House of TARG

Name

House of TARG

Legal name

House of TARG

Website

https://houseoftarg.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Live Entertainment Venue

NAICS

Amusement Arcades (71312), Drinking Places (Alcoholic Beverages) (722410), Amusement Parks and Arcades (7131)

SIC

Services-Amusement & Recreation Services (7900), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Gaming Café/Bar Hybrid Venues (Food & Beverage + Competitive Play) (MPAFALAD)

akta.pro secondary industries

Coin-Operated Entertainment (Pinball, Crane/Claw, Jukebox, Darts/Billiards) (MPAEAJAF), Bars & Pubs (Non-Music) (MPAGAIAC), Family Entertainment Centers (Indoor развлечения: Arcade, Soft Play, Party Centers) (THAJAEAC)

Keywords

• Live music venue
• Pinball arcade
• Classic arcade gaming
• Handmade perogies
• Private party rentals

Headquarters

HQ city

Ottawa

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Concert and Event Ticketing: Revenue from concert cover charges and advance ticket sales for live music shows, drag performances, burlesque events, dance parties, and special programming. Cover charges range from $10-$25 at door with advance pricing available via Eventbrite.
2. Arcade and Pinball Gaming: Per-game fees for arcade cabinets ($0.25-$2) and pinball machines ($1-$2). Free-play unlimited sessions available at $15+ tax during specific hours. Monthly video game free-play events at $5.
3. Food and Beverage (Perogies and Drinks): Restaurant revenue from world-famous handmade perogies and drinks menu. Kitchen serves late nite perogies until 10pm-12am depending on day.
4. Private Event Venue Rental: Revenue from private party bookings for corporate events, birthday parties, and group gatherings. Ideal for groups of 40-75 people. Custom-designed packages available.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

House of TARG is a basement entertainment venue in Ottawa operating as a combined arcade, live music venue, and perogi restaurant. The venue offers 45+ pinball machines and 100+ classic arcade games, hosts live concerts featuring rock, punk, metal, indie, and electronic music, and serves handmade perogies until late night. Programming includes recurring themed nights (80s Dance Parties, Switched-On Synths), monthly IFPA-sanctioned pinball tournaments, and private party bookings for groups of 40-75.

Product overview

House of TARG is a basement arcade venue in Ottawa offering a multi-faceted entertainment experience. The core offering combines 45+ pinball machines and classic arcade cabinets with live concert events and world-famous handmade perogies. Key products include Free-Play Sessions (unlimited gaming at set times), Live Concerts featuring diverse music genres, and Handmade Perogies from their kitchen. Additional services encompass Private Party Booking for groups of 40-75, Monthly IFPA-sanctioned Pinball Tournaments, and recurring events like 80s Dance Parties and Sunday After Dark sessions. The venue operates on a pay-per-play basis for individual games and offers flat-rate unlimited play options on specific days.

Differentiator

Problem solved

Functional benefit

Products and services

• Classic Arcade and Pinball Gaming Pay-per-play access to 45+ pinball machines and 100+ classic arcade game titles including modern Stern machines (Godzilla, JAWS, John Wick, Venom, Star Wars, Jurassic Park, Deadpool, The Mandalorian, Elvira's House of Horrors, Dungeons & Dragons, Pokemon, King Kong, The Uncanny X-Men) and classic cabinets. Available for walk-in customers at $0.25-$2 per play.
• Free-Play Unlimited Gaming Sessions Unlimited arcade gaming sessions for a flat fee of $15+tax, available on specific days and times. Includes Tuesday Arcade (5pm-11pm, all ages), Family Free-Play (Saturday & Sunday noon-8pm, all ages), and Free-Play Sunday After Dark (8pm-midnight, 19+ adults only). Features 45+ pinball machines and 100+ arcade games set to free-play mode.
• Live Concerts and Music Events Live music performances featuring rock, punk, metal, indie, synth, and electronic genres. Shows typically start at 8pm with 19+ age requirement. Cover charges range $10-$25 at door with advance pricing available via Eventbrite. Includes touring and local artists, recurring themed nights, and special festivals.
• Handmade Perogies and Food Service Restaurant-style food service featuring world-famous handmade perogies served in various sizes and styles including Perogi Poutine. Kitchen serves late-night perogies until 10pm-12am depending on day (Friday/Saturday until midnight). Available to walk-in venue customers.
• Private Party Venue Rental Private venue rental for corporate events, birthday parties, and group gatherings. Ideal for groups of 40-75 people. Custom-designed packages available including free-play options, food, and entertainment. Booking handled through website inquiry forms.
• Monthly IFPA-Sanctioned Pinball Tournament Monthly competitive pinball tournaments in strikes knockout format, sanctioned by the International Flipper Pinball Association (IFPA) with world ranking points awarded. Entry $1 plus $5 video game free-play. Hosted in partnership with Ottawa Punk Pinball.
• 80s Dance Party Series Recurring 80s-themed dance parties featuring live cover bands and DJ Remi Royale spinning classic 80s tracks, held every other Friday. $12 at the door with 2-for-1 cover after 11pm promotional pricing.
• Drag Show and Burlesque Events Drag shows and burlesque performances presented in partnership with GlitterShaker Events and Rouge Productions. Tiered pricing at earlybird $20 / advance $25 / door $30. Includes 10 community tickets for BIPOC/trans/marginalized communities using code COMMUNITY.

Quantifiable outcome

• Hosting major multi-day festivals like WORLD OF TOMORROW with 4 shows in one weekend featuring artists from across North America (France, Vancouver, Montreal, Toronto, Philadelphia, Baltimore)
• +2 more outcomes

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Twelve partnerships are on record, tiered minor and core.

• CHORD ProductionsminorGTM or Marketing PartnerCo-presenter of THE SURFRAJETTES + Mama Mush show on August 25, 2026. CHORD Productions partnered with House of TARG for this Toronto instro-surf band's Ottawa performance.
• Ontario CreatesminorGTM or Marketing PartnerFunder/supporter of THE SURFRAJETTES + Mama Mush event at House of TARG. Ontario government cultural program supporting Ontario artists.
• Purple Poise ProductionsminorGTM or Marketing PartnerCo-presenter of THE FLY DOWNS + Jackki Harrt + Social Suicide punk show. Produces punk and alternative music events in Ottawa.
• Public Display of AfflictioncoreStrategic or Co-development PartnerCo-presents the Switched-On Synths series at House of TARG, a long-running electronic music series showcasing SynthPop, Darkwave, SynthPunk, and experimental electronic music from Ottawa and across the globe. Also co-presents SUSTAIN noise/drone events.
• Rouge ProductionsminorGTM or Marketing PartnerPresents burlesque events at House of TARG including Open Stage Burlesque and Mek It Bunx Up: Afro-Beatz & Reggae Burlesque.
• GlitterShaker EventsminorGTM or Marketing PartnerPresents drag shows at House of TARG including RAWR! Animal Print Party + Drag Show. GlitterShaker specializes in safe spaces for queer community events.
• No Funeral RecordsminorChannel Partner/ Reseller/ DistributorScreamo/post-hardcore label that co-presented Gros Enfant Mort (France) show. Label is committed to promoting honest, passionate art.
• Ottawa Punk PinballcoreStrategic or Co-development PartnerPresents the monthly TARG Pinball Tournament, a recurring competitive event sanctioned by IFPA (International Flipper Pinball Association) with world ranking points.
• World of TomorrowcoreStrategic or Co-development PartnerPresents the annual WORLD OF TOMORROW festival at House of TARG (aka Ska Jeff's Birthday Fest). Four-day event featuring punk, metal, and ska acts from across North America. Active since at least 2025.
• Pinball Women OttawacoreStrategic or Co-development PartnerRuns monthly pinball tournaments at House of TARG for women, non-binary, two-spirited, and gender diverse players of all skill levels. Hosted 2023-24 Ontario Women's Provincial Pinball Championship.
• CKCU 93.1 FMcoreGTM or Marketing PartnerOttawa community radio station. Co-presented events at House of TARG. Covers Ottawa underground music scene including TARG shows and events.
• Switched-On SynthscoreStrategic or Co-development PartnerLong-running electronic music series at House of TARG showcasing SynthPop, Darkwave, SynthPunk, and experimental electronic music. Curated series featuring Ottawa artists and international acts.

Scale indicators3 records

Recent moves1 record

Expansion highlights6 records

Broad incumbents

• Dave & Buster's: Large publicly-traded entertainment venue chain offering arcade gaming, food, drinks, and sports viewing at massive scale. Overlaps with TARG's arcade + F&B hybrid concept but operates at a fundamentally larger venue format and price point.

Direct peers

• Rec Room: Canadian entertainment venue chain with multiple locations featuring arcade games, dining, and live entertainment. Domestic competitor to House of TARG operating in the same Canadian market with broader entertainment center format.
• Freeplay Arcade: Multi-city (Dallas, Charlotte, Raleigh) pay-per-play arcade bar with rotating retro and modern machines plus bar service. Direct analog to TARG's free-play session model ($15 unlimited) with similar cocktail-bar atmosphere.
• Emporium Arcade Bar: Chicago-founded arcade bar chain with locations across multiple U.S. cities. Combines 30+ arcade and pinball machines with full bar service and rotating events — same hybrid venue model as House of TARG.
• 1UP Arcade Bar: Denver-based arcade bar with multiple locations featuring 50+ classic and modern arcade and pinball machines plus a full bar. Directly comparable offering: pay-per-play and free-play sessions, themed nights, and bar service.
• Joystick Gamebar: Austin, Texas arcade bar combining classic and modern arcade games, pinball, and a full bar with retro gaming theme nights. Closely matches TARG's community-driven, themed-event programming approach.
• Flashback Retro Pub: Retro-themed pub chain featuring classic arcade and pinball machines alongside a food and drink menu. Same arcade-plus-F&B-plus-theming strategy as House of TARG, with similar pricing tier for free-play sessions.
• Barcade: New York-founded chain of craft beer bars with classic arcade and pinball machines. Same arcade-plus-beverage model as TARG, though Barcade operates multiple locations across the U.S., giving it scale that TARG lacks.
• Ground Kontrol: Portland, Oregon classic arcade bar featuring 90+ arcade and pinball machines plus a full bar — the closest North American analog to House of TARG's arcade + bar/food hybrid. Operates as a neighborhood destination combining gaming and drinks in a similar venue format.

Regional players

• House of Targ: Self-reference — Toronto-area or other Canadian arcade-bar venues (e.g., Level One Game Pub Montreal) operate in the same category but in different Canadian metros. Included as a placeholder for the small set of comparable Canadian regional arcade-bar operators where coverage is thinner.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/events
• LinkedInlinkedin.com/company/house-of-targ

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about House of TARG