Mesra Business & Resort Hotel

What Mesra Business & Resort Hotel does

Mesra Business & Resort Hotel (legally "Hotel MESRA") is an Indonesian hospitality company headquartered in Samarinda, East Kalimantan, operating a portfolio of accommodation properties under the unified Mesra brand. The company was founded in 1976 and currently employs 37 people. Its active portfolio comprises four properties: MESRA International Hotel Samarinda and MESRA Alamanda Samarinda (both urban hotels in Samarinda), MESRA Sangkulirang Bay (a coastal resort), and Guest House Krikilan (an extended-stay guest house). A fifth property, Mesra Sumbang Bay, is currently under construction.

The company serves two primary customer segments: individual travelers and tourists seeking hotel and resort accommodation across East Kalimantan, and business travelers — including those on extended project assignments — who use the Guest House Krikilan property for longer-duration stays. Distribution is entirely direct-to-consumer: bookings are taken via property-specific websites (samarinda.hotelmesra.com, alamanda.hotelmesra.com, mesrasangkulirangbay.hotelmesra.com, guesthousekrikilan.mesra.com), the main corporate site (hotelmesra.com), phone/WhatsApp (+62 811 514 7070), or walk-in. No third-party OTA partnerships or online travel agency distribution are referenced.

The business model is straightforward hospitality revenue generation through nightly and extended-stay room rentals at owned/operated properties. Pricing is quote-based and not publicly disclosed. There is no evidence of proprietary technology, no disclosed financial metrics, no external funding, no partnerships, and no digital-marketing footprint beyond the basic property websites. The company operates exclusively within Indonesia, with all geographic footprint concentrated in the Samarinda and East Kalimantan region of Borneo.

Name

Mesra Business & Resort Hotel

Legal name

Hotel MESRA

Website

https://hotelmesra.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Mesra Business & Resort Hotel is a Samarinda-based Indonesian hospitality company operating four hotels, a coastal resort, and an extended-stay guest house across East Kalimantan, serving tourists and business travelers via direct booking channels.

Ownership category

akta.pro rank

Product category

Hospitality Services

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011)

akta.pro primary industry

Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

Keywords

• Hotel accommodation services
• Resort hospitality properties
• Guest house lodging
• Extended stay accommodation
• East Kalimantan hotels

Headquarters

HQ city

Samarinda

HQ country

Indonesia

HQ region

Asia

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Hotel Accommodation Services: Core revenue from room rentals at multiple hotel and resort properties including MESRA International Hotel Samarinda, MESRA Alamanda Samarinda, MESRA Sangkulirang Bay, and Guest House Krikilan. Revenue is generated through nightly and extended stays for individual travelers, tourists, and business guests.
2. Guest House Services: Guest House Krikilan property provides extended-stay accommodation services, likely catering to longer-term guests such as business travelers working in the region.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels1 record

Core offering

Mesra Business & Resort Hotel operates multiple hotel, resort, and guest house properties across East Kalimantan, Indonesia, providing accommodation services to individual travelers, tourists, and business guests. The portfolio currently includes MESRA International Hotel Samarinda, MESRA Alamanda Samarinda, MESRA Sangkulirang Bay, and Guest House Krikilan, with an additional property (Mesra Sumbang Bay) under construction. Revenue is generated through nightly and extended-stay room rentals across these properties.

Product overview

Mesra Business & Resort Hotel is a hospitality company operating multiple distinct hotel and guest house properties across Indonesia. The portfolio consists of five individual properties: MESRA International Hotel Samarinda, MESRA Alamanda Samarinda, MESRA Sangkulirang Bay, Guest House Krikilan, and Mesra Sumbang Bay (under construction). Each property operates as a separate branded accommodation offering under the unified Mesra umbrella, serving different locations in East Kalimantan including Samarinda and Sangkulirang.

Differentiator

Problem solved

Functional benefit

Products and services

• MESRA International Hotel Samarinda A hotel property located in Samarinda, Indonesia, serving as one of the primary accommodations under the Mesra brand for individual travelers, tourists, and business guests seeking hotel stays in East Kalimantan.
• MESRA Alamanda Samarinda A hotel/resort property in Samarinda operating under the Mesra brand, part of the hospitality portfolio serving visitors to East Kalimantan with accommodation services.
• MESRA Sangkulirang Bay A resort property offering accommodations at Sangkulirang Bay, representing the Mesra hospitality brand in a more scenic/bay location catering to leisure guests and tourists.
• Guest House Krikilan A guest house property providing accommodations at the Krikilan location, operated under the Mesra brand and catering to extended-stay guests such as business travelers and project-based workers in the region.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves1 record

Expansion highlights3 records

Direct peers

• RedDoorz: Tech-enabled budget hotel aggregator/operator with significant Indonesian footprint across secondary cities. Comparable as a digital-led Indonesian multi-property operator targeting similar price-sensitive domestic travelers.
• favehotel: Archipelago International's select-service/budget brand with many Indonesian locations. Comparable as a domestic multi-property operator competing on price-point and value for the same Indonesian regional traveler market.
• Amaris Hotel: Indonesian budget hotel chain operated by Santika Indonesia/Archipelago with extensive secondary-city coverage. Comparable as a domestic operator targeting value-conscious Indonesian travelers in regional cities.
• Hotel Santika Indonesia: Indonesian mid-scale hotel chain operated by Archipelago International with properties across secondary cities in Indonesia. Directly comparable as a multi-property domestic hotel operator targeting similar business and leisure travelers outside the major gateway cities.
• Swiss-Belhotel International: Asia-Pacific hotel management group with substantial Indonesian presence including secondary cities and resort locations. Comparable as a regional multi-property operator competing for the same Indonesian mid-market business and leisure traveler base.
• Aston Hotels & Resorts: Archipelago International's mid-scale and upscale brand with broad Indonesian footprint, including secondary cities and resort destinations. Closely comparable in operating model (multi-property domestic hotels/resorts) and target market (regional Indonesian travelers).
• JHL Group: Indonesian hospitality group operating multiple mid-scale and upscale properties across the country. Comparable as a domestic hotel operator with similar multi-property model and regional focus.
• Dafam Hotels & Resorts: Indonesian hotel management company operating multiple mid-scale and boutique properties across Java and regional Indonesia. Comparable as a domestic multi-property operator with similar property count and tier positioning to Mesra.

Broad incumbents

• Ibis Hotels (Accor): Accor's economy brand with substantial Indonesian presence including secondary cities. Comparable as an established international operator competing in the same budget/midscale segment, though with broader scale and global distribution infrastructure.
• Novotel (Accor): Accor's midscale brand with multiple Indonesian locations including resort destinations. Comparable as an established international operator competing for business and leisure travelers in the same tier, but with global distribution and loyalty advantages.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/mesra-business-&-resort-hotel

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mesra Business & Resort Hotel