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Hôtel Saint Martin de Belleville

Full company profile

uuid004lhvk

Namestring
Hôtel Saint Martin de Belleville
Legal namestring
SNC Marlive
Company typeenum
Private
Founded yearstring
-
Descriptiontext

H\u00f4tel Saint Martin de Belleville is a family-run alpine hotel and apartment property located in Saint-Martin-de-Belleville, Auvergne-Rh\u00f4ne-Alpes, France, at the foot of the slopes with direct access to the 3 Vall\u00e9es \u2014 the world's largest ski domain. Founded in 1999 and operated by the French general partnership SNC Marlive (RCS Lyon 409 441 276), the property offers 27 individually styled rooms and 4 self-contained mountain apartments (sleeping 4\u201310 guests each), two restaurants \u2014 Le Grenier (\u00e0 la carte, open to outside guests, led by Chef Flavien) and Le Chalet (half-board with optional \u20ac70 tasting menu) \u2014 two bars, a wellness area (sauna, hammam, massage, fitness equipment), and dedicated children's facilities including a games room and a school-holiday mini-club.

The business model is direct-to-consumer hospitality revenue: room and apartment stays bundled with mandatory half-board (breakfast and dinner at Le Chalet), supplemented by \u00e0 la carte F\u0026B, bar sales, spa treatments, and ancillary fees such as covered parking (\u20ac29/day) and small-pet accommodation (\u20ac18/day). Distribution is run through the hotel's own bilingual FR/EN website (booking powered by Reservit) and Zenchef for restaurant reservations, with no disclosed OTA or travel-agency intermediation. Marketing is organic, reliant on SEO, direct email, and word-of-mouth referrals. Customer segments span ski and mountain tourists, families, gastronomy enthusiasts, and wellness seekers; pricing is unit-based per night, per cover, and per service.

Technology is standard off-the-shelf hospitality infrastructure \u2014 Reservit booking engine, Zenchef restaurant platform, OVH web hosting, and Google/Facebook SSO \u2014 with no proprietary platform, public API, AI/ML capability, or app. The hotel has nine disclosed employees and operates as an independent, privately held partnership with no institutional investors, parent company, or acquisition activity on record.

Short descriptiontext

H\u00f4tel Saint Martin de Belleville is a family-run alpine hotel in Saint-Martin-de-Belleville, France, offering 27 rooms, 4 apartments, two restaurants, two bars, and a spa with ski-in/ski-out access to the 3 Vall\u00e9es ski domain.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersSaint-Martin-de-Belleville, France
HQ citystring
Saint-Martin-de-Belleville
HQ countrystring
France
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
alpine hotel accommodation, ski resort hospitality, mountain dining services, wellness spa services, family ski vacation
Industry3 codes
1Ski & Mountain Full-Service Hotels
CodeTHAGAAAJPrimaryYes
2Mountain & Ski Luxury Resorts
CodeTHAGACABPrimaryNo
3Mountain & Alpine Lodges
CodeTHAGAIAEPrimaryNo
NAICS code3 codes
  • Hotels (except Casino Hotels) and Motels72111
  • Traveler Accommodation7211
  • Accommodation721
SIC code2 codes
  • Hotels & Motels7011
  • Hotels, Rooming Houses, Camps & Other Lodging Places7000
Product category
Boutique Alpine Hotel
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model5 records
1Hotel Room Bookings
TypeSubscription Recurring
Description

Core revenue from 27 hotel rooms and 4 apartments with half-board (breakfast and dinner) included in standard rates. Room categories vary by size and amenities.

hotel-stmartin.com
2Restaurant Sales
TypeTransaction Fee
Description

Revenue from two restaurants: Le Grenier (à la carte, open to external guests) and Le Chalet (half-board and tasting menu at 70€).

hotel-stmartin.com
3Bar Sales
TypeTransaction Fee
Description

Revenue from Bar du Chalet and Bar du Grenier serving cocktails, hot beverages, wines, andChampagne.

hotel-stmartin.com
4Spa and Wellness Services
TypeTransaction Fee
Description

Revenue from massage and facial treatments, available by reservation.

hotel-stmartin.com
5Ancillary Services
TypeOne Time License
Description

Additional revenue streams including covered garage (29€ per day) and pet accommodation (18€ per day for small short-haired dogs).

hotel-stmartin.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales
Pricing details4 tiers
127 rooms and 4 apartments with half-board
ModelSubscriptionBilling cadenceMulti-year contract
Notes

Rates include half-board (breakfast and dinner). Prices vary by room category, size, and amenities. Some rooms offer mountain views.

hotel-stmartin.com
2Covered garage parking
ModelUnit PricingBilling cadencePay-as-you-go
Notes

29€ per day

hotel-stmartin.com
3Pet accommodation
ModelUnit PricingBilling cadencePay-as-you-go
Notes

18€ per day for small short-haired dogs (availability limited to carpet-free rooms)

hotel-stmartin.com
4Tasting menu at Le Chalet
ModelUnit PricingBilling cadencePay-as-you-go
Notes

70€ per person - includes starter, two main courses, and dessert

hotel-stmartin.com
GTM typeB2C
B2C
Offering typeServices
Services
Brand1 of 3 records shown
1Le Grenier
Description

Gastronomic restaurant and bar located ski-in/ski-out at the hotel, offering lunch and dinner with a menu inspired by Savoyard and seasonal cuisine, operated by Chef Flavien.

hotel-stmartin.com
+2 more records
Core offering1 text field

The Hôtel Saint Martin operates a 27-room and 4-apartment family alpine hotel at the foot of the ski slopes in Saint-Martin-de-Belleville, providing ski-in/ski-out access to the 3 Vallées ski domain. The property includes two restaurants (Le Grenier à la carte and Le Chalet half-board), two bars, a wellness area with sauna and hammam, and dedicated children's facilities including a playroom and a mini-club during school holidays. Standard room rates include half-board (breakfast and dinner).

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Hôtel Saint Martin is a family-oriented alpine hotel in Saint-Martin-de-Belleville, part of the Three Valleys ski domain. The property operates as a unified hospitality offering comprising 27 uniquely styled rooms and 4 self-contained apartments (accommodating 4–10 guests), two distinct dining venues (Le Grenier à la carte restaurant and Le Chalet half-pension restaurant), two bars, a wellness spa with sauna and hammam, and dedicated children's facilities. Room rates include half-board (breakfast and dinner). The hotel does not offer a public API.

Product and service5 records
127 Chambres (Hotel Rooms)
CategoryLodging
24 Appartements (Self-Catering Apartments)
CategoryLodging
3Restaurant Le Grenier
CategoryFood & Beverage
4Restaurant Le Chalet (Half-Board)
CategoryFood & Beverage
5Espace Bien-être (Spa & Wellness)
CategoryWellness Services
Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership2 partners
1Jean Sport 2000
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Preferred ski equipment rental partner offering hotel guests a 10% discount. Located in Saint-Martin-de-Belleville for convenient equipment pickup and return.

hotel-stmartin.com
2École de Ski de Saint-Martin
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Recommended ski school for guests. Hotel advises booking ski lessons well in advance, especially during school holidays. Located at Saint-Martin's ski office.

hotel-stmartin.com
Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight3 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Boutique alpine hotel in Megève with comparable size (~40 rooms), gastronomic restaurant, bar, spa/wellness area, and similar family-run positioning. Closely comparable in operating model and guest profile.

2Hôtel Les Avrières Arc 1800
TypeDirect peer
Description

Independent boutique ski hotel in Les Arcs with comparable room count, restaurant, and direct slope access. Comparable mid-scale competitor in the French Alpine ski segment.

TypeDirect peer
Description

Boutique alpine hotel in Chamonix offering similar mid-scale full-service accommodation with restaurant, bar, spa, and family-friendly positioning. Comparable as a premium independent French Alps property.

TypeDirect peer
Description

Independent boutique hotel in Megève of similar scale, with restaurant, spa, and family-friendly alpine positioning. Comparable as a mid-scale French Alps independent with curated gastronomy.

TypeDirect peer
Description

Five-star ski-in/ski-out hotel in Val Thorens (3 Vallées) offering half-board options, restaurants, spa, and direct slope access. Most direct competitor given overlapping geography and product mix.

6Hôtel Pashmina Le Refuge
TypeDirect peer
Description

Boutique ski-in/ski-out hotel in Les Menuires, directly within the 3 Vallées ski domain. Comparable upscale family-friendly positioning with on-site restaurants, spa, and a similar room count to Hôtel Saint Martin.

TypeBroad incumbent
Description

Five-star ski-in/ski-out hotel in Courchevel 1850 (3 Vallées) by Groupe Barrière. Larger luxury incumbent with broader distribution, loyalty, and group resources operating in the same ski domain.

8Le Chalet Mont d'Arbois (Aman Le Mélézin)
TypeBroad incumbent
Description

Ultra-luxury ski hotel in Courchevel 1850 (3 Vallées) operated by Aman. Sets the upper bound of pricing and brand expectations in the same ski domain, shaping the competitive ceiling for independent properties like Hôtel Saint Martin.

TypeBroad incumbent
Description

Palace-level luxury hotel in Courchevel (3 Vallées) operated by Oetker Collection. Competes for the same high-end ski guest but at a materially higher price point and with greater resources/distribution.

TypeBroad incumbent
Description

Major French vacation rental operator with significant inventory of self-catering apartments across 3 Vallées resorts. Competes with Hôtel Saint Martin's apartment offering and broader self-catering demand in Saint-Martin-de-Belleville.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses6 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration2 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Hôtel Saint Martin de Belleville

Boutique Alpine Hotelhotel-stmartin.com

H\u00f4tel Saint Martin de Belleville is a family-run alpine hotel in Saint-Martin-de-Belleville, France, offering 27 rooms, 4 apartments, two restaurants, two bars, and a spa with ski-in/ski-out access to the 3 Vall\u00e9es ski domain.

What Hôtel Saint Martin de Belleville does

H\u00f4tel Saint Martin de Belleville is a family-run alpine hotel and apartment property located in Saint-Martin-de-Belleville, Auvergne-Rh\u00f4ne-Alpes, France, at the foot of the slopes with direct access to the 3 Vall\u00e9es \u2014 the world's largest ski domain. Founded in 1999 and operated by the French general partnership SNC Marlive (RCS Lyon 409 441 276), the property offers 27 individually styled rooms and 4 self-contained mountain apartments (sleeping 4\u201310 guests each), two restaurants \u2014 Le Grenier (\u00e0 la carte, open to outside guests, led by Chef Flavien) and Le Chalet (half-board with optional \u20ac70 tasting menu) \u2014 two bars, a wellness area (sauna, hammam, massage, fitness equipment), and dedicated children's facilities including a games room and a school-holiday mini-club.

The business model is direct-to-consumer hospitality revenue: room and apartment stays bundled with mandatory half-board (breakfast and dinner at Le Chalet), supplemented by \u00e0 la carte F\u0026B, bar sales, spa treatments, and ancillary fees such as covered parking (\u20ac29/day) and small-pet accommodation (\u20ac18/day). Distribution is run through the hotel's own bilingual FR/EN website (booking powered by Reservit) and Zenchef for restaurant reservations, with no disclosed OTA or travel-agency intermediation. Marketing is organic, reliant on SEO, direct email, and word-of-mouth referrals. Customer segments span ski and mountain tourists, families, gastronomy enthusiasts, and wellness seekers; pricing is unit-based per night, per cover, and per service.

Technology is standard off-the-shelf hospitality infrastructure \u2014 Reservit booking engine, Zenchef restaurant platform, OVH web hosting, and Google/Facebook SSO \u2014 with no proprietary platform, public API, AI/ML capability, or app. The hotel has nine disclosed employees and operates as an independent, privately held partnership with no institutional investors, parent company, or acquisition activity on record.

Hôtel Saint Martin de Belleville firmographics

Firmographics
Name
Hôtel Saint Martin de Belleville
Legal name
SNC Marlive
Website
https://hotel-stmartin.com
Company type
Private
Operating status
Operating
Headcount range
1–10 employees
Short description
H\u00f4tel Saint Martin de Belleville is a family-run alpine hotel in Saint-Martin-de-Belleville, France, offering 27 rooms, 4 apartments, two restaurants, two bars, and a spa with ski-in/ski-out access to the 3 Vall\u00e9es ski domain.
Ownership category
akta.pro rank

Hôtel Saint Martin de Belleville industry classification

Industry
Product category
Boutique Alpine Hotel
NAICS
Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211), Accommodation (721)
SIC
Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
akta.pro primary industry
Ski & Mountain Full-Service Hotels (THAGAAAJ)
akta.pro secondary industries
Mountain & Ski Luxury Resorts (THAGACAB), Mountain & Alpine Lodges (THAGAIAE)

Keywords

  • Alpine hotel accommodation
  • Ski resort hospitality
  • Mountain dining services
  • Wellness spa services
  • Family ski vacation

Where Hôtel Saint Martin de Belleville is headquartered

Location

Headquarters

HQ city
Saint-Martin-de-Belleville
HQ country
France
HQ region
Europe

Offices1 record

Markets served

Hôtel Saint Martin de Belleville business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

  1. Hotel Room Bookings: Core revenue from 27 hotel rooms and 4 apartments with half-board (breakfast and dinner) included in standard rates. Room categories vary by size and amenities.
  2. Restaurant Sales: Revenue from two restaurants: Le Grenier (à la carte, open to external guests) and Le Chalet (half-board and tasting menu at 70€).
  3. Bar Sales: Revenue from Bar du Chalet and Bar du Grenier serving cocktails, hot beverages, wines, andChampagne.
  4. Spa and Wellness Services: Revenue from massage and facial treatments, available by reservation.
  5. Ancillary Services: Additional revenue streams including covered garage (29€ per day) and pet accommodation (18€ per day for small short-haired dogs).

Pricing tiers

ModelBillingPrice
SubscriptionMulti-year contract27 rooms and 4 apartments with half-board
Unit PricingPay-as-you-goCovered garage parking
Unit PricingPay-as-you-goPet accommodation
Unit PricingPay-as-you-goTasting menu at Le Chalet

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Hôtel Saint Martin de Belleville product offering

Product offering

Core offering

The Hôtel Saint Martin operates a 27-room and 4-apartment family alpine hotel at the foot of the ski slopes in Saint-Martin-de-Belleville, providing ski-in/ski-out access to the 3 Vallées ski domain. The property includes two restaurants (Le Grenier à la carte and Le Chalet half-board), two bars, a wellness area with sauna and hammam, and dedicated children's facilities including a playroom and a mini-club during school holidays. Standard room rates include half-board (breakfast and dinner).

Product overview

Hôtel Saint Martin is a family-oriented alpine hotel in Saint-Martin-de-Belleville, part of the Three Valleys ski domain. The property operates as a unified hospitality offering comprising 27 uniquely styled rooms and 4 self-contained apartments (accommodating 4–10 guests), two distinct dining venues (Le Grenier à la carte restaurant and Le Chalet half-pension restaurant), two bars, a wellness spa with sauna and hammam, and dedicated children's facilities. Room rates include half-board (breakfast and dinner). The hotel does not offer a public API.

Differentiator

Problem solved

Functional benefit

Brands

  • Le Grenier: Gastronomic restaurant and bar located ski-in/ski-out at the hotel, offering lunch and dinner with a menu inspired by Savoyard and seasonal cuisine, operated by Chef Flavien.
  • Le Chalet
  • Espace Bien-être

Products and services

  • 27 Chambres (Hotel Rooms)
  • 4 Appartements (Self-Catering Apartments)
  • Restaurant Le Grenier
  • Restaurant Le Chalet (Half-Board)
  • Espace Bien-être (Spa & Wellness)

Companies that use Hôtel Saint Martin de Belleville

Customer profile

Segments4 records

Ideal customer profiles4 records

Hôtel Saint Martin de Belleville technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration2 records

Hôtel Saint Martin de Belleville partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered minor.

  • Jean Sport 2000minorChannel Partner/ Reseller/ DistributorPreferred ski equipment rental partner offering hotel guests a 10% discount. Located in Saint-Martin-de-Belleville for convenient equipment pickup and return.
  • École de Ski de Saint-MartinminorStrategic or Co-development PartnerRecommended ski school for guests. Hotel advises booking ski lessons well in advance, especially during school holidays. Located at Saint-Martin's ski office.

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Hôtel Saint Martin de Belleville competitors and assessment

Company assessment

Direct peers

  • Hôtel Le M de Megève: Boutique alpine hotel in Megève with comparable size (~40 rooms), gastronomic restaurant, bar, spa/wellness area, and similar family-run positioning. Closely comparable in operating model and guest profile.
  • Hôtel Les Avrières Arc 1800: Independent boutique ski hotel in Les Arcs with comparable room count, restaurant, and direct slope access. Comparable mid-scale competitor in the French Alpine ski segment.
  • Hôtel Mont-Blanc Chamonix: Boutique alpine hotel in Chamonix offering similar mid-scale full-service accommodation with restaurant, bar, spa, and family-friendly positioning. Comparable as a premium independent French Alps property.
  • Hôtel Le Fer à Cheval: Independent boutique hotel in Megève of similar scale, with restaurant, spa, and family-friendly alpine positioning. Comparable as a mid-scale French Alps independent with curated gastronomy.
  • Hôtel Le Fitz Roy: Five-star ski-in/ski-out hotel in Val Thorens (3 Vallées) offering half-board options, restaurants, spa, and direct slope access. Most direct competitor given overlapping geography and product mix.
  • Hôtel Pashmina Le Refuge: Boutique ski-in/ski-out hotel in Les Menuires, directly within the 3 Vallées ski domain. Comparable upscale family-friendly positioning with on-site restaurants, spa, and a similar room count to Hôtel Saint Martin.

Broad incumbents

  • Hôtel Barrière Les Neiges Courchevel: Five-star ski-in/ski-out hotel in Courchevel 1850 (3 Vallées) by Groupe Barrière. Larger luxury incumbent with broader distribution, loyalty, and group resources operating in the same ski domain.
  • Le Chalet Mont d'Arbois (Aman Le Mélézin): Ultra-luxury ski hotel in Courchevel 1850 (3 Vallées) operated by Aman. Sets the upper bound of pricing and brand expectations in the same ski domain, shaping the competitive ceiling for independent properties like Hôtel Saint Martin.
  • Les Airelles Courchevel: Palace-level luxury hotel in Courchevel (3 Vallées) operated by Oetker Collection. Competes for the same high-end ski guest but at a materially higher price point and with greater resources/distribution.
  • Pierre & Vacances (3 Vallées residences): Major French vacation rental operator with significant inventory of self-catering apartments across 3 Vallées resorts. Competes with Hôtel Saint Martin's apartment offering and broader self-catering demand in Saint-Martin-de-Belleville.

Market position

Strengths5 records

Weaknesses6 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

Hôtel Saint Martin de Belleville social profiles

Digital presence

Hôtel Saint Martin de Belleville financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Hôtel Saint Martin de Belleville leadership team

Management profile

Number of profiles

Profiles1 record

Hôtel Saint Martin de Belleville funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Hôtel Saint Martin de Belleville M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hôtel Saint Martin de Belleville

What does Hôtel Saint Martin de Belleville do?

The Hôtel Saint Martin operates a 27-room and 4-apartment family alpine hotel at the foot of the ski slopes in Saint-Martin-de-Belleville, providing ski-in/ski-out access to the 3 Vallées ski domain. The property includes two restaurants (Le Grenier à la carte and Le Chalet half-board), two bars, a wellness area with sauna and hammam, and dedicated children's facilities including a playroom and a mini-club during school holidays. Standard room rates include half-board (breakfast and dinner).

Is Hôtel Saint Martin de Belleville a public or private company?

Hôtel Saint Martin de Belleville is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Hôtel Saint Martin de Belleville founded?

Hôtel Saint Martin de Belleville was founded in -1. It employs 1 to 10 people.

Where is Hôtel Saint Martin de Belleville based?

Hôtel Saint Martin de Belleville is headquartered in Saint-Martin-de-Belleville, France, in the Europe region.

How does Hôtel Saint Martin de Belleville make money?

Five revenue lines are on record. Hotel Room Bookings are the primary driver. The others are restaurant Sales, bar Sales, spa and Wellness Services and ancillary Services.

Who are Hôtel Saint Martin de Belleville's main competitors?

Direct peers on record are Hôtel Le M de Megève, Hôtel Les Avrières Arc 1800, Hôtel Mont-Blanc Chamonix, Hôtel Le Fer à Cheval, Hôtel Le Fitz Roy and Hôtel Pashmina Le Refuge. Broad incumbents are Hôtel Barrière Les Neiges Courchevel, Le Chalet Mont d'Arbois (Aman Le Mélézin), Les Airelles Courchevel and Pierre & Vacances (3 Vallées residences).

Does Hôtel Saint Martin de Belleville have an API?

No public API is recorded for Hôtel Saint Martin de Belleville.

What industry is Hôtel Saint Martin de Belleville in?

Hôtel Saint Martin de Belleville's product category is Boutique Alpine Hotel. Its primary akta.pro industry code is THAGAAAJ, Ski & Mountain Full-Service Hotels, with a secondary code of THAGACAB, Mountain & Ski Luxury Resorts. Its NAICS code is 72111 and its SIC code is 7011.

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