Hey Mama

What Hey Mama does

EpicStar is an online gambling platform operated by Casino B.V. from Curacao (registration number 143168), with Alacomia Ltd. acting as the designated payment agent. The platform serves individual online gamblers globally, offering an integrated product portfolio that includes thousands of slot titles, live dealer games (roulette, blackjack, baccarat, poker, plus TV shows and quick games), a dedicated sports betting section, and a tournament system with progressive prize pools. Players fund their own accounts; there is no public pricing and the platform monetizes via the casino house edge on wagers, sports betting margins, and bonus-driven engagement (welcome packages, free spins, promotional offers).

The underlying technology combines a web platform with native iOS and Android applications supporting biometric authentication (Face ID, fingerprint), push notifications, and full desktop-equivalent functionality. Security is anchored by SSL encryption and a proprietary multi-signature cryptocurrency wallet that enables direct crypto deposits and withdrawals without third-party payment aggregators. Game fairness is supported by RNG certified by independent laboratories with quarterly published distribution statistics, and the platform operates under a Curacao eGaming license. Distribution extends to synchronized mirror sites that maintain access in regions where the primary domain is blocked by ISPs.

The go-to-market is direct-to-consumer via self-serve registration, with customer acquisition layered across an affiliate/referral program (using branded codes), organic social channels (Telegram, YouTube, Instagram), and email/SMS newsletters delivering mirror links and bonus offers. A nine-tier VIP loyalty program (Novice through Epic Star) and 24/7 customer support with sub-two-minute response time via chat, Telegram, and email form the retention layer. No venture capital, private equity, or institutional investor ownership is disclosed; the operator appears privately held with no public shareholders.

Name

Hey Mama

Legal name

Casino B.V.

Website

https://heymama-foodandculture.com

Company type

Private

Founded year

2025

Operating status

Operating

Headcount range

11–50 employees

Short description

EpicStar is an online gambling platform operated by Casino B.V. under a Curacao eGaming license, offering slots, live dealer games, and sports betting to individual consumers globally via web, mobile apps, and mirror sites with cryptocurrency payment support.

Ownership category

akta.pro rank

Product category

Online Gambling

NAICS

Gambling Industries (7132)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

iGaming Platform Providers (Turnkey/Casino & Sportsbook Platforms) (MPAEAKAA)

Keywords

• Online casino
• Slot games
• Live dealer games
• Sports betting
• Mobile gambling

Headquarters

HQ city

Willemstad

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Marketing or Sales, Operations, Personnel

Revenue model

1. Casino House Edge: Revenue generated from the mathematical house edge inherent in casino games (slots, table games, live dealer games). Players wager money, and the platform retains a percentage over time.
2. Sports Betting Margins: Revenue from sports betting wagers with built-in margin/vig.
3. Bonus System: Welcome packages, free spins, and promotional offers drive player deposits and engagement.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

EpicStar is an online gambling platform offering slots, live dealer games (roulette, blackjack, baccarat, poker), TV shows, quick games, sports betting, and tournaments. The platform operates under a Curacao eGaming license with mobile-optimized web access, native iOS and Android apps, and cryptocurrency transaction support via a built-in multi-signature wallet.

Product overview

EpicStar is an online gambling platform managed by Casino B.V., featuring an integrated multi-product portfolio: the core EpicStar Online Casino with slots, live dealer games, TV shows, and quick games; a dedicated mobile application for iOS and Android with biometric security; a 9-tier VIP loyalty program offering cashback, free spins, and VIP experiences; and sports betting with promotional bonuses. The platform operates under Curacao eGaming licensing and emphasizes security, fast withdrawals, and 24/7 customer support.

Differentiator

Problem solved

Functional benefit

Products and services

• EpicStar Online Casino
• EpicStar Mobile Application (iOS/Android)

Quantifiable outcome

• Customer support response time under 2 minutes
• +1 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Alacomia Ltd.minorOthersPayment agent handling financial transactions for EpicStar. Processes deposits and withdrawals as the designated payment intermediary.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• GG.bet: Online casino and esports-led sportsbook with Curacao licensing, VIP program, and tournament mechanics. Comparable on casino+sportsbook integration, loyalty structure, and use of competitive tournaments to drive engagement.
• BC.Game: Crypto-focused online casino and sportsbook with a global player base and multi-tier VIP/rewards program. Closely comparable to EpicStar in relying on crypto rails, offering casino plus sports betting under a single wallet, and targeting grey-market geographies.
• 1xBet: Large international online gambling operator combining casino, live dealer, and sportsbook with Curacao licensing and global mirror/affiliate-led distribution. Comparable to EpicStar on product breadth, jurisdictional profile, and affiliate-driven acquisition.
• 22Bet: Online casino and sportsbook serving global markets under a Curacao license, with affiliate acquisition and mirror-style regional domains. Directly comparable on product portfolio, licensing posture, and player acquisition model.
• Stake.com: Crypto-native online casino and sportsbook operating globally with proprietary in-house platform. Directly comparable to EpicStar on product mix (casino + sportsbook + VIP), crypto-first payment infrastructure, and target audience of digital-native gamblers.
• Roobet: Crypto-first online casino with proprietary branding, VIP/loyalty tiers, and a curated third-party game catalog. Comparable to EpicStar on crypto payment emphasis, tiered loyalty program, and lean operator footprint.
• Melbet: Multi-product online gambling brand (casino, live dealer, sportsbook) under Curacao licensing with mirror/affiliate distribution across many geographies. Comparable to EpicStar across product breadth, jurisdiction, and acquisition channels.
• Mostbet: International online casino and sportsbook operating under Curacao licensing with affiliate-led acquisition and regional mirror access. Comparable on licensing, product mix, and distribution playbook.
• Betwinner: Multi-vertical online gambling brand offering casino, live games, and sports betting under a Curacao license with mirror-site distribution. Comparable on product mix, licensing tier, and reliance on affiliate and regional-domain distribution.
• Thunderpick: Crypto-native casino and sportsbook with an emphasis on esports and competitive betting. Comparable to EpicStar on crypto payment infrastructure, casino plus sportsbook product mix, and digitally native target customer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/hey-mama-strasbourg

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hey Mama