Hooker Oak Elementary School

What Hooker Oak Elementary School does

Hooker Oak Elementary School is a public TK-5 school of choice within Chico Unified School District (CUSD), operating from a single campus at 1238 Arbutus Ave, Chico, CA 95926 since 1948. The school's Alternative Program, launched in 1973 by local parents and educators, delivers an integrated, thematic, hands-on curriculum differentiated by looping class structures (students remain with the same teacher across grades 1-2 and 4-5) and a nine-year continuous TK-5 enrollment model designed to reduce transition friction. A flagship physical asset is the Outdoor Classroom (Maslin Meadow), an 180 ft x 40 ft courtyard featuring a permanent pond, native plantings, bird habitats, and educational stations built in partnership with CSU Chico's Dr. Paul Maslin. The school is academically supported by a standard K-12 EdTech stack including Illuminate (online assessment), Aeries (student information system), Google Suite (productivity and forms), Smore (Sprouty newsletter), Follett Destiny Discover (library catalog), Renaissance Learning AR/STAR (reading assessment), Britannica School, TeachingBooks, and Inner Explorer (SEL/mindfulness).

The business model is non-commercial: Hooker Oak is a government state entity that delivers free public education funded through California per-pupil allocations, local property taxes, and federal Title I programs, channeled via CUSD's centralized budget. The customer base is exclusively CUSD-resident families with TK-5 children, and distribution occurs through the district's online enrollment portal (reg.chicousd.org) with a separate school-specific application and district-managed lottery/waitlist when applications exceed capacity. Demand-side momentum is supported by an active PTO (hookeroakpto.com) that runs fundraising programs (Box Tops, E-Scrip, Save Mart S.A.V.E.S. Cards) and enforces a two-hour-per-week parent volunteer expectation, creating deep community integration. There is no tuition, no fee-bearing product, and no disclosed revenue figure; resources are supplemented by grants, partnerships (notably CSU Chico), and voluntary contributions rather than commercial pricing models.

Name

Hooker Oak Elementary School

Legal name

Hooker Oak Elementary School

Website

https://hookeroak.chicousd.org

Company type

Public

Founded year

1948

Operating status

Operating

Headcount range

1–10 employees

Short description

Hooker Oak Elementary School is a public TK-5 school of choice within Chico Unified School District (CUSD), serving Chico, CA families through an alternative program of integrated, thematic, hands-on learning with looping classes and an outdoor nature classroom.

Ownership category

akta.pro rank

Product category

Public Elementary Education

NAICS

Elementary and Secondary Schools (6111), Elementary and Secondary Schools (611110)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Public Elementary Schools (EDAJAAAB)

Keywords

• Public elementary education
• TK-5 schooling
• Alternative education programs
• Hands-on thematic learning
• Outdoor classroom instruction

Headquarters

HQ city

Chico

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Marketing or Sales

Revenue model

1. Public Education Funding: As a public school within Chico Unified School District, Hooker Oak is funded through a combination of state per-pupil funding, local property taxes, and federal Title I programs. Revenue comes from the California Department of Education and Chico Unified School District budget allocations.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Hooker Oak Elementary School is a public TK-5 school of choice within the Chico Unified School District offering an Alternative Program (established 1973) that delivers integrated, hands-on thematic instruction with looping classes (grades 1-2 and 4-5) and an Outdoor Classroom (Maslin Meadow) for nature-based science learning. Education is provided free of charge to enrolled families and is supplemented by an active Parent Teacher Organization, a school library, student leadership programs, after-school BLAST care, and student clubs.

Product overview

Hooker Oak Elementary School is a TK-5 school of choice within Chico Unified School District, offering an Alternative Program established in 1973. The school provides integrated, thematic hands-on learning with looping classes (grades 1-2 and 4-5). Core offerings include the main Alternative Program, the Outdoor Classroom (Maslin Meadow) for nature-based science education, BLAST after-school program, and various student clubs. Supporting services include library services with Accelerated Reader, Student Leadership programs, and active parent involvement through the PTO. The school operates from a single campus at 1238 Arbutus Ave, Chico, CA 95926.

Differentiator

Problem solved

Functional benefit

Products and services

• Hooker Oak Alternative Program (TK-5) Transitional Kindergarten through 5th grade public education with integrated instruction, looping classes, and a hands-on thematic learning environment for families within Chico Unified School District.
• Outdoor Classroom (Maslin Meadow) A 180 ft by 40 ft nature study area featuring a permanent pond, temporary wetland pond, compost heap, native plants, bird feeders, nesting boxes, and educational stations used for hands-on science learning by TK-5 students.
• BLAST (Before and After School Program) Chico Unified School District's Expanded Learning Program providing before- and after-school care and enrichment activities for Hooker Oak students.
• School Library Services Library services including book lending, Accelerated Reader program, research resources, and library staff support for students in grades TK-5.
• Student Leadership Program Student leadership opportunities including Kids Corner, Student Ambassadors, and Principal's Advisory Board for grades 1st-5th.
• Student Clubs and Extracurricular Activities After-school programs including Girls on the Run, Chess Club, Garden Club, and Band for 5th grade students.

Quantifiable outcome

• 67% participation rate in Fall School Climate Survey (significantly higher than previous years)
• +2 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature3 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Chico Unified School DistrictcoreOthersHooker Oak is a school of choice within the Chico Unified School District (CUSD). The district provides funding, administrative oversight, enrollment systems, technology platforms (Illuminate, Aeries), and centralized enrollment. Hooker Oak maintains autonomy over its alternative curriculum while operating within district policies.
• California State University, ChicominorStrategic or Co-development PartnerCSU Chico Department of Biological Sciences, particularly Dr. Paul Maslin, contributed to the Outdoor Classroom (Maslin Meadow) development. University students volunteer as tutors and instructional aides. School tours for university education students.
• Hooker Oak Parent Teacher Organization (PTO)coreOthersIndependent PTO organization (hookeroakpto.com) supports school programs through fundraising, volunteer coordination, and parent engagement activities. Parent volunteers contribute two hours per week per family to classroom support, field trips, and program needs.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Emma Wilson Elementary School: Public K-5 elementary within Chico Unified that draws from the same Chico family pool and competes for school-of-choice applicants alongside Hooker Oak.
• McManus Elementary School: Public K-5 elementary in Chico Unified School District; directly comparable in grade span, funding model, and target families.
• Chapman Elementary School: Another public K-5 elementary within Chico Unified School District competing for the same district-funded enrollment pool and applying families seeking alternative or traditional elementary education.
• Citrus Elementary School: Sister public K-5 elementary in Chico Unified, serving the same Chico families and competing directly for K-5 enrollment against Hooker Oak's alternative program.
• Rosedale Elementary School: Chico Unified K-5 elementary serving the same Chico families; directly comparable in funding model and grade structure.
• Marigold Elementary School: Public K-5 elementary in Chico Unified School District, comparable in funding structure, governance, and grade configuration.
• Neal Dow Elementary School: Public K-5 elementary in Chico Unified; directly comparable in operations, funding, and enrollment catchment.
• Parkview Elementary School: K-5 elementary within Chico Unified School District, competing with Hooker Oak for Chico families and per-pupil funding.
• Little Chico Creek Elementary School: K-5 elementary within Chico Unified competing for the same Chico-resident families choosing among district elementary schools.
• Sierra View Elementary School: Public K-5 elementary in Chico Unified; another in-district alternative for Chico families choosing among district schools.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/hookeroakschool
• Facebookfacebook.com/profile.php
• Instagraminstagram.com/hooker_oak_school
• LinkedInlinkedin.com/company/hooker-oak-elementary-school

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hooker Oak Elementary School