Almenat Tapestry Collection by Hilton

What Almenat Tapestry Collection by Hilton does

Almenat Tapestry Collection by Hilton is a full-service resort hotel located in Embu das Artes, within the São Paulo metropolitan region of Brazil, set on a site where 62% of the land is preserved Atlantic Forest. The property operates 138 apartments, two restaurants (O Japi and Embu), an American Bar, the Amazônia SPA, and an extensive leisure complex that includes pools, 8 bowling lanes, sports courts, a 1km hiking trail, and a children's recreation area. Founded in 1999 and rebranded under Hilton's Tapestry Collection in 2021 as the first Tapestry property in South America, the asset is operated as a branded hotel under Hilton Worldwide Holdings Inc.

The hotel runs a hybrid business model combining overnight accommodations, corporate events, social celebrations, F&B, spa, and a portfolio of curated experience packages (Day Use, Romântico, Babymoon, Cabanight, Vivências Douradas, seasonal holiday packages). Distribution is multichannel: direct via hotelalmenat.com.br, the Omnibees booking engine, and Hilton.com global channels, supplemented by a dedicated corporate sales team handling B2B inquiries. The Convention Center offers 22 meeting rooms, 2,731 m² of event space, and an 800-person ballroom, positioning the property as a nature-integrated MICE venue serving enterprise clients such as Grupo Arbaitman and Itaú Unibanco.

The go-to-market is direct-to-consumer for leisure guests and field sales for corporate accounts, with pricing that is quote-based and seasonal. Revenue is generated across multiple streams (accommodations, events, F&B, packages, spa), reducing single-stream dependency. Sustainability is positioned as a commercial asset, with 100% renewable energy, an on-site organic garden supplying 45% of kitchen herbs, and 50% of ingredients sourced from producers within 15km. The tech stack is non-proprietary (standard PMS, Omnibees, Hilton Honors), and the company has no disclosed AI capabilities.

Name

Almenat Tapestry Collection by Hilton

Legal name

Almenat Tapestry Collection by Hilton

Website

https://hotelalmenat.com.br

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

51–100 employees

Short description

Almenat Tapestry Collection by Hilton is a 138-room full-service resort in Embu das Artes, São Paulo, set within a preserved Atlantic Forest reserve and operating under Hilton's Tapestry Collection brand. It serves families, corporate MICE clients, and social celebrants through accommodations, a 2,731 m² convention center, restaurants, spa, and curated experience packages.

Ownership category

akta.pro rank

Product category

Resort Hotel Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels & Motels (7011)

akta.pro primary industry

Resort Convention Hotels (THAGALAC)

akta.pro secondary industries

Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD), Luxury Eco-Resorts (THAGACAK)

Keywords

• Resort hotel accommodations
• Corporate event venues
• Spa wellness services
• Wedding celebration venues
• Leisure hospitality packages

Headquarters

HQ city

Embu das Artes

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Others

Revenue model

1. Hotel Accommodations: Overnight stays in 138 apartments with various room types (king, twin), offering full board (pensão completa) packages, family-friendly options with children complimentary up to age 8.
2. Event and Conference Services: Corporate events, conventions, weddings, celebrations hosted in 22 meeting rooms, 2,731 m² of event space, ballroom capacity up to 800 people. Includes catering, banquets, and venue rentals.
3. Food and Beverage: Restaurant and bar services including full pension meals (breakfast, lunch, afternoon tea, dinner), special event dining, themed dinners (Fogo de Chão, Réveillon), and à la carte options.
4. Packages and Experiences: Curated experience packages including Day Use, Birthday, Romantic, Cabanight, Babymoon, Winter Festival, Christmas, New Year's Eve, Father's Day, July Holidays, and group activities.
5. Spa and Wellness: Amazonian SPA treatments including massages, facials, body treatments using natural ingredients like cupuaçu butter and Brazil nut oil.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels11 records

Core offering

Almenat Tapestry Collection by Hilton is a full-service resort hotel in Embu das Artes (São Paulo, Brazil) operating 138 apartments with full-board packages, an American Bar and two restaurants (O Japi and Embu), Amazonia SPA, and extensive leisure infrastructure (pools, 8 bowling lanes, sports courts, 1 km nature trail). It also runs a 2,731 m² convention center with 22 meeting rooms and an 800-person ballroom for corporate events, weddings, and social celebrations, complemented by a portfolio of seasonal and themed experience packages.

Product overview

Almenat Tapestry Collection by Hilton is a full-service resort hotel located in Embu das Artes, São Paulo, Brazil, set within a protected Atlantic Forest reserve. The property operates a unified hospitality platform offering hotel accommodations (138 rooms), diverse dining (O Japi Restaurant, Embu Restaurant, American Bar), Amazonia SPA wellness services, and extensive leisure facilities. The hotel serves two primary markets: corporate events (Convention Center with 22 meeting rooms, 2,731m², capacity 800) and social celebrations (weddings, birthdays, reunions), complemented by a portfolio of packaged experience products including Day Use, Romântico, Aniversário, Cabanight, Babymoon, Vivências Douradas, Picnic, and seasonal holiday packages (Férias de Julho, Festival de Inverno, Natal, Réveillon, Dia dos Pais, 7 de Setembro). The hotel joined the Tapestry Collection by Hilton brand in 2021 as the first property in South America.

Differentiator

Problem solved

Functional benefit

Brands

• Restaurante O Japi: The hotel's main restaurant with integrated natural environment, glass doors opening to an ample garden, serving Brazilian cuisine with international touches. Includes American Bar for cocktails and relaxation.
• Restaurante Embu
• Amazônia SPA
• Espaço Oriba

Quantifiable outcome

• 62% of hotel terrain is preserved Atlantic Forest, contributing to biodiversity conservation
• +5 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

One partnership is on record.

• Tapestry Collection by HiltonflagshipChannel Partner/ Reseller/ DistributorIn 2021, Almenat joined Tapestry Collection by Hilton as the first property in South America. The Tapestry brand provides an international quality standard, Hilton Honors loyalty program integration, global distribution through Hilton.com, and brand recognition while allowing each property to maintain local identity and authenticity reflecting regional culture, history, and aesthetics.

Scale indicators10 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Palácio Tangará: Luxury full-service resort and convention hotel in São Paulo (Burle Marx Park) operated under Oetker Collection. Highly comparable as a high-end São Paulo metro resort combining nature setting, extensive event/MICE infrastructure, and full F&B and spa offerings serving both leisure and corporate demand.
• Bourbon Convention Ibirapuera: Brazilian convention-focused full-service hotel in São Paulo with significant meeting/event infrastructure and F&B offerings. Comparable on MICE-heavy business mix and Brazilian corporate clientele, though lacking Almenat's nature/resort positioning.
• Tivoli Mofarrej São Paulo Hotel: Five-star full-service hotel in São Paulo with strong MICE facilities, multiple restaurants, spa, and luxury leisure amenities. Comparable premium positioning targeting corporate events, weddings, and upscale leisure guests in the São Paulo market.
• Hotel Unique: Design-driven boutique luxury hotel in São Paulo with rooftop event spaces, restaurants, and leisure amenities. Comparable as a São Paulo-based full-service property targeting premium leisure, couples, and corporate events with differentiated experiential positioning.
• Sheraton São Paulo WTC Hotel: Large convention-oriented hotel in São Paulo with extensive meeting space and group-event capabilities. Directly comparable on the MICE/event infrastructure side, though with a denser urban location versus Almenat's nature setting.

Broad incumbents

• Hilton São Paulo Morumbi: Flagship Hilton-branded full-service hotel in São Paulo with extensive event capacity, multiple restaurants, and Hilton Honors distribution. Same brand family as Almenat, providing direct insight into Hilton's distribution, loyalty, and corporate demand dynamics in the same metro.
• Grand Hyatt São Paulo: International luxury full-service hotel in São Paulo with substantial event/convention facilities, multiple restaurants, and spa. Comparable as a global-brand competitor targeting overlapping corporate and high-end leisure segments in São Paulo.
• Accor (Brazil portfolio): Major global hotel operator with multiple Brazilian resort and convention properties (e.g., Pullman, Sofitel, Fairmont) competing for the same São Paulo leisure and MICE demand pools. Comparable as a broad incumbent shaping pricing and loyalty dynamics across the categories Almenat operates in.

Regional players

• Hotel Solar das Andorinhas: Mid-scale leisure resort in interior São Paulo state focused on families, events, and nature-based stays. Comparable as a Brazilian regional resort competing for similar São Paulo-origin family and event demand, though without the Hilton brand affiliation.

Emerging players

• Hotel Toriba: Nature-immersed resort hotel in Campos do Jordão (São Paulo state) with leisure amenities and event hosting. Comparable as a São Paulo-state resort property using forest setting as differentiation for leisure and small-to-mid corporate events, though in a mountain rather than Atlantic Forest context.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/almenat
• LinkedInlinkedin.com/company/almenat-tapestry-collection-by-hilton
• Instagraminstagram.com/almenattapestry
• Pinterestbr.pinterest.com/almenattapestry

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Almenat Tapestry Collection by Hilton