House Of Stone

What House Of Stone does

House of Stone is a family-owned stone fabrication and installation company founded in 1991 and headquartered at a single facility on West Saint Paul Avenue in Milwaukee, Wisconsin. It fabricates and installs countertops and surfaces for both residential and commercial customers, working with natural stone varieties including granite, marble, soapstone, quartzite, travertine, limestone, slate, and sandstone, alongside engineered quartz lines from multiple brands such as Cambria, Silestone, Caesarstone, Corian, LG Hausys, Difiniti, Q Quartz, and Vicostone. The company also offers Lineadecor cabinets, extending its product mix into adjacent kitchen and bath categories.

The business serves the Milwaukee metro area, including Waukesha and Brookfield, and operates a project-based sales model with free estimates delivered within 24 hours and a 1-year craftsmanship warranty. Pricing on granite countertops is benchmarked in the $40-$60 per square foot range. Customer segmentation spans individual homeowners on the residential side and commercial accounts across retail, restaurants, offices, hotels, healthcare, education, and sports stadiums on the project side. The company maintains a Houzz profile and employs Spanish-speaking staff to broaden its accessibility within the local market.

Revenue mechanics are not disclosed, and there are no public funding rounds, acquisitions, or leadership changes referenced. Operations remain concentrated at a single Milwaukee location with no indication of multi-site expansion or external capital deployment.

Name

House Of Stone

Legal name

House of Stone, Inc

Website

https://houseofstoneinc.com

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

11–50 employees

Short description

House of Stone is a family-owned Milwaukee stone fabricator and installer founded in 1991, serving residential homeowners and commercial clients with natural stone, engineered quartz countertops, and Lineadecor cabinets across the metro area.

Ownership category

akta.pro rank

Product category

Stone Fabrication & Installation

NAICS

Cut Stone and Stone Product Manufacturing (327991)

SIC

Cut Stone & Stone Products (3281)

akta.pro primary industry

Marble Quarrying & Dimension Stone Fabrication (IMAKAHAE)

akta.pro secondary industry

Tile & Stone Surface Restoration (Polishing, Honing, Refinishing) (HSAGAGAG)

Keywords

• Natural stone fabrication
• Granite countertops
• Quartz countertops
• Kitchen remodeling
• Cabinet installation

Headquarters

HQ city

Milwaukee

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. Stone Fabrication and Installation: Custom fabrication and professional installation of natural stone (granite, marble, soapstone, quartzite) and engineered quartz countertops, vanities, bar tops, and other stone surfaces for residential and commercial properties.
2. Material Sales: Sale of natural stone slabs and engineered quartz materials including Cambria, Silestone, Caesarstone, Corian, LG, and other brands. Customers select materials from showroom inventory or through supplier relationships.
3. Cabinet Sales and Installation: Sale and installation of kitchen cabinets through Lineadecor partnership, offering European modern contemporary designs.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

House of Stone, Inc. is a family and locally-owned business since 1991 that fabricates and installs natural stone (granite, marble, soapstone, quartzite, travertine, limestone, slate, sandstone) and engineered quartz countertops for residential and commercial properties. They offer kitchen countertops, bathroom vanities, kitchen cabinets (via Lineadecor partnership), and commercial stone applications with free estimates provided within 24 hours. The company serves the Milwaukee, WI metropolitan area including Waukesha and Brookfield, and works with top quartz brands including Cambria, Silestone, Caesarstone, Corian, LG Hausys, Difiniti, Q Quartz, and Vicostone.

Product overview

House of Stone, Inc is a natural and engineered stone fabricator offering a comprehensive portfolio of products and installation services. The core offerings include Natural Stone products (granite, marble, soapstone, quartzite, travertine, limestone, slate, sandstone) and Quartz/Engineered Stone Countertops featuring major brands like Cambria, Silestone, and Caesarstone. Their product lineup spans Kitchen Countertops, Bathroom Vanities and Countertops, Kitchen Cabinets (via Lineadecor partnership), and Commercial Stone Applications. They serve both residential and commercial clients throughout the Milwaukee, WI area with fabrication and installation services.

Differentiator

Problem solved

Functional benefit

Products and services

• Natural Stone Products Natural stone fabrication and installation including granite, marble, soapstone, quartzite, travertine, limestone, slate, and sandstone for countertops, vanities, and other surfaces for residential and commercial customers.
• Quartz / Engineered Stone Countertops

Quantifiable outcome

• Free estimates provided within 24 hours
• +5 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Four partnerships are on record, tiered core.

• LineadecorcoreTechnology or Integration · 1 January 1991Cabinet manufacturer established since 1991. House of Stone represents Lineadecor as a trusted source for kitchen cabinets. Offers European modern contemporary designs crafted from quality woods for homeowners in the Milwaukee area.
• CambriacoreTechnology or IntegrationPremier quartz brand partnership. Cambria is a leading American-made engineered quartz surface. House of Stone fabricates and installs Cambria quartz countertops for residential and commercial customers.
• SilestonecoreTechnology or IntegrationMajor engineered quartz brand by Cosentino. House of Stone offers Silestone as a premium quartz countertop option featuring hybrid formulations with antimicrobial protection.
• CaesarstonecoreTechnology or IntegrationInternational quartz surface manufacturer known for design innovation. House of Stone fabricates and installs Caesarstone products for customers in the Milwaukee area.

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Cosentino (Silestone): Global manufacturer of Silestone and other engineered quartz surfaces with its own showroom and distribution network for fabricated countertops. Comparable to House of Stone through its Silestone product line and adjacent fabrication operations, operating at much larger scale and multiple geographies.
• Cambria: Leading American-made engineered quartz manufacturer that maintains its own gallery and showroom network offering fabrication and installation services. Comparable as an upstream supplier and adjacent fabricator, with stronger brand recognition and broader geographic reach than House of Stone.
• Daltile: One of the largest manufacturers and distributors of tile, natural stone, and quartz surfaces in North America, operating showrooms and supporting a broad fabricator network. Comparable to House of Stone in the broader stone countertop market, with much larger scale, broader product portfolio, and nationwide distribution.
• Levantina: Large multinational natural stone manufacturer and distributor with quarries and distribution hubs across the U.S. and globally. Comparable to House of Stone through its natural stone countertop offerings (marble, granite, limestone), operating at much larger scale as an upstream manufacturer plus distributor.
• Home Depot (Countertop Installation Services): Major home improvement retailer offering granite, quartz, and other countertop installation services through national installer networks. Competes with House of Stone for the same residential remodel customers, though at much larger scale and with a different go-to-market model.
• Caesarstone: International engineered quartz surface manufacturer with North American showroom presence and partner fabrication network. Comparable to House of Stone through its Caesarstone product offerings and through Caesarstone's broader industry positioning in quartz countertops.

Direct peers

• Bedrosians Tile & Stone: Tile and stone distributor and fabricator with nationwide showrooms and fabrication services. Competes in the same natural stone and quartz countertop fabrication and installation space as House of Stone, serving both residential and commercial customers.
• Marble & Granite Inc: Stone fabrication specialist serving residential and commercial customers with natural stone and engineered quartz countertops. Closely comparable to House of Stone's core fabrication and installation service for kitchens, baths, and commercial surfaces.
• Arizona Tile: Large distributor and fabricator of natural stone, quartz, porcelain, and tile serving both residential and commercial customers. Comparable to House of Stone in offering countertop fabrication and installation with a multi-brand material portfolio across showroom locations.
• MSI Surfaces (M S International): One of the largest stone, quartz, and tile distributors and fabricators in North America. MSI operates showroom-distribution hubs offering natural stone and engineered quartz countertop fabrication and installation, directly comparable to House of Stone's residential and commercial service model.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/house-of-stone

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about House Of Stone