HiSky
HiSky is a low-cost airline founded in 2020, operating passenger flights from Romania and Moldova to 27+ European destinations plus transatlantic routes to New York and Chicago using a tiered fare model and a modern Airbus fleet.
- Company typePrivate
- Founded2020
- HeadquartersBucurești (Bucharest), Romania
- Headcount101–250
- GTM typeB2C
- OfferingServices
What HiSky does
HiSky is a low-cost airline founded in 2020 in Moldova with operational headquarters in Bucharest, Romania, that commenced scheduled commercial operations in 2021. The carrier operates passenger flights from three bases — Bucharest, Cluj-Napoca, and Chișinău — to more than 27 direct destinations, and had transported over 5 million cumulative passengers by June 2025. The airline is privately held, founder-led by Iulian Scorpan (CEO) and Victor Sula, and employs 114 staff.
The operating fleet consists of nine Airbus aircraft: one A319, four A320s, two A321neoLR variants (including a long-range configuration), and one A330 wide-body. The A321neoLR and A330 enable medium- and long-haul operations, including transatlantic service to New York (JFK) launched in June 2024 and Chicago (O'Hare) launched in September 2025, under US Department of Transportation authorization. The airline distributes inventory through its own booking website and third-party channels.
HiSky operates a hybrid low-cost business model. Revenue comes from a five-tier fare structure (Basic, Classic, Premium, Premium Plus, Business) plus ancillary streams including checked baggage, pet transport, unaccompanied minor service, in-flight catering, and seat selection. The customer base is mass-market consumer travel — leisure and price-sensitive business passengers — with the Moldovan diaspora serving as a key long-haul demand segment. The carrier combines intra-European point-to-point connectivity with a growing long-haul Atlantic layer.
HiSky firmographics
Firmographics- Name
- HiSky
- Legal name
- HiSky S.R.L.
- Website
- https://hisky.aero
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- HiSky is a low-cost airline founded in 2020, operating passenger flights from Romania and Moldova to 27+ European destinations plus transatlantic routes to New York and Chicago using a tiered fare model and a modern Airbus fleet.
- Ownership category
- akta.pro rank
HiSky industry classification
Industry- Product category
- Passenger Air Transportation (Low-Cost Airline)
- NAICS
- Scheduled Passenger Air Transportation (481111), Nonscheduled Chartered Passenger Air Transportation (481211), Air Transportation (481)
- SIC
- Air Transportation, Scheduled (4512), Air Transportation, Nonscheduled (4522)
- akta.pro primary industry
- Short-/Medium-Haul Full-Service Airlines (Narrowbody Network Operators) (THABAAAI)
Keywords
Where HiSky is headquartered
LocationHeadquarters
- HQ city
- București (Bucharest)
- HQ country
- Romania
- HQ region
- Europe
Offices2 records
Markets served
HiSky business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Airline Tickets: Primary revenue from passenger ticket sales across multiple fare classes (Basic, Classic, Premium, Premium Plus, Business) with varying benefits and price points. Tickets are sold through direct channels (website, app, call center) and travel agency partners.
- Ancillary Services: Revenue from checked baggage, seat selection, priority boarding, pet transport, special meal requests, extra seat bookings for musical instruments, unaccompanied minor service (UMNR), and other optional services charged separately from base fare.
- Gift Vouchers: Sale of gift vouchers valid for one year from purchase date, redeemable for flights or ancillary services through customer service.
- Special Event Services: Custom event services including romantic dinners, marriage proposals, and special celebrations on board aircraft, with personalized catering, decorations, and music options.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Basic - Lowest fare with minimum inclusions |
| Subscription | Pay-as-you-go | Classic - Mid-tier with better flexibility |
| Subscription | Pay-as-you-go | Premium - Includes checked baggage |
| Subscription | Pay-as-you-go | Premium Plus - Enhanced benefits |
| Subscription | Pay-as-you-go | Business - Full service premium class |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels7 records
HiSky product offering
Product offeringCore offering
HiSky operates scheduled and charter passenger flights from Romania and Moldova to 27+ European and transatlantic destinations, sold through its own website hisky.aero, mobile app, call center, and authorized travel agencies. The airline uses a hybrid low-cost model with five tiered fare classes (Basic, Classic, Premium, Premium Plus, Business) and ancillary revenue from baggage, seat selection, pet transport, unaccompanied minor service, and special-event bookings. Its fleet of Airbus A319/A320/A321neoLR and one A330-200 enables both intra-European and non-stop transatlantic flights to New York JFK and Chicago ORD.
Product overview
HiSky is a low-cost airline with a hybrid pricing model operating since 2021 from Romania and Republic of Moldova. The core offering is airline passenger transportation through the hisky.aero online booking platform, supplemented by a tiered fare system (Basic, Classic, Premium, Premium Plus, Business) providing flexible service options. The company operates a fleet of Airbus A320 family aircraft plus wide-body A330 for transatlantic routes. Additional services include online check-in, pet transport, unaccompanied minor assistance, reduced mobility support, seat selection, and onboard dining. The product ecosystem also includes HiSky Magazine in-flight publication and gift vouchers.
Differentiator
Problem solved
Functional benefit
Products and services
- HiSky Scheduled Passenger Flights
- HiSky Online Booking Platform
Quantifiable outcome
- Reached 5 million passenger milestone in June 2025, just 4 years after founding
- +2 more outcomes
Companies that use HiSky
Customer profileSegments3 records
Ideal customer profiles3 records
HiSky technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature3 records
HiSky partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Travel Agencies (Authorized Partners)coreNetwork of authorized travel agencies in Romania, Moldova, and internationally that sell HiSky flights through their own booking systems connected to HiSky's distribution network. Agencies have access to dedicated agent portal (Cabinet pentru agenti) and commission structures.
- LXM MediaminorAdvertising sales partner for HiSky Magazine, the airline's inflight publication. Contact: [email protected]
Scale indicators5 records
Recent moves10 records
Expansion highlights5 records
HiSky competitors and assessment
Company assessmentDirect peers
- Ryanair: Largest European LCC by passenger volume, operating a similar narrowbody Airbus A320 family fleet with scheduled low-cost fares. Overlaps with HiSky on European routes out of Romania and Moldova.
- Blue Air: Former Romanian low-cost carrier that competed head-to-head with HiSky on Romanian and Moldovan routes before ceasing operations in 2022 — illustrates the structural fragility of regional LCCs in this geography.
- Air Moldova: Flag carrier of Moldova, also operating scheduled passenger flights from Chișinău to European destinations. Competes directly with HiSky for Moldovan-origin passengers and slot access at RMO.
- Wizz Air: Europe's largest low-cost carrier with its densest base network in Romania and a similar point-to-point short-haul model. Wizz is HiSky's most direct competitor on intra-European routes from Bucharest, Cluj, and Chișinău.
Broad incumbents
- Eurowings: Lufthansa Group's low-cost subsidiary operating A320 family aircraft on European point-to-point routes — comparable hybrid model and fleet type to HiSky.
- easyJet: Large UK-headquartered LCC operating A320 family aircraft across Europe. Comparable for fare tier architecture, ancillary monetization, and distribution through direct and OTA channels.
- TAROM: Romanian flag carrier providing scheduled full-service and regional flights from Bucharest and other Romanian cities. Overlaps with HiSky on Romanian domestic and European routes but with a legacy/full-service model.
- LOT Polish Airlines: Central European flag carrier with connecting flows through Warsaw that compete with HiSky's point-to-point transatlantic strategy from Romania/Moldova.
Emerging players
- Vueling: IAG-owned Spanish LCC operating A320 family aircraft across Europe. Comparable for short-haul narrowbody LCC economics and ancillary revenue strategy.
- Pegasus Airlines: Turkish low-cost carrier with a similar fleet composition (A320neo family) and hybrid fare model. Useful comparable for unit economics of a regional LCC pursuing longer-range narrowbody operations.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
HiSky social profiles
Digital presenceHiSky financial estimates
Financial estimateRevenue estimate
Valuation estimate
HiSky leadership team
Management profileNumber of profiles
Profiles2 records
HiSky funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HiSky M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HiSky
What does HiSky do?
HiSky operates scheduled and charter passenger flights from Romania and Moldova to 27+ European and transatlantic destinations, sold through its own website hisky.aero, mobile app, call center, and authorized travel agencies. The airline uses a hybrid low-cost model with five tiered fare classes (Basic, Classic, Premium, Premium Plus, Business) and ancillary revenue from baggage, seat selection, pet transport, unaccompanied minor service, and special-event bookings. Its fleet of Airbus A319/A320/A321neoLR and one A330-200 enables both intra-European and non-stop transatlantic flights to New York JFK and Chicago ORD.
Is HiSky a public or private company?
HiSky is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was HiSky founded?
HiSky was founded in 2020. It employs 101 to 250 people.
Where is HiSky based?
HiSky is headquartered in București (Bucharest), Romania, in the Europe region.
How does HiSky make money?
Four revenue lines are on record. Airline Tickets are the primary driver. The others are ancillary Services, gift Vouchers and special Event Services.
Who are HiSky's main competitors?
Direct peers on record are Ryanair, Blue Air, Air Moldova and Wizz Air. Broad incumbents are Eurowings, easyJet, TAROM and LOT Polish Airlines. Emerging players are Vueling and Pegasus Airlines.
Does HiSky have an API?
No public API is recorded for HiSky.
What industry is HiSky in?
HiSky's product category is Passenger Air Transportation (Low-Cost Airline). Its primary akta.pro industry code is THABAAAI, Short-/Medium-Haul Full-Service Airlines (Narrowbody Network Operators). Its NAICS code is 481111 and its SIC code is 4512.