Holland Public Schools

What Holland Public Schools does

Holland Public Schools is a traditional public K-12 school district operating as a local governmental entity in Holland, Michigan (Ottawa County). The district serves preschool through 12th-grade students across eight operational sites: four elementary schools (Holland Heights with a nature-based curriculum, Jefferson, West, and the Holland Language Academy for bilingual instruction), Holland Middle School, Holland High School, and two specialized programs (Early College dual enrollment and Holland Virtual Tech). It is governed by an elected Board of Education, led by Superintendent Nick Cassidy, and is funded through a combination of state education aid, local property taxes, federal programs, Education Benefit Forms, and voter-approved bond measures (notably 2021 and 2025 bonds funding major facility modernization). The district's underlying technology stack is conventional K-12 edtech, including Infinite Campus for student information, Naviance for college and career planning via Clever SSO, Securly for content filtering, the HPS Mobile App (AppAzur) for family communications replacing Remind, and integrations with Common App, MyRide K-12, SmugMug, and Applitrack. Add-on services include the Books & Games before-school program, no-cost breakfast and lunch via the Michigan School Meals Program, district transportation, and summer nutrition and 7-Day Meal Box programs. Holland Public Schools' go-to-market is fundamentally direct-to-government: enrollment is open to district residents, supplemented by a controlled Non-Resident School of Choice window (May 1-29) and School-of-Choice participation. Communication is multi-channel, including a district podcast (HPSPodcast), social media, the mobile app, Parent Portal, and community events. Differentiated programs (Nature-Based Education, bilingual HLA, Early College) and deep community partnerships (Holland Educational Foundation, Hope College, Boys & Girls Club, Outdoor Discovery Center, Holland Hospital) form the core competitive positioning. The district is mid-way through a multi-year facilities transformation (Holland Heights reopening August 2026, West completion 2027, Jefferson-to-HLA conversion 2028, new athletic complex and stadium with first home football game scheduled Fall 2027) and has invested in compliance (WCAG 2.0 AA, Section 504, Title II) and digital family-engagement infrastructure.

Name

Holland Public Schools

Legal name

Holland Public Schools

Website

https://hollandpublicschools.org

Company type

Private

Operating status

Operating

Headcount range

251–500 employees

Short description

Holland Public Schools is a Michigan K-12 public school district operating eight schools (preschool through 12th grade) in Holland, funded by state aid, property taxes, and voter-approved bonds, and offering differentiated programs including nature-based education, bilingual instruction, and dual enrollment.

Ownership category

akta.pro rank

Product category

K-12 Public Education

NAICS

Elementary and Secondary Schools (6111)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Public K–12 Combined Schools (EDAJAAAE)

akta.pro secondary industry

Public School Districts (K–12) (EDADABAA)

Keywords

• K-12 public education
• Elementary and secondary schools
• Public school district
• Early childhood education
• Special education services

Headquarters

HQ city

Holland, Michigan

HQ country

United States

HQ region

North America

Offices9 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Marketing or Sales

Revenue model

1. Public School Funding: Holland Public Schools operates as a traditional public school district funded primarily through local property taxes, state education funding, and federal education programs. The district also receives funding through Education Benefit Forms completed by families which support federal and state funding allocations.
2. Michigan School Meals Program: District participates in the Michigan School Meals Program providing no-cost breakfast and lunch to all students. Funding is supplemented through federal nutrition programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Holland Public Schools is a traditional K-12 public school district providing tuition-free education to students from preschool through grade 12 across eight school sites in Holland, Michigan. Core offerings include four elementary schools (including a nature-based school and a bilingual language academy), one middle school, one high school, Early College dual-enrollment, and a virtual learning option. Supplementary services include no-cost meals for all students, bus transportation, before-school programs, and college/career counseling.

Product overview

Holland Public Schools is a public school district offering a comprehensive K-12 education portfolio across eight schools: four elementary schools (Holland Heights with nature-based curriculum, Jefferson, West, and Holland Language Academy), one middle school (Holland Middle), and one high school (Holland High). The district also operates specialized programs including the Early College dual enrollment program and Holland Virtual Tech online learning. Core academic programs are supplemented by add-on services including the Books & Games before-school program, Nutrition Services (providing no-cost meals to all students), transportation with MyRide K-12 tracking, the HPS Mobile App for family communication, and Careerline Tech Center for vocational training. A major facilities transformation is underway through 2021 and 2025 bond initiatives, including the new Nature-based Holland Heights elementary and upcoming athletic complex.

Differentiator

Problem solved

Functional benefit

Brands

• Holland Dutch: Athletics and activities brand/mascot name for Holland Public Schools teams

Products and services

• Holland Heights Elementary School Elementary school serving TK-5th grade featuring a nature-based education curriculum in a newly renovated building with flexible learning spaces and updated building systems.
• Jefferson Elementary School Elementary school serving TK-5th grade with a before-school program (Books & Games). Scheduled to transition students to Heights and West upon West renovation completion in 2027.
• West Elementary School Elementary school undergoing major renovation (2021 bond project) adding new upper elementary classrooms, extended learning spaces, collaborative learning areas, and a new early childhood wing. Completion expected 2027.
• Holland Language Academy (HLA) Language-focused elementary school (TK-5th grade) with bilingual programming. Scheduled to move to the renovated Jefferson building in 2028.
• Holland Middle School

Quantifiable outcome

• More than 40,000 meals served during Summer 2026 nutrition program
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature2 records

Partnerships

Nine partnerships are on record, tiered core, major and minor.

• Ron Clark AcademycoreStrategic or Co-development Partner · 1 July 2026Ron Clark Academy in Atlanta is a school celebrated worldwide for its approach to building belonging, culture, and joy into every part of the student experience. HPS teachers visited to learn best practices for their own school culture development.
• Outdoor Discovery Center (ODC)majorStrategic or Co-development Partner · 8 June 2026Outdoor Discovery Center partners with HPS to provide Summer Adventure Camps for students entering 1st-5th grade, focusing on literacy skills through nature-rich experiences at Jefferson Elementary.
• Hope CollegeminorStrategic or Co-development Partner · 8 June 2026Hope College partners with HPS to provide summer meal sites at Graves Hall (CASA/STEP UP program) and Explore Hope Summer program locations, serving breakfast and lunch to community children.
• Michigan Department of Education Nutrition DepartmentcoreStrategic or Co-development Partner · 1 January 2026State agency that administers the National School Lunch Program and School Breakfast Program in Michigan. Celebrated Arletha Banks, HPS Director of Nutrition Services, for 25+ years of dedicated service.
• Holland Educational Foundation (HEF)coreStrategic or Co-development PartnerHolland Educational Foundation supports the district through fundraising and educational initiatives. Executive Director Kate Bolt discusses HEF activities and summer plans on HPSPodcast.
• Boys & Girls ClubmajorStrategic or Co-development PartnerBoys & Girls Club operates summer programming at multiple locations in Holland including their main site and Holland Heights Church location, providing lunch and activities for children ages 18 and under.
• Central Wesleyan ChurchminorStrategic or Co-development PartnerCommunity partner providing space for summer 7-Day Meal Box pickup location at 446 West 40th St, Holland MI.
• Escape MinistriesminorStrategic or Co-development PartnerCommunity partner providing summer meal services at 202 E. 32nd St location, serving breakfast and lunch on Tuesdays and Wednesdays during summer.
• Salvation Army Day CampminorStrategic or Co-development PartnerCommunity partner providing summer day camp services at 104 Clover St during summer months as part of the district's summer nutrition and programming network.

Scale indicators4 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• Grand Haven Area Public Schools: Grand Haven Area Public Schools operates a similarly scaled public K-12 system in the same lakeshore region. It is a useful operating peer for enrollment services, facilities, transportation, nutrition, and extracurricular delivery.
• Zeeland Public Schools: Zeeland Public Schools is a nearby West Michigan district serving preschool through high school. It is comparable to Holland Public Schools in district governance, school-site delivery, college and career programming, and competition for local families.
• West Ottawa Public Schools: West Ottawa Public Schools is an adjacent Ottawa County district with a comparable comprehensive K-12 model. Its proximity makes it a direct comparator for family choice, specialized programs, facilities, and operational scale.

Regional players

• Byron Center Public Schools: Byron Center Public Schools is a growing West Michigan public district with a multi-level school network. It is relevant for comparing enrollment growth, school construction, digital family engagement, and college and career preparation.
• Fennville Public Schools: Fennville Public Schools is a regional public district serving the Holland-area market with preschool through secondary education. Its comparable school sites, student supports, and vocational pathways make it a relevant operational peer.
• Hamilton Community Schools: Hamilton Community Schools is a nearby public school system with elementary, middle, and high school operations. Its community-based model and range of academic, athletic, and student-support services are comparable to Holland's district structure.
• Saugatuck Public Schools: Saugatuck Public Schools is a nearby lakeshore district with a similar public K-12 service model. Although smaller, it is relevant for comparing elementary programming, athletics, transportation, and community-centered district operations.
• Hudsonville Public Schools: Hudsonville Public Schools is a multi-school public district in the broader West Michigan region. Its K-12 structure, suburban service model, athletics, and college-preparation pathways are closely comparable to Holland Public Schools.
• Jenison Public Schools: Jenison Public Schools is an Ottawa County peer serving students through multiple school sites. It offers a useful comparison for district communications, extracurricular breadth, career preparation, and public K-12 operating practices.
• Allegan Public Schools: Allegan Public Schools operates a broader regional K-12 system with multiple campuses and programs. It is comparable to Holland Public Schools in public-school delivery, facilities investment, transportation, and extracurricular services.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/bdavisHPS
• YouTubeyoutube.com/user/hollandps?feature=mhee
• Facebookfacebook.com/Holland-Public-Schools-166414493373195
• LinkedInlinkedin.com/company/hollandpublicschools

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles18 records

Subsidiaries8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Holland Public Schools