Huerto De La Familia

What Huerto De La Familia does

Huerto De La Familia operates as the Organic Garden Program within Our Community Plaza (Plaza), a community-based nonprofit organization in Eugene, Oregon. The organization serves Latino and immigrant families in the Pacific Northwest through a portfolio of six integrated social-service programs: Organic Garden Program (7 community gardens providing plots, tools, seeds, plant starts, and organic fertilizer), Cambios Business Program (entrepreneurship support and a 12-week business class), Community Mental Health (bilingual therapy for individuals, couples, families, and domestic violence survivors), Education & Youth Development (adult education, family literacy, youth development), Social Services (connection to health insurance, food, rent, utility assistance), and Recovery Services (Spanish-language, culturally specific substance use disorder support). All services are offered free of charge and delivered fully in Spanish to lower barriers to participation.

The underlying delivery model is community-led and high-touch rather than technology-based. Programming leverages a peer-led popular education model in which garden program members teach workshops, combined with the standardized 'Seed to Supper' curriculum co-developed by Oregon Food Bank and OSU Extension. Garden plots are allocated through a waitlist system, indicating that demand exceeds current capacity. Outreach is conducted via the Plaza Comunidad website, community events (including Fiesta de la Cosecha and baile folklórico), a weekly newsletter, and referrals from partner organizations such as OSU Extension Services and the City of Eugene Community Garden Program.

The business model is that of a private nonprofit — no pricing is charged to participants, and revenue (not disclosed) is presumed to derive from donations, grants, and volunteer support. The organization operates with approximately 5 employees across its program portfolio and 7 garden sites in the Eugene area. No proprietary technology, AI/ML capabilities, or revenue-generating products are described; the value proposition rests on cultural specificity, bilingual Spanish delivery, and integration of agricultural, educational, health, and economic support services for a defined community.

Name

Huerto De La Familia

Website

https://huertodelafamilia.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Huerto De La Familia (Our Community Plaza) is a Eugene, Oregon-based nonprofit operating seven community gardens and six integrated social-service programs — including gardening, business, mental health, education, social services, and recovery — serving Latino and immigrant families with all services delivered free in Spanish.

Ownership category

akta.pro rank

Product category

Community Social Services

NAICS

Landscaping Services (561730), Soil Preparation, Planting, and Cultivating (115112), Greenhouse, Nursery, and Floriculture Production (1114)

SIC

Agricultural Services (700)

akta.pro primary industry

Vegetable & Herb Garden Installation and Maintenance (HSAIAFAM)

akta.pro secondary industries

Garden Bed Installation & Planting (Annuals, Perennials, Shrubs) (HSAIAFAB), Seasonal Color, Planting & Horticultural Services (BPABADAL)

Keywords

• Community gardening services
• Nonprofit social services
• Latino community support
• Immigrant family services
• Organic urban farming

Headquarters

HQ city

Eugene

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Others

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Huerto De La Familia provides Latino and immigrant families access to seven community gardens in Eugene, Oregon, where they can grow organic vegetables, fruits, and medicinal plants on individual plots. The organization supplies communal tools, seeds, plant starts, and organic fertilizer at no cost, and delivers all services, workshops, and support fully in Spanish. Programming also includes peer-led workshops, community work parties, and educational offerings such as the Seed to Supper curriculum co-developed with Oregon Food Bank and OSU Extension.

Product overview

Huerto De La Familia (Our Community Plaza) is a community nonprofit organization offering a portfolio of six social service programs. The core offerings include the Organic Garden Program (providing garden plots and agricultural resources), Cambios Business Program (entrepreneurship support through business classes), Community Mental Health (bilingual therapy services), Education & Youth Development (adult education and literacy), Social Services Program (connecting families to essential resources), and Recovery Services (substance use disorder support). All services are designed for the Latino and immigrant community and offered primarily in Spanish.

Differentiator

Problem solved

Functional benefit

Products and services

• Organic Garden Program

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• Oregon Food BankcoreStrategic or Co-development PartnerOregon Food Bank developed the 'Seed to Supper' curriculum used in the program's educational workshops. The curriculum teaches how to grow food from planting seeds through harvesting and preserving produce. This partnership provides standardized, evidence-based gardening education to program participants.
• OSU ExtensioncoreStrategic or Co-development PartnerOSU Extension co-developed the 'Seed to Supper' curriculum and provides ongoing agricultural resources and information. The organization serves as a referral resource for English-language agricultural services and provides expertise on organic practices specific to the Pacific Northwest climate.
• City of Eugene Community Garden ProgramminorChannel Partner/ Reseller/ DistributorReferral partner for families seeking English-language community garden services. Listed as an alternative resource for community members who cannot be accommodated on the Plaza waitlist.

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• GrowNYC: Large NYC-based nonprofit operating community gardens, farmers markets, and environmental programs. Overlapping community-garden and food-access programming, but operates at much greater scale across a different geography.
• GreenThumb (NYC Parks): NYC Parks' municipal community-garden program supporting 600+ gardens citywide. Directly overlapping service (community garden plots) but as a government program rather than a community-led nonprofit.
• Oregon Food Bank: Regional food-bank partner that co-developed Plaza's Seed to Supper curriculum. Operates a much broader hunger-relief mission across Oregon, but engages in the same food-security / gardening-education space.

Direct peers

• Seattle Youth Garden Works: Seattle-based nonprofit running urban gardens that provide job training, food access, and education to underserved youth and families. Comparable urban-gardening + education + community-engagement model.
• City Slicker Farms: Oakland-based urban agriculture nonprofit providing community gardens and farm stands to food-insecure residents. Closely comparable community-garden-and-food-access model serving low-income and minority communities. (Comparable to Plaza's Organic Garden Program in mission and structure.)
• Urban Harvest (Houston): Houston-area nonprofit supporting community gardens, urban farms, and gardening education. Comparable operating model with multi-site community gardens and volunteer-driven programming.
• The Food Project: Northeast U.S. nonprofit operating community farms, youth programs, and food access initiatives. Comparable focus on combining agriculture with community development and education.
• Cultivate Buffalo: Buffalo-based nonprofit that builds and maintains community gardens in underserved neighborhoods. Highly comparable community-led urban gardening and food access model.
• East New York Farms!: Brooklyn-based nonprofit operating community gardens and farmers markets in an immigrant-rich, historically underserved neighborhood. Directly comparable mission of culturally rooted food production and community building.

Regional players

• Latino Outdoors: National nonprofit connecting Latino communities with outdoor experiences and stewardship, including some community-garden-adjacent programming. Comparable culturally specific community-building mission, though broader outdoors focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/huerto-de-la-familia---family-garden

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Huerto De La Familia