THE HOME IMPROVEMENT FOUNDATION

What THE HOME IMPROVEMENT FOUNDATION does

The Home Improvement Foundation is a not-for-profit company limited by guarantee in England and Wales (registered number 03944455), founded in 1997 and headquartered at 29 Arboretum Street, Nottingham. The Foundation and its associated operating arm, The Home Improvement Trust, worked with local authorities and voluntary and private sector organisations to help older vulnerable homeowners repair, improve and adapt their homes so they could remain living safely and independently. The Trust facilitated more than £90 million of housing investment across England, Wales and Scotland over a 16-year operating period. Distribution was channelled through referral relationships with advice and equity release partners including Age UK Advice, First Stop Advice, and Better Retirement (FSA number 153420).

The Trust and the related Houseproud Partnership ceased service operations on 31 March 2013 because ongoing national austerity measures had severely curtailed private sector housing renewal, undermining the model's viability. Following the cessation, the Home Improvement Foundation continued as a separate not-for-profit body focused on raising awareness of older homeowners' needs and campaigning for measures to support an ageing society; it no longer provides direct home improvement services. The current entity has approximately 7 employees, no disclosed revenue, no app or digital product, and operates primarily through awareness and advocacy rather than commercial activity.

Name

THE HOME IMPROVEMENT FOUNDATION

Legal name

The Home Improvement Foundation

Website

https://homeimprovementfoundation.org.uk

Company type

Private

Founded year

1997

Operating status

Closed

Headcount range

1–10 employees

Short description

The Home Improvement Foundation is a UK not-for-profit (company limited by guarantee, founded 1997) that formerly worked with local authorities and partner organisations to help older vulnerable homeowners repair and adapt their homes, facilitating over £90 million of housing investment; service operations ceased in March 2013 and the Foundation now operates in an awareness and advocacy capacity only.

Ownership category

akta.pro rank

Product category

Social Housing Support Services

NAICS

Residential Remodelers (236118)

SIC

Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Housing Rehabilitation, Weatherization & Home Repair Grant/Loan Programs (FSALAKAJ)

akta.pro secondary industries

Flooring, Trip-Hazard Removal & Anti-Slip Surface Upgrades (HSABAJAG), Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)

Keywords

• Home improvement services
• Older homeowner support
• Housing adaptation services
• Vulnerable homeowner assistance
• Independent living support

Headquarters

HQ city

Nottingham

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Others

Core offering

The Home Improvement Foundation is a not-for-profit company limited by guarantee that supported older vulnerable homeowners in repairing, improving and adapting their homes to a decent, liveable standard. Through its associated Trust and Houseproud Partnership, it facilitated more than £90 million of housing investment across England, Wales and Scotland over a 16-year operating period, working with local authorities and voluntary/private sector organisations. The Foundation continues as an associate body raising awareness of older homeowners' needs and campaigning for effective measures to support an ageing society.

Product overview

The Home Improvement Foundation was a not-for-profit organization that operated two primary services: The Home Improvement Trust and the Houseproud Partnership. Both services ceased operations on 31 March 2013. The Trust provided services for older vulnerable homeowners enabling them to repair, improve and adapt their homes to a decent, liveable standard, facilitating more than £90 million of housing investment across England, Wales and Scotland. The Home Improvement Foundation (as an associate body) continues to raise awareness of the needs of an ageing society and campaign for effective measures, though it no longer provides direct services.

Differentiator

Problem solved

Functional benefit

Products and services

• Home Improvement Foundation Advocacy Continuing role of the Foundation as an associate not-for-profit body raising awareness of the needs of older vulnerable homeowners and campaigning for effective measures to support an ageing society. Not a commercially sold product/service; activities are awareness and advocacy in nature.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor.

• Age UK AdviceminorOthersReferral and information partner for advice and information services for older people including carers across the United Kingdom. Contact: Tel: 0800 169 65 65, www.ageuk.org.uk
• First Stop AdviceminorOthersReferral and information partner providing advice on goods and services for older people including carers across the United Kingdom. Contact: Tel: 0800 377 70 70, www.firststopcareadvice.org.uk
• Better RetirementminorOthersEquity release advice partner (FSA number 153420) for financial matters related to home improvements for older people. Contact: Tel: 0800 035 59 34, www.brgl.co.uk/equity-release/

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Others

• Age UK: Age UK is a major UK charity for older people and was a referral partner of The Home Improvement Foundation. While its scope is far broader (advice, campaigning, care services), it overlaps on the housing-advice-for-older-people mission and is the most identifiable referral channel for this segment.
• Centre for Ageing Better: The Centre for Ageing Better is a charity and policy-focused organization working to improve later life, including housing conditions for older people. It is comparable as an adjacent player influencing the policy environment that determines funding for aging-in-place services like those the Foundation provided.

Direct peers

• Local Home Improvement Agencies: Local Home Improvement Agencies are the locally-organised delivery bodies that historically partnered with The Home Improvement Trust. They are the operational direct peers actually delivering home repair and adaptation services to older and disabled homeowners across the UK.
• Care & Repair England: Care & Repair England is a national charity that supports older and vulnerable homeowners to repair, adapt and maintain their homes. It operates a directly comparable mission and beneficiary model to The Home Improvement Foundation and is the closest surviving direct peer in the same niche.
• Foundations Independent Living Trust: Foundations is a national body supporting Home Improvement Agencies and Care & Repair services in England. It coordinates the same network of local authority and voluntary sector partners that The Home Improvement Foundation relied on, and serves the same older vulnerable homeowner segment.

Broad incumbents

• Home Group (Housing Association): Home Group is a large UK housing association providing supported and general-needs housing, including adaptations for older residents. It is a broad incumbent that touches the same adaptation-and-aging-in-place space at much greater scale but as part of a wider housing portfolio.

Emerging players

• Papworth Trust: Papworth Trust provides housing, home adaptations, and support services for disabled and older people in the East of England. It is a partial-overlap peer operating in the home adaptation space with similar beneficiary outcomes, though with a more regional and disability-focused emphasis.

Regional players

• Royal British Legion (Housing): The Royal British Legion operates housing and home adaptation programmes for UK veterans, including older beneficiaries. While serving a different beneficiary group, it operates a comparable model of facilitating home repairs and adaptations through charity-led partnerships.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/the-home-improvement-foundation

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about THE HOME IMPROVEMENT FOUNDATION