Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia

Disability and Therapeutic Equestrian Serviceshorsepower.org.au

HorsePower Australia is a WA-based non-profit providing equine-assisted therapy — riding, hippotherapy, carriage driving, vaulting, and walking with horses — to over 300 people annually with physical, intellectual, emotional, or social disabilities, delivered through 8 affiliated centres largely staffed by volunteers.

Company typePrivate
Founded1972
HeadquartersChidlow, Australia
Headcount1–10
GTM typeB2C
OfferingServices

What Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia does

HorsePower Australia (legally Riding for the Disabled Association of WA Inc.) is a Western Australia-based registered charitable non-profit founded in 1972 that delivers equine-assisted therapy to people with physical, intellectual, emotional, and social disabilities. The organisation is structured as an incorporated association operating 8 affiliated member centres across Western Australia — Chidlow (head office), Leda (Peel), Bakers Hill, Busselton Capel, Collie, Denmark, Hills (Sawyers Valley), Margaret River, and Mid-West (Geraldton) — and has been operationally largely volunteer-run (96% volunteer workforce, 220+ active volunteers weekly). It rebranded in 2018 from Riding for the Disabled Association of Western Australia (RDAWA) following disaffiliation from the national RDA body, with 5 of the then 13 centres opting to align directly with RDAA.

The core 'product' is a suite of five goal-based equine-assisted programmes: Horse Riding, Carriage Driving, Hippotherapy (under physiotherapist, occupational therapist, or speech therapist direction), Vaulting, and Walking with Horses. Delivery is enabled by a herd of 100+ specially trained therapeutic horses matched to participants via a structured Horse Matching Program considering weight, age, fitness, soundness, conformation, and participant factors including balance, posture, and muscle tone. Participants number 300+ per year with 150+ receiving services weekly; in 2021, 33,680 volunteer hours were donated (valued at over A$1.65M). The organisation holds ACNC registered charity status and is affiliated with the Federation of Horses in Education and Therapy International (HETI) and Disability Sports Australia.

Revenue is a hybrid of (a) NDIS-aligned fees for self-managed and plan-managed participants — HorsePower Australia is NOT a registered NDIS provider — (b) WA State Government Department of Communities Disability Services contract funding (currently transitioning to NDIS), (c) KidSport vouchers (up to A$150/year), (d) sponsorship from Community TAB (A$30,000/year), Lotterywest, Petstock Foundation, Rotary, Lions, Variety and Therapy Focus, (e) private self-funded payments, and (f) donations via GiveNow and 'Hearts & Horses Scholarships'. Pricing is bounded by a public 'Price Promise' to never exceed the NDIS price guide. Distribution is via the 8 affiliated centres, government and community service referrals, and digital channels (Facebook, Instagram, X, LinkedIn, website).

Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia firmographics

Firmographics

Name: Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia
Legal name: Riding for the Disabled Association of WA Inc.
Website: https://horsepower.org.au
Company type: Private
Founded year: 1972
Operating status: Operating
Headcount range: 1–10 employees
Short description: HorsePower Australia is a WA-based non-profit providing equine-assisted therapy — riding, hippotherapy, carriage driving, vaulting, and walking with horses — to over 300 people annually with physical, intellectual, emotional, or social disabilities, delivered through 8 affiliated centres largely staffed by volunteers.
Ownership category
akta.pro rank

Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia industry classification

Industry

Product category: Disability and Therapeutic Equestrian Services
NAICS: Support Activities for Animal Production (115210)
SIC: Services-Amusement & Recreation Services (7900)
akta.pro primary industry: Horse Boarding, Livery & Stable Operations (AFAEAGAG)
akta.pro secondary industry: Equine Rehabilitation, Layup & Retirement Facilities (AFAEAGAJ)

Keywords

Equine-assisted therapy
Therapeutic horse riding
Disability support services
Hippotherapy programs
Adaptive carriage driving

Where Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia is headquartered

Location

Headquarters

HQ city: Chidlow
HQ country: Australia
HQ region: Oceania

Offices9 records

Markets served

Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Supply Chain, Marketing or Sales, Others

Revenue model

NDIS Funding (Self/Plan-Managed): Services purchased using NDIS funding for self-managed or plan-managed participants. HorsePower Australia is NOT a registered NDIS provider.
WA State Government Disability Services: Contracted provider for WA State Government's Department of Communities Disability Services, delivering programs under state funding (currently transitioning to NDIS).
Self-Funded Private Services: Participants and families cover program costs using their own funds when ineligible for government funding or seeking additional services beyond funded allocations.
Community Sponsorship: Local community service groups, companies (Rotary, Lions, Variety, Therapy Focus) or organisations sponsor participant involvement in programs.
KidSport Vouchers: WA children aged 5-18 with Health Care Card or Pensioner Concession Card eligible for up to $150/year towards club fees through KidSport program.
Donations and Sponsorship: Monetary support, horse donations, sponsorships, and 'in kind' gifts of goods or services from donors and community partners. Horse sponsorship and adoption programs available.

Pricing tiers

Model	Billing	Price
Subscription	Pay-as-you-go	NDIS-Aligned Pricing

Go-to-market motion2 records

Distribution channels6 records

Marketing channels10 records

Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia product offering

Product offering

Core offering

HorsePower Australia delivers equine-assisted therapeutic, educational, recreational and sporting programs—including horse riding, carriage driving, hippotherapy, vaulting and walking with horses—for people with physical, intellectual, emotional and social disabilities across Western Australia. Services are delivered through 8 affiliated member centres under the direction of accredited HorsePower coaches and trained physiotherapists, occupational therapists and speech therapists.

Product overview

HorsePower Australia offers a suite of five equine-assisted therapeutic programs: Horse Riding, Carriage Driving, Hippotherapy, Walking with Horses, and Vaulting. These programs are designed for people with physical, intellectual, emotional, and social disabilities (referred to as 'diversabilities'), providing therapeutic goal-based activities that help participants develop new skills, discover new abilities, and achieve greater independence. The organization operates through 8 affiliated member centres across Western Australia, with programs adapted to individual participant needs under the guidance of accredited coaches and trained therapists.

Differentiator

Problem solved

Functional benefit

Products and services

Horse Riding Programs Goal-based therapeutic riding programs conducted under the instruction of accredited HorsePower Australia coaches, designed to improve physical fitness, mobility, core strength, muscle control and balance for people with physical, intellectual, emotional and social disabilities.
Carriage Driving Therapeutic carriage driving program that provides individuals who are unable to ride a horse the opportunity to experience the outdoors, develop independence and build skills through guided driving activities.
Hippotherapy Specialist therapeutic program in which the movement of the horse, under the direction of a trained physiotherapist, occupational therapist or speech therapist, offers participants the opportunity for complex motor learning.
Walking with Horses Unmounted therapeutic activity in which participants walk alongside horses, building relationships and developing skills through ground-based interactions with the animals.
Vaulting Therapeutic vaulting program in which participants perform gymnastic and dance movements on a moving horse, developing strength, coordination and confidence.

Quantifiable outcome

33,680 volunteer hours donated in 2021 valued at over $1,650,000
+5 more outcomes

Companies that use Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia

Customer profile

Named customers4 records

Segments5 records

Ideal customer profiles2 records

Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia partnerships and signals

Strategic signal

Partnerships

Seven partnerships are on record, tiered minor and core.

Racing Western AustraliaminorGTM or Marketing PartnerLogo sponsor shown on community partners section of website.
Department of Communities (WA)coreStrategic or Co-development PartnerWA State Government department for which HorsePower Australia is a contracted service provider under Disability Services. Provides block funding for programs (transitioning to NDIS).
LavanminorGTM or Marketing PartnerLegal firm shown as logo sponsor on community partners section.
Perth RacingminorGTM or Marketing PartnerRacing organisation shown as community partner sponsor.
Disability Sports AustraliacoreStrategic or Co-development PartnerNational sporting organisation for people with disabilities. HorsePower Australia is affiliated with Disability Sports Australia.
Off the Track WAminorStrategic or Co-development PartnerAssists affiliated member centres in sourcing and retraining suitable retired racehorses for second careers at HorsePower. Partnership providing therapeutic horses.
Federation of Horses in Education and Therapy International (HETI)coreStrategic or Co-development PartnerInternational federation for equine-assisted therapy and education. HorsePower Australia is part of this worldwide movement and affiliated through HETI.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia competitors and assessment

Company assessment

Broad incumbents

Professional Association of Therapeutic Horsemanship International (PATH Intl.): The leading US-based international accrediting body for equine-assisted therapy and activity centres. Comparable in mission to standardise and credential equine-assisted therapy providers globally, with thousands of member centres; broader geographic footprint but analogous industry stewardship role to HETI.

Direct peers

Riding for the Disabled Australia (RDAA): The national peak body for equine-assisted activities for people with disabilities in Australia. HorsePower Australia disaffiliated from RDAA in 2018 but operates the same therapeutic riding model with overlapping participant populations and NDIS/government funding pathways.
Riding for the Disabled Queensland (RDAQ): Queensland state RDA providing equine-assisted therapy across multiple centres. Directly comparable peer operating under the same national RDAA framework with similar program offerings and NDIS engagement strategy.
Riding for the Disabled South Australia: South Australian state RDA delivering therapeutic riding programs to people with disabilities. Comparable peer in volunteer-run operations, centre-based delivery model, and disability services funding reliance.
Riding for the Disabled Victoria (RDAV): Victorian state RDA organisation delivering therapeutic horse riding programs to people with disabilities. Comparable in scale, affiliated centre network, volunteer model, and government/NDIS funding dependencies.
Riding for the Disabled Association NSW: State-level RDA organisation providing equine-assisted therapy to people with disabilities in NSW through affiliated centres. Directly comparable in mission, volunteer-run operating model, NDIS funding approach, and program portfolio (riding, carriage driving, hippotherapy).
Riding for the Disabled Association New Zealand (RDA NZ): New Zealand national body providing equine-assisted therapy to people with disabilities across affiliated centres. Comparable peer operating a similar volunteer-run, centre-based model with government and community funding reliance.
Sailability Australia: National Australian charity providing sailing and water-based adaptive activities for people with disabilities. Comparable as a similarly structured disability sport organisation using an alternative activity modality (sailing vs. horses), volunteer-driven, with affiliated clubs and NDIS/government funding reliance.

Others

Horses in Education and Therapy International (HETI): International federation for organisations providing equine-assisted education and therapy. Comparable as the umbrella body HorsePower Australia is affiliated with — establishes global standards, accreditation, and knowledge sharing for the equine-assisted therapy sector that HorsePower operates within.

Emerging players

Delta Therapy Dogs: Australian charity providing animal-assisted therapy visits using dogs to people in hospitals, aged care, and disability settings. Comparable as an animal-assisted therapy provider addressing overlapping participant needs (disability, rehabilitation) with a volunteer-driven, nationally federated model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia leadership team

Management profile

Number of profiles

Profiles5 records

Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia

What does Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia do?

Is Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia a public or private company?

Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia founded?

Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia was founded in 1972. It employs 1 to 10 people.

Where is Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia based?

Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia is headquartered in Chidlow, Australia, in the Oceania region.

How does Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia make money?

Six revenue lines are on record. NDIS Funding (Self/Plan-Managed) is the primary driver. The others are WA State Government Disability Services, self-Funded Private Services, community Sponsorship, kidSport Vouchers and donations and Sponsorship.

Who are Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia's main competitors?

Professional Association of Therapeutic Horsemanship International (PATH Intl.) is listed as a broad incumbent. Direct peers are Riding for the Disabled Australia (RDAA), Riding for the Disabled Queensland (RDAQ), Riding for the Disabled South Australia, Riding for the Disabled Victoria (RDAV), Riding for the Disabled Association NSW, Riding for the Disabled Association New Zealand (RDA NZ) and Sailability Australia. Horses in Education and Therapy International (HETI) is listed as an others. Delta Therapy Dogs is listed as an emerging player.

Does Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia have an API?

No public API is recorded for Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia.

What industry is Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia in?

Riding for the Disabled Association of WA Inc. T/A: HorsePower Australia's product category is Disability and Therapeutic Equestrian Services. Its primary akta.pro industry code is AFAEAGAG, Horse Boarding, Livery & Stable Operations, with a secondary code of AFAEAGAJ, Equine Rehabilitation, Layup & Retirement Facilities. Its NAICS code is 115210 and its SIC code is 7900.