Heritage Academy Augusta

What Heritage Academy Augusta does

Heritage Academy Augusta is a private, nonprofit Christian school founded in 2000, serving students from Early Learning through Grade 8 from two adjacent Greene Street campuses in downtown Augusta, Georgia. The 2025-26 school year marks the school's 25th anniversary, and the institution has been physically present in downtown Augusta for nearly 70 years. The school is led by Executive Director Tana Watson with a Board of Directors chaired by Glenn Wilkins, and operates with 28 employees across distinct Early Learning, Lower School (K-5), and Upper School (6-8) programs, each with a dedicated principal.

The school's academic model combines a Christ-centered curriculum with standard third-party assessments (iReady Diagnostic, IOWA Testing, Fountas & Pinnell Benchmark), and produces reading proficiency outcomes well above Georgia state averages — 97% of Kindergarten students, 89% of Grade 3 students, and 75% of Grade 8 students reading at or above grade level, compared to a 39% state average. Supplementary offerings include athletics (Basketball, Cross Country, Soccer, Track, Volleyball), Parent Academy workshops, facility rentals, and reciprocal scholarship pathways to Augusta Prep and Westminster Schools. The school holds Cognia accreditation and a GuideStar Platinum Seal of Transparency.

Heritage Academy's business model is tuition-based private education, supplemented by donations, tax-credit giving (GOAL Scholarship), and facility rental. Pricing is not publicly disclosed. Marketing and admissions are driven primarily by word-of-mouth referrals, an active Instagram presence (@heritageaugusta), email newsletters, community events, and local earned media coverage. No public funding rounds, M&A activity, parent company, or AI/technology capabilities are disclosed, and the school operates as a single-domestic, single-state institution serving the Augusta, Georgia market.

Name

Heritage Academy Augusta

Legal name

Heritage Academy Augusta

Website

https://heritageacademyaugusta.org

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

Heritage Academy Augusta is a private, nonprofit Christian school in downtown Augusta, Georgia, founded in 2000, serving students from Early Learning through Grade 8 with reading proficiency outcomes significantly above Georgia state averages.

Ownership category

akta.pro rank

Product category

Private K-8 Christian Education

NAICS

Elementary and Secondary Schools (6111)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Nonsectarian Independent Day Schools (EDAJABAA)

akta.pro secondary industry

Faith-Based Early Learning Academies (EDACADAH)

Keywords

• Private Christian education
• K-8 schooling
• Early childhood education
• Faith-based education
• Private school programs

Headquarters

HQ city

Augusta

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Distribution channels3 records

Marketing channels5 records

Core offering

Heritage Academy Augusta is a private, nonprofit, Christ-centered K-8 school providing Early Learning, Lower School (K-5), and Upper School (6-8) academic programs, with integrated spiritual formation, athletics (basketball, cross country, soccer, track, volleyball), intervention support, parent engagement workshops, and standardized assessment administration. The school also rents its facilities to community members and channels donors to fund scholarship pathways to elite private high schools such as Augusta Prep and Westminster Schools.

Product overview

Heritage Academy Augusta is a Christ-centered private school offering a comprehensive educational program from Early Learning through Grade 8. The school operates with a unified educational approach, providing Early Learning Academy (including HELA), Lower School (K-5), and Upper School (Middle 6-8) programs. The institution supplements its core academic curriculum with athletic programs (Basketball, Cross Country, Soccer, Track, Volleyball), parent engagement initiatives (Parent Academy workshops), and various assessment tools including iReady Diagnostic Testing, IOWA Testing, and Fountas & Pinnell Benchmark Assessments. The school serves approximately 25 years in the Augusta, GA community.

Differentiator

Problem solved

Functional benefit

Brands

• HELA: Heritage Early Learning Academy - early childhood education program for young children.

Products and services

• Early Learning Academy (HELA)
• Lower School (K-5)
• Upper School (Middle 6-8)
• Athletics Program

Quantifiable outcome

• 97% of HA Kindergarten students at or above grade level for reading vs 39% Georgia state average
• +2 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Augusta PrepcoreStrategic or Co-development PartnerHeritage Academy students have access to full-ride scholarship opportunities at Augusta Prep. Students launch from Heritage into bright futures at these partner academies. This is a key pathway for students seeking to continue their education at elite private institutions.
• Westminster SchoolscoreStrategic or Co-development PartnerHeritage Academy maintains a scholarship partnership with Westminster Schools. Students have launched from Heritage Academy into bright futures at these partner academies through full-ride scholarship opportunities.
• Stafford Nut & BoltminorGTM or Marketing PartnerCommunity business supporter located in downtown Augusta. President James Stafford has voiced support for Heritage Academy's Christ-centered mission and its positive impact on the community.
• Calvary WealthminorGTM or Marketing PartnerFinancial services firm represented by Bill Cleveland who serves as a donor and community supporter of Heritage Academy.

Scale indicators5 records

Recent moves6 records

Expansion highlights10 records

Regional players

• Aiken Preparatory School: A private day school located in Aiken, SC (approximately 30 miles from Augusta), serving similar elementary-middle grade ranges as a faith-informed independent school. Represents comparable private education in the broader CSRA region, though not directly competing in Heritage's Augusta geography.
• Aquinas High School (Augusta): A Catholic school in Augusta, GA operating in the broader faith-based K-12 education market locally. While primarily high-school focused, Aquinas draws from a similar pool of faith-aligned Augusta families and represents the same competitive set for mission-driven private schooling.

Direct peers

• Curtis Baptist Day School: A faith-based private school in Augusta, GA serving similar grade ranges. Competes directly with Heritage for Christ-centered families in the local market and operates in the same downtown Augusta footprint.
• Episcopal Day School of Augusta: A private day school in Augusta serving similar elementary age ranges with religious affiliation. Operates with comparable private-school positioning to Heritage in the same local market for K-8 enrollment.
• Westminster Schools of Augusta: A documented scholarship pipeline partner for Heritage Academy graduates, Westminster is a private independent day school in Augusta serving similar demographics and competing for the same pool of mission-aligned, academically focused families.
• Augusta Preparatory Day School: Located in Augusta, GA and an explicit scholarship partner of Heritage Academy, Augusta Prep serves similar age ranges as a private independent day school and represents the high-end of the same competitive market for private K-12 education in Augusta.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/heritageaugusta
• LinkedInlinkedin.com/company/heritage-academy-augusta333

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles17 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Heritage Academy Augusta