Husqvarna Construction Deutschland

What Husqvarna Construction Deutschland does

Husqvarna Construction Deutschland is the German operating entity of Husqvarna AB's Construction division, selling professional construction equipment and diamond tools to contractors and construction companies across Germany. The portfolio spans two interlocking lines: machines — power cutters, wall saws, wire saws, floor saws, masonry and tile saws, early-entry saws, core drill motors, concrete vibrators, screeds, trowels, compactors, floor scrapers, shot and steel blasters, scarifiers, shavers, floor grinders, DXR remote-controlled demolition robots, dust and slurry management equipment, power packs, and handheld electric tools — and consumable diamond blades and drill bits designed to fit those machines. The architectural premise is a closed equipment-plus-consumables ecosystem in which proprietary machines are paired with proprietary diamond tools and supported by dust-management and service products.

The business model combines one-time hardware sales of machines with recurring revenue from consumable diamond tools and Husqvarna Serviceverträge service contracts covering maintenance and support. Pricing is not publicly disclosed and is transacted through an authorized dealer network supplemented by a direct customer portal (Kundenportal). Go-to-market is channel-partner-led: a Händlersuche dealer locator, supported by digital marketing (website, newsletter, Facebook, Instagram, LinkedIn, YouTube) and PR, drives professional contractors into the dealer channel for purchase, service, and technical support.

As a subsidiary of the publicly listed Swedish parent Husqvarna AB (Nasdaq Stockholm: HUSQ B), the German entity benefits from the group's 330-plus-year brand heritage and centralized product development while operating with a localized sales, dealer, and service footprint in the DACH region.

Name

Husqvarna Construction Deutschland

Legal name

Husqvarna AB

Website

https://husqvarnaconstruction.de

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Husqvarna Construction Deutschland is the German subsidiary of Husqvarna AB that sells professional construction machines, proprietary diamond cutting and drilling tools, demolition robots, and dust-management equipment to contractors and construction firms across Germany, distributed through an authorized dealer network and supported by recurring service contracts.

Ownership category

akta.pro rank

Product category

Construction Equipment

NAICS

Construction Machinery Manufacturing (33312), Agriculture, Construction, and Mining Machinery Manufacturing (3331), Saw Blade and Handtool Manufacturing (332216)

SIC

Construction Machinery & Equip (3531), Construction, Mining & Materials Handling Machinery & Equip (3530)

akta.pro primary industry

Attachments & Work Tools (Buckets, Augers, Hammers) (IMAHAAAM)

akta.pro secondary industries

Industrial Saws & Cutting Systems (Band/Circular Saws, Abrasive Cutting) (IMAHADAL), Metal Cutting Tools, Tooling & Workholding (Cutters, Inserts, Chucks, Fixtures) (IMAHADAB)

Keywords

• Construction equipment
• Diamond tools
• Concrete cutting
• Surface preparation
• Demolition equipment

Headquarters

HQ city

Germany (specific city not disclosed)

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Construction Equipment Sales: Sale of professional construction machines including saws, drills, grinders, compactors, and demolition equipment to construction companies and contractors
2. Diamond Tools: Sale of consumable diamond cutting and drilling tools as recurring revenue stream
3. Service Contracts: Husqvarna Serviceverträge providing ongoing maintenance, support, and potentially extended warranty services

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Husqvarna Construction Deutschland manufactures and distributes professional construction equipment and diamond tools, including power cutters, floor saws, wall saws, wire saws, core drill motors, concrete vibrators, screeds, compactors, surface preparation equipment (floor grinders, shot blasters, shavers, scrapers), remote-controlled demolition robots (DXR), dust management and slurry removal systems, power packs, and handheld electric power tools. The company sells these products to construction professionals through an authorized German dealer network and provides maintenance and support service contracts.

Product overview

Husqvarna Construction Deutschland offers a comprehensive portfolio of construction equipment organized into two main divisions: machines (Maschinen) and diamond tools (Diamantwerkzeuge). The product range includes cutting equipment such as power cutters, wall saws, wire saws, floor saws, masonry saws, and early entry saws; drilling equipment including core drill motors; concrete finishing equipment such as vibrators, screeds, trowels, and shot blasters; surface preparation equipment including floor grinders, floor scrapers, scarifiers, and shavers; compaction equipment; demolition equipment including the DXR remote-controlled robots; dust and slurry management systems; power packs; and handheld electric tools. The company also provides air cleaners with an online calculator tool and service contracts for equipment maintenance and support. The product architecture follows a modular approach where machines work in conjunction with specialized diamond tools, accessories, and supporting systems to deliver complete construction solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Diamantwerkzeuge (Diamond Tools) Diamond cutting and drilling tools for construction applications, including saw blades and drill bits, used by construction professionals for cutting and drilling concrete, masonry, and stone.
• Trennschleifer (Power Cutters) Handheld power cutters for cutting concrete, stone, and asphalt, designed for construction professionals and contractors.
• Kernbohrmaschinen (Drill Motors) Core drilling machines for creating holes in concrete, masonry, and stone, used by professional construction contractors.
• Fugenschneider (Floor Saws) Floor saws for cutting joints and trenches in concrete floors and roads, designed for construction and roadwork professionals.
• Tischsägen für Fliesen und Steine (Masonry & Tile Saws) Table saws designed for cutting tiles and stone materials, used by tile and masonry construction professionals.
• Wandsägen (Wall Saws) Wall saws for controlled cutting of walls and vertical surfaces, used in construction and renovation projects.
• Seilsägen (Wire Saws) Wire saws for large-scale cutting and demolition applications, used by professional demolition and construction crews.
• Betonrüttler (Concrete Vibrators) Concrete vibrators for consolidating fresh concrete and removing air pockets, used by concrete placement professionals.
• Rüttelpatschen (Screeds) Screeding equipment for leveling and smoothing concrete surfaces, used by concrete finishing contractors.
• Sägen zum frühzeitigen Schneiden (Early Entry Saws) Early entry saws for cutting concrete shortly after pouring, used by professional concrete contractors to control cracking.
• Verdichter (Compactors) Compaction equipment for soil, gravel, and asphalt, used by construction and road-building professionals.
• Bodenstripper (Floor Scrapers) Floor stripping machines for removing old coatings and adhesives, used by surface preparation professionals.
• Kugelstrahlmaschinen (Shot Blasters) Shot blasting machines for surface preparation and cleaning of concrete and steel, used by surface preparation contractors.
• Stahlstrahlmaschinen (Steel Blasters) Steel blasting machines for industrial surface treatment, used in industrial and construction surface preparation applications.
• Bodenfräsen (Floor Grinders) Floor grinding machines for surface preparation and polishing, used by surface preparation contractors and flooring specialists.
• Schneidfräse (Shavers) Shaving machines for precise surface removal and trimming, used by construction and surface preparation professionals.
• Bodenschleifmaschinen (Floor Grinding Machines) Floor grinding machines for polishing and finishing concrete surfaces, used by concrete polishing professionals.
• Betonglätter (Trowels) Power trowels for finishing and smoothing freshly poured concrete, used by concrete finishing contractors.
• Abbruchgeräte (Demolition Equipment / DXR) Remote-controlled demolition robots for challenging demolition tasks, used by professional demolition contractors.
• Geräte für Staubmanagement und Schlammbeseitigung (Dust Extraction) Dust extraction and slurry management equipment for maintaining clean work environments and regulatory compliance during construction.
• Antriebsaggregate (Power Packs) Power pack units providing hydraulic power for portable construction equipment, used as supporting systems on construction sites.
• Handgeführte Elektrowerkzeuge (Handheld Power Tools) Handheld electric power tools for various construction applications, used by construction tradespeople.
• Luftreiniger (Air Cleaners) Air purification systems for construction sites, offered with an integrated online calculator tool to size the right unit.
• Husqvarna Serviceverträge (Service Contracts) Service contracts offering planned maintenance, technical support, and extended coverage for Husqvarna Construction equipment used by professional contractors.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Makita: Makita is a major global manufacturer of professional power tools including saws, drills, grinders, and demolition equipment, sold through similar dealer channels in Germany. Comparable target customer and product categories with significant overlap.
• DeWalt: DeWalt is a leading professional power tools brand with strong overlap in saws, drills, grinders, and diamond tools targeted at construction professionals. Sells through dealer networks in Germany and competes on durability and contractor brand affinity.
• Milwaukee Tool: Milwaukee Tool is a strong competitor in professional cordless power tools, saws, and diamond tooling for construction trades. Direct overlap in cutting, drilling, and surface preparation products sold through German dealers.
• Tyrolit: Tyrolit is a leading manufacturer of diamond tools for cutting, drilling, and grinding, directly competing with Husqvarna's diamond tools portfolio. Austrian-headquartered with strong DACH distribution and a focused specialty in bonded abrasive and diamond tooling.
• Bosch Professional: Bosch Professional offers power tools, saws, diamond tools, and construction accessories targeting the same German contractor and tradesperson segment. Significant product overlap in cutting, drilling, and surface preparation, with similar dealer and direct distribution in Germany.
• Wacker Neuson: Wacker Neuson is a German-headquartered direct competitor in compact construction equipment including compaction machinery, concrete vibrators, trowels, and saws. Overlapping product lines and identical customer base of professional contractors in Germany and Europe.
• Hilti: Hilti is a direct peer providing professional power tools, diamond tools, and construction equipment to contractors, with a comparable direct-sales/dealer hybrid model and strong German/European presence. Highly overlapping product categories across cutting, drilling, and demolition.

Emerging players

• Norton Clipper (Saint-Gobain): Norton Clipper, part of Saint-Gobain, manufactures diamond blades and construction cutting tools directly overlapping Husqvarna's diamond tools range. A specialized competitor focused on consumables rather than full machines.

Broad incumbents

• Caterpillar: Caterpillar is a broad incumbent in heavy construction equipment with overlapping categories in compaction and worksite machinery. Larger and more diversified than Husqvarna Construction Deutschland, serving adjacent but partly overlapping contractor needs.
• STIHL: STIHL is a German-headquartered broad power tools and outdoor equipment manufacturer. While primarily known for chainsaws and landscaping, it overlaps with Husqvarna in handheld power tools and shares dealer channels in Germany.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/husqvarnaCP
• Facebookfacebook.com/husqvarnaconstructiondeutschland
• LinkedInlinkedin.com/company/husqvarna-construction-deutschland
• Instagraminstagram.com/husqvarnaconstructiongermany

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Husqvarna Construction Deutschland