H.R. Kyburz Vieh + Fleisch AG

What H.R. Kyburz Vieh + Fleisch AG does

H.R. Kyburz Vieh + Fleisch AG is a privately held, family-owned Swiss livestock and meat trading company headquartered in Lupfig, Canton Aargau, operating continuously for approximately 80 years and currently under third-generation ownership by Hansruedi Kyburz. The firm runs two primary business lines: Viehhandel (livestock trading) covering sheep, lambs, cattle, calves, young cattle, and slaughter cattle marketed under QM, IP-Suisse, and Bio labels; and Fleischhandel (meat trading) supplying Swiss and imported meat to retail chains, catering suppliers, and independent butcher shops. Kyburz additionally operates daily IP-Suisse rabbit processing at its Lupfig facility, a direct-to-consumer online butcher (meat4you.ch) with hemp-based sustainable packaging, and an organic meat sub-brand (Bio-Logisch) sold via bio-logisch.ch.

The company's technology footprint is deliberately modest: a WordPress-based website on Hostpoint infrastructure with StackPath CDN, Google Analytics, Google Tag Manager, and reCAPTCHA — standard SME tooling rather than proprietary platforms. Critically differentiated operational assets include the General Import Authorization (GEB Nr.) and TVD-Nr., which permit Kyburz to manage import quotas and domestic performance rights across cattle, sheep, horse, and goat categories, and a network of three certified regional animal transport partners (Rösch GmbH, Streil AG, Raschle AG) that enforce Swiss animal-welfare transport standards.

The business model is transaction-fee-driven across B2B livestock intermediation, B2B meat wholesale, quota administration (serving 70+ independent butcher shops), and D2C e-commerce. Pricing is quote-based and market-dependent, reflecting animal quality, label category, and volume. Go-to-market is sales-led through named contact persons per division, supported by the corporate website and Instagram/Facebook presence. The firm has six employees, no external funding, no M&A history, and operates exclusively within Switzerland.

Name

H.R. Kyburz Vieh + Fleisch AG

Legal name

H.R. Kyburz Vieh + Fleisch AG

Website

https://hrkyburz.ch

Company type

Private

Founded year

1943

Operating status

Operating

Headcount range

1–10 employees

Short description

H.R. Kyburz Vieh + Fleisch AG is a third-generation, family-owned Swiss livestock and meat trading company based in Lupfig, intermediating cattle, sheep, rabbits, and meat under QM, IP-Suisse, and Bio labels to producers, butcher shops, retail, and consumers via meat4you.ch.

Ownership category

akta.pro rank

Product category

Livestock and Meat Trading

NAICS

Meat and Meat Product Merchant Wholesalers (42447), Livestock Merchant Wholesalers (424520)

SIC

Wholesale-Groceries & Related Products (5140)

akta.pro primary industry

Meat, Poultry & Seafood Wholesale (AFAIABAF)

akta.pro secondary industry

Frozen Meat, Poultry & Seafood Wholesale (AFAIAHAF)

Keywords

• Livestock trading
• Meat wholesale
• Online butcher shop
• Organic meat supply
• Cattle marketing

Headquarters

HQ city

Lupfig

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Livestock Trading (Viehhandel): Trading of cattle, sheep, lambs, cows, and calves with marketing through QM, IP-Suisse, and Bio labels. The company provides reliable purchasing and marketing services for livestock producers, offering secure takeover and marketing of animals at desired times with market-appropriate prices.
2. Meat Trading (Fleischhandel): Trading of Swiss and imported meat products to retail, catering suppliers, and butcher shops. The company manages import quotas and ensures fair compensation for domestic production.
3. Rabbit Processing: Daily processing of IP-Suisse rabbits from their producer network, transported personally to Lupfig facility. Products include tender, easily digestible rabbit meat high in omega-3 and omega-6 fatty acids.
4. meat4you.ch Online Shop: E-commerce platform delivering premium meat products including bratwurst to dry-aged specialties nationwide via post. Features innovative eco-friendly hemp packaging.
5. Domestic Quota Management: Managing import quotas and domestic performance rights for cattle, sheep, horse, and goat categories. The company holds General Import Authorization (GEB Nr.) and TVD-Nr., serving over 70 butcher shops with transparent billing and prompt payment.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels4 records

Core offering

H.R. Kyburz Vieh + Fleisch AG is a Swiss family-run livestock and meat trading company that brokers cattle, calves, sheep, lambs, and rabbits between Swiss producers and abattoirs/buyers, and supplies both Swiss and imported meat to retailers, caterers, and independent butchers. It operates its own daily rabbit processing facility in Lupfig, holds General Import Authorization (GEB Nr.) to manage import and domestic performance quotas, and runs the meat4you.ch online butcher shop delivering premium and Bio-Logisch organic meat nationwide using sustainable hemp-based packaging.

Product overview

H.R. Kyburz Vieh + Fleisch AG is a Swiss meat and livestock trading company operating across multiple segments: livestock trading (Viehhandel) for sheep, cattle, and calves with QM, IP-Suisse, and Bio certifications; meat trading (Fleischhandel) handling Swiss and imported meat for retail, gastronomy, and butchers; online retail via meat4you.ch with sustainable hemp packaging; and organic meat products under the Bio-Logisch sub-brand. The company also operates its own rabbit processing facility and coordinates animal transport through partner firms. Founded in 1945 with over 80 years and three generations of experience, the company is headquartered in Lupfig, Switzerland.

Differentiator

Problem solved

Functional benefit

Brands

• meat4you: Online Metzgerei (online butcher shop) delivering premium Swiss meat products, sausages, and dry-aged specialties nationwide using innovative sustainable hemp-based packaging.
• Bio-Logisch

Products and services

• Viehhandel (Livestock Trading) Brokerage and marketing of livestock including sheep, lambs, cattle, calves, young cattle (Tränker/Remonten), and slaughter cows for Swiss producers, with QM, IP-Suisse, and Bio label certification. Provides secure animal takeover at desired times, market-appropriate prices, and prompt payment.
• Fleischhandel (Meat Trading) Trading of Swiss and imported meat products to retail chains, catering suppliers (Gastrozulieferanten), and independent butcher shops, including management of import quotas and domestic performance quotas (Inlandleistungen).
• meat4you.ch (Online Butcher Shop) Consumer-facing online butcher shop delivering premium Swiss meat products, dry-aged specialties, and bratwurst nationwide via Swiss Post, with sustainable hemp-based packaging.
• Bio-Logisch (Organic Meat Line)

Quantifiable outcome

• Over 70 Metzgereien benefit from domestic quota services

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core.

• Rösch GmbHcoreOthersCertified animal transport partner based in Limpach providing transport services for livestock. Drivers complete animal-friendly transport courses and vehicles are cleaned and disinfected after each transport. Follows recommendations of the Interest Group for animal welfare-compliant animal transport.
• Streil AGcoreOthersCertified animal transport partner based in Sufers providing transport services for livestock. Part of the company's partner network ensuring compliance with Swiss animal welfare legislation and label-specific requirements.
• Raschle AGcoreOthersCertified animal transport partner based in Bazenheid providing transport services for livestock. One of three transport partners ensuring regional coverage across Switzerland.
• QM Schweizer FleischcoreOthersQuality label certification program for Swiss meat. Kyburz markets animals and meat products under QM label for sheep, lambs, cattle, cows, and calves.
• IP-SuissecoreOthersSwiss quality label for sustainable agriculture. Kyburz markets sheep, lambs, cattle, and rabbits under IP-Suisse label. The company personally transports IP-Suisse rabbits from producers to Lupfig facility.
• Bio (Bio-Suisse)coreOthersSwiss organic certification body. Kyburz markets organic meat products under Bio label including cattle, sheep, lambs, cows, and calves. Also operates bio-logisch.ch online shop for organic meat products.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Müller Fleisch AG: Swiss meat processor and wholesaler serving retail, foodservice, and butcher customers across Switzerland. Closely comparable to Kyburz in scale, customer base, and integrated slaughtering/trading operations.
• Ernst Sutter AG: Swiss family-run meat and sausage producer with national distribution and a strong butcher shop brand. Comparable as a multi-generational Swiss meat company with similar B2B and retail channels in the same domestic market.
• Anicom AG: Swiss livestock marketing cooperative organizing cattle, sheep, and pig trade across Switzerland. Directly comparable to Kyburz's Viehhandel (livestock trading) business and operates in the same domestic regulatory and market structure.

Broad incumbents

• Micarna SA: Swiss meat processor owned by the M-Industrie group, supplying retail and foodservice with beef, pork, poultry, and convenience meat products. Comparable meat trading and processing activities but as part of a much larger industrial group.
• Bell Food Group AG: Switzerland's largest meat processor and one of Europe's leading meat companies, with brands like Bell and Hilcona. Overlaps with Kyburz across meat trading, processing, and retail supply, but at vastly larger scale and with a broader product portfolio.

Regional players

• Glauser Schlachtbetrieb: Swiss regional slaughterhouse and meat processor based in the Bern region. Comparable livestock-to-meat value chain activity, but operating primarily in a regional footprint rather than nationally.

Others

• Proviande: Swiss meat industry umbrella organization handling livestock and meat market data, classification, and policy coordination. Comparable industry context rather than direct competition — informs the regulatory environment Kyburz operates in.

Emerging players

• Qualivo AG: Swiss branded premium beef program with traceability and quality positioning. Comparable premium, source-verified meat branding with a similar target segment of quality-oriented Swiss buyers and end consumers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/h-r-kyburz-vieh-fleisch-ag

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about H.R. Kyburz Vieh + Fleisch AG