Hard Rock Hotel & Casino Biloxi

What Hard Rock Hotel & Casino Biloxi does

Hard Rock Hotel & Casino Biloxi is an integrated resort casino located at 777 Beach Boulevard in Biloxi, Mississippi, operating under the Hard Rock brand license from Hard Rock Cafe International Inc. (USA). The property is held and operated by Premier Entertainment Biloxi, LLC, and falls under Bally's Corporation following its 2022 acquisition of Hard Rock International. Its facilities comprise 479 hotel rooms (including 47 suites) across multiple towers, a casino floor with table games, slot machines, a sportsbook, and a VIP Lounge; a 7,500 square foot Hard Rock Live theater accommodating 1,000+ guests; a Rock Spa and fitness facility; a pool complex with cabanas and a swim-up bar; and over 13,000 square feet of meeting and event space spanning the Rock N' Roll room, Roadhouse 777, and VIP Lounge. Ten or more food and beverage outlets span fine dining, casual, quick-service, and confectionery formats, including Ruth's Chris Steak House, Half Shell Oyster House, Hard Rock Cafe, Macau Kitchen, Sugar Factory, and Pie Five Pizza.

The business operates across multiple transaction-based and recurring revenue streams: gaming (table games, slots, sportsbook, VIP), hotel accommodations, food and beverage, ticketed entertainment, spa, and meetings and events. Distribution is direct-to-consumer via the property's own website booking engine, phone reservations, and walk-in traffic, supplemented by the Ticketmaster marketplace for entertainment tickets. The clientele is primarily leisure travelers and gamers on the Mississippi Gulf Coast, with a secondary segment of corporate groups and event planners utilizing the property's meeting and entertainment venues. Hard Rock-branded sub-products (Rock Spa, Sound of Your Stay, Hard Rock Live, Encore Club loyalty) and bundled vacation packages (e.g., Rock Star Experience, Retune, Toast & Jam) are sold as incremental upsells to the core room-night offering. The property holds a Mississippi Gaming Commission license and participates in the state's self-exclusion program, with 494 employees supporting operations under standard hospitality and casino operating practices.

Name

Hard Rock Hotel & Casino Biloxi

Legal name

Hard Rock Hotel and Casino Biloxi

Website

https://hrhcbiloxi.com

Company type

Private

Operating status

Operating

Headcount range

251–500 employees

Short description

Hard Rock Hotel & Casino Biloxi is a 479-room integrated resort casino on the Mississippi Gulf Coast operating table games, slots, sportsbook, 10+ dining outlets, a 1,000-seat live entertainment venue, spa, and meeting space, serving leisure travelers, gamers, and corporate groups under the Hard Rock brand.

Ownership category

akta.pro rank

Product category

Casino & Resort Hotel

NAICS

Casino Hotels (721120), Casino Hotels (72112)

SIC

Hotels & Motels (7011)

akta.pro primary industry

Integrated Casino Resorts (THAGAJAA)

akta.pro secondary industry

Integrated Casino Resorts (Casino + Hotel/Entertainment) (MPAEAAAA)

Keywords

• Resort casino hospitality
• Hotel accommodations
• Casino gaming services
• Live entertainment venue
• Group event catering

Headquarters

HQ city

Biloxi

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Gaming/Casino Operations: Table games, slots, sportsbook betting, and VIP gaming services generate primary casino revenue
2. Hotel Accommodations: 479 modern rooms including 47 suites across multiple towers, with nightly rates and packages
3. Food and Beverage: Multiple dining venues including Half Shell Oyster House, Ruth's Chris Steak House, Hard Rock Cafe, Macau Kitchen, Sugar Factory, Pie Five Pizza, Tequila's on the Gulf, Soundbar, Dunkin Donuts, and Ben & Jerry's
4. Entertainment: Live concerts at Hard Rock Live venue, headliner shows, DJ events, karaoke, pool parties, and venue rentals
5. Spa and Wellness: Rock Spa services including treatments, sauna, steam room, hot tub, and fitness facilities
6. Meetings and Events: Corporate meetings, events, weddings, and group gatherings utilizing Hard Rock Live, Rock N' Roll room, VIP Lounge, Roadhouse 777, and other event spaces

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Hard Rock Hotel & Casino Biloxi is an integrated resort casino on the Mississippi Gulf Coast offering 479 rooms and suites (including 47 posh suites), a gaming floor with table games, slot machines, sportsbook and VIP Lounge, the 7,500-square-foot Hard Rock Live concert theater, Rock Spa and wellness facilities, and eight dining venues including Ruth's Chris Steak House, Half Shell Oyster House, and Hard Rock Cafe. The property also provides over 13,000 square feet of meeting and event space for corporate gatherings, weddings, and group functions, complemented by vacation package bundles such as the Rock Star Experience and Retune Package.

Product overview

Hard Rock Hotel & Casino Biloxi is a unified resort casino property operating as a single integrated hospitality destination. The core offering combines a 479-room hotel with a full-service casino floor (table games, slots, sportsbook), multiple award-winning dining venues (including Half Shell Oyster House, Ruth's Chris Steak House, Hard Rock Cafe, Macau Kitchen, Sugar Factory, Pie Five Pizza Co., and Tequila's on the Gulf), the Hard Rock Live concert theater (7,500 sq ft), Rock Spa®, pool complex with swim-up bar, and over 13,000 square feet of meeting and event space. Additional amenities include the VIP Lounge, Sound Of Your Stay® music program, and various vacation package bundles. The property targets both gaming enthusiasts and general resort travelers seeking entertainment, dining, and accommodation experiences on the Mississippi Gulf Coast.

Differentiator

Problem solved

Functional benefit

Brands

• Rock Spa: Holistic spa rituals and wellness treatments offered at the resort.
• Sound Of Your Stay
• Hard Rock Live Biloxi

Products and services

• Rooms & Suites 479 modern guest rooms and suites located across multiple towers (including the Royal Tower) at the resort, offering rock-and-roll themed decor and amenities for individual and group stays.
• Hard Rock Casino Biloxi Gaming floor offering table games, slot machines, sports betting via the sportsbook, the VIP Lounge, and casino credit services for guests aged 21 and older.
• Hard Rock Live Biloxi concert venue 7,500-square-foot concert hall theater hosting live music performances, headliner concerts, DJ events, and special events for groups of up to over 1,000 guests.
• Hard Rock Cafe Biloxi Iconic Hard Rock Cafe restaurant serving Legendary Burgers, signature salads, handcrafted cocktails, and rock-and-roll memorabilia in a casual atmosphere for breakfast, lunch, and dinner.
• Ruth's Chris Steak House Upscale steakhouse offering USDA prime cut beef and world-class dinner service nightly for resort guests and the public.
• Half Shell Oyster House Coastal seafood restaurant specializing in Gulf oysters (raw, charbroiled, Rockefeller, New Orleans style), gumbo, po-boys, shrimp and grits, and local seafood.
• Macau Kitchen Asian cuisine restaurant serving soups, small plates, noodle bowls (Udon, Brisket, Beef Pho), and rice bowls inspired by multiple Asian regions.
• Sugar Factory Biloxi 5,500-square-foot confectionery featuring a signature floor-to-ceiling candy wall with over 45 candy types, coffee, cappuccino, pastries, and ice cream.
• Pie Five Pizza Co. Quick-service pizza restaurant building custom personal pizzas with fresh dough and artisan toppings in approximately five minutes.
• Tequila's on the Gulf Poolside Mexican restaurant and bar offering specialty cocktails, quesadillas, tacos, and seasonal menu items in an open-air setting by the pool.
• Meeting & Event Spaces Rental of over 13,000 square feet of event space across Hard Rock Live (7,500 sq ft), Rock N' Roll room (1,683 sq ft), VIP Lounge (1,254 sq ft), Roadhouse 777 (4,600 sq ft), and additional smaller rooms for corporate meetings, conferences, weddings, and social events.
• Vacation Packages Bundled overnight stay packages combining rooms with dining credits, spa credits, beverages, and amenities such as Dine In. Rock Out!, Toast & Jam, Naughty & Nice, Rock Star Experience, and Retune Package.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Mohegan Sun: Large Connecticut integrated casino resort with 1,600+ rooms, extensive gaming floor, 10+ dining outlets, arena entertainment, and spa. Comparable integrated-resort format at a larger scale with the same entertainment-anchored positioning.
• MGM National Harbor: MGM Resorts-operated integrated casino hotel near Washington, D.C. with ~300 rooms, gaming, dining, and entertainment. Comparable luxury integrated resort format under a major national gaming brand — a benchmark for upscale positioning.

Direct peers

• Palace Casino Resort: Locally owned Biloxi casino hotel with rooms, gaming, and dining — the only non-corporate-owned casino on the Mississippi Gulf Coast and a directly comparable integrated resort peer.
• IP Casino Resort Spa: Boyd Gaming-owned Biloxi casino hotel with hotel rooms, gaming floor, multiple dining venues, and spa — a direct peer operating the same integrated resort model on the Mississippi Gulf Coast.
• Beau Rivage Resort & Casino: MGM Resorts-operated integrated casino hotel on Biloxi's beachfront with ~1,740 rooms and a full gaming floor. Closest direct competitor in the same corridor with overlapping leisure and group business; comparable mid-to-upscale integrated resort positioning.
• Golden Nugget Biloxi: Landry's-operated casino hotel in Biloxi offering rooms, table games, slots, and dining. Comparable mid-tier integrated casino resort competing for the same Gulf Coast gaming and leisure demand.
• Harrah's Gulf Coast: Caesars Entertainment-operated Biloxi casino hotel with rooms, gaming floor, and dining. Direct peer benefiting from Caesars Rewards loyalty cross-sell — same customer set and integrated resort format.
• Hard Rock Hotel & Casino Atlantic City: Sister Hard Rock-branded integrated casino resort on the Atlantic City boardwalk with 2,000+ rooms, gaming, dining, and Hard Rock Live entertainment. Same brand experience and operating playbook as the Biloxi property.

Regional players

• Silver Slipper Casino Hotel: Bay St. Louis, Mississippi beachfront casino hotel with rooms, gaming, and dining. Same regional Gulf Coast market but smaller-scale integrated resort peer.
• Island View Casino Resort: Gulfport, Mississippi casino resort (~10 miles west of Biloxi) with hotel, gaming, and dining. Comparable integrated casino hotel in the same Mississippi Gulf Coast regional market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/HRHCBiloxi
• Facebookfacebook.com/HardRockBiloxi
• Instagraminstagram.com/hrhcbiloxi/?hl=en
• LinkedInlinkedin.com/company/hard-rock-hotel-&-casino-biloxi

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hard Rock Hotel & Casino Biloxi