Hybernia Theatre
Hybernia Theatre is a historic privately operated performing arts venue in central Prague that presents a diversified programme of original multimedia musicals, licensed productions, classical ballet, and concerts to local and tourist audiences, with diversified revenue from ticket sales, venue rental, merchandise, and educational programming.
- Company typePrivate
- Founded-
- HeadquartersPrague, Czechia
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Hybernia Theatre does
Hybernia Theatre (Divadlo Hybernia) is a privately operated performing arts venue located at Náměstí Republiky 3/4 in Prague 1, Czech Republic, housed in the historic Empire-style Palace in Hybernska (Dům U Hybernů). The venue operates as Hybernia a.s., a private Czech joint-stock company, and presents a diversified repertoire spanning original multimedia productions, licensed musicals, classical ballet, cabaret, concerts, and tribute shows. Its primary audiences are families with children, general theatre-goers, ballet and dance enthusiasts, tourists, and children participating in educational programming, with select offerings including the Disney-licensed Tarzan musical — the only Disney theatrical production in the Czech Republic.
The company's core product is a curated programme of live performances built around multimedia theatrical technology that integrates digital projections, audio systems, and special effects with classical and contemporary music. In-house productions include VIVALDIANNO THE SHOW and the upcoming Antonín Dvořák Code, both multimedia shows by the same creators, alongside original musical comedies (Saturnin, Finian's Rainbow), one-person shows (Otec v šestinedělí), and family content (Shrek Jr.). The venue also serves as a host for guest performances such as the touring Kyiv Classic Ballet, the SIX musical co-produced with DJKT Plzeň, and international tribute acts, plus a Christmas Nutcracker season presented in cooperation with international ballet companies. Supporting services include the Children's Studio (with a Musical Day Camp for ages 10–18), venue rental, and branded merchandise.
Hybernia earns revenue primarily through ticket sales distributed via its own box office, the booking.hybernia.eu e-commerce platform, and third-party partners Ticketportal and Goout. Secondary revenue streams include venue rental (with summer holiday availability and discount promotions), merchandise (badges at 50 Kč, canvas bags at 300 Kč, t-shirts at 450 Kč), gift vouchers, and educational programmes through the Children's Studio. The theatre supports marketing through organic social channels (Facebook, Instagram, YouTube), email newsletters, and a new loyalty programme launched in 2025, while distribution is overwhelmingly domestic, with the venue's central Prague location serving both local audiences and the city's tourist base.
Hybernia Theatre firmographics
Firmographics- Name
- Hybernia Theatre
- Legal name
- Hybernia a.s.
- Website
- https://hybernia.eu
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Hybernia Theatre is a historic privately operated performing arts venue in central Prague that presents a diversified programme of original multimedia musicals, licensed productions, classical ballet, and concerts to local and tourist audiences, with diversified revenue from ticket sales, venue rental, merchandise, and educational programming.
- Ownership category
- akta.pro rank
Hybernia Theatre industry classification
Industry- Product category
- Live Theatre and Performing Arts
- NAICS
- Performing Arts Companies (7111), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Theater Companies and Dinner Theaters (71111), Musical Groups and Artists (71113)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Theater & Performing Arts Venue Operations (Playhouses, Opera Houses) (MPAGALAB)
- akta.pro secondary industries
- Event Operations & Venue Services (Box Office, FOH/BOH, Concessions) (MPAIAFAL), Touring Theatre Productions (MPAGABAC), Classical Ballet (Full-Length & Repertoire) (MPAGADAA)
Keywords
Where Hybernia Theatre is headquartered
LocationHeadquarters
- HQ city
- Prague
- HQ country
- Czechia
- HQ region
- Europe
Offices1 record
Markets served
Hybernia Theatre business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Ticket sales: Primary revenue stream from selling tickets to theatrical performances, musicals, ballets, concerts, and other events. Tickets sold through own box office, website booking system, and third-party ticket partners.
- Venue rental: The theatre offers rental of its premises for external events, with availability noted during summer holidays and special discount offerings for venue bookings.
- Merchandise sales: Sale of branded merchandise including badges (50 Kč), canvas bags with Mandala design (300 Kč), pens, and t-shirts with abstract designs (450 Kč)
- Gift vouchers: Sale of gift vouchers valid for performances at the theatre
- Educational programs: Children's studio programs including Musical Day Camp for children aged 10-18, and children's studio activities
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Badge with Hybernia Theatre logo |
| Unit Pricing | Pay-as-you-go | Canvas bag with Mandala design |
| Unit Pricing | Pay-as-you-go | T-shirt with Abstract design |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
Hybernia Theatre product offering
Product offeringCore offering
Hybernia Theatre is a Prague-based live performance venue that stages and hosts a diverse program of theatrical productions, musicals, ballets, concerts, cabaret shows, multimedia shows, and children's programming. The theatre produces its own original multimedia productions (such as VIVALDIANNO THE SHOW and Antonín Dvořák Code) and co-produces or hosts touring productions including Disney's Tarzan, SIX, and the Kyiv Classic Ballet. In addition to performances, the venue offers supporting services including venue rental, gift vouchers, branded merchandise, and children's educational programs (Children's Studio and Musical Day Camp).
Product overview
Hybernia Theatre operates as a multi-format performance venue offering a diverse portfolio of theatrical productions. The theatre presents its own productions including multimedia musical shows (VIVALDIANNO, Antonín Dvořák Code), musical comedies (Saturnin, Finian's Rainbow), one-person shows (Otec v šestinedělí), and family-friendly productions (Shrek Jr., The Nutcracker). The venue also hosts guest performances including international ballet companies (Kyiv Classic Ballet), tribute shows (Céline Show, Deep Purple tribute), concerts, and cabaret performances. Supporting services include venue rental, educational programs through Children's Studio, merchandise sales, and gift vouchers. The theatre differentiates through multimedia technology integration in its original productions and maintains a loyalty program for repeat visitors.
Differentiator
Problem solved
Functional benefit
Brands
- VIVALDIANNO THE SHOW: Multimedia show combining Antonio Vivaldi's music with modern technology
- Saturnin
- Otec v šestinedělí (New Dad)
- Czech Cabaret Show
- JÁ, SECESE SHOW (I, Art Nouveau)
- Spirituální Praha (Spiritual Prague)
- Dětské studio (Children's Studio)
Products and services
- VIVALDIANNO THE SHOW Proprietary multimedia musical show combining Antonio Vivaldi's music with modern technology; available in Czech and English audio versions for international audiences.
- Saturnin Musical Musical comedy adaptation of Zdeněk Jirotka's cult humorous novel, premiered in September 2026 at Hybernia Theatre.
- Otec v šestinedělí (New Dad) Musical one-man show by Roman Vojtek about the challenges and joys of new parenthood; nominated for a Thalia Award in 2024.
- Classic Ballet Gala Curated evening showcasing the best of classical ballet, featuring multiple ballet performances.
- Czech Cabaret Show Modern variety cabaret show comparable to Moulin Rouge or Cirque du Soleil, marketed to adult audiences (18+).
- Céline Show Tribute show honouring Céline Dion, featuring her iconic songs such as My Heart Will Go On (Titanic) and All By Myself.
- Tarzan (Disney Musical) Disney's Tarzan musical, the only Disney-produced theatrical musical staged in the Czech Republic; returned to the repertoire in April 2024.
- Finian's Rainbow Fairytale musical comedy by Janek Ledecký about the search for true happiness, brought to the Czech stage.
- Louskáček (The Nutcracker) Tchaikovsky's classic Christmas ballet staged in cooperation with international ballet companies.
- SIX Musical World-renowned West End and Broadway musical presented in cooperation with DJKT Plzeň, featuring Henry VIII's six wives as a pop concert.
- LOVE2DANCE Original Slovak dance show exploring standard and Latin American dances, featuring Vladimír Polívka.
- Spirituální Praha (Spiritual Prague) Immersive multimedia exhibition tracing the history of Prague and the House of Hyberns (Dům U Hybernů).
- JÁ, SECESE SHOW (I, Art Nouveau) Multimedia show transporting audiences to the world of Art Nouveau with Mucha's paintings brought to life through digital effects.
- HOUDINI: ZNOVUZROZENÍ (Houdini: Rebirth) Unique one-man magic show themed around mystery, courage, and the legendary escapologist Houdini.
- Shrek Jr. Family musical adventure featuring Shrek, Donkey, and Princess Fiona, presented as part of the Children's Studio programme.
- Kyiv Classic Ballet – Swan Lake Guest performance of Swan Lake by the Kyiv Classic Ballet, an international touring ballet company.
- Venue Rental (Pronájem prostor) Rental of the historic theatre premises for external events, conferences, and private functions, with promotional summer holiday discounts.
- Children's Studio Education Programs (Vzdělávání) Educational programmes including the Children's Studio (Dětské studio) and Musical Day Camp for children aged 10-18, with auditions for young performers.
- Gift Vouchers (Dárkové poukazy) Purchase of gift vouchers valid for performances at Hybernia Theatre, suitable as presents for friends and family.
- Hybernia Theatre Merchandise Branded merchandise including badges (50 Kč), canvas bags with Mandala design (300 Kč), pens, and t-shirts with abstract designs (450 Kč).
- Antonín Dvořák Code Multimedia Show Multimedia show by the creators of Vivaldianno about the life and work of Antonín Dvořák; premiering March 2027.
Quantifiable outcome
- Kyiv Classic Ballet recognized as best guest ballet company for 8 consecutive years in Japan
Companies that use Hybernia Theatre
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
Hybernia Theatre technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Hybernia Theatre partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- TicketportalcorePrimary ticketing partner for ticket sales at Hybernia Theatre. Handles online ticket sales, reservations, and distribution for performances.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Hybernia Theatre competitors and assessment
Company assessmentDirect peers
- Stavovské divadlo (Estates Theatre): Historic Prague theatre hosting opera, ballet, and drama, and the original venue of Mozart's Don Giovanni. Comparable as a central Prague heritage venue with similar programming mix and tourist audience overlap.
- Státní opera (Prague State Opera): Prague's state opera house presenting classical opera and ballet. Directly comparable to Hybernia's ballet/classical programming line and competing for the same opera/ballat ticket buyer in central Prague.
- Divadlo DJKT Plzeň: Regional Czech theatre (Plzeň) co-producing with Hybernia on the musical SIX. Comparable as a Czech-language musical producer/host and a direct programming/licensing partner and competitor for touring musical titles.
- Divadlo Karlín (Karlín Musical Theatre): Major Prague musical theatre producing large-scale international musicals. Comparable to Hybernia as a Czech commercial musical venue competing for the same touring musical rights and family audiences.
- Národní divadlo (Czech National Theatre): Prague's flagship national theatre, presenting opera, ballet, and drama across multiple historic stages. Directly comparable as a Prague-based multi-format performing arts venue competing for the same audience and tourist demand.
Broad incumbents
- Moulin Rouge (Paris): Iconic Parisian cabaret/variety venue explicitly cited by Hybernia's Czech Cabaret Show. Comparable as a heritage cabaret/variety format that Hybernia's Czech Cabaret Show is modelled on.
- Cirque du Soleil: Global multimedia show producer referenced by Hybernia's Czech Cabaret Show as a comparable. Comparable as a global operator of multimedia variety shows – a benchmark Hybernia positions its own productions against.
- Rudolfinum – Dvořák Hall: Iconic Prague concert hall focused on classical orchestral and chamber music. Comparable as a high-profile Prague heritage venue competing for classical-music audiences, though not a theatre-style producing house.
Regional players
- Městské divadlo Brno (Brno City Theatre): Large Czech regional theatre offering musicals, drama, and opera. Comparable to Hybernia in programming mix but operates in Brno rather than Prague, so competes for national touring licences and Czech musical audiences.
Emerging players
- Kyiv Classic Ballet: Touring Ukrainian ballet company performing Swan Lake and other classics internationally, including at Hybernia. Comparable as a content partner/competitor in the international-ballet touring circuit that supplies Hybernia's guest ballet programming.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Hybernia Theatre social profiles
Digital presenceHybernia Theatre financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hybernia Theatre leadership team
Management profileNumber of profiles
Hybernia Theatre funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hybernia Theatre M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hybernia Theatre
What does Hybernia Theatre do?
Hybernia Theatre is a Prague-based live performance venue that stages and hosts a diverse program of theatrical productions, musicals, ballets, concerts, cabaret shows, multimedia shows, and children's programming. The theatre produces its own original multimedia productions (such as VIVALDIANNO THE SHOW and Antonín Dvořák Code) and co-produces or hosts touring productions including Disney's Tarzan, SIX, and the Kyiv Classic Ballet. In addition to performances, the venue offers supporting services including venue rental, gift vouchers, branded merchandise, and children's educational programs (Children's Studio and Musical Day Camp).
Is Hybernia Theatre a public or private company?
Hybernia Theatre is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Hybernia Theatre founded?
Hybernia Theatre was founded in -1. It employs 1 to 10 people.
Where is Hybernia Theatre based?
Hybernia Theatre is headquartered in Prague, Czechia, in the Europe region.
How does Hybernia Theatre make money?
Five revenue lines are on record. Ticket sales are the primary driver. The others are venue rental, merchandise sales, gift vouchers and educational programs.
Who are Hybernia Theatre's main competitors?
Direct peers on record are Stavovské divadlo (Estates Theatre), Státní opera (Prague State Opera), Divadlo DJKT Plzeň, Divadlo Karlín (Karlín Musical Theatre) and Národní divadlo (Czech National Theatre). Broad incumbents are Moulin Rouge (Paris), Cirque du Soleil and Rudolfinum – Dvořák Hall. Městské divadlo Brno (Brno City Theatre) is listed as a regional player. Kyiv Classic Ballet is listed as an emerging player.
Does Hybernia Theatre have an API?
No public API is recorded for Hybernia Theatre.
What industry is Hybernia Theatre in?
Hybernia Theatre's product category is Live Theatre and Performing Arts. Its primary akta.pro industry code is MPAGALAB, Theater & Performing Arts Venue Operations (Playhouses, Opera Houses), with a secondary code of MPAIAFAL, Event Operations & Venue Services (Box Office, FOH/BOH, Concessions). Its NAICS code is 7111 and its SIC code is 7900.