Hotel Toscana Plaza

What Hotel Toscana Plaza does

Hotel Toscana Plaza is an independently operated boutique hotel located at Calle 10 #65-31 in southern Cali, Valle del Cauca, Colombia. The property operates as a single-asset hospitality business offering five accommodation categories — Standard Room, Twin Room, Junior Suite with balcony, Deluxe Suite with private terrace and outdoor jacuzzi, and Triple Standard Room — targeting primarily couples, leisure travelers, families, and small business visitors to Cali. Beyond rooms, the hotel runs an integrated experience layer through the on-site Dante Restaurant and three bundled romantic packages (Plan Noche Romantica, Plan Romantico Deluxe, Plan Dulce Despertar) that combine accommodation with multi-course dinners and themed decoration.

The underlying technology is intentionally lean: online reservations and the multilingual website are delivered through the third-party Octorate booking and channel-management platform, with assets served from resx.octorate.com. No proprietary software, mobile application, or AI capabilities are disclosed. Ancillary revenue comes from paid add-ons (airport shuttle, parking, meeting room, luggage storage, pet-friendly stays) and F&B at Dante.

The business model is direct-to-consumer B2C hospitality with a "book direct" pricing posture. The website is published in five languages (English, Spanish, Italian, German, French) to capture international inbound tourists alongside domestic Colombian demand. Revenue mechanics rely on nightly room rentals augmented by experience package upsells and ancillary services; there are no disclosed contracts, enterprise accounts, or OTA partnership agreements in the source data. Ownership and corporate structure are not disclosed beyond a presumed local Colombian operating entity, and there is no evidence of institutional investors, parent companies, or prior capital raises.

Name

Hotel Toscana Plaza

Legal name

Hotel Toscana Plaza

Website

https://hotelestoscana.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Hotel Toscana Plaza is an independently operated boutique hotel in southern Cali, Colombia, offering five room categories, on-site Dante Restaurant, and bundled romantic experience packages targeted at couples, leisure travelers, families, and small business visitors booking direct through its multilingual Octorate-powered website.

Ownership category

akta.pro rank

Product category

Boutique Hotel Accommodation

NAICS

Hotels (except Casino Hotels) and Motels (72111), Full-Service Restaurants (722511)

SIC

Hotels & Motels (7011)

akta.pro primary industry

Urban & Downtown Full-Service Hotels (THAGAAAA)

akta.pro secondary industries

Hotel & Resort Restaurants (THAFACAH), Business & Corporate Full-Service Hotels (THAGAAAE)

Keywords

• Hotel accommodations
• Romantic getaway packages
• Boutique hospitality
• Room rentals
• On-site restaurant

Headquarters

HQ city

Cali

HQ country

Colombia

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Room Accommodations: Nightly room rentals across 7 room types ranging from Standard rooms to Deluxe Suites with Jacuzzi. Revenue generated through direct bookings and Octorate platform.
2. Romantic Packages: Special romantic plans including 'Plan Noche Romantica', 'Plan Romantico Deluxe', and 'Plan Dulce Despertar' featuring room accommodation, dinner at Dante Restaurant, breakfast, and romantic decorations.
3. Restaurant Services: On-site Dante Restaurant serving breakfast buffet and romantic dinners included in packages.
4. Ancillary Services: Additional revenue from airport shuttle, parking, and other hotel services.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Hotel Toscana Plaza operates a boutique hotel in southern Cali, Colombia, offering five room categories (Standard, Twin Standard, Triple Standard, Junior Suite with balcony, and Deluxe Suite with private terrace and outdoor jacuzzi). It sells nightly room stays bundled with buffet breakfast, romantic experience packages (Romantic Night Plan, Deluxe Romantic Plan, Sweet Awakening Plan) that combine suites with Dante Restaurant dinners and themed decorations, and ancillary services including airport shuttle, parking, meeting room, pet-friendly rooms, and luggage storage.

Product overview

Hotel Toscana Plaza is a boutique hotel located in southern Cali, Colombia, offering accommodation across five room types: Standard Room, Twin Room, Junior Suite with balcony, and Deluxe Suite with private terrace and outdoor jacuzzi. The hotel operates as a single-property hospitality business with an integrated booking system. Additional offerings include romantic packages (Romantic Night Plan, Deluxe Romantic Plan, Sweet Awakening Plan) that bundle accommodation with dining at Dante Restaurant and romantic decoration services. Amenities encompass outdoor pool/jacuzzi, parking, airport shuttle, meeting room, luggage storage, and pet-friendly rooms. The property uses an external booking platform (Octorate) for online reservations.

Differentiator

Problem solved

Functional benefit

Products and services

• Habitacion Estandar (Standard Room) Standard hotel room with a 1.40 m double bed, work desk, air conditioning, private bathroom, buffet breakfast, free Wi-Fi, and TV; intended for short stays and business travel in Cali.
• Habitacion Twin Estandar (Twin Room) Twin room with two single beds, work desk, air conditioning, private bathroom, buffet breakfast, free Wi-Fi, and TV; designed for friends, colleagues, or family traveling together.
• Suite con Balcon (Junior Suite) Junior suite with private balcony, city views, King Size bed (2.00 x 2.00 m), sofa, work desk, air conditioning, private bathroom, buffet breakfast, free Wi-Fi, and TV; aimed at couples and special stays.
• Suite Deluxe - Jacuzzi hidromasaje (Deluxe Suite with Jacuzzi) Top-floor deluxe suite with private terrace and outdoor jacuzzi, King Size bed (2.00 x 2.00 m), spacious layout, air conditioning, private bathroom, buffet breakfast, free Wi-Fi, and TV; the hotel's most exclusive room offering.
• Habitacion Triple Estandar (Triple Standard Room) Triple room with three single beds, air conditioning, free Wi-Fi, TV, private bathroom, and buffet breakfast; designed for group travelers.
• Plan Romantico Deluxe (Deluxe Romantic Plan) Premium romantic package including accommodation in the Deluxe Suite with jacuzzi and private terrace, dinner for two at Dante Restaurant (2 main courses and 1 bottle of wine), buffet breakfast, and romantic decoration with rose petals, luxury linens, balloons, fruit board, and personalized message board.
• Plan Noche Romantica (Romantic Night Plan) Romantic night package featuring accommodation in the Junior Suite, dinner for two at Dante Restaurant (2 main courses and 2 glasses of wine), buffet breakfast, and romantic decoration including rose petals, luxury linens, balloons, fruit board, and personalized message.
• Plan Dulce Despertar (Sweet Awakening Plan) Romantic morning experience including accommodation in the Junior Suite with Jacuzzi, buffet breakfast or room service, and romantic decoration with rose petals, luxury linens, balloons, fruit board, aromatherapy candles, and personalized message board.
• Dante Restaurant On-site restaurant serving breakfast buffet and romantic dinners included as part of hotel stays and romantic packages.
• Airport Shuttle Service Transportation service for guests to and from the airport.
• Meeting Room Meeting room facilities available for business events and small gatherings.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves3 records

Expansion highlights3 records

Direct peers

• NH Cali Royal (NH Hotels): International chain full-service hotel in Cali offering rooms, restaurant, and event space to a similar mixed leisure/business clientele with the addition of a global loyalty program.
• Hotel Torre de Cali: Independent Cali hotel in the same urban full-service category, with comparable room types, restaurant service, and a mixed business/leisure customer base.
• Hotel Spiwak Chipichape Cali: Cali full-service hotel with on-site restaurant, business amenities, and mixed business/leisure clientele operating in the same city with overlapping customer segments.
• Hotel San Fernando Plaza Cali: Long-established Cali full-service hotel with restaurant, pool, and meeting facilities serving business and leisure guests in the same competitive set as Hotel Toscana Plaza.
• Movich Casa del Alferez Cali: Boutique-style Cali hotel with integrated restaurant and themed-stay positioning targeting couples and business travelers, closely overlapping with Toscana Plaza's romantic and boutique value proposition.
• Hotel Cosmos Cali: Cali-based boutique hotel with on-site restaurant and rooms ranging from standard to suite, competing for similar budget-to-mid leisure and business travelers in the city.
• Hotel El Peñon by Barlovento: Cali boutique hotel located in the Peñón area offering restaurant, themed rooms, and couple-targeted packages — direct competitor for romantic and leisure demand that Hotel Toscana Plaza also courts.
• Hotel Dann Carlton Cali: Full-service urban hotel in Cali offering comparable rooms, restaurant, meeting space, and pool targeting both business and leisure travelers — the most direct head-to-head competitor in the same city.

Regional players

• Now Hotel (Cali): Cali urban hotel serving business and tourist segments from its own city base — comparable guest mix and product type, but operates with a different brand and booking profile in the same regional market.

Broad incumbents

• Hotel Intercontinental Cali: Globally branded upscale hotel in Cali with full F&B, pools, meeting rooms, and loyalty distribution — competes for the same premium and corporate guest pool as Hotel Toscana Plaza but with significantly greater scale and brand reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/hotel-toscana-plaza

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hotel Toscana Plaza