Hotel Chadstone Melbourne - MGallery Collection

What Hotel Chadstone Melbourne - MGallery Collection does

Hotel Chadstone Melbourne - MGallery Collection is a 5-star luxury hotel opened in 2019 in southeast Melbourne, operating under Accor SA's MGallery Collection brand and physically integrated with Chadstone — The Fashion Capital, one of Australia's largest shopping centres with more than 550 stores. The 12-storey property comprises 250 rooms and suites, approximately 78 employees, and sits roughly 17 km from the Melbourne CBD. It serves luxury leisure travellers, corporate and business guests, shopping tourists, wedding couples, and families, with on-site F&B (Pastore Restaurant under chef Scott Pickett and Altus Rooftop Bar), a Holism Retreat Day Spa, weddings and events facilities, and day-use rooms.

Technology infrastructure includes smart-room automation, Chromecast-enabled televisions, keyless entry, smart sensors, variable refrigerant flow (VRF) air conditioning, and MagnaPool systems. Sustainability credentials are central to the asset's positioning: ECO Certified status and a 5-Star Green Star Design rating reportedly held by only two Australian properties, with the myclimate Net Zero Carbon Calculator embedded for guest emissions visibility. Pricing is anchored on multi-component packages — Romance ($407–$557), Shopping Spree ($417–$567), and Indulgence ($599–$659) — that bundle accommodation with F&B and experiential add-ons, alongside parking at $45/night self-park and $75/night valet.

The business model combines nightly accommodation with substantial ancillary revenue from F&B, events, day-use rooms, gift voucher e-commerce, parking, and spa services. Distribution and brand standards are provided asset-light via the Accor MGallery affiliation, while on-site partnerships with Chadstone Shopping Centre, Qantas Frequent Flyer, and event tie-ins (Australian Open, Formula 1, Melbourne Fashion Festival) extend reach and lift shoulder-period demand. The property is a single-asset operation with no disclosed expansion pipeline; revenue is not publicly disclosed.

Name

Hotel Chadstone Melbourne - MGallery Collection

Legal name

Hotel Chadstone Melbourne MGallery Collection

Website

https://hotelchadstone.com.au

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

51–100 employees

Short description

Hotel Chadstone Melbourne is a 5-star, 250-room luxury hotel integrated with Chadstone Shopping Centre in southeast Melbourne, operating under Accor's MGallery Collection brand and serving luxury leisure, corporate, wedding, and shopping-tourism guests.

Ownership category

akta.pro rank

Product category

Luxury Hotel Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Hotels (except Casino Hotels) and Motels (721110), Traveler Accommodation (7211)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

akta.pro secondary industries

Resort Convention Hotels (THAGALAC), Destination Spa Resorts (THAGAMAA)

Keywords

• Luxury hotel accommodation
• Hotel event venues
• Fine dining restaurants
• Wedding and conference venues
• Day spa services

Headquarters

HQ city

Chadstone

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain

Revenue model

1. Accommodation: The hotel generates primary revenue from room bookings across 250 rooms and suites ranging from Classic Rooms to Luxury Penthouses. Room revenue includes nightly rates with various package inclusions.
2. Food & Beverage - Altus Rooftop Bar: Revenue from the 12th floor rooftop bar and lounge offering cocktails, wines, high tea, and dining experiences with panoramic city views. Open daily with varying hours.
3. Food & Beverage - Pastore Restaurant: Italian-inspired wood-fired dining restaurant operated by chef Scott Pickett, offering a la carte dining, group menus, and special event dining.
4. Events & Weddings: Revenue from hosting corporate events, meetings, conferences, and weddings in The Ballroom (up to 400 guests), Altus Events space, and Atelier Meeting Rooms. Includes catering and custom menu design services.
5. Gift Vouchers: Sale of gift vouchers for hotel stays, dining experiences, high tea, and customizable monetary credits through the online shop.
6. Day Use Rooms: Revenue from daytime room bookings allowing guests to use rooms and facilities for a few hours, including pool access.
7. Day Spa - Holism Retreat: Wellness treatments including holistic skincare, massage, yoga, meditation and wellness education at the mezzanine level spa facility.

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels7 records

Core offering

Hotel Chadstone Melbourne - MGallery Collection operates a 5-star luxury hotel with 250 rooms and suites, two signature dining venues (Altus Rooftop Bar & Lounge on Level 12 and Pastore Italian restaurant on the ground floor), extensive meetings and event facilities (The Ballroom, Altus Events, Atelier Meeting Rooms), a Holism Retreat day spa, an indoor MagnaPool rooftop pool, and a fitness centre. The hotel is directly connected to Chadstone shopping centre and offers curated stay packages targeting luxury leisure travelers, corporate event bookers, and wedding parties.

Product overview

Hotel Chadstone Melbourne - MGallery Collection is a 5-star luxury hotel offering a comprehensive portfolio of hospitality products and services. The hotel features 250 rooms and suites across 9 room categories ranging from Classic King (29m2) to two premium penthouses (84-101m2), connected to Chadstone shopping centre. Dining options include Altus Rooftop Bar & Lounge (Level 12) and Pastore Italian restaurant (ground floor). Meeting and event facilities comprise The Ballroom (432m2), Altus Events (170m2), and Atelier Meeting Rooms (117m2). Wellness amenities include an indoor MagnaPool, fitness centre with Kinesis equipment, and Holism Retreat day spa. The hotel also offers curated package add-ons including Indulgence, Shopping Spree, Romance, and Fashion High Tea experiences. All offerings are integrated with Accor's ALL loyalty program.

Differentiator

Problem solved

Functional benefit

Products and services

• Hotel Accommodation (250 Rooms and Suites) Luxury overnight accommodation spanning 9 room categories from Classic King Rooms (29m2) to two premium penthouses (84-101m2), including accessible rooms, twin rooms for families, and suites with Chromecast-enabled Smart TVs, automated curtains, and panoramic Melbourne skyline/Dandenong Ranges views.
• Altus Rooftop, Bar & Lounge Signature rooftop venue on Level 12 featuring wraparound windows with Dandenong Ranges views, seasonal cocktail and Champagne menu, open-air terrace, and High Tea service. Open daily to both hotel guests and external patrons.
• Pastore Restaurant Ground-floor Italian-inspired dining venue operated by chef Scott Pickett, featuring woodfire cooking, handmade pasta, Italian varietals wine list, and warm palette of dusty pink, brass, and natural stone. Offers a la carte dining, group menus, and special event dining.
• The Ballroom (Event Venue) Grand pillarless event venue (432m2) with natural light, divisible into three smaller rooms, accommodating 400 cocktail or 315 banquet guests. Features car access for product launches and includes catering and custom menu design services.
• Altus Events (Private Event Space) Private event space (170m2) on Level 12 with floor-to-ceiling windows, accommodating 145 cocktail or 90 banquet guests. Divisible into two spaces for intimate celebrations.
• Atelier Meeting Rooms Flexible conference venue (117m2) with dedicated ground-floor entrance, seating up to 100 guests, configurable for receptions, banquets, theatre or classroom setups. Includes Executive Boardroom and in-room refreshments with catered breaks.
• Holism Retreat Day Spa Wellness destination on the hotel mezzanine level offering holistic skincare, massage, meditation, yoga, wellness light therapy lounge, and wellness education. Operates as an independent wellness destination accessible to hotel guests and external patrons.
• Indoor Rooftop Pool (MagnaPool) Heated curved indoor pool on Level 12 with floor-to-ceiling windows, MagnaPool mineral-enhanced technology, and views of Port Phillip Bay and Melbourne skyline. Open 7am-11pm daily to hotel guests and day-use visitors.
• Fitness Centre Mezzanine-level gym featuring Kinesis Personal Vision equipment, treadmill, spin bike, elliptical, weights, and bench. Open 6am-10pm daily to hotel guests.
• Gift Vouchers Online gift voucher shop selling hotel stays, dining experiences, high tea, and customizable monetary credits. Powered by WooCommerce at shop.hotelchadstone.com.au.
• Romance Package Curated romantic escape including overnight stay, in-room dining breakfast for two, bottle of sparkling wine, Koko Black chocolates, and 2pm late check-out. Available in Superior King, Deluxe King Room, Deluxe Suite, and One Bedroom Suite. Priced $407-$557.
• Shopping Spree Package Stay package bundling overnight accommodation, breakfast for two, undercover self-parking, and a $50 Chadstone gift card. Available Sunday-Thursday. Priced $417-$567.
• Indulgence Package Luxury package with Deluxe Suite accommodation, breakfast for two at Pastore, complimentary valet parking, bottle of Chandon Rosé, and bath indulgence pack. Priced $599-$659.
• Family Moments Package Family stay package with 50% off second room and complimentary breakfast for children under 12. Late checkout up to 4pm. Available Sunday-Friday.
• Day Use Rooms Daytime room access (10am-4pm) with full hotel facilities including rooftop pool access. Targeted at shoppers, day-relaxation seekers, and remote workers using Chadstone or hotel facilities without overnight stay.
• Fashion High Tea at Altus Haute couture-inspired High Tea experience at Altus Rooftop every Saturday and Sunday, featuring fashion-themed savory sandwiches, patisserie selection, scones on a MGallery three-tier golden stand, and TWG teas. Priced $89 per person.

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature5 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Accor Live Limitless (ALL)coreChannel Partner/ Reseller/ DistributorThe hotel is part of the Accor MGallery Collection portfolio and participates in the ALL - Accor Live Limitless loyalty program. Members can earn and redeem points across Accor's global network of hotels, restaurants, and partner services. The partnership includes Qantas Frequent Flyer cross-loyalty earning capabilities.
• Qantas Frequent FlyercoreGTM or Marketing PartnerStrategic partnership linking ALL loyalty program with Qantas Frequent Flyer, allowing members to earn points on hotel stays and dining that credit to both programs. Enables cross-program rewards earning and redemption across travel and hospitality.
• Chadstone Shopping CentrecoreStrategic or Co-development PartnerHotel is physically connected to Chadstone via Link walkway. Partnership includes Tourist Shopping Passport program offering 100+ exclusive offers, complimentary Tourist Shuttle to CBD, and joint marketing around shopping and lifestyle experiences. Chadstone features 550+ stores and 30+ luxury brands.
• Scott Pickett (Pastore Restaurant)coreStrategic or Co-development PartnerChef Scott Pickett operates Pastore restaurant within the hotel, featuring Italian-inspired wood-fired cuisine using Victorian produce. Restaurant is marketed as a destination dining venue separate from hotel accommodation, attracting both in-house guests and external patrons.
• Chef Pam (Potong Restaurant, Bangkok)minorStrategic or Co-development PartnerMichelin-starred chef and World's Best Female Chef 2025 collaborated with Altus Bar for World Cocktail Months 2026, creating exclusive bar bite pairings for signature cocktails celebrating 220 years of cocktail culture.
• Holism Retreat Day SpacoreChannel Partner/ Reseller/ DistributorLuxury day spa located on hotel mezzanine level offering holistic skincare, massage, meditation, yoga, and wellness treatments. Spa operates as an independent wellness destination within the hotel property, complementing accommodation and dining offerings.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Crown Towers Melbourne: Luxury 5-star hotel integrated with Crown Melbourne's casino complex on the South Bank. Comparable to Hotel Chadstone as a premium Melbourne full-service property with extensive F&B, spa and event facilities targeting luxury leisure and corporate guests.
• Grand Hyatt Melbourne: Premium luxury hotel at the top of Melbourne's Collins Street with extensive ballroom and meeting facilities, comparable to Hotel Chadstone's MICE infrastructure and luxury transient offering.
• Crown Metropol Melbourne: Premium 4.5-to-5-star hotel within the Crown complex featuring large-scale event and conference facilities. Comparable in scope of event infrastructure (large ballrooms, multiple F&B venues) and South-East proximity to entertainment anchors.
• Park Hyatt Melbourne: Iconic 5-star luxury hotel in Melbourne's CBD with comparable suite-and-event positioning, fine-dining F&B, and luxury leisure/corporate clientele. Direct competitor for Melbourne luxury transient and event business that Hotel Chadstone targets.
• MGallery Hotel Collection (other properties): Brand-level peers within Accor's MGallery boutique luxury portfolio (e.g., The Bailey's Hotel London, Sofitel Legend Santa Clara Cartagena). Share the same brand standards, distribution, and loyalty program integration, providing direct operational and commercial comparison.
• The Langham Melbourne: Luxury 5-star hotel on the South Bank with comparable meeting and event facilities, Chuan Spa wellness offering, and high-end F&B venues. Direct competitor for both leisure and corporate event business in Melbourne.
• Westin Melbourne: Luxury CBD hotel with comparable wellness amenities, event facilities and luxury transient focus. Competes for the same Melbourne luxury corporate and leisure traveler pool.
• Quay West Suites Melbourne: Accor-operated 5-star apartment-style hotel in South Bank Melbourne offering luxury extended-stay and event facilities. Comparable as a peer under Accor's broader Australian luxury portfolio targeting similar business and leisure segments.
• Sofitel Melbourne On Collins: Sister-property competitor under the Accor umbrella, offering 5-star luxury CBD accommodation with multiple F&B outlets and event space. Directly comparable in business model, luxury positioning and Accor brand ecosystem.

Regional players

• Emirates One&Only Wolgan Valley: Ultra-luxury Australian resort property in NSW Blue Mountains, comparable as a domestic 5-star luxury eco-resort with strong sustainability credentials. Useful peer for sustainability pricing and luxury leisure benchmarks in the Australian market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/hotelchadstonemgallery
• LinkedInlinkedin.com/company/hotel-chadstone-melbourne

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hotel Chadstone Melbourne - MGallery Collection