- Turism Intern Romania (Domestic Romania Tourism) Domestic Romania tourism packages covering seaside (Litoral), mountain (Munte), spa/balneary (Balneo) destinations, day trips and circuit tours within Romania.
Companies that use Hello Holidays
Customer profileNamed customers2 records
Segments6 records
Ideal customer profiles3 records
Hello Holidays technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature1 record
Hello Holidays partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- TravelOScoreTravel technology platform powering the Hello Holidays booking system. The company website runs on TravelOS infrastructure.
- euPlatesc.rocoreRomanian online payment processor handling credit card transactions securely. Processes all online payments with 3D Secure authentication support.
- OMNIASIG Vienna Insurance GroupcoreInsurance provider for travel insurance policies. Polita asigurare seria I, nr. 60618 valid until 31.12.2026 through OMNIASIG Vienna Insurance Group S.A.
- Hotel SupplierscoreVarious hotel properties across Turkey, Tunisia, Egypt, Greece, Bulgaria and other destinations from which Hello Holidays purchases accommodation to resell as part of package holidays.
- AirlinescoreAirline partners providing charter flight services for package holidays departing from Romanian cities including Bucharest, Timișoara, Cluj-Napoca, Iași, Craiova, Brașov, Sibiu, Oradea.
Scale indicators2 records
Recent moves6 records
Expansion highlights8 records
Hello Holidays competitors and assessment
Company assessmentDirect peers
- Cocktail Holidays: Romanian travel agency specializing in all-inclusive package holidays (especially Greece, Turkey, Egypt) with charter flights from Romania. Directly competes on the core sejururi product.
- Christian Tour: Major Romanian tour operator and OTA offering package holidays (sejururi), circuits, and pilgrimages with charter flights from Romanian cities. Closest competitor on both product mix and origin market.
- Vola.ro: Romanian online travel agency offering flights, hotels, and package holidays to Romanian consumers. Directly comparable as a domestic OTA competing for the same outbound travel segment with similar product breadth.
- Novatours (Romania): Romanian tour operator brand (part of a larger European group) offering charter-based package holidays to Mediterranean destinations for Romanian tourists. Closely mirrors Hello Holidays' charter-driven business model.
- Eximtur: Well-established Romanian tour operator offering both outbound package holidays and incoming tourism services with its own charter operations. Comparable on tour-operator depth and product breadth.
- Happy Tour / Happy Holiday: Long-standing Romanian travel agency offering tour circuits (circuite) and package holidays with departure from multiple Romanian cities. Directly comparable on its circuits portfolio and segmentation.
- eSky.ro: Polish-headquartered online travel platform with Romanian operations offering flights, hotels, and dynamically packaged holidays. Comparable as a regional OTA targeting Romanian outbound travelers.
- Paralela 45: Romanian tour operator with a broad portfolio of sejururi and circuits, including premium and themed tours. Comparable footprint across product lines and Romanian consumer base.
Broad incumbents
- Booking.com: Global OTA leader with strong accommodation and increasingly flight+package coverage in Romania. Competes for the same Romanian leisure traveler but operates at vastly larger scale with different unit economics.
- TUI Group: Global integrated tourism group (tour operator + OTA + airline + hotels) operating charter-based package holidays across Europe including Romania. Overlaps on holiday-package business but as a much larger, vertically integrated incumbent.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Hello Holidays social profiles
Digital presenceHello Holidays compliance and trust
Trust signalCompliance3 records
Hello Holidays financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hello Holidays leadership team
Management profileNumber of profiles
Profiles2 records
Hello Holidays funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hello Holidays M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hello Holidays
What does Hello Holidays do?
Hello Holidays is a Romanian online travel agency and tour operator that sells bundled vacation packages (sejururi), guided tour circuits (circuite), and direct hotel bookings to Romanian consumers. Packages include accommodation, meals (All Inclusive, Half Board, Bed & Breakfast) and transport (charter flights or buses), covering beach resorts and cultural destinations across roughly 50 countries. The company processes bookings through its helloholidays.ro website, a B2B partner portal, and a call center, supported by TravelOS booking technology and euPlatesc.ro online payments.
Is Hello Holidays a public or private company?
Hello Holidays is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Hello Holidays founded?
Hello Holidays was founded in 2006. It employs 11 to 50 people.
Where is Hello Holidays based?
Hello Holidays is headquartered in Romania, Romania, in the Europe region.
How does Hello Holidays make money?
One revenue line is on record: travel Package Sales.
Who are Hello Holidays's main competitors?
Direct peers on record are Cocktail Holidays, Christian Tour, Vola.ro, Novatours (Romania), Eximtur, Happy Tour / Happy Holiday, eSky.ro and Paralela 45. Broad incumbents are Booking.com and TUI Group.
Does Hello Holidays have an API?
No public API is recorded for Hello Holidays.
What industry is Hello Holidays in?
Hello Holidays's product category is Travel Agency Services. Its primary akta.pro industry code is THAKAAAE, OTA Package Holiday Platforms (Dynamic Packaging), with a secondary code of THALAFAF, Tours, Activities & Experiences Booking Marketplaces. Its NAICS code is 561510 and its SIC code is 7900.