IberCup

What IberCup does

IberCup, founded in 2009 in Portugal and headquartered in Alverca, operates as the core tournament brand of the IBER GLOBAL GROUP consortium (legal entity EasyChoice — Organização de Eventos Desportivos, Lda., NIPC 512 105 901). The company runs a global youth soccer tournament circuit spanning Portugal, Spain, Brazil, USA, Japan, and South Africa, with 80,000+ participants from 100+ nations annually. Its core product is a multi-tier tournament ecosystem — Elite, Holiday, and Showcase categories — including marquee events such as the IberCup World Finals, IberCup Estoril, IberCup Cascais, IberCup Barcelona, IberCup São Paulo, IberCup Rio de Janeiro, IberCup USA, and new additions like IberCup Salvador and the São Paulo Girls Special Edition.

The supporting technology stack comprises internal operational tools: the IberCoach App for team leaders (match sheet validation, player registration, statistics), the IberStaff App for tournament staff, a Virtual Card accreditation system replacing physical documents, and a proprietary scouting and ranking platform used across all tournaments for talent identification. IberCup does not operate a public API or SDK. The ecosystem is unified through IberSelect (talent identification), the IberCup Pathway (a structured Professional Path to European clubs and College Path to US scholarships), IBERLEAGUE (national leagues), IBERCAMPS (training camps), IBERACADEMY (partner network), TALENTOZO Soccer Academy, IBERGENERATION (scouting and agency), and the IberCup Soccer Convention (annual coach education). Notable alumni include Bernardo Silva, Rúben Dias, Vitinha, João Neves, Nuno Mendes, Gonçalo Ramos, Rafael Leão, and João Palhinha.

The business model is primarily transactional: tournament registration fees (€4,000+ first-payment deposit for non-local teams with accommodation; 20% for local teams), bundled accommodation packages (hotel, hostel, bungalow with full board), transportation services (airport transfers, private bus rental), and ancillary fees (5% credit card surcharge, tourist taxes, security deposits). Recurring/subscription-style revenue is emerging through the Gap Year Portugal Program, ID Camps, and Convention registration. Go-to-market is event-driven via direct club outreach, federation authorization partnerships, and an ambassador relationship with José Mourinho; distribution runs through self-serve website registration supported by WhatsApp and email inside-sales. The organization employs approximately 66 people and operates from offices in Alverca, Cascais, Estoril, São Paulo, Rio de Janeiro, and Barcelona.

Name

IberCup

Legal name

IberCup

Website

https://ibercup.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

51–100 employees

Short description

IberCup is a Portuguese operator of international youth soccer tournaments serving clubs, academies, and players across 100+ nations through a multi-continent tournament ecosystem integrated with talent identification, player pathways, and coach education programs under the IBER GLOBAL GROUP.

Ownership category

akta.pro rank

NAICS

Other Spectator Sports (711219), Spectator Sports (71121), Sports and Recreation Instruction (611620)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Amateur Event & Tournament Organizers (Meets, Invitationals, Opens) (MPAKACAL)

akta.pro secondary industries

Championship & Cup Organizers (MPAKADAB), Youth & Amateur Sports Tournaments (MPAGAMAF), Sports Team, Tournament & Training Travel (THAKAGAI)

Keywords

• Youth soccer tournaments
• International football events
• Player development pathways
• Soccer talent identification
• Coach education programs

Headquarters

HQ city

Alverca

HQ country

Portugal

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Tournament Registration Fees: Teams pay registration fees with structured payment schedules (first deposit, 50% at 90 days, 100% at 60 days before tournament). Non-local teams with accommodation pay higher deposits (€4,000 or $4,000). Local teams pay 20% of total registration fee.
2. Accommodation Packages: Hotel, hostel, bungalow, and family accommodation packages bundled with tournament participation. Pricing per person based on 3+ occupancy. Full board (breakfast, lunch, dinner) included.
3. Transportation Services: Airport transfers and private bus rental services. Airport transfers not included in base package unless private bus is contracted.
4. IberCup Pathway Programs: High-performance programs including Gap Year (9-month European season), Tryouts in Portugal, and ID Camps for talent identification and development.
5. IberCup Convention: Coach education and soccer convention events with registration fees for participants.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels10 records

Core offering

IberCup organizes and operates international youth soccer tournaments across multiple global locations, connecting competitive play with scouting, player development pathways, and coach education. The core offering includes team registration for tournaments in Portugal (Estoril, Cascais, Christmas), Spain (Barcelona), Brazil (São Paulo, Rio de Janeiro, Salvador), USA, plus bundled accommodation packages and transportation. Beyond tournaments, the ecosystem provides talent identification (IberSelect ID Showcases), structured pathways to professional soccer in Europe or college scholarships in the USA, and an annual coaching convention.

Product overview

IberCup operates as a comprehensive youth soccer ecosystem offering multiple interconnected products and services. The core offering consists of international youth soccer tournaments held across multiple global locations including Portugal (Estoril, Cascais, Christmas Portugal), Spain (Barcelona), Brazil (São Paulo, Rio de Janeiro, Salvador), USA, Japan, and South Africa. The ecosystem is unified through IberSelect (talent identification), the IberCup Pathway (structured development with Professional and College paths), the IberCup Development Program (coach education), and the annual Soccer Convention. Supporting infrastructure includes IBERLEAGUE (national leagues), IBERCAMPS (international training camps), IBERACADEMY (partner collaboration platform), TALENTOZO Soccer Academy, IBERGENERATION (scouting and agency), and the Intercontinental Sports Academy. Internal tools include IberCoach App and IberStaff App for tournament operations. With over 80,000 participants annually from 100+ countries, the ecosystem connects competition, scouting, and development into one integrated platform.

Differentiator

Problem solved

Functional benefit

Brands

• IberCup Pathway: A structured development system that identifies top youth soccer talent and offers international exposure through tournaments, elite training and scouting. Includes pathways to professional careers in Europe or college scholarships in the USA.
• IberSelect
• IberCup Soccer Convention
• IBERGENERATION
• IberCup Development Program (CDP)

Quantifiable outcome

• 80,000+ youth players participate annually across global tournament circuit
• +4 more outcomes

Named customers22 records

Segments5 records

Ideal customer profiles4 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature4 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Câmara de CascaiscoreStrategic or Co-development PartnerOfficial partner and host municipality for IberCup Cascais tournaments. Provides venue access and local government support for tournament operations.
• A BOLAminorGTM or Marketing PartnerPortuguese sports media outlet as official partner providing media coverage and promotional support.
• RenascençaminorGTM or Marketing PartnerPortuguese media group as official partner providing radio and multimedia coverage of tournaments.
• CP (Comboios de Portugal)minorGTM or Marketing PartnerPortuguese national railway as support partner, providing IberPass access for tournament participants on Cascais-Lisbon line.
• SL BenficacoreStrategic or Co-development PartnerPartner club for Intercontinental Sports Academy program. Provides academy training environment and coaching expertise for player development.
• Sporting CPcoreStrategic or Co-development PartnerPartner club for Intercontinental Sports Academy program. Contributes coaching methodology and training facilities.
• FC BarcelonacoreStrategic or Co-development PartnerPartner club for Intercontinental Sports Academy. Provides elite coaching and academy environment for player development programs.
• José MourinhocoreOthersIberCup Ambassador. Professional soccer coach serving as brand ambassador: 'Young people need dreams and they need a reference. Being a reference for them is a responsibility. I feel honored to be an ambassador for IberCup.'
• EasyChoice — Organização de Eventos Desportivos, LdacoreOthersLegal entity (NIPC 512 105 901) that organizes IberCup Estoril and other tournaments. Registered in Alverca do Ribatejo, Portugal.
• Referee AbroadcoreStrategic or Co-development PartnerPartner organization providing referees and jury services for tournament operations. Members of Tournament Jury alongside IberCup representatives.
• Intercontinental Sports AcademycoreStrategic or Co-development PartnerProgram selecting best players to travel across Europe, gain international exposure, and train with top European clubs (Platinum: World Final England, Gold: Estoril, Silver: Barcelona).
• IberCup ConventioncoreStrategic or Co-development PartnerAnnual world meeting point for youth soccer coaching education, bringing together coaches from around the world.

Scale indicators5 records

Recent moves3 records

Expansion highlights5 records

Direct peers

• Viareggio Cup: Historic Italian youth soccer tournament (now hosted in Tunisia) featuring elite academy teams from Europe, South America, and beyond. Comparable to IberCup as a long-running international youth tournament with elite club participation and reputation for talent identification.
• MICFootball (Mediterranean International Cup): Major international youth soccer tournament held annually in Costa Daurada, Spain, attracting 300+ teams from around the world. Directly comparable as a competitor in the Iberian/European youth soccer tournament space with similar age-group structure and international participation.
• Gothia Cup (Gothenburg, Sweden): The world's largest youth soccer tournament, held annually in Sweden with ~1,800 teams from 80+ countries. Directly comparable to IberCup as a global youth soccer tournament organizer with similar participant scale, international club participation, and tournament-driven revenue model.
• Dallas Cup: One of the most prestigious international youth soccer tournaments held annually in Texas, USA, since 1980. Comparable to IberCup's USA tournament and overall ecosystem in attracting elite international clubs (including European academies) and providing US college recruitment exposure.

Broad incumbents

• Premier League International Tournament: International youth competition series organized by the English Premier League for top academy teams. Comparable to IberCup's elite tier offerings in serving elite European academy participation and providing professional pathway exposure, with vastly greater financial and brand resources.
• IMG Academy: US-based sports academy and event operator running youth soccer programs, tournaments, and showcases with strong US college recruitment angle. Comparable to IberCup Pathway and IberCup USA offerings as a combined education-tournament platform serving elite youth development.
• Manchester United Premier Cup: Global youth soccer tournament series operated by Manchester United, leveraging the Premier League brand to attract elite youth teams worldwide. Comparable to IberCup's tier-one positioning but with deeper financial and brand backing from a top European club.
• Next Gen Series (UEFA Youth League): UEFA-organized youth club competition featuring top academy teams from across European football. Comparable to IberCup's elite youth tournament positioning and talent identification function, with institutional backing that could attract elite clubs away from independent tournaments.
• Nike International Friendlies: International youth soccer development tournament sponsored by Nike and US Soccer, featuring top age-group national teams. Comparable to IberCup's showcase tournaments in serving elite youth international competition, with strong institutional sponsorship and broadcast reach.

Regional players

• Copa São Paulo de Futebol Júnior (Copinha): Brazil's premier youth soccer tournament held annually in São Paulo since 1969, attracting top Brazilian club academies. Comparable to IberCup São Paulo as a youth tournament in the same Brazilian market with elite academy participation, though primarily domestic in focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Ibercup
• YouTubeyoutube.com/user/Ibercup
• Facebookfacebook.com/ibercup
• Instagraminstagram.com/ibercup
• LinkedInlinkedin.com/company/ibercup

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IberCup