Humanistic

What Humanistic does

Humanistic (legally Growth Factory Consulting LLP) is a Mumbai-headquartered boutique consulting firm that delivers culture transformation, leadership development, and workplace well-being programs to enterprise clients in India. Founded by Cyrille Kozyreff — a former McKinsey consultant who moved to India in 2011 and incorporated the firm in 2016 — Humanistic operates as the exclusive India partner of Potentialife, the Positive Psychology organization co-founded by Harvard's Tal Ben-Shahar and McKinsey's Angus Ridgway. The firm sells customized, multi-month hybrid journeys, in-person leadership offsites, sampler workshops, and organization-wide well-being programs built on the SHARP model (Strengths, Health, Absorption, Relationships, Purpose), which the firm describes as condensing 40 years of research from Positive Psychology, Organizational Psychology, and Neuroscience into a single actionable framework.

The core product portfolio comprises six lines: Leadership & Talent Development (3-12 month hybrid journeys for extended leadership teams, women leaders, CXO-1, mid-level, commercial, and emerging leaders); Culture Discovery & Deployment (a five-stage modular program from Visioning through Continuous Improvement); Happiness Culture (including the Locus of Well-being Journeys for batch-based employee enrollment); the 3-month Culture Sprint; Leadership Team Offsites (Expanding Possibilities and Expanding Relationships workshops plus keynotes by Ben-Shahar and Ridgway); and Samplers (1-day and 4-month open formats for prospect conversion). Delivery combines in-person workshops with weekly online modules, weekly practical experiments, and weekly buddy group conversations for cohorts of 20 to 200 participants over 3, 6, or 9 months. Underlying technology is instructional content (the SHARP curriculum and weekly modules) distributed digitally rather than any proprietary AI or software platform; the firm has no app, API, or disclosed technology stack beyond its Wix-hosted website.

Humanistic operates a pure professional services revenue model with no publicly disclosed pricing. Sales are direct enterprise field engagements led by Managing Partner Cyrille Kozyreff and supported by an in-house marketing function and a bench of ICF-credentialed (ACC/PCC) affiliate coaches and facilitators. The firm is privately held, founder-controlled, has no disclosed external investors or funding, and reports a core team of 7 employees supplemented by affiliate delivery capacity. Named enterprise clients include Kotak Mahindra Bank, Barclays Bank India, Schindler, ICICI Prudential Mutual Funds, Tube Investments of India (Murugappa Group), and Dr. Reddy's Laboratories.

Name

Humanistic

Legal name

Growth Factory Consulting LLP

Website

https://humanistic.net

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Humanistic is a Mumbai-based boutique consulting firm that delivers culture transformation, leadership development, and workplace well-being programs to Indian enterprises using the SHARP methodology (Strengths, Health, Absorption, Relationships, Purpose) as the exclusive India partner of Potentialife.

Ownership category

akta.pro rank

Product category

Leadership and Culture Consulting Services

NAICS

Professional and Management Development Training (61143), Professional and Management Development Training (611430)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Leadership Assessment, 360 Feedback & Development Planning (EDABAAAK)

akta.pro secondary industries

DEI, Culture & Employee Engagement Training (BPACANAE), Mind-Body Wellness Coaching (Holistic/Integrative) (HSADAGAG)

Keywords

• Leadership development programs
• Culture transformation consulting
• Workplace well-being services
• Executive coaching India
• Positive psychology training

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Leadership & Talent Development Programs: 3 to 12-month hybrid journeys targeting extended leadership teams, women leaders, CXO-1 leaders, mid-level leaders, commercial leaders, and emerging leaders. Programs include Potentialife SHARP leadership habits journeys, coaching sessions, and customizations such as Recipe Book creation, psychometric assessments, and stakeholder involvement.
2. 3-Month Culture Sprint: Intensive 3-month culture transformation program for CEOs and BU heads including 1-2 day experiential workshop, 10 weeks of weekly modules, buddy group huddles, and multi-channel communications. Total time investment approximately 20 hours over the period.
3. Leadership Team Offsites: 2-day in-person workshops customized to business context including 'Expanding Possibilities' and 'Expanding Relationships' workshops facilitated by Cyrille Kozyreff. Also includes keynote sessions by Tal Ben-Shahar and Angus Ridgway (in-person or virtual).
4. Samplers and Workshops: Single-participant or single-day formats including 1-day SHARP Discovery workshop, PotentialifeX 4-month open program, 1-day Positive Leadership workshop, and 3-hour Team Appreciation workshop.
5. Happiness Culture Programs: Keynote lectures by Tal Ben-Shahar, SHARP Awareness workshops, and Resilience Coaching services for leaders. Locus of Well-being Journeys for batch-based employee enrollment.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Humanistic delivers culture transformation, leadership development, and workplace well-being programs to enterprise clients in India, based on the SHARP methodology (Strengths, Health, Absorption, Relationships, Purpose) developed by Potentialife. Offerings include 3–12 month hybrid leadership journeys, a 5-stage culture discovery and deployment program, a 3-month Culture Sprint, leadership team offsites, and single-day sampler workshops delivered through in-person sessions, weekly online modules, coaching, and buddy group huddles.

Product overview

Humanistic offers a portfolio of culture transformation, leadership development, and workplace well-being programs based on the SHARP methodology (Strengths, Health, Absorption, Relationships, Purpose) — a model grounded in 40 years of scientific research from Positive Psychology, Organizational Psychology, and Neuroscience. The core offerings include Leadership & Talent Development (3-12 month hybrid journeys), Culture Discovery & Deployment (5-stage modular program), Happiness Culture, the 3-month Culture Sprint, Leadership Team Offsites, and Samplers (single-day/single-participant formats). Programs are delivered through in-person workshops, weekly online modules, buddy group huddles, coaching sessions, and multi-channel communications. The company partners with Potentialife (co-founded by Harvard's Tal Ben-Shahar and McKinsey's Angus Ridgway) for methodology and program delivery.

Differentiator

Problem solved

Functional benefit

Products and services

• Leadership & Talent Development A 3 to 12-month hybrid leadership development journey targeting extended leadership teams, women leaders, CXO-1 leaders, mid-level leaders, commercial leaders, and emerging leaders, designed to develop coach-like leadership capabilities.
• Culture Discovery & Deployment A modular, five-stage culture transformation program built on the SHARP model covering Visioning, Individual Transformations, Team Transformations, Systemic Enablement, and Continuous Improvement.
• Happiness Culture A workplace well-being program that gives organizations the 'happiness advantage' by creating a happier work language and empowering employees to craft their own happiness habits, impacting retention, collaboration, and discretionary effort.
• 3-month Culture Sprint A 3-month intensive culture exploration program for extended leadership teams, combining a 1-2 day experiential workshop with 10 weeks of weekly online modules, buddy group huddles, and multi-channel communications.
• Leadership Team Offsites 2-day in-person leadership offsites customized to business context, including Expanding Possibilities and Expanding Relationships workshops led by Cyrille Kozyreff, plus keynote sessions by Tal Ben-Shahar and Angus Ridgway.
• Samplers Single-participant or single-day formats that allow prospective clients to experience Humanistic's methodology, including the SHARP Discovery Workshop, Positive Leadership workshop, and Team Appreciation workshop.
• Locus of Well-being Journeys A 3-month employee well-being journey deployed batch by batch with a track record of getting employees to form happier life habits, with measured outcomes including increased quality sleep and physical exercise.
• Resilience Coaching Transformational 1:1 coaching for leaders to create mental, relational, and practical habits where hardship becomes a pretext for growth, helping them embody their authentic, purposeful identity as a leader.
• Keynote Lectures by Tal Ben-Shahar In-person or virtual keynote lectures where leaders and employees experience Harvard University's Tal Ben-Shahar's course content on happiness and positive leadership.
• Keynotes by Angus Ridgway In-person or virtual keynote presentations by Angus Ridgway on topics such as 'Positive leadership in a changing world of work.'

Quantifiable outcome

• +4 hours 8 minutes increase in quality sleep per week (sample size: 468 participants)
• +4 more outcomes

Named customers6 records

Segments7 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• PotentialifecoreStrategic or Co-development Partner · 1 January 2016In 2012, Harvard University's Tal Ben-Shahar and McKinsey's Angus Ridgway created Potentialife with the mission to future-proof organizations by building positive leadership habits through a scalable process. In 2016, they associated with Cyrille Kozyreff to bring Potentialife to India through his firm now known as Humanistic. Humanistic operates as the exclusive India partner for Potentialife's SHARP methodology and leadership development programs.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Market position

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/wearehumanistic

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Humanistic