What Himex Corporation does

Himex Corporation is a family-run Philippine medical imaging equipment distributor founded in 1990 and headquartered in Pasig, Metro Manila. The company operates as the official distributor of Canon Medical Systems diagnostic imaging equipment in the Philippines, distributing a portfolio that spans MRI systems (Vantage Elan 1.5T, Vantage Galan 3T), CT scanners (Aquilion One, Aquilion Serve, Aquilion Start, Aquilion Rise with Photon Counting CT), X-ray systems (RADREX, Ultimax-i, Mobirex), interventional/cathlab systems (Alphenix 4D CT, Alphenix Biplane, Alphenix Core/Core+, Alphenix Sky), and ultrasound systems (Aplio Flex, Go, i700, i900, Me, Beyond). Himex also resells Canon Medical's productized AI imaging features (AiCE Deep Learning Reconstruction for CT, PIQE for MRI, SilverBeam for lung screening, SMI for ultrasound, Auto EF, Auto IMT) and operates an internally developed teleradiology platform called IRIS.

The company monetizes through three primary streams: direct capital-equipment sales to hospitals and diagnostic centers, joint-venture partnerships where Himex co-owns and operates imaging equipment at hospital sites under profit-sharing arrangements, and recurring service revenue from preventive maintenance, diagnostics, parts, and clinical training delivered by Application Specialists. Since pioneering the JV model in 2006, Himex has accumulated 1,200+ installed systems across 700+ hospitals nationwide, with 20+ active JV partnerships that have collectively served more than 2 million patients.

Himex combines a direct enterprise sales motion targeting hospital administrators, medical directors, and procurement teams with intensive participation in Filipino medical society events (PCR, PSVIR, PSCCI conventions and regional chapter meetings) to maintain channel visibility. Leadership is concentrated in the Ohno family, with President and CEO Rema P. Ohno and EVP for Sales and Modality Yoshihiro Ohno at the top, supported by a tenured technical bench including 25-year veterans Engr. Jude Santos and Ray Orbillo. The October 2024 formalization of the Canon Medical partnership replaced the company's prior Toshiba-era OEM relationship and is the central driver of the current expansion cycle, with 2025 event activity indicating an active year-two commercial ramp.

Name

Himex Corporation

Legal name

HIMEX Corporation

Website

https://himexcorporation.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

101–250 employees

Short description

Himex Corporation is the official Canon Medical Systems distributor in the Philippines, supplying MRI, CT, X-ray, ultrasound, and interventional imaging equipment to 700+ hospitals nationwide through direct enterprise sales, a hospital joint-venture operating model, and recurring maintenance and training services.

Ownership category

akta.pro rank

Product category

Medical Imaging Equipment Distribution

NAICS

Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)

SIC

Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047)

akta.pro primary industry

Imaging Informatics & Workflow (PACS/RIS/VNA) (HLAHABAI)

Keywords

• Medical imaging equipment
• Diagnostic imaging distribution
• Hospital imaging solutions
• MRI and CT scanners
• Medical equipment services

Headquarters

HQ city

Manila

HQ country

Philippines

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Medical Imaging Equipment Sales: Sale of new and pre-owned diagnostic imaging equipment including MRI, CT scanners, X-ray systems, ultrasound machines, and cathlab/interventional systems to hospitals and healthcare facilities.
2. Joint-Venture Equipment Partnerships: Partnership model where Himex provides imaging equipment ownership and operation in partnership with hospital institutions, serving over 2 million patients since 2006 through this arrangement.
3. Preventive Maintenance Services: Technical support services including quarterly inspections, scheduled maintenance, parts supply, site surveys, installation, calibration, and decommissioning services for imaging equipment.
4. Diagnostic Services: Assessment and troubleshooting services for operational and non-operational imaging systems using advanced diagnostic tools.
5. Product Application and Training: Training programs through expert Application Specialists to equip clients with operational skills for installed equipment, including ongoing education and certification.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Himex Corporation distributes and services Canon Medical Systems diagnostic imaging equipment in the Philippines, including MRI systems, CT scanners, X-ray systems, ultrasound machines, and cathlab/interventional systems, alongside a proprietary joint-venture equipment partnership model. The company also provides preventive maintenance, diagnostic troubleshooting, and clinical application training to hospitals and diagnostic centers nationwide.

Product overview

Himex Corporation is a leading distributor of diagnostic medical imaging equipment in the Philippines, offering a comprehensive portfolio of Canon Medical Systems products including MRI (Vantage Elan 1.5T, Vantage Galan 3T), CT Scanners (Aquilion One, Aquilion Serve, Aquilion Start, Aquilion Rise), X-Ray Systems (RADREX, Ultimax-i, Mobirex), Interventional/CathLab Systems (Alphenix 4D CT, Alphenix Biplane, Alphenix Core/Core+, Alphenix Sky), and Ultrasound Systems (Aplio Flex, Aplio Go, Aplio i700, Aplio i900, Aplio Me, Aplio Beyond). The portfolio includes AI-powered technologies such as AiCE (Deep Learning Reconstruction for CT), PIQE (Deep Learning Reconstruction for MRI), SilverBeam (AI-enhanced lung screening), and SMI (Superb Micro-vascular Imaging). Himex also provides comprehensive services including Preventive Maintenance, Diagnostic Services, and Product Application & Training. The company serves as the official distributor of Canon Medical Systems in the Philippines, with over 1,200 installations at over 700 hospitals nationwide.

Differentiator

Problem solved

Functional benefit

Products and services

• Vantage Elan 1.5-Tesla MRI System Compact 1.5T MRI system with AI-powered technology and fast, robust imaging, featuring Advanced intelligent Clear-IQ Engine (AiCE) for noise removal and enhanced image quality. Aimed at hospitals and diagnostic centers needing high-quality MR imaging in space-constrained suites.
• Vantage Galan 3.0-Tesla MRI System High-field 3T MRI system delivering superb MR performance with new magnet, gradient coil, and RF technology, featuring Precise IQ Engine (PIQE) deep-learning reconstruction for sharp anatomical images. Targeted at hospitals requiring premium diagnostic MRI capability.
• RADREX Digital Radiography System Canon Medical family of robust digital radiography systems designed for everyday clinical needs, offering state-of-the-art imaging, ease of use, and reliable, cost-efficient operation for hospitals and diagnostic centers.
• Ultimax-i Multi-Purpose X-Ray System Multi-purpose X-ray system from Canon Medical designed for versatile clinical applications in hospitals and diagnostic centers.
• Mobirex Mobile X-Ray System Mobile X-ray system from Canon Medical designed for bedside and portable imaging applications across hospital wards and diagnostic environments.
• Aquilion One Insight Edition CT Scanner Advanced CT scanner from Canon Medical with AI-powered imaging capabilities for comprehensive diagnostic applications, including AiCE deep-learning reconstruction, INSTINX workflow, and SilverBeam lung screening filter.
• Aquilion Serve CT Scanner CT scanner from Canon Medical delivering low dose, consistent results, and fast throughput designed for efficient patient care in high-volume hospital radiology departments.
• Aquilion Serve SP CT Scanner Advanced CT scanner variant of the Aquilion Serve with enhanced specifications for diverse clinical environments in hospitals and diagnostic centers.
• Aquilion Start CT Scanner Entry-level CT scanner from Canon Medical packed with premium technology developed originally for high-end systems, designed for faster workflows, universal accessibility, and cost-effective operation in smaller hospitals.
• Alphenix 4D CT Interventional System Hybrid angiography CT solution integrating the Alphenix interventional system with the Aquilion CT imaging suite, seamlessly switching between high-resolution CT and live fluoroscopy for precise diagnosis and real-time treatment guidance in interventional cardiology and radiology procedures.
• Alphenix Sky/Sky+ C-Arm Interventional System Ceiling-mounted interventional C-arm system from Canon Medical designed for cardiovascular and interventional procedures in hospital cathlabs.
• Alphenix Biplane Interventional System Highly flexible floor- and ceiling-mounted gantry system from Canon Medical combining patient access with system flexibility, designed for complex interventional procedures in hospital cathlab environments.
• Alphenix Core/Core+ Interventional System Flexible floor-mounted interventional system from Canon Medical featuring a revolutionary graphical user interface and multi-tasking computer systems, designed to reduce dose for patients and clinical staff during interventional procedures.
• Aplio Flex Ultrasound System Compact, mobile ultrasound system from Canon Medical providing pristine images, automated functions, and intelligent workflows with award-winning design, suitable for hospitals and diagnostic centers.
• Aplio Go Ultrasound System Compact and agile ultrasound system from Canon Medical easily transported and placed anywhere, loaded with smart imaging and workflow functions for high-performance diagnostic use.
• Aplio i900 Ultrasound System Premium ultrasound system from Canon Medical elevating cardiovascular imaging with best-of-breed cardiac 4D imaging for everyday clinical use, featuring Superb Micro-vascular Imaging (SMI) and Auto EF with GLS.
• Aplio i700 Ultrasound System Ultrasound system from Canon Medical delivering outstanding clinical precision and departmental productivity with crystal-clear images, enhanced resolution, and penetration for hospital and clinic use.
• Aplio Me Ultrasound System Versatile ultrasound platform from Canon Medical with dedicated tools, consistently high imaging performance, compact ergonomic design, and a wide range of clinical applications.
• Aplio Beyond Ultrasound System Premium ultrasound system from Canon Medical offering exceptional image quality and faster scan times, with ergonomic design, intuitive workflows, and AI-enabled capabilities for improved diagnostic confidence.
• AiCE (Advanced intelligent Clear-IQ Engine) for CT Canon Medical's Deep Learning Reconstruction technology for CT, using a Deep Convolutional Neural Network trained to differentiate signal from noise, suppressing noise and enhancing signal to deliver sharp, clear, distinct images at speed for diagnostic CT imaging.
• PIQE (Precise IQ Engine) for MRI Canon Medical's high-resolution Deep Learning Reconstruction technology for MRI that increases matrix size, removes noise, and delivers sharp anatomical images using denoising, k-space upsampling, and ringing reduction. Available on the Vantage Galan 3T system.
• Joint-Venture Imaging Equipment Partnerships Pioneered by Himex Corporation in 2006, this is a partnership arrangement in which Himex provides imaging equipment ownership and on-site operation in collaboration with hospitals, sharing in the resulting revenue. The model enables partner hospitals to access advanced imaging technology without large upfront capital investments, with over 20 hospital partnerships and more than 2 million patients served under this arrangement.
• Preventive Maintenance Service (PMS) Comprehensive technical support service including quarterly inspections, scheduled maintenance, parts supply, site surveys, installation, calibration, and decommissioning for Himex-installed diagnostic imaging equipment at hospitals and diagnostic centers.
• Diagnostic Troubleshooting Services Assessment and troubleshooting services for operational and non-operational imaging systems using advanced diagnostic tools, provided to hospitals and diagnostic centers that operate Himex-installed Canon Medical equipment.
• Product Application and Training Training programs delivered by expert Application Specialists to equip client hospital and clinic staff with the operational skills needed to maximize the potential of installed Canon Medical imaging equipment, including hands-on experience and ongoing education.

Quantifiable outcome

• Over 2 million patients served through joint-venture equipment partnerships
• +2 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability12 records

Feature6 records

Partnerships

Five partnerships are on record, tiered core and flagship.

• Philippine College of Radiology (PCR)coreGTM or Marketing Partner · 1 September 2025Himex partnered with PCR for the joint workshop on Diagnostic and Interventional Radiology Correlation held in Cebu City in September 2025. Himex served as exclusive industry partner, presenting Canon Alphenix 4D-CT and other imaging solutions to over 50 interventional radiologists and radiology consultants.
• Philippine Society of Vascular and Interventional Radiology (PSVIR)coreGTM or Marketing Partner · 1 September 2025Himex partnered with PSVIR for the joint workshop with PCR in Cebu City, September 2025. The partnership provided opportunity to showcase Canon Medical's Alphenix 4D-CT hybrid solution to interventional radiology specialists.
• PCR Negros Occidental ChaptercoreGTM or Marketing Partner · 1 July 2025Himex was Gold sponsor and exhibitor at PCR Negros Occidental's Essentials and Practices Guidelines Updates – Obstetrics Ultrasound event in Bacolod. Displayed Canon Aplio ultrasound machines and delivered 10-minute presentation on Canon Medical partnership and modalities.
• Philippine Society of Cardiovascular Catheterization and Interventions (PSCCI)coreGTM or Marketing Partner · 1 April 2025Himex showcased next-generation Canon Medical interventional systems at PSCCI's 31st Annual Scientific Convention at Novotel Hotel Manila, presenting Alphenix 4D CT with Aquilion CT imaging suite.
• Canon Medical Systems CorporationflagshipTechnology or Integration · 1 January 2024Himex Corporation serves as the official distributor of Canon Medical Systems Corporation in the Philippines since 2024. The partnership enables distribution of Canon Medical's full range of diagnostic imaging equipment including MRI, CT scanners, X-ray systems, ultrasound machines, and interventional cathlab systems. The collaboration combines Himex's local market expertise with Canon Medical's AI-powered imaging technology (AiCE, PIQE, SMI) to deliver advanced diagnostic capabilities to Filipino healthcare facilities.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Canon Medical Systems Corporation: Canon Medical is the OEM whose entire product portfolio Himex distributes in the Philippines. While not a direct competitor (Himex is the in-country arm), Canon Medical's broader market presence and product roadmap directly shape Himex's commercial ceiling and is the anchor of Himex's value proposition.
• Siemens Healthineers: Global medical imaging OEM with directly overlapping MRI, CT, X-ray, ultrasound, and interventional product lines sold to Philippine hospitals. Competes with Himex across the same target customers with comparable AI imaging capabilities and direct local sales/service coverage.
• GE HealthCare: One of the largest global medical imaging and ultrasound OEMs, with active sales and service operations in the Philippines. Competes head-to-head with Himex/Canon Medical in MRI, CT, ultrasound, and interventional imaging at the same hospital customers.
• Philips Healthcare: Major global imaging and interventional OEM with substantial presence in the Philippines, particularly in cardiovascular and interventional imaging. Competes with Himex/Canon Medical in cathlab, MR, CT, and ultrasound across the same hospital customer base.

Emerging players

• Hologic: Medical imaging company with significant ultrasound (Aptima) and women's health imaging products relevant to Philippine specialty hospitals. Competes in adjacent imaging categories that overlap with Himex's broader imaging portfolio.
• Mindray: Chinese medical equipment manufacturer with rapidly expanding ultrasound and patient monitoring portfolio. Increasingly relevant in the Philippine price-sensitive hospital segment where Himex also targets district and provincial hospitals.

Direct peers

• Fujifilm Healthcare: Fujifilm Healthcare (including former Hitachi Medical Systems) is a direct competitor in X-ray, endoscopy, ultrasound, and increasingly MR/CT. Strong Asia-Pacific presence and comparable distribution-led model make it one of the closest competitors to Himex in the Philippine imaging market.
• Carestream Health: Medical imaging OEM focused on X-ray, digital radiography, and healthcare IT, with distribution in the Philippines. Competes directly with Himex's RADREX/Ultimax-i/Mobirex X-ray portfolio in the same hospital segment.
• Samsung Medison: Korean-based ultrasound and imaging OEM with growing global share in the ultrasound segment where Himex sells Canon Aplio systems. Competes directly with Himex in ultrasound sales to Philippine hospitals and diagnostic centers.

Regional players

• Konica Minolta Healthcare: Specializes in digital radiography and healthcare IT, with established distribution across Asia. Comparable to Himex as a regional imaging equipment distributor with focus on X-ray and imaging informatics, though most active in Japan and other Asia-Pacific markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/himexcorporation
• LinkedInlinkedin.com/company/himex-corporation

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Himex Corporation