Human Music Platform

What Human Music Platform does

Human Music Platform is a Madrid-based community and creative services business serving independent electronic music artists and producers in Spain. Founded in 2018 as Human Music Academy, the company originally organized in-person events with electronic music figures in Madrid, including the innovative "Feed & Beers" format held in cafés and restaurants. In 2020, during the global health crisis, it rebranded to Human Music Platform and pivoted to digital operations, launching HMA X All — an Instagram-based initiative for educational content and artist engagement — and introducing a Time Credits system (10, 25, and 50 credits) to package access to its services.

The platform operates across multiple revenue streams: bespoke creative services (music production, image and branding, creative direction), a Time Credits tokenized access system, an e-commerce store selling music-related products and third-party equipment such as the Franklin Audio SS-6 MKII, and event organization. Its curated content assets include the Human-01 Spotify playlist and BTS (Behind The Scenes) studio sessions with artists such as Ed is Dead. The technology stack is not proprietary; the company relies on third-party platforms (Instagram, Spotify, WordPress) for distribution and community engagement.

The business model is service-led and community-driven, with revenue generated from project-based creative engagements, credit-pack purchases, and low-velocity e-commerce. The company is privately held with no disclosed funding, no institutional investors, and a team of five. Its primary customer segments are electronic music producers and artists seeking holistic project development (music and image), plus music industry professionals seeking networking and education. As of the latest data, the company website is displaying a maintenance notice, while recent content (March 2025) suggests operational continuity.

Name

Human Music Platform

Website

https://humanmusicplatform.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Human Music Platform is a Madrid-based community and creative services business serving independent electronic music artists in Spain, offering music production, image/branding, creative direction, events, and curated content through a Time Credits system.

Ownership category

akta.pro rank

Product category

Music Production Services

NAICS

Musical Instrument and Supplies Retailers (459140), Other Performing Arts Companies (711190), Independent Artists, Writers, and Performers (71151)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Music Discovery & Curation Platforms (Recommendations, Playlists) (MPAIACAH)

akta.pro secondary industries

Music & Audio Streaming Platforms (BPAMAJAC), Pro Audio & Recording Equipment Retail (MI-adjacent) (CRALAEAC), Creator/Artist Direct-to-Fan Streaming & Membership (MPAIACAF)

Keywords

• Music production services
• Artist creative direction
• Music industry events
• Music equipment retail
• Audiovisual community

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Others

Revenue model

1. Creative Services: Music production, image/branding, and creative direction services for artists. The company works closely with artists to develop their vision and convert it into solid, coherent projects, aligning their music, image, message, and artistic identity.
2. Time Credits System: A credits-based system (10, 25, and 50 credits) for purchasing services or products through their platform.
3. E-commerce Store: Online store selling music-related products and merchandise.
4. Event Organization: Organizing in-person events with electronic music figures, originally the core business as Human Music Academy.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Human Music Platform works directly with artists to provide music production, image/branding, and creative direction services that align an artist's music, image, message, and artistic identity into a coherent project. Beyond services, the company sells music-related hardware and merchandise through its own online store and cultivates the electronic-music community through in-person events (Feed & Beers), a Spotify playlist (Human-01), and a digital educational initiative (HMA X All) on Instagram.

Product overview

Human Music Platform is a unified ecosystem combining music production services, visual content creation, and creative direction for artists. The core offering includes music and image development services that align artistic identity with audience connection. The platform operates through multiple branded offerings: Human Music Academy (original 2018 brand for in-person events, now evolved), HMA X All (2020 digital initiative via Instagram), Human-01 (curated playlist on Spotify), Time Credits (service credit system), and the Store for additional offerings. The company also publishes music industry news, equipment reviews, and maintains a community-focused approach through events and newsletters.

Differentiator

Problem solved

Functional benefit

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• SoundCloud: SoundCloud is a broad incumbent audio platform hosting music, DJ mixes, and emerging artists — comparable to Human Music Platform as a community and discovery layer for electronic music creators, but at vastly larger scale and with proprietary technology.
• Bandcamp: Bandcamp is a direct-to-fan music marketplace for independent artists — comparable to Human Music Platform's artist-services and direct-artist-support model, though Bandcamp operates as a much larger commerce-focused platform.

Direct peers

• Resident Advisor: Resident Advisor is a global platform for electronic music events, artist discovery, and community — directly comparable to Human Music Platform's event-driven, community-led approach within the same electronic music ecosystem, but at significantly larger global scale.
• Mixcloud: Mixcloud is a DJ mixes and radio-style streaming platform with a community of electronic music creators — comparable to Human Music Platform's curated playlist and creator community focus within electronic and dance music.
• Boiler Room: Boiler Room is a music broadcasting and events platform focused on underground and electronic music, with strong artist-discovery and community elements — closely comparable to Human Music Platform's artist-curation and event-driven community model.
• Beatport: Beatport is the leading electronic music download/streaming marketplace with chart curation and artist discovery — comparable to Human Music Platform as it serves electronic music artists and producers with discovery and commercial tools.

Emerging players

• Splice: Splice is a music production platform offering samples, plugins, and creator tools for producers — comparable to Human Music Platform in serving electronic music producers, though Splice focuses on production tools while Human Music Platform focuses on community and creative services.
• LANDR: LANDR provides AI-powered music mastering, distribution, and production services for independent artists and producers — overlapping with Human Music Platform's creative services and producer-audience focus, with stronger technology infrastructure.

Others

• Pitchfork: Pitchfork is a music publication and editorial discovery platform covering indie and electronic music — comparable to Human Music Platform's editorial/review content (equipment reviews, artist features) as a music discovery channel, though at far greater scale and brand recognition.
• Songtrust: Songtrust is a music publishing administration and royalty collection service for independent songwriters and artists — adjacent to Human Music Platform's artist-services ecosystem, supporting the same indie creator base with rights and royalty infrastructure.

Market position

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/humanmusicplatform
• LinkedInlinkedin.com/company/human-music-platform

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Human Music Platform