What Housing Today does

Housing Today is a UK-based B2B digital media brand serving housing sector professionals, operated by Assemble Media Group Ltd from London. The publication delivers housing news, comment, interviews, and sector analysis through a digital platform supplemented by daily and weekly email newsletters, breaking news alerts, and a dedicated CPD (Continuing Professional Development) module library covering topics such as insulation, fire safety, BIM, retrofitting, healthy indoor environments, and energy. It also produces proprietary annual data products including the Largest 50 Housing Associations financial analysis and the Top 50 Housebuilders by turnover ranking, and runs an annual conference branded Housing Today Live. The site is structured around editorial verticals including News, Comment, In Focus, Events, CPD, Boardroom, Jobs, and Data.

The business operates a tiered access model comprising limited free access, registered user access, and a full paid subscription tier billed annually, alongside advertising and sponsored content (including sponsored CPD modules) and event sponsorships. Housing Today holds the designation of "trusted media brand of the Chartered Institute of Housing" and is the official media partner for the Chartered Community Summit hosted jointly with the National Housing Federation, which attracts 2,500+ attendees and 375 speakers annually. The publication serves a vertical audience of housing associations, local authority housing departments, housebuilders, contractors, and developers across the United Kingdom.

The brand sits within Assemble Media Group's broader built-environment media portfolio, which includes BD Online, Building magazine, Building Awards, and Architect of the Year Awards, enabling cross-portfolio event and audience synergies. Housing Today was established in 2019, has a team of approximately 9 employees, and operates exclusively in the UK market with no disclosed funding rounds or institutional investment in the source material.

Name

Housing Today

Legal name

Assemble Media Group Ltd

Website

https://housingtoday.co.uk

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Housing Today is a UK B2B digital media brand delivering housing sector news, analysis, CPD modules, proprietary benchmarking data, and events to housing associations, local authorities, housebuilders, contractors, and developers, operating under Assemble Media Group Ltd.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Subscription Revenue: Tiered subscription model offering free limited access, registered user access, and full subscriber access for premium content including analysis, CPD modules, data tools, and archive access
2. Advertising: Sponsored content and advertising opportunities for industry suppliers and service providers targeting housing sector professionals
3. Event Sponsorships: Partnership and sponsorship revenue from events including Housing Today Live and sponsored CPD modules

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Housing Today is a B2B professional media platform delivering housing sector news, analysis, comment, and interviews to UK housing professionals. It offers subscription-based access to content including CPD-accredited educational modules, ranked data products (such as the Largest 50 Housing Associations and Top 50 Housebuilders), and hosts industry events under the Housing Today Live brand. It serves as the trusted media brand of the Chartered Institute of Housing (CIH).

Product overview

Housing Today is a unified media platform offering housing news, comment, interviews, and sector-specific content. The core product is the Housing Today Website, supplemented by daily and weekly newsletter products (Housing Today Alerts, Housing Today Weekly, Housing Today Daily), specialist CPD educational modules, housing data and league tables, and annual conference events (Housing Today Live). The platform is a trusted media brand of the Chartered Institute of Housing.

Differentiator

Problem solved

Functional benefit

Products and services

• Housing Today News Subscription Subscription-based access to housing sector news, analysis, comment, and interviews, targeting UK housing professionals and organisations.
• Housing Today Daily Newsletter Free daily email newsletter delivering the day's top housing sector stories to subscribers.
• Housing Today Weekly Newsletter Weekly email newsletter featuring longer reads, analysis, and curated housing sector content.
• Housing Today Alerts Newsletter Breaking-news alert emails providing real-time notifications on significant housing sector developments.
• Housing Today CPD Modules CPD-accredited educational modules enabling housing professionals to fulfil continuing professional development requirements.
• Housing Today Data and League Tables Ranked data products including the Largest 50 Housing Associations and Top 50 Housebuilders, providing sector benchmarking and competitive intelligence.
• Housing Today Live Live industry events bringing together housing professionals for networking, debate, and sector insights, with sponsorship opportunities for suppliers.
• Housing Today Corporate Access Corporate-tier subscription providing multi-seat access to Housing Today content for organisations such as housing associations, local authorities, and housebuilders.

Quantifiable outcome

• 2,500+ housing professionals engaged annually through flagship events
• +1 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core.

• Chartered Institute of Housing (CIH)coreGTM or Marketing PartnerHousing Today is the official trusted media brand of the Chartered Institute of Housing, operating as media partner for CIH events including the Housing Community Summit.
• National Housing FederationcoreGTM or Marketing PartnerOfficial media partner for the Housing Community Summit, the annual conference of the National Housing Federation, attracting 2,500+ attendees and 375 speakers.
• Assemble Media GroupcoreStrategic or Co-development PartnerParent company operating Housing Today as part of a media group portfolio including BD Online, Building magazine, and industry events.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• BD Online (Building Design): UK architectural and building design publication also under Assemble Media Group. It shares the corporate parent, audience overlap with housing-sector architects, and runs the Architect of the Year Awards referenced on Housing Today's events page.
• Property Week: Major UK commercial and residential property news brand. While broader than Housing Today, it covers housebuilders, developers, build-to-rent, and policy, competing for the same corporate advertiser and developer readership.
• Building: Established UK construction industry magazine operated by Assemble Media Group alongside Housing Today. It covers the broader built environment with overlap on housebuilders, contractors, and policy, making it an adjacent peer within the same portfolio.
• Construction News: UK construction sector title covering contractors, housebuilders, and policy. It overlaps with Housing Today on the contractor and housebuilder audience and competes for similar advertising and event sponsorship.

Direct peers

• Social Housing magazine: UK trade publication dedicated to social housing providers and tenants. It competes directly with Housing Today for housing-association readership and sponsorships within the same CIH/RSL ecosystem.
• Inside Housing: Long-established UK magazine and digital title covering housing associations, RSLs, and social housing policy. It is the most direct competitor to Housing Today, serving the same CIH-aligned professional audience with news, analysis, and events.
• 24housing: UK digital media title focused on social housing, housing associations, and resident engagement. It targets the same housing professional readership with news, opinion, and CPD-style content, overlapping directly with Housing Today's editorial proposition.

Others

• CIH Housing Professional: Official member publication of the Chartered Institute of Housing. It is the in-house complement to Housing Today's external media brand, sharing the same CIH-aligned professional audience and editorial territory.

Emerging players

• Planning Resource: UK planning and development news service covering planning policy, applications, and appeals. It overlaps with Housing Today on local authority housing delivery, planning reform, and developer audiences, though focused specifically on the planning layer.
• The Planner: UK magazine for the Royal Town Planning Institute covering planning policy and housing delivery. It shares Housing Today's local-authority and developer readership on planning, regeneration, and housing supply topics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/housing-today

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Housing Today