Holtkamp de bakkerij
Holtkamp de Bakkerij is a fifth-generation Dutch artisan bakery founded in 1855, operating six retail stores and an e-commerce webshop serving consumers and small businesses across South Holland with traditional in-house bread, pastries, and cakes.
- Company typePrivate
- Founded1855
- HeadquartersDen Hoorn, Netherlands
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Holtkamp de bakkerij does
Holtkamp de Bakkerij (legal entity Bakkerij Holtkamp Schipluiden BV) is a fifth-generation Dutch artisan bakery founded in 1855 by Martinus Holtkamp and currently operated by Jeroen Holtkamp. The company produces fresh bread, pastries, cakes, cookies, bread rolls, and sweet-filled breads in-house, using traditional methods including a house-made sourdough starter and a minimum 4.5-hour production cycle from flour to finished loaf. All products are made in the company's own bakery according to proprietary recipes with what it describes as a regional quality standard.
The business operates a dual-channel go-to-market: six physical retail stores across Delft, Den Hoorn, Schipluiden, Vlaardingen, and Rijswijk in South Holland, plus a dedicated e-commerce webshop (webshop.holtkampdebakkerij.nl) with home delivery and a separate business-ordering platform (Vactures Zakelijk Bestellen). Unit pricing ranges from roughly €0.85 for individual pastries to €3-5 for bread loaves and up to €14 for specialty cakes such as Marsepeincake, with daily Monday-Friday promotional offers and rotating Saturday weekend specials. The company is privately held, family-owned, has no disclosed external investors, and reports 7 employees.
The technology stack is conventional e-commerce infrastructure: Google Analytics for site measurement, Mailchimp for newsletter distribution, and Mollie for iDeal and other payment processing. There is no public API, no mobile app, no disclosed AI/ML usage, and no patents or certifications in the source material. Marketing is conducted through the company website, an active Facebook page, and email newsletters, with all distribution confined to a single Dutch province (South Holland).
Holtkamp de bakkerij firmographics
Firmographics- Name
- Holtkamp de bakkerij
- Legal name
- Bakkerij Holtkamp Schipluiden BV
- Website
- https://holtkampdebakkerij.nl
- Company type
- Private
- Founded year
- 1855
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Holtkamp de Bakkerij is a fifth-generation Dutch artisan bakery founded in 1855, operating six retail stores and an e-commerce webshop serving consumers and small businesses across South Holland with traditional in-house bread, pastries, and cakes.
- Ownership category
- akta.pro rank
Holtkamp de bakkerij industry classification
Industry- Product category
- Artisan Bakery
- NAICS
- Retail Bakeries (311811), Bread and Bakery Product Manufacturing (31181)
- SIC
- Bakery Products (2050)
- akta.pro primary industry
- Retail Bakeries (Bread & Daily Bakery) (THAFAFAA)
- akta.pro secondary industry
- DTC Bakery & Desserts Delivery (AFAIANAF)
Keywords
Where Holtkamp de bakkerij is headquartered
LocationHeadquarters
- HQ city
- Den Hoorn
- HQ country
- Netherlands
- HQ region
- Europe
Offices6 records
Markets served
Holtkamp de bakkerij business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Retail Store Sales: Direct sales of fresh bread, pastries, cakes, and other bakery products through 6 physical retail locations in Delft, Den Hoorn, Schipluiden, Vlaardingen, and Rijswijk.
- E-commerce/Web Shop Sales: Online ordering through dedicated webshop with delivery to customers. Products ordered online are prepared fresh and delivered.
- Custom Order Products: Custom celebration cakes with company logos or themes are available upon consultation for special occasions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Unit-based product pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Holtkamp de bakkerij product offering
Product offeringCore offering
Traditional Dutch bakery producing fresh bread, pastries, cakes, cookies, and bread rolls made in-house using artisan methods including a house-made sourdough and a minimum 4.5-hour production process. Products are sold directly to end consumers through 6 physical retail stores across the Delft/Vlaardingen region of South Holland, Netherlands, and a dedicated e-commerce webshop with home delivery.
Product overview
Holtkamp de Bakkerij operates as a traditional Dutch bakery with a dual-channel offering: physical retail stores across Delft, Den Hoorn, Schipluiden, Vlaardingen, and Rijswijk, plus a dedicated e-commerce platform. The product portfolio centers on three core categories: fresh bread (brood) featuring artisanal sourdough products with a minimum 4.5-hour production process, pastries and cakes (gebak, taarten, cake) made fresh daily in-house, and cookies (koek) along with bread rolls (broodjes). The company also offers specialty items including sweet filled breads (brood zoet gevuld), pancake mixes (pannenkoekmix), and a separate business ordering service (Vactures Zakelijk Bestellen) for commercial customers. All products are made according to proprietary recipes with regional quality ingredients.
Differentiator
Problem solved
Functional benefit
Products and services
- Vers Brood (Fresh Bread) Fresh bread products including white, brown, whole grain, spelt, and specialty breads such as Tarwe rogge, Tijgerwit, Vloertarwe, Wit plaat, Zonnebloembrood, Casino wit, Gildekorn, Grof volkoren, Schippers volkoren, Sesam volkoren, and Tarwe knip. Made with house-made sourdough starter and a minimum 4.5-hour production process.
- Gebak (Pastries) House-made pastries including Hazelino, Kasteeltje, Appeltaartpunt, Bananensoes, Harde Mokka, Bosche Bol, Citron Meringue tartelette, and Boerenmelk Tompouce. Made fresh every morning in-house.
- Traditionele Taarten (Traditional Cakes) Traditional Dutch cakes and tortes made fresh daily in-house according to Holtkamp tradition. Custom celebration cakes with company logos or themes are available upon consultation.
- Cake Cakes including Botercake, Kruidcake, Mango Poppy Cake, Marsepeincake, and pancake mixes (pannenkoekmix).
- Koek (Cookies) Traditional Dutch cookies and biscuits including Boterkoek, Amandelkoek, Roomboterkoek, Gevulde Koek, Mueslispeltkoek, Eierkoek, Appelflap, and Koffiebroodje.
- Broodjes (Bread Rolls) Small bread products including soft rolls, crispy rolls, savory pastries, and sweet rolls.
- Receptie Gebak (Reception Pastries) Pastries suitable for business events and receptions, including petit fours and other catering-sized baked goods, targeted at commercial customers.
- Brood Zoet Gevuld (Sweet Filled Bread) Sweet filled bread products including Krentenbrood, Krentenbol, Mueslibol, Speltje Fruit, Suikerbrood, Roombroodje, Koffiebroodje, and Croissant Choco.
- Vactures Zakelijk Bestellen (Business Ordering) Dedicated business ordering platform for professional customers to order bakery products in bulk for commercial purposes, receptions, and events.
- Holtkamp de Bakkerij Webshop Online ordering platform for retail customers to purchase bread, pastries, cakes, and cookies for home delivery or store pickup. Operates as a B2C e-commerce channel separate from business ordering.
Quantifiable outcome
- Fresh products delivered daily to 6 locations
Companies that use Holtkamp de bakkerij
Customer profileSegments1 record
Ideal customer profiles2 records
Holtkamp de bakkerij technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature3 records
Holtkamp de bakkerij partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights4 records
Holtkamp de bakkerij competitors and assessment
Company assessmentBroad incumbents
- Lidl: Discount grocer with rapidly expanded in-store bakeries offering fresh bread and pastries at sharp price points. Pressures Holtkamp's daily-bread trip and squeezes value-segment demand in the same Dutch retail trade area.
- Plus: Dutch supermarket chain with in-store bakeries and a strong regional store presence in South Holland. Directly competes for weekly grocery-and-bakery baskets with Holtkamp's customer base.
- Jumbo: Second-largest Dutch supermarket chain with extensive in-store bakery counters across the country. Overlaps with Holtkamp on bread, pastries and celebration cakes, and competes aggressively on price and one-stop-shop convenience.
- Albert Heijn: Largest Dutch supermarket chain, operating in-store bakeries in the majority of its stores. Competes with Holtkamp for the daily fresh-bread occasion, primarily on convenience and price rather than craft, but dominates the same South Holland catchment.
Direct peers
- Bakker Bart: Dutch franchise bakery chain selling bread, pastries and lunch items across hundreds of locations. Closest scale-comparable bakery operator in the Netherlands, with overlapping product categories and a similar store-based retail model, though positioned at value rather than artisan premium.
Emerging players
- Broodbode: Dutch artisan bread brand operating a DTC subscription/delivery model for sourdough and specialty loaves. Comparable in craft positioning and sourdough-centric product story, but distributes nationally via shipping rather than physical stores.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Holtkamp de bakkerij social profiles
Digital presenceHoltkamp de bakkerij financial estimates
Financial estimateRevenue estimate
Valuation estimate
Holtkamp de bakkerij leadership team
Management profileNumber of profiles
Profiles1 record
Holtkamp de bakkerij funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Holtkamp de bakkerij M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Holtkamp de bakkerij
What does Holtkamp de bakkerij do?
Traditional Dutch bakery producing fresh bread, pastries, cakes, cookies, and bread rolls made in-house using artisan methods including a house-made sourdough and a minimum 4.5-hour production process. Products are sold directly to end consumers through 6 physical retail stores across the Delft/Vlaardingen region of South Holland, Netherlands, and a dedicated e-commerce webshop with home delivery.
Is Holtkamp de bakkerij a public or private company?
Holtkamp de bakkerij is a private company. It is classified as family owned and is currently operating.
When was Holtkamp de bakkerij founded?
Holtkamp de bakkerij was founded in 1855. It employs 1 to 10 people.
Where is Holtkamp de bakkerij based?
Holtkamp de bakkerij is headquartered in Den Hoorn, Netherlands, in the Europe region.
How does Holtkamp de bakkerij make money?
Three revenue lines are on record. Retail Store Sales are the primary driver. The others are E-commerce/Web Shop Sales and custom Order Products.
Who are Holtkamp de bakkerij's main competitors?
Broad incumbents on record are Lidl, Plus, Jumbo and Albert Heijn. Bakker Bart is listed as a direct peer. Broodbode is listed as an emerging player.
Does Holtkamp de bakkerij have an API?
No public API is recorded for Holtkamp de bakkerij.
What industry is Holtkamp de bakkerij in?
Holtkamp de bakkerij's product category is Artisan Bakery. Its primary akta.pro industry code is THAFAFAA, Retail Bakeries (Bread & Daily Bakery), with a secondary code of AFAIANAF, DTC Bakery & Desserts Delivery. Its NAICS code is 311811 and its SIC code is 2050.