Heritage High School
Heritage High School is a public grades 9-12 school in Newport News, Virginia, operated by Newport News Public Schools, offering standard curriculum plus Governor's STEM Academy and University Magnet programs, college/career services, athletics, and extracurriculars, funded through public tax revenues.
- Company typePrivate
- Founded-
- HeadquartersNewport News, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Heritage High School does
Heritage High School is a public secondary school serving grades 9-12 in Newport News, Virginia, operating as part of the Newport News Public Schools (NNPS) district under Virginia state jurisdiction. Its core mission is college and career preparation, delivered through standard high school curriculum plus two specialized magnet programs: the Governor's STEM Academy (offering pathways in Engineering and Robotics, Computer Science and Game Design, and Computer Networking and Cybersecurity) and the University Magnet Program (an enriched, rigorous college-preparatory track with honors/AP courses and dual enrollment). The school also provides Career and Technical Education, a Navy JROTC program, an extensive athletic program (including eSports and forensics), and a broad catalog of student clubs and activities. A College and Career Center supports SAT/ACT preparation, financial aid, scholarship access, and career planning.
The school's underlying technology stack is a consumer of third-party educational platforms rather than a builder of proprietary systems. It uses Canvas LMS and Desire2Learn (D2L) for course delivery; ParentVUE/StudentVUE for parent-student communication; Clever for single sign-on; Office 365 and Google Docs for productivity; Edgenuity for credit recovery; Naviance, Virginia Education Wizard, SAT, ACT, ASVAB, and FAFSA tools for college and career readiness; and library databases (Destiny, World Book, ProQuest SIRS, Gale, EBSCO, Sora, ABC CLIO). Internal collaboration runs on SharePoint, and substitute management on Frontline. There is no evidence of proprietary technology, APIs, or a mobile application.
Heritage's business model is that of a government-funded public school: education is provided at no direct cost to students, with funding flowing from federal, state, and local tax revenues through the NNPS district budget. The only direct charges to families are minimal optional fees (e.g., a $40 parking permit). Revenue is therefore a function of district allocation rather than market pricing. The school's primary customer segments are high school students (grades 9-12), their families, and the broader community (including ESL and Title I-eligible populations served through Family and Community Engagement programs). The school maintains an active social media presence (Facebook, Twitter/X, Instagram) and a comprehensive website for outreach and engagement.
Heritage High School firmographics
Firmographics- Name
- Heritage High School
- Legal name
- Heritage High School
- Website
- https://heritage.nn.k12.va.us
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Heritage High School is a public grades 9-12 school in Newport News, Virginia, operated by Newport News Public Schools, offering standard curriculum plus Governor's STEM Academy and University Magnet programs, college/career services, athletics, and extracurriculars, funded through public tax revenues.
- Ownership category
- akta.pro rank
Heritage High School industry classification
Industry- Product category
- Secondary Education (Public High School)
- NAICS
- Elementary and Secondary Schools (6111)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Public High Schools (EDAJAAAD)
- akta.pro secondary industry
- Public Magnet & Specialty Schools (STEM/Arts/IB/CTE) (EDAJAAAF)
Keywords
Where Heritage High School is headquartered
LocationHeadquarters
- HQ city
- Newport News
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Heritage High School business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Others
Distribution channels3 records
Marketing channels5 records
Heritage High School product offering
Product offeringCore offering
Heritage High School provides public secondary education (grades 9-12) to students in Newport News, Virginia, through a standard high school curriculum enhanced by two magnet programs: the Governor's STEM Academy (STEM pathways in Engineering and Robotics, Computer Science and Game Design, and Computer Networking and Cybersecurity) and the University Magnet Program (rigorous college-prep academics with honors/AP coursework). The school also delivers college and career counseling, career and technical education, athletic programs, Navy JROTC, dual enrollment with Thomas Nelson Community College, and a wide catalog of student clubs and activities. Education is provided at no direct cost to students; the school is funded through the Newport News Public Schools district budget.
Product overview
Heritage High School is a public high school offering a comprehensive educational program through multiple specialized offerings. The school operates two distinct magnet programs: the Governor's STEM Academy focused on STEM career pathways (Engineering, Computer Science, Cybersecurity), and the University Magnet Program providing rigorous college-preparatory academics. Beyond magnet programs, the school provides standard high school curriculum with career and technical education, college and career planning services through its College and Career Center, a full athletic program, diverse extracurricular clubs and activities, and library/media services. The school leverages various educational technology platforms including Canvas LMS, Desire2Learn, ParentVUE/StudentVUE, Naviance, and Edgenuity for credit recovery.
Differentiator
Problem solved
Functional benefit
Brands
- Governor's STEM Academy: State and nationally recognized program expanding options for students in science, technology, engineering and mathematics (STEM).
- University Magnet
Products and services
- Governor's STEM Academy A state and nationally recognized magnet program at Heritage High School focused on science, technology, engineering, and mathematics. The program combines academic coursework and research experience to prepare students for 21st century STEM careers, offering pathways in Engineering and Robotics, Computer Science and Game Design, and Computer Networking and Cybersecurity. Available to rising ninth-grade students via a January application deadline and computer-lottery selection.
- University Magnet Program An enriched, highly-structured, and rigorous magnet program at Heritage High School preparing students for college and university admission. The program features honors and AP courses, college prep seminars, virtual portfolios, and partnerships with businesses and higher education institutions. Available via a January application deadline and computer-lottery selection, with priority for current University magnet students and siblings.
- College and Career Center A resource center located in the Guidance Office providing information on two- and four-year colleges, SAT and ACT testing, vocational and technical schools, financial aid (FAFSA), scholarships, and career planning resources. Staffed by a College and Career Specialist (Carla Slaughter) and supports students with college and career planning.
- Heritage Athletics A comprehensive athletic program at Heritage High School including baseball, basketball, cheerleading, cross country, field hockey, football, golf, scholastic bowl, softball, soccer, swimming, tennis, track and field, volleyball, wrestling, eSports, and forensics. Overseen by the Athletic Director.
- Student Clubs and Activities A wide range of student organizations at Heritage High School including leadership groups (Student Council Association, National Honor Society), academic organizations (DECA, FCCLA, FBLA, NJROTC, TSA), athletic groups (Athletes In Action, eSports Gaming), and special interest clubs (Art Club, Chess & Games Club, PRIDE, GEMS). Overseen by the Activities Director.
- Heritage Library School library at Heritage High School providing access to the Destiny catalog, World Book Student, ProQuest SIRS, Sora eBooks, Gale databases, EBSCO Explora, and ABC CLIO eBook Collection. Overseen by the Lead Librarian.
Companies that use Heritage High School
Customer profileSegments3 records
Ideal customer profiles2 records
Heritage High School technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration18 records
Heritage High School partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Newport News ShipbuildingcoreNewport News Shipbuilding provides female engineering mentors for the GEMS (Girls with Engineering Minds in Shipbuilding) program at Heritage High School. Mentors partner with students to encourage open discussion on college and career pathways and motivate girls to excel in STEM-related classes.
- Thomas Nelson Community College (TNCC)coreThomas Nelson Community College provides career coaches on-site at Heritage High School for the University Magnet Program. Students have access to TNCC Career Coaches to support college and career planning and dual enrollment opportunities.
- Newport News Shipbuilding: The Apprentice SchoolminorThe school refers students to Newport News Shipbuilding's Apprentice School for apprenticeship programs and vocational training opportunities in shipbuilding trades.
- Virginia Peninsula Community College (VPCC)minorVPCC Workforce Development Programs are referenced for career training opportunities. The school directs students to VPCC for accelerated workforce training, certification programs, and technical education.
- New Horizons Center for Apprenticeship and Adult TrainingminorReferenced for apprenticeship-related instruction and workforce development training programs including Automotive Technology, Cybersecurity, Electrical Technology, Healthcare, HVAC, Plumbing, and Welding.
- Mariners' MuseumminorLocal museum partnership referenced for family and community engagement resources, providing educational cultural experiences for students and families.
- The Virginia Living MuseumminorLocal nature and science museum referenced as a community resource for educational experiences supporting science curriculum.
- Virginia Air and Space CenterminorLocal museum referenced as a community resource for STEM education and career exploration supporting the school's science and technology programs.
Recent moves6 records
Expansion highlights5 records
Heritage High School competitors and assessment
Company assessmentDirect peers
- Crittenden STEM magnet program (within NNPS): NNPS STEM magnet program that explicitly feeds into Heritage's Governor's STEM Academy via priority admission; comparable STEM-focused curriculum and the closest curricular peer in the district.
- Warwick High School: Another NNPS comprehensive public high school serving grades 9-12 in Newport News, with overlapping district-level curriculum, athletics, and college-prep programming.
- Woodside High School: Fellow public high school within Newport News Public Schools, serving grades 9-12 in the same district and competing for the same student population; comparable academic, athletic, and extracurricular structure.
- Denbigh High School: Sister public high school in NNPS serving grades 9-12; comparable course catalog, athletics, and Title I programs, competing for the same northern Newport News student base.
- Menchville High School: NNPS public high school directly comparable in grade levels served, district funding model, and curricular scope, competing for students in the same Newport News feeder patterns.
Regional players
- Tabb High School: York County public high school serving the same regional feeder area; comparable comprehensive academic, athletic, and extracurricular program mix.
- Hampton High School: Public high school in neighboring Hampton City Schools on the Virginia Peninsula; comparable in grades served, public funding model, and college-prep focus, competing for regional students.
- Grafton High School: York County School Division public high school on the Virginia Peninsula; comparable grades 9-12 curriculum, athletics, and college-prep offerings in an adjacent district.
- Bethel High School: Another Hampton City Schools comprehensive public high school; comparable curricular breadth, athletics, and postsecondary planning services for the same regional student pool.
- Phoebus High School: Hampton City Schools public high school serving the same Virginia Peninsula region; comparable comprehensive program structure and district-level funding dynamics.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Heritage High School social profiles
Digital presenceHeritage High School compliance and trust
Trust signalCompliance1 record
Heritage High School financial estimates
Financial estimateRevenue estimate
Valuation estimate
Heritage High School leadership team
Management profileNumber of profiles
Profiles10 records
Heritage High School funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Heritage High School M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Heritage High School
What does Heritage High School do?
Heritage High School provides public secondary education (grades 9-12) to students in Newport News, Virginia, through a standard high school curriculum enhanced by two magnet programs: the Governor's STEM Academy (STEM pathways in Engineering and Robotics, Computer Science and Game Design, and Computer Networking and Cybersecurity) and the University Magnet Program (rigorous college-prep academics with honors/AP coursework). The school also delivers college and career counseling, career and technical education, athletic programs, Navy JROTC, dual enrollment with Thomas Nelson Community College, and a wide catalog of student clubs and activities. Education is provided at no direct cost to students; the school is funded through the Newport News Public Schools district budget.
Is Heritage High School a public or private company?
Heritage High School is a private company. It is classified as state government owned and is currently operating.
When was Heritage High School founded?
Heritage High School was founded in -1. It employs 11 to 50 people.
Where is Heritage High School based?
Heritage High School is headquartered in Newport News, United States, in the North America region.
Who are Heritage High School's main competitors?
Direct peers on record are Crittenden STEM magnet program (within NNPS), Warwick High School, Woodside High School, Denbigh High School and Menchville High School. Regional players are Tabb High School, Hampton High School, Grafton High School, Bethel High School and Phoebus High School.
Does Heritage High School have an API?
No public API is recorded for Heritage High School.
What industry is Heritage High School in?
Heritage High School's product category is Secondary Education (Public High School). Its primary akta.pro industry code is EDAJAAAD, Public High Schools, with a secondary code of EDAJAAAF, Public Magnet & Specialty Schools (STEM/Arts/IB/CTE). Its NAICS code is 6111 and its SIC code is 8200.