Hope Yhdessä & Yhteisesti ry

What Hope Yhdessä & Yhteisesti ry does

Hope – Yhdessä & Yhteisesti ry is a Finnish non-profit association (yhdistys) founded in April 2009 in Helsinki, registered as a politically and religiously independent charity. The organization provides tangible assistance to low-income and crisis-affected families with children under 18 who are in Finland's social security system. Its service portfolio consists of three core offerings: (1) Tavaralahjoitukset — distribution of donated clothing, shoes, textiles, hobby equipment, and household items; (2) Harrastustuki — financial subsidies for children's hobby participation fees and equipment; and (3) Vapaa-ajan elämykset — organized leisure experiences and holiday programs. Assistance is provided free of charge with no income verification required, deliberately maintaining a low threshold to ask for help.

Hope operates through a volunteer-led community model: approximately 4 paid staff (Executive Director Eveliina Hostila since 2011 and Program Coordinator Sanni Kallioinen, plus two temporary employees with wage subsidies) coordinate a network of ~600 volunteers across 20 local branches covering every major Finnish region from Rovaniemi (Lapland) to Lappeenranta (South Karelia) and Helsinki to Pori. The revenue model is diversified across individual monetary donations, in-kind goods donations, corporate sponsorships (Elisa, Fujitsu, DNA, Sodexo, Prisma, Posti, and others), and government/NGO funding from Stea (Ministry of Social Affairs and Health), municipalities, and wellbeing services counties. No proprietary technology platform underpins operations; the organization relies on standard nonprofit management tools, social media (Facebook, Instagram), and its website (hopeyhdistys.fi) for donor and beneficiary engagement.

In 2025, Hope's support reached more than 10,000 low-income families for the first time, covering approximately 23,000 children and youth. The annual operating budget is approximately 2 million EUR, while the value of goods distributed is approximately 5 million EUR annually. The Helsinki metropolitan area office relocated in February 2026 to a larger 600 sqm facility in Pohjois-Haaga to address capacity constraints. Distribution is primarily physical (in-person pickup at branches with appointment-based selection), supplemented by mailed packages for remote regions like Lapland.

Name

Hope Yhdessä & Yhteisesti ry

Legal name

Hope – Yhdessä & Yhteisesti ry

Website

https://hopeyhdistys.fi

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Hope – Yhdessä & Yhteisesti ry is a Finnish non-profit founded in 2009 that provides clothing, goods, hobby support, and leisure experiences to low-income families with children. It operates 20 volunteer-led branches nationwide with ~600 volunteers and a ~2 million EUR annual budget.

Ownership category

akta.pro rank

Product category

Charitable Family and Child Welfare Services

NAICS

Individual and Family Services (6241), Other Individual and Family Services (624190)

SIC

Services-Social Services (8300)

akta.pro primary industry

Financial Assistance & Benefits Navigation Services (BPAGAEAK)

Keywords

• Charitable family assistance
• Donated goods distribution
• Children's hobby support
• Volunteer-led nonprofit
• Child poverty relief

Headquarters

HQ city

Helsinki (Pohjois-Haaga)

HQ country

Finland

HQ region

Europe

Offices11 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Goods Donations: Companies and individuals donate clothing, goods, toys, and other items. These donations are sorted by volunteers and distributed to families in need. The value of distributed goods in 2020 was approximately 3 million euros.
2. Monetary Donations: Individual and corporate monetary donations fund hobby support for children, gift cards for families, operational costs, and crisis communication. Annual budget is approximately 2 million euros.
3. Corporate Sponsorships: Corporate partners provide financial support, in-kind donations, and volunteer groups. Partners include major Finnish companies like Elisa, Fujitsu, DNA, Sodexo, Prisma, and Posti.
4. Government/NGO Funding: Funding received from Stea, municipalities, and wellbeing services counties for operations and facility costs.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Hope – Yhdessä & Yhteisesti ry is a Finnish non-profit charity that provides free material and experiential assistance to low-income and crisis-affected families with children. Its three core offerings are: (1) Tavaralahjoitukset – distribution of donated clothing, shoes, textiles, hobby equipment and household items; (2) Harrastustuki – financial support that enables children and youth to participate in hobbies; and (3) Vapaa-ajan elämykset – organized leisure experiences and holiday programs. These services are delivered at no cost through a network of 20 volunteer-run local branches throughout Finland.

Product overview

Hope – Yhdessä & Yhteisesti ry is a non-profit charitable organization founded in 2009 that operates 20 local offices across Finland. The organization provides a unified service portfolio of material assistance to low-income and crisis-affected families with children. The core offerings consist of: (1) Tavaralahjoitukset – distributing donated clothing, goods, and household items; (2) Harrastustuki – financial support for children's hobbies and activities; and (3) Vapaa-ajan elämykset – organizing leisure experiences and holiday programs. These services are delivered through a network of volunteer-run local offices and coordinated by the national organization.

Differentiator

Problem solved

Functional benefit

Products and services

• Tavaralahjoitukset (Clothing and Goods Donations)
• Harrastustuki (Hobby Support)
• Vapaa-ajan elämykset (Leisure Experiences)
• Lomapuuhaa (Holiday Activities Campaign)

Quantifiable outcome

• 99% of surveyed customers said Hope's help eased family's financial situation
• +2 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

16 partnerships are on record, tiered minor.

• ElisaminorGTM or Marketing PartnerCorporate partner displaying logo on Hope's website as part of collaboration support.
• FujitsuminorGTM or Marketing PartnerCorporate partner supporting Hope's operations through collaboration.
• DNAminorGTM or Marketing PartnerTelecommunications company partner supporting Hope's mission.
• Söderberg & PartnersminorGTM or Marketing PartnerFinancial services firm partner displaying logo on Hope's website.
• SodexominorGTM or Marketing PartnerCorporate partner supporting Hope through employee engagement and donations.
• EleniaminorGTM or Marketing PartnerEnergy company partner supporting Hope's operations.
• PrismaminorGTM or Marketing PartnerRetail chain partner with Christmas gift collection campaigns.
• PostiminorGTM or Marketing PartnerFinnish postal service partner supporting logistics.
• Cor GroupminorGTM or Marketing PartnerCorporate partner with logo displayed on Hope's website.
• HatalaminorGTM or Marketing PartnerCorporate partner with logo displayed on Hope's website.
• POPfmminorGTM or Marketing PartnerMedia partner with logo displayed on Hope's website.
• ViaplayminorGTM or Marketing PartnerStreaming service partner with logo displayed on Hope's website.
• Sako CompanyminorGTM or Marketing PartnerCorporate partner with logo displayed on Hope's website.
• RELEX-säätiöminorGTM or Marketing PartnerFoundation partner with logo displayed on Hope's website.
• STM (Sosiaali- ja terveysministeriö)minorGTM or Marketing PartnerMinistry of Social Affairs and Health providing funding support.
• BearingPointminorStrategic or Co-development PartnerConsulting firm experts provided pro bono expertise to support low-income families through Hope.

Scale indicators11 records

Recent moves7 records

Expansion highlights6 records

Emerging players

• Foodhelp (Helsinki/Espoo food aid network): Finnish food assistance network coordinating food distribution to those in need. Comparable service overlap with Hope's material assistance model, particularly on food and essential goods distribution to vulnerable families.

Direct peers

• Pelastusarmeija (Salvation Army Finland): Operates social services across Finland including clothing, food, and material assistance for low-income families. Comparable service model of in-kind distribution and family material support through local branches.
• HelsinkiMissio: Helsinki-based NGO providing material assistance and support to vulnerable families and individuals. Direct overlap with Hope's Helsinki metropolitan operations, including clothing/food distribution and family support.
• Finnish Red Cross (Suomen Punainen Risti): Major Finnish humanitarian organization with extensive volunteer network and food/clothing assistance programs. Overlaps with Hope in distributing material aid to families in crisis and operating through a branch-based volunteer model.
• Save the Children Finland (Pelastakaa Lapset): Finnish branch of Save the Children focused on children's rights and poverty alleviation. Comparable as a national NGO delivering material assistance, hobby support, and family services to low-income families with children.
• SOS Children's Villages Finland (SOS-Lapsikylä): Finnish NGO providing family-based care and child welfare services. Comparable target population (vulnerable children) and reliance on donations, volunteers, and corporate partnerships to deliver family support.
• Mannerheim League for Child Welfare (Mannerheimin Lastensuojeluliitto): Finland's largest child welfare NGO supporting children's wellbeing and families. Directly comparable as a Finnish non-profit serving children and families through volunteer networks, family support programs, and community-based services.
• Plan International Finland: Finnish NGO focused on children's rights and equality, including hobby and education support for disadvantaged children. Comparable mission around child equality and experience-based programming funded by donations.

Broad incumbents

• UNICEF Finland: National committee of global child welfare organization running fundraising campaigns in Finland. Overlaps in mission and donor base but operates at a much larger scale with international remit rather than domestic material distribution.

Others

• Finnish Federation for Social Affairs and Health (SOSTE): Umbrella organization representing Finnish social and health NGOs. Related as the sectoral federation that supports organizations like Hope through advocacy, training, and coordination rather than direct service delivery.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Hope.YhdessaYhteisesti.ry
• Instagraminstagram.com/hopeyhdistys
• LinkedInlinkedin.com/company/hope-yhdessa-yhteisesti-ry

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Hope Yhdessä & Yhteisesti ry