See & Park Hotel Feldbach

What See & Park Hotel Feldbach does

See & Park Hotel Feldbach AG is a privately held, family-managed Swiss 3-star hotel and event venue located on the shore of Lake Constance (Bodensee/Untersee) at Im Feldbach 10, Steckborn, Canton Thurgau. The legal entity was founded in 1986 in the buildings of a former Cistercian monastery whose site dates to 1252, and was rebranded and enlarged to its current form in 1994-1995. The property comprises 36 double/single rooms across three categories (Lake View, Rose Garden View, Garden View), the KUNOS Restaurant (a 60-seat casual fine-dining venue reopened in March 2026 after a CHF 2.4 million renovation of the historic refectory), the Turmbar tower bar for up to 30 guests, and a 3-star certified seminar facility with three plenary rooms and six breakout rooms accommodating 6-80 persons. It is led by General Manager Jeremy Peyer and Chairman Hanspeter Ueltschi, with Leslie Peyer responsible for Administration & Marketing.

The business generates revenue from five primary streams: accommodation (room nights, breakfast-inclusive, CHF 135-275 per night), restaurant dining (KUNOS plus the seasonal Winterzauber fondue chalet from November to January), events and banquets (weddings, Christmas parties, corporate celebrations, with multiple venue spaces), seminar and conference packages (full flat rates CHF 225-275/person, daily delegate rate CHF 90), and ancillary services such as e-bike rentals, gift vouchers via E-Guma, and themed packages (Midweek Special, Pure Enjoyment, Ostschweiz Erleben, Bikeklusiv, Bleisure, Fondue Time). GTM motion is multi-channel: direct booking via the hotel's SimpleBooking-powered website with best-price guarantee and free cancellation up to 3 days before arrival; broad OTA distribution (Booking, Expedia, HRS, Kayak, Tripadvisor); and dedicated event and seminar sales teams handling site visits and corporate contracts. Key partnerships include BERNINA Creative Centre in Steckborn (a sewing-machine manufacturer whose workshop participants receive special rates), the Oskar Karte regional tourism program (free public transport and 60+ activities from 2-night stays), Thurgau Tourismus, and Coworking Space Steckborn.

The underlying technology stack is standard hospitality SaaS — SimpleBooking/Tourisoft for reservation management, Lunchgate/Foratable for restaurant table bookings, E-Guma for voucher ecommerce, Campaign Monitor for email marketing, 9 AG for CRM, Google Analytics for web analytics, and Aruba Networks for compliant guest WiFi. The company is privately held with no parent, no funding rounds, and no public listing; stated headcount is 14. Strategic emphasis over the past five years has been on upgrading the F&B product (KUNOS), refreshing management (2020 new Direktionsehepaar, 2024 kitchen philosophy reset), and extending the season through winter and bleisure packages, rather than on expanding physical capacity.

Name

See & Park Hotel Feldbach

Legal name

See & Park Hotel Feldbach AG

Website

https://hotel-feldbach.ch

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

11–50 employees

Short description

See & Park Hotel Feldbach is a family-managed, privately held Swiss 3-star hotel and event venue on Lake Constance in Steckborn, operating 36 rooms, the KUNOS Restaurant, and HotellerieSuisse-certified seminar facilities for leisure travelers, wedding couples, and corporate seminar clients.

Ownership category

akta.pro rank

Product category

Boutique Hotel & Event Venue

NAICS

Hotels (except Casino Hotels) and Motels (72111), Full-Service Restaurants (722511)

SIC

Hotels & Motels (7011), Retail-Eating & Drinking Places (5810)

akta.pro industry

PRIMARYTHAGAAAI

Beachfront & Coastal Full-Service Hotels

Travel & Hospitality/Lodging & Accommodation/Hotels (Full-Service)

SECONDARYTHAGALAL

Historic/Heritage Conference Hotels

Travel & Hospitality/Lodging & Accommodation/Convention & Conference Hotels

SECONDARYTHAFACAA

Fine Dining Restaurants

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Full-Service Restaurants (Casual & Fine Dining)

SECONDARYTHAFACAK

Special Occasion & Destination Restaurants

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Full-Service Restaurants (Casual & Fine Dining)

Keywords

• Boutique hotel accommodation
• Seminar conference venue
• Wedding event hosting
• Fine dining restaurant
• Lakeside hospitality services

Headquarters

HQ city

Steckborn

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Hotel Accommodation: 36 double/single rooms across three categories (Lake View, Rose Garden, Garden View). Room rates range from CHF 135-275 for double occupancy, CHF 105-185 for single use. Breakfast included. Tourism fee CHF 2.50/person/night extra.
2. Restaurant Dining (KUNOS): Full-service restaurant with 60 seats. Breakfast 7:00-10:00, lunch 12:00-13:30, afternoon menu 13:30-17:00, dinner 18:00-20:30. Wine list awarded Swiss Wine List Award (silver) since 2023. Lake terrace dining in summer months.
3. Events & Banquets: Wedding ceremonies, corporate events, banquets, Christmas parties. Multiple venue spaces including Feldbach-Saal (96m2), Rosengarten-Saal, Restaurant, outdoor terrace. Corkage fees for outside wine (CHF 40/bottle wine, CHF 50/bottle champagne). Minimum spends required.
4. Seminar & Conference Services: Meeting rooms and conference packages. Seminar flat rate from CHF 225-275/person including accommodation, meals, and meeting room. Daily rate CHF 90/person, half-day CHF 45. Room rental from CHF 120-600 depending on space and duration.
5. Seasonal Winter Chalet: Fondue chalet operating November-January. Cheese fondue from CHF 36, fondue chinoise from CHF 46 per person. Group packages 10-40 persons. Complete packages with overnight stay from CHF 195-285.
6. Gift Vouchers: Value vouchers and service-specific vouchers sold through E-Guma online shop.
7. Activity Rentals: E-bike rental (CHF 40-60/day), helmet rental CHF 5, tour guide CHF 80/hour. Picnic baskets available.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

See & Park Hotel Feldbach is a 36-room boutique hotel, fine dining restaurant (KUNOS), and event venue located directly on Lake Constance in Steckborn, Switzerland. The property operates on the historic site of a 1252 monastery and offers accommodation, on-site casual fine dining, a rooftop tower bar (Turmbar), certified 3-star seminar facilities, and lakeside wedding and banquet hosting. It runs year-round with seasonal offerings including a winter fondue chalet and lakeside terrace dining.

Product overview

See & Park Hotel Feldbach is a historic hotel and event venue located on Lake Constance (Bodensee) in Steckborn, Switzerland, with roots dating to 1252 when Kuno von Feldbach donated his castle to a religious community. The property comprises: (1) KUNOS Restaurant - the recently renovated (March 2026) fine dining restaurant in the former monastery refectory; (2) 36-room hotel accommodation in a modern building on the site of the former convent church, with lake, rose garden, and garden views; (3) Turmbar - a rooftop bar in the monastery's attic; (4) Seminar & Conference Facilities - certified 3-star seminar hotel with 3 plenary rooms and 6 meeting rooms for 6-80 persons; (5) Wedding & Event Services - lakeside ceremonies, receptions, and celebrations; (6) Seasonal offerings including Winter Magic fondue chalet (November-January) and lakeside terrace dining. The hotel also offers themed packages including Midweek Special, Weekend-Extended, Pure Enjoyment, Eastern Switzerland Discovery, Bikeklusiv, Bleisure, and Fondue Time. Partnerships with BERNINA Creative Centre and Coworking Space Steckborn extend guest services.

Differentiator

Problem solved

Functional benefit

Brands

• KUNOS Restaurant: Fine dining restaurant located in the historic refectory of the former monastery, featuring casual fine dining cuisine by Chef Nicolas Lilla. Open since March 2026. Awarded Swiss Wine List Award (silver) annually since 2023.

Products and services

• Hotel Accommodation (36 Rooms) 36 double/single rooms across three categories — Lake View (CHF 155-275), Rose Garden View (CHF 145-265), and Garden View (CHF 135-255). Rooms include private bathrooms, TV, telephone, hairdryer, and complimentary WLAN, and are located in the modern hotel building where the former convent church once stood. Target guests are individual leisure travelers and couples.
• KUNOS Restaurant Fine dining restaurant in the historic monastery refectory featuring 60 seats, casual fine dining cuisine by Chef Nicolas Lilla, and an award-winning wine list (Swiss Wine List Award silver since 2023). Serves breakfast 7:00-10:00, lunch 12:00-13:30, dinner 18:00-20:30. Target guests are hotel residents, walk-in diners, and food/wine enthusiasts.
• Turmbar (Tower Bar) Rooftop bar in the former monastery's attic accessible via historic spiral staircase. Features fireplace, skylights, parquet flooring, and seating for 30 guests. Available for aperitifs and evening drinks including fine wines and whiskeys. Target guests are hotel residents and restaurant diners.
• Seminar & Conference Facilities Certified 3-star seminar hotel by HotellerieSuisse with 3 plenary rooms (Bodensee, Feldbach-Saal, Rosengarten-Saal) and 6 meeting/breakout rooms accommodating 6-80 persons. Seminar flat rate from CHF 225-275/person includes accommodation, meals, plenary room, break-out room, technology, coffee breaks, and meals. Target clients are corporate training, workshop, and offsite meeting organizers.
• Wedding & Event Services

Quantifiable outcome

• Swiss Location Award 2025 - 8.6 points, rated 'Ausgezeichnet' (Distinguished)
• +3 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature3 records

Partnerships

Five partnerships are on record, tiered minor and core.

• SapoCycleminorOthers · 1 July 2024Soap recycling partnership. Used hotel guest soaps are collected and donated to SapoCycle, a non-profit organization that processes them into new soap for children and families in need. This supports hygiene and environmental protection while providing employment for people with disabilities.
• Oskar Karte (Ostschweiz Tourism)coreStrategic or Co-development PartnerRegional guest card partnership. Hotel guests receive Oskar Karte providing free public transport, access to 60+ activities including Säntis cable car, boat cruises on Lake Constance, and various cultural attractions. Card provided from 2-night stays.
• Coworking Space SteckbornminorStrategic or Co-development PartnerPartnership offering hotel guests free access to Coworking Space Steckborn in the Old Town. 10-minute walk or 2-minute drive from hotel. Modern facilities with high-speed WiFi, printer, and coffee.
• Bernina Creative CentrecoreChannel Partner/ Reseller/ DistributorPartnership with Bernina (sewing machine company) headquarters located near hotel in Steckborn. Workshop participants receive special accommodation rates. Hotel positioned as convenient lodging for Bernina Creative Centre attendees.
• QUALIPETminorChannel Partner/ Reseller/ DistributorPet supply partnership. Dogs receive welcome package including bed, water/food bowls, and toy. Hotel guests get 10% discount on QUALIPET product range.

Scale indicators8 records

Recent moves11 records

Expansion highlights6 records

Others

• Swiss Historic Hotels: Marketing/cooperative association of heritage Swiss hotels. Not a competitor but a relevant ecosystem participant that channels demand toward member properties like See & Park Hotel Feldbach and signals the heritage positioning category.
• BERNINA Creative Centre (Steckborn): Adjacent partner organization rather than competitor — the sewing-machine company's Steckborn headquarters drives workshop participants into Feldbach rooms. Relevant as the largest single repeat B2B demand driver for the hotel.

Broad incumbents

• Sorell Hotels: Swiss collection of independently styled 3-4 star city and resort hotels with restaurants and meeting facilities. Operates at the same mid-market price tier and competes for Swiss domestic leisure and corporate seminar stays.
• Seedamm Plaza Pfäffikon SZ: Large conference and business hotel on Lake Zurich with extensive seminar rooms, restaurants and event spaces. Competes for the same Swiss corporate MICE demand but at significantly larger scale and infrastructure.
• Hotel Einstein St. Gallen: Established 4-star superior hotel in St. Gallen with strong MICE, restaurant and event business. Competes for the same Eastern Switzerland corporate seminar and wedding demand, but at much larger scale.
• Park Hotel Winterthur: Larger 4-star full-service hotel in Winterthur with extensive seminar and banqueting infrastructure. Serves overlapping corporate and event clientele from the same Eastern Switzerland region, though at materially higher scale.

Direct peers

• Hotel & Restaurant Chlosterhof: Small historic hotel and restaurant in Stein am Rhein, also on a Swiss lakeside/waterfront heritage site, with comparable room count, fine-dining restaurant and event/wedding offerings. Closest match in terms of property size, lakeside heritage positioning, and F&B-led business mix.
• Hotel Seegarten Arbon: Small Swiss hotel directly on Lake Constance with restaurant and event facilities, in the same Thurgau/St. Gallen catchment. Similar scale, lakeside dining terrace and regional corporate clientele.
• Hotel Bad Horn: Boutique 4-star lakeside hotel on Lake Constance (Horn, Thurgau) with restaurant, seminar/banquet facilities and marina access. Directly comparable in geography, lake-side positioning and meeting/event offerings.
• Hotel Hof Weissbad: Swiss wellness/seminar hotel with restaurant, banquet and event facilities in a heritage Appenzell setting. Comparable in combining historic character, seminar classification and on-site F&B at a similar mid-market price point.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/FeldbachHotel
• LinkedInlinkedin.com/company/feldbachhotel
• Instagraminstagram.com/feldbachhotel

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about See & Park Hotel Feldbach