Hotel Parquesur

What Hotel Parquesur does

Hotel Parquesur (legally operated as Hotel AR Parquesur 4* by ALJAMIL, S.L.) is a 4-star urban hotel with 83 rooms — including double, triple, quadruple, and Junior Suite categories — situated inside the Westfield Parquesur Shopping Centre in Leganés, southern Madrid, approximately 9 km from central Madrid. The property combines accommodation with an on-site à la carte restaurant (La Parrilla de Leganés), a daily breakfast buffet, minibar service, free parking with EV charging stations, and five recently renovated meeting and event rooms capable of hosting up to 250 attendees. Distribution is primarily direct through the hotel's own booking engine (Paratytech-powered website in Spanish and English), supplemented by phone/email reservations, an exclusive B2B travel-agency portal (arhoteles.com), and walk-in traffic from the adjacent shopping centre.

The company's commercial model rests on four revenue streams: nightly room rentals (the core stream), food and beverage from the restaurant and breakfast buffet, event and meeting services including catering, and bundled packages combining accommodation with Parque Warner Madrid theme park tickets. Pricing is variable by season and room type; specific ADR is not publicly disclosed, but the property offers a seasonal Summer XL promotion (15% discount, July–August) and a €19 Extra Comfort Pack add-on for flexible check-in/check-out. Marketing channels include the official website (SEO and direct booking), email newsletter, social media, and the AR Hoteles travel-agency partner channel. The hotel is one of several properties operated under the Spanish private hotel group Grupo AR Hoteles (entities ALJAMIL, S.L. and ALMERIMAR, S.A.), and there is no indication of venture funding, public listing, or M&A activity. No proprietary technology, AI/ML capability, patents, or certifications beyond standard hospitality operations are disclosed; the underlying technology stack is limited to a third-party booking engine, Smart TVs, and standard WiFi infrastructure.

Name

Hotel Parquesur

Legal name

ALJAMIL, S.L.

Website

https://hotelparquesur.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Hotel Parquesur is a 4-star, 83-room urban hotel inside the Westfield Parquesur Shopping Centre in Leganés, southern Madrid, serving family leisure travellers, corporate event organisers, and Parque Warner Madrid visitors through direct bookings, a travel-agency portal, and on-site restaurant and meeting facilities.

Ownership category

akta.pro rank

Product category

Hotel Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Hotels (except Casino Hotels) and Motels (721110), Restaurants and Other Eating Places (72251)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011), Retail-Eating Places (5812)

akta.pro industry

PRIMARYTHAGABAM

Budget Hotel Chains & Franchises

Travel & Hospitality/Lodging & Accommodation/Limited-Service & Budget Hotels

SECONDARYTHAFACAH

Hotel & Resort Restaurants

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Full-Service Restaurants (Casual & Fine Dining)

Keywords

• Hotel accommodation
• Hospitality services
• Meeting room rental
• Event venue hosting
• Hotel restaurant dining

Headquarters

HQ city

Leganés

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Others

Revenue model

1. Hotel Accommodation: Core revenue from renting 83 hotel rooms of various categories (double, triple, quadruple, Junior Suite) with nightly rates. Revenue recognized per stay with payment at check-in, check-out, or in advance.
2. Food & Beverage: Restaurant 'La Parrilla de Leganés' serves à la carte dining, breakfast buffet, and rice menus. Additional revenue from minibar services within rooms.
3. Event & Meeting Services: Revenue from hosting corporate events, meetings, weddings, and communions. Includes rental of 5 meeting rooms (capacity up to 250 people) and catering services (Coffee Breaks, Cocktails, Finger Food, Business Menus).
4. Theme Park Packages: Bundled packages combining hotel accommodation with Parque Warner Madrid entry tickets. Sold as 'Tarifa Escapada Parque Warner' with direct ticket purchase at reception.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels4 records

Core offering

Hotel Parquesur operates a 4-star urban hotel with 83 rooms (double, triple, quadruple, and Junior Suite), the La Parrilla de Leganés à la carte restaurant, a daily breakfast buffet, and 5 meeting/event rooms accommodating up to 250 guests. The hotel also sells bundled accommodation-plus-Parque Warner Madrid theme park packages and an Extra Comfort Pack add-on (early check-in/late check-out) for guests.

Product overview

Hotel AR Parquesur operates as a single-property 4-star urban hotel in the south of Madrid, within the Westfield Parquesur shopping complex. The property offers 83 rooms across multiple categories (Standard Double, Triple, Quadruple, and Junior Suite), the La Parrilla de Leganés à la carte restaurant, and breakfast buffet service. Event facilities with 5 meeting rooms serve business and celebration needs. The hotel markets seasonal promotional packages (Summer XL with 15% discount, Warner Madrid hotel-plus-tickets packages) and an Extra Comfort add-on service. No platform-plus-modules architecture exists; this is a traditional hotel services business.

Differentiator

Problem solved

Functional benefit

Brands

• La Parrilla de Leganés: The hotel's à la carte restaurant specializing in rice dishes, fish, and grilled meats. Features a wine cellar and private dining room for eight guests.

Products and services

• Hotel AR Parquesur 4* (Room Accommodation) A 4-star urban hotel located within the Westfield Parquesur Shopping Centre in Leganés, Madrid, offering 83 rooms including double, triple, quadruple, and Junior Suite accommodations. Positioned for both business travelers and leisure visitors to Parque Warner Madrid, with free WiFi, Smart TV, air conditioning, minibar, free safe, and daily cleaning.
• La Parrilla de Leganés Restaurant The hotel's signature à la carte restaurant serving rice dishes, grilled fish, and charcoal-grilled meats. Features a curated wine cellar and a private dining room for eight guests. Open daily for lunch from 13:30 to 16:00.
• Breakfast Buffet Service Daily breakfast buffet service offering fresh fruit, cereals, dairy products, cold meats, pastries, and hot/cold dishes. Weekday hours 7:30-10:30; weekends and holidays 8:00-11:00.
• Meeting Rooms & Event Hosting Event facilities featuring 5 meeting rooms of varying capacities, accommodating up to 250 people. Includes complimentary WiFi, audiovisual equipment, and catering services (Coffee Breaks, Cocktails, Finger Food, Business Menus). Configurations for corporate events, training sessions, product presentations, weddings, communions, and baptisms.
• Parque Warner Madrid Package (Escapada Parque Warner) Combined hotel accommodation and Parque Warner Madrid theme park ticket package for family visitors. Tickets can be purchased at the hotel reception or included with the room booking. Sold as 'Tarifa Escapada Parque Warner'.

Named customers3 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Westfield Parquesur Shopping CentrecoreStrategic or Co-development PartnerThe hotel is physically located within the Westfield Parquesur shopping center complex. This strategic co-location provides guests with direct access to 200+ retail shops, restaurants, cinema, and bowling facilities without leaving the building. The partnership includes shared parking facilities and electric vehicle charging stations at the shopping center.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Hotel Santos Praga: Independent 4-star Madrid hotel with comparable room count, restaurant, and event facilities. Competes for the same corporate and leisure demand pool in the Madrid metro area without the benefit of a shopping-center location.
• Hotel AR Los Arcos: Sister property under Grupo AR Hoteles, comparable 4-star positioning, restaurant and event offerings, and chain-level operating model. Direct intra-portfolio peer with shared distribution and management infrastructure.
• Hotel AR Almerimar: Sister property within the same Grupo AR Hoteles portfolio (operated by ALMERIMAR, S.A.), offering comparable 4-star mid-scale accommodations with restaurant and event facilities. Same brand standards, similar chain positioning, and shared operational model.
• Senator Madrid Spa Hotel: Spanish 4-star urban hotel in Madrid comparable in star rating, room count, F&B, and event facilities. Targets a similar mix of business and leisure travelers in the Madrid metropolitan area.
• Hotel AR Isabel de Farnesio: Another AR Hoteles portfolio property with similar 4-star positioning, restaurant, and meeting/event facilities. Operates under the same brand standards and centralized distribution model as Hotel Parquesur.

Broad incumbents

• Travelodge Madrid: Spanish value-oriented hotel chain competing in suburban Madrid for cost-conscious business and leisure guests. Comparable mid-scale positioning but with broader geographic coverage across Spain.
• B&B Hotel Madrid: European budget/mid-scale chain with multiple Madrid locations targeting similar price-sensitive business and family leisure segments. Stronger brand awareness and distribution than independent Spanish chains.
• Ibis Madrid (Accor): Major international economy/mid-scale chain with multiple Madrid properties competing for similar suburban business and leisure demand. Wider brand scale and loyalty program represent a structural advantage against independent Spanish chains.
• Holiday Inn Express Madrid: International mid-scale chain hotels in Madrid offering comparable 3-4 star accommodations targeting business and leisure travelers. Larger brand footprint with standardized rooms and amenities, but typically not embedded inside shopping centers.
• AC Hotel Madrid by Marriott: Marriott's mid-scale urban Madrid properties offering comparable 4-star positioning with F&B and meeting facilities. Benefits from Marriott Bonvoy loyalty program and global distribution scale that independent Spanish chains lack.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/hotel-parquesur

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hotel Parquesur