Van der Valk Hotel Den Haag - Nootdorp

What Van der Valk Hotel Den Haag - Nootdorp does

Van der Valk Hotel Den Haag - Nootdorp is a four-star hotel operating under the premium 'Valk Exclusief' sub-brand of the Dutch Van der Valk chain. Established in 2007, the property offers 192 rooms and suites, a restaurant, a bar, wellness facilities, and 13 meeting rooms, and is located on the A12 motorway in Nootdorp within a 30 km radius of The Hague, Delft, Rotterdam, and Amsterdam. The hotel serves three primary customer groups: leisure travelers and tourists, business travelers and corporate meetings and events clients (including named accounts such as Neptune Energy, NN Group, and PostNL), and guests celebrating weddings and private events.

The business model combines overnight room revenue with diversified on-site revenue streams. Room revenue is supplemented by the restaurant and bar, wellness, and meetings and events; the property also sells day-occasion packages including a luxury lunch buffet, high tea, and 'bubbles' offerings. Ancillary guest services include EV charging, e-bike rental, and participation in the Van der Valk Loyalty program, which provides access to the chain's repeat-customer base. Pricing is dynamic by date and segment, with corporate and group rates negotiated alongside public leisure rates; distribution is omnichannel through the chain's direct channels, third-party OTAs, and corporate-event bookings.

Operationally, the hotel runs as an individual property embedded in the broader Van der Valk ecosystem, benefiting from chain-level brand recognition, marketing, and back-office infrastructure, while operating its own F&B, housekeeping, front office, and event teams (approximately 67 employees) and an active hiring footprint across F&B and rooms.

Name

Van der Valk Hotel Den Haag - Nootdorp

Legal name

Van der Valk Hotel Den Haag - Nootdorp

Website

https://hoteldenhaag.nl

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Van der Valk Hotel Den Haag - Nootdorp is a four-star, 192-room Valk Exclusief hotel in Nootdorp, Netherlands, serving leisure travelers, corporate meetings and events, and private celebrations with F&B, wellness, and loyalty amenities.

Ownership category

akta.pro rank

Product category

Luxury Hotel Services

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro industry

PRIMARYTHAGACAG

Luxury Wellness & Spa Resorts

Travel & Hospitality/Lodging & Accommodation/Luxury Hotels & Resorts

Keywords

• Luxury hotel accommodation
• Meetings event venues
• Restaurant dining services
• Wellness recreation facilities
• Hospitality stay packages

Headquarters

HQ city

Nootdorp

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Hotel Room Bookings: Primary revenue from 187 luxury rooms and 5 suites including various categories: Comfort, Luxe (twin, kingsize, kingsize with balcony), Family rooms, Executive rooms, and themed suites (Flamingo, Struisvogel/Ostrich, Blauwe Ara/Blue Macaw). Prices range from €115 to €346 per room per night.
2. Food & Beverage: Restaurant and bar services including à la carte dining, breakfast service (€20.50 per person), luxury lunch buffet (€27.50 per adult), and hotel bar. The restaurant serves classic dishes with Asian influences and accommodates 200+ guests.
3. Meetings & Events: 13 multifunctional meeting and event rooms with capacities up to 350 persons in theater setup. Revenue from room rental, catering arrangements, and event packages. Beijing hall accommodates up to 350 in theater arrangement.
4. Packages and Arrangements: Pre-packaged stay deals including Last Minute (€70.45 p.p.), Bike (€146.60 p.p.), Diner (€118.60 p.p.), Seasonal (€79.10 p.p.), and 3=2 (€218.40 p.p.) arrangements bundling accommodation with meals and activities.
5. Wellness and Recreation: Revenue from wellness center, pool, fitness, and bike rental services. Gazelle e-bikes available from €33 per day, standard bikes from €20.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Van der Valk Hotel Den Haag - Nootdorp operates a luxury 187-room hotel with 5 themed suites in Nootdorp, South Holland, offering overnight accommodations, a full-service restaurant (breakfast, lunch, dinner, monthly luxury lunch buffet), a hotel bar, 13 multifunctional meeting and event rooms for up to 350 guests, and wellness facilities including pool, saunas, and fitness on the seventh floor. The hotel sells its rooms individually by category (Comfort, Luxe, Family, Executive, Junior, Flamingo, Struisvogel, and Blauwe Ara suites) as well as bundled stay packages such as Last Minute, Bike Arrangement, Dinner, Seasonal, and 3=2 deals.

Product overview

Van der Valk Hotel Den Haag - Nootdorp is a luxury hotel property offering a comprehensive hospitality portfolio. The hotel features 187 luxury rooms and 5 themed suites (Comfort, Luxe Rooms with various configurations, Family Rooms, and premium Suites including Flamingo, Struisvogel, and Blauwe Ara), a full-service restaurant with breakfast, lunch, and dinner offerings plus a luxury lunch buffet, a hotel bar, and 13 multifunctional meeting and event spaces accommodating up to 350 guests. Additional amenities include wellness facilities with pool, sauna, and fitness on the seventh floor, bike rental services, electric vehicle charging, and a To Go shop. The hotel offers various package deals including Last Minute deals, bike packages, dinner arrangements, seasonal deals, and a 3=2 stay package. The property operates a dual loyalty program: a free Valk Account for basic benefits and a premium Valk Exclusief Membership for exclusive offers and discounts.

Differentiator

Problem solved

Functional benefit

Brands

• Valk Exclusief: The luxury brand collection within Van der Valk Hotels & Restaurants, offering exclusive membership benefits and premium hotel experiences.

Products and services

• Comfort Room Entry-level 34 m² hotel room with double bed and walk-in shower, accommodating up to two guests; includes breakfast and city tax.
• Luxe Room Twin 36 m² luxury room with twin beds and whirlpool, accommodating two guests.
• Luxe Room Kingsize Luxury room with king-size bed and whirlpool, accommodating two guests.
• Luxe Room Kingsize with Balcony Luxury king-size room with balcony featuring whirlpool and scenic views for two guests.
• Accessible Room (Mindervalide Kamer) Room fully adapted with shower facilities for guests with reduced mobility.
• Family Room Standard Spacious 44 m² family room accommodating 2 adults and 2 children with bunk beds.
• Family Room Connecting Door 60 m² family room for up to 5 persons with connecting doors allowing two separate rooms.
• Executive Room 50 m² executive room on the sixth floor with double windows on both sides creating an open ambiance.
• Junior Suite Suite on the sixth floor with balcony offering scenic views and premium amenities.
• Flamingo Suite 80-100 m² themed suite with warm, colorful interior and panoramic views of The Hague.
• Struisvogel (Ostrich) Suite Romantic themed suite for couples seeking a luxurious overnight stay with premium amenities.
• Blauwe Ara (Blue Macaw) Suite 100-125 m² luxury suite on seventh floor with king-size bed, private sauna, rain shower, bubble bath, and views over The Hague.
• Restaurant Services (Breakfast, Lunch, Dinner) On-site à la carte restaurant serving breakfast (€20.50 per adult), lunch, and dinner (17:00-21:00) with classic dishes and Asian-inspired twists, accommodating 200+ guests.
• Luxury Lunch Buffet Premium lunch buffet served on the last Sunday of each month from 12:00-13:30, priced at €27.50 per adult, including a welcome glass of 1862 sparkling champagne, coffee, tea, and fruit juices.
• Hotel Bar Hotel bar open daily from 17:00 to 00:00 offering drinks, cocktails, wine, and bar bites.
• Meetings & Events 13 multifunctional meeting and event rooms with various layouts (boardroom, theatre, U-shape, cabaret), accommodating up to 350 guests in theatre setup, supported by a dedicated banqueting team.
• Wellness, Pool & Fitness Seventh-floor wellness facilities including heated indoor pool, multiple saunas, and fitness center with panoramic views over The Hague; complimentary for hotel guests.
• Bike Rental Rental service offering standard unisex bikes (€20/day) and Gazelle e-bikes (€33/day) with Bosch Active Line Plus motor, 500Wh battery, and 55-130km range.
• Electric Vehicle Charging Electric charging station facilities for guests with electric vehicles at the hotel premises.
• Valk To Go Shop On-site shop offering take-away items and hotel merchandise.
• Last Minute Deal Package Spontaneous overnight stay package with 25% discount, from €70.45 per person, including luxury room and breakfast; non-refundable rate.
• Bike Arrangement Package Package from €146.60 per person including one night in a comfort room, three-course dinner, two Gazelle e-bikes, and cycling routes; flexible cancellation.
• Dinner Arrangement Package Stay package from €118.60 per person including 1, 2, or 3 nights in a luxury room plus breakfast.
• Seasonal Deal Package Seasonal promotional package from €79.10 per person offering special rates for specific periods.
• 3=2 Stay Package Stay-3-pay-2 package from €218.40 per person including 3 nights in a luxury room and 3x breakfast; non-refundable rate.
• Valk Account (Loyalty Program) Free membership program offering automatic discount accumulation after each stay, complimentary welcome drink, reservation management, and lowest price guarantee.
• Valk Exclusief Membership Premium paid membership offering exclusive deals, €15 welcome discount, personalized offers, and special membership promotions across the Van der Valk chain.

Quantifiable outcome

• 8.8 average guest satisfaction rating from 860+ reviews
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

Scale indicators5 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Fletcher Hotels: Largest Dutch hotel chain with broad portfolio across Netherlands in mid-to-upscale segment; competes for leisure and corporate travelers in the Randstad region with similar package offerings.
• Bilderberg Hotels (Dutch chain): Dutch upscale hotel chain operating multiple properties across the Netherlands with similar full-service positioning, MICE focus, and corporate client base; competes for similar Dutch domestic corporate demand.
• Golden Tulip (Louvre Hotels Group): Established international hotel brand with multiple Dutch properties targeting similar business and leisure travelers; comparable in mid-scale full-service positioning and MICE capabilities.

Emerging players

• Hotel & Spa Savarin Den Haag: Upscale hotel and spa in The Hague/Leidschendam area emphasizing wellness facilities comparable to this hotel's 7th-floor wellness; competes for wellness-oriented leisure and corporate guests in the same region.

Regional players

• Carlton Beach Hotel Scheveningen: Upscale beachfront hotel in Scheveningen targeting leisure travelers visiting the Dutch coast; competes with this hotel for weekend leisure demand from the same regional catchment.

Direct peers

• Van der Valk Hotel Schiphol: Another Valk Exclusief luxury hotel in the Van der Valk chain with comparable full-service positioning, meeting facilities, and guest experience; comparable as a sister property with similar operating model.
• Crowne Plaza Den Haag - Promenade: Upscale international hotel in The Hague city center competing for business events and weekend leisure stays with comparable full-service amenities and MICE capabilities.
• Marriott The Hague: Internationally branded upscale hotel in The Hague targeting premium corporate and leisure travelers; competes for the same enterprise accounts and event business in the same geography.
• NH Den Haag: NH Hotels property in The Hague targeting similar business and leisure travelers with comparable MICE infrastructure; direct competitor in the Dutch mid-scale corporate segment.
• Hilton The Hague: Internationally branded upscale hotel in The Hague competing for the same corporate meetings, events, and leisure travelers with comparable room counts and amenities.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/van-der-valk-hotel-den-haag-nootdorp

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Van der Valk Hotel Den Haag - Nootdorp