Barradas Parque Hotel

What Barradas Parque Hotel does

Barradas Parque Hotel & Spa operates a 4-star, 67-room boutique property in Punta del Este, Uruguay (Maldonado Department), located 200 meters from Playa Mansa and within walking distance of shopping, casinos, and the convention center. The room portfolio spans nine categories ranging from 21 m² Standard Garden rooms to a 69 m² two-bedroom connecting suite and a 3-bedroom pet-friendly B Residence with full kitchen. Ancillary on-site amenities include a year-round heated indoor/outdoor pool at 37°C, a cold-water outdoor pool, a full-service spa with sauna, gym, and massage services, an on-site B Restaurant & Bar, a multi-sport court, and dedicated corporate and private event halls.

The business runs a hybrid distribution model combining a trilingual direct website (Spanish, Portuguese, English) with USD/UYU dual-currency pricing, phone and WhatsApp reservation lines, and third-party distribution through the ReservaDirecto/PXSol booking platform and broader OTAs. Pricing is quote-based and seasonal across accommodation tiers, with supplemental revenue from F&B, spa services, and event hosting. The hotel offers promotional packages targeting extended-stay guests (5+ nights at 10% discount; summer 7+ nights at 20%) and couples (USD 30 Romantic Getaway add-on for Executive Suite). Tech infrastructure is a third-party booking engine with online check-in and cancellation functionality; no proprietary technology, AI/ML capabilities, or app ecosystem is disclosed.

The company is privately held with no disclosed parent, funding history, headcount, or financial statements. Customer mix is diversified across couples, families, business/event clients, and long-stay travelers, and 207 guest reviews average 9.2/10 with a 92% recommendation rate. Ownership structure, founding date, and revenue figures are not publicly available, representing material data gaps for diligence.

Name

Barradas Parque Hotel

Legal name

Barradas Parque Hotel

Website

https://hotelbarradas.com.uy

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Barradas Parque Hotel & Spa is a 4-star, 67-room boutique hotel in Punta del Este, Uruguay, serving leisure couples, families, business travelers, and event guests with on-site dining, spa, pools, and event facilities via direct and OTA channels.

Ownership category

akta.pro rank

Product category

Boutique Hotel Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211), Accommodation (721)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011)

akta.pro industry

PRIMARYTHAGAAAD

Resort-Area Full-Service Hotels (Non–All-Inclusive)

Travel & Hospitality/Lodging & Accommodation/Hotels (Full-Service)

SECONDARYTHAGACAG

Luxury Wellness & Spa Resorts

Travel & Hospitality/Lodging & Accommodation/Luxury Hotels & Resorts

SECONDARYTHAGADAJ

Boutique Resorts (Small-Scale Resorts)

Travel & Hospitality/Lodging & Accommodation/Boutique & Lifestyle Hotels

SECONDARYHSALAFAC

Destination Spas & Spa Resorts

Home & Personal Services/Personal Care & Beauty Services/Spa & Body Treatment Services

SECONDARYTHAGALAC

Resort Convention Hotels

Travel & Hospitality/Lodging & Accommodation/Convention & Conference Hotels

SECONDARYTHAFAEAI

Lounge Bars & Hotel Bars

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Bars, Pubs & Nightlife Venues

Keywords

• Hotel accommodations
• Spa wellness services
• Restaurant bar dining
• Corporate event venues
• Resort hospitality

Headquarters

HQ city

Punta del Este

HQ country

Uruguay

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Accommodation: Room rentals across 67 elegant rooms including Standard Garden, Superior, Classic, Junior Suite, Executive Suite, Garden Suite, and B Residence (family accommodation). Revenue generated from nightly rates with seasonal pricing.
2. Food & Beverage: B Restaurant & Bar operating year-round for lunch, afternoon snack, and dinner with à la carte menu. Breakfast buffet included for all guests.
3. Spa & Wellness: Spa services including heated pool, dry sauna, gym, and massage services (available by prior arrangement with extra cost).
4. Events & Corporate Services: Corporate and private event hosting with variety of rooms and halls, personalized gastronomic options. Event inquiries directed to dedicated email.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Barradas Parque Hotel & Spa is a 4-star, 67-room boutique hotel in Punta del Este, Uruguay, renting lodging accommodations across nine room categories and bundling on-site amenities such as a year-round restaurant and bar, buffet breakfast, multiple heated and outdoor swimming pools, a full-service spa with sauna and gym, and a sports court. Beyond overnight stays, the hotel hosts corporate and private events in dedicated rooms and halls and offers à la carte spa and massage services. Guest services are delivered with multilingual support (Spanish, Portuguese, English) and online check-in/cancellation.

Product overview

Barradas Parque Hotel & Spa is a 4-star hotel property in Punta del Este, Uruguay operating 67 rooms. The product portfolio includes nine distinct room categories: Standard Jardín (21 m²), Superior (24 m²), Classic (30 m²), Junior Suite (36 m²), Suite Executive (40 m², adults-only with jacuzzi), Suite Classic (45 m²), Suite Garden (45 m² with private garden), B Residence (3-bedroom apartment-style with kitchen, pet-friendly), and Two-Bedroom Suite (69 m² connecting Superior and Classic rooms). The hotel offers ancillary services including a buffet breakfast, multiple heated and outdoor swimming pools, B Restaurant & Bar, full-service spa with sauna and gym, sports courts, and corporate/private event venues. Promotional packages include Long Stay programs (5+ nights at 10% discount, 7+ nights summer special at 20%), Romantic Getaway packages (USD 30 surcharge), and seasonal weekend promotions. An online booking system enables guests to manage reservations and check-in digitally.

Differentiator

Problem solved

Functional benefit

Products and services

• Barradas Parque Hotel & Spa Accommodation 67-room 4-star hotel accommodation in Punta del Este spanning nine room categories (Standard Garden 21 m² through Two-Bedroom Suite 69 m²), featuring high-speed internet, air conditioning, Egyptian cotton linens, down comforters, in-room minibar, safe, and access to on-site pools, restaurant, spa, and event facilities for leisure and business guests.
• B Restaurant & Bar On-site restaurant and bar open year-round serving lunch, afternoon snacks, and dinner via à la carte menu, available to hotel guests and external diners.
• Spa & Wellness Services Wellness facilities including a heated pool, dry sauna, gym, and massage services available by prior arrangement at extra cost, open to hotel guests and walk-in visitors.
• Corporate and Private Event Hosting Venue rental for corporate meetings, conferences, team events, and private celebrations, offering a variety of rooms and halls with personalized gastronomic options coordinated through a dedicated events email address.

Quantifiable outcome

• Guest satisfaction rating of 9.2/10 based on 207 reviews
• +3 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Conrad Punta del Este Resort & Casino: Upscale international-branded resort in Punta del Este with casino, spa, and multiple F&B outlets; competes head-to-head for the same leisure and corporate guests at the same destination.
• Hotel Cottage: Small independent boutique hotel in Carrasco/Colonia, Uruguay, with similar personalized-service, family-friendly positioning and limited room count; comparable independent boutique economics.
• Enjoy Punta del Este: Casinol resort hotel adjacent to Casino Enjoy Punta del Este (referenced in Barradas' own location description); large-scale leisure and events competitor in the same micro-market.
• Hotel Fasano Las Piedras: Luxury boutique resort near José Ignacio, Uruguay, focused on gastronomy, design, and personalized service; directly comparable positioning to Barradas' premium suite mix and F&B emphasis.
• The Grand Hotel Punta del Este: Heritage full-service hotel in Punta del Este with comparable room count, restaurant, and event facilities; competes for the same domestic and regional leisure traveler base.
• l'Auberge Hôtel: Small-scale boutique hotel in Punta del Este with restaurant and personalized service; comparable independent boutique positioning in the same destination.
• Vik Retreats (José Ignacio): Design-led boutique estate in José Ignacio (~30 minutes from Punta del Este) with spa, vineyard, and curated hospitality; comparable small-scale, high-ADR boutique resort model.
• Alma Histórica Boutique Hotel: Independent boutique hotel in Montevideo's Ciudad Vieja with small room count, design focus, and curated guest experience; comparable independent 4-star boutique operating model.

Regional players

• Costa Galana Hotel: 5-star resort hotel in Mar del Plata, Argentina, with spa, multiple restaurants, and convention center; directly comparable full-service beach-resort model in the same Argentine-feeder tourism corridor.

Broad incumbents

• Sofitel Montevideo Casino Carrasco & Spa: International 5-star landmark hotel in Montevideo with casino, spa, and corporate event facilities; broader luxury incumbent serving overlapping corporate and high-end leisure demand in Uruguay.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/barradas-parque-hotel

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Barradas Parque Hotel