Hotel deLuxe

Name

Hotel deLuxe

Legal name

Hotel deLuxe

Website

https://hoteldeluxeportland.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Hotel deLuxe is a vintage-inspired boutique hotel in Portland's Goose Hollow neighborhood offering Hollywood Golden Age-themed accommodations, on-site dining at Gracie's restaurant and the historic Driftwood Room cocktail lounge, and event and wedding venues for leisure travelers, business guests, and event planners.

Ownership category

akta.pro rank

Product category

Boutique Hotels

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011)

akta.pro primary industry

Heritage & Historic Boutique Hotels (THAGADAD)

akta.pro secondary industry

Art & Culture (Gallery/Museum) Hotels (THAGADAC)

Keywords

• Boutique hotel accommodations
• Art deco hotel
• Hotel dining services
• Wedding event venues
• Meeting space rentals

Headquarters

HQ city

Portland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Accommodations: Hotel room bookings with various room types and packages, including seasonal offers such as Portland Summer Shine (10% off) and Flash Sales (20% off for July 1-31 weekday stays). Revenue from nightly room rates with included resort fees.
2. Food and Beverage: Revenue from Gracie's restaurant (brunch daily), Driftwood Room cocktail lounge (serving since 1954), and Afternoon Tea service. Includes dining, cocktails, and specialty beverages.
3. Event Spaces and Weddings: Rental and service revenue from meeting spaces, event venues, executive meeting packages, and wedding celebrations. The hotel accommodates intimate gatherings to grand celebrations.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Hotel deLuxe is a single-property vintage-inspired boutique hotel in Portland, Oregon, providing art deco-themed guest room accommodations as its primary offering. The property complements lodging with on-site food and beverage venues—Gracie's restaurant serving classic American and Pacific Northwest cuisine, the historic Driftwood Room cocktail lounge (operating since 1954), and Afternoon Tea service—and rents meeting, social event, and wedding spaces ranging from intimate gatherings to large celebrations.

Differentiator

Problem solved

Functional benefit

Brands

• Gracie's: Elegant restaurant featuring Hollywood glamour with high ceilings, chandeliers, and plush banquettes. Serves classic American dishes and locally-inspired Pacific Northwest cuisine by Chef Benjamin Waterman.
• Driftwood Room
• Afternoon Tea

Products and services

• Hotel Rooms & Accommodations Vintage-inspired boutique hotel accommodations designed with a timeless art deco aesthetic referencing Hollywood's Golden Age. Includes signature amenities and access to the on-site curated photography collection, Gracie's restaurant, Driftwood Room cocktail lounge, and Afternoon Tea. Targeted at individual leisure and business travelers seeking a distinctive Portland lodging experience.
• Gracie's Restaurant Elegant on-site restaurant just off the lobby featuring high ceilings, chandeliers, and plush banquettes. Chef Benjamin Waterman serves classic American dishes and locally-inspired Pacific Northwest cuisine, with brunch offered daily. Serves hotel guests, local diners, and event attendees.
• Driftwood Room Cocktail Lounge A 1950s-inspired cocktail lounge serving iconic specialty cocktails since 1954, evoking mid-century Hollywood elegance. Functions as a hotel amenity and a standalone destination with a devoted local following, complementing Portland's distinctive cocktail culture.
• Afternoon Tea Service An elegant afternoon tea service offered at Gracie's, providing a sophisticated tea experience with a glamorous Hollywood-inspired presentation. Available to hotel guests and local patrons.
• Event Spaces & Meetings Sophisticated event and meeting spaces accommodating everything from intimate gatherings (around 10 guests) to grand celebrations (200+ guests), for corporate meetings, executive events, conferences, and social celebrations. Set within the hotel's art deco-inspired property.
• Wedding Services Wedding venue and planning services for couples seeking grand celebrations in the hotel's sophisticated, Hollywood-inspired event spaces. Includes ceremony and reception coordination through the hotel's event team.
• Executive Meeting Packages Professional, packaged meeting offerings designed for corporate events and executive gatherings at the hotel, bundling venue space and on-site services for business clientele.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Direct peers

• Ace Hotel: Design-driven boutique hotel brand with a Portland location. Comparable in lifestyle/boutique positioning, mid-scale price point, strong social media identity, and focus on travelers seeking distinctive, character-rich stays.
• 21c Museum Hotels: Boutique hotel brand that integrates contemporary art museums into each property. Directly comparable to Hotel deLuxe's vintage-Hollywood 'art + lodging' positioning, with curated visual collections as a primary differentiator.
• The Heathman Hotel: Independent boutique/luxury hotel located in downtown Portland, Oregon. Directly competes with Hotel deLuxe for upscale leisure, business, and event business in the same city, offering a similar full-service boutique experience with on-site dining.
• The Nines (Portland): Luxury boutique hotel in downtown Portland housed in a historic building. Competes for the same upscale traveler and event segments as Hotel deLuxe with comparable on-site F&B and meeting/wedding venues.
• Provenance Hotels: Portland-based hotel management/ownership group known for operating distinctive boutique properties. Closely comparable operating model—curated boutique hotels with on-site F&B and event programming in the same Pacific Northwest market.
• Hotel Lucia (Portland): Boutique property in downtown Portland featuring curated photography and design-forward interiors—closely mirroring Hotel deLuxe's art/photography-themed positioning and competing for similar upscale leisure and event demand.
• Sentinel Hotel (Portland): Historic boutique hotel in downtown Portland with vintage character and event space. Comparable to Hotel deLuxe in scale, single-city boutique positioning, and appeal to design-conscious and business travelers.

Broad incumbents

• The Standard Hotels: Lifestyle boutique hotel brand known for design-forward interiors, signature cocktail bars, and cultural programming—comparable to Hotel deLuxe's vintage-glamour + iconic cocktail lounge (Driftwood Room) approach, though at a portfolio scale.
• Kimpton Hotels & Restaurants: Major boutique hotel chain operating upscale properties with on-site F&B and event space nationwide. Overlaps with Hotel deLuxe's boutique + F&B + events model but at much greater scale, with a national loyalty program.

Emerging players

• Hotel Zena (Washington DC): Art- and design-themed boutique hotel with a thematic identity and curated visual collection—comparable positioning to Hotel deLuxe's Hollywood Golden Age aesthetic and photography-driven brand, though operating in a different geography.

Market position

Customer concentration

• Facebookfacebook.com/HoteldeLuxePortland
• Instagraminstagram.com/hotel_deluxe
• LinkedInlinkedin.com/company/hotel-deluxe

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hotel deLuxe