Ideas And Concepts Group

What Ideas And Concepts Group does

Ideas and Concepts Group (legal name: Ideas and Concepts Arabian Ltd.) is a privately held, founder-led Saudi Arabian services and technology company founded in 2000 and headquartered in Dammam, with regional branch offices in Beirut, Lebanon and Cairo, Egypt. The company operates a diversified portfolio spanning web and mobile application development, digital marketing (SEO, social media, search engine advertising, campaign management), event management, training courses, last-mile delivery, and physical product supply (corporate/school uniforms, thermal packaging for food and pharmaceutical sectors). Its general manager, Ahmed Al-Shafie, leads a team of approximately 8 employees serving government institutions (General Sports Authority, General Entertainment Authority) and large enterprises (Saudi Aramco, Coca-Cola, Nespresso, Danube, plus a broader 'Success Partners' ecosystem of FMCG brands).

The firm's technology division has developed multiple proprietary platforms including the Sahm E-commerce Platform, ShelfsPro (retail management), the Sahm Store App with AI-powered virtual try-on, a Camera Monitoring System with facial recognition, a User Behavior Analysis System, a Student Tracking App, the Khayat Management System (tailoring), and an E-Learning Platform. AI capabilities are claimed across computer vision, recommendation, generative, and autonomous-agent modalities, though evidence of proprietary in-house models or validation is absent.

The business model is sales-led professional services with a quote-based, project-driven pricing model, supplemented by hardware sales (uniforms, thermal packaging) and commercial agency representation. Revenue streams are largely tied to government events/programs and enterprise contracts in Saudi Arabia, with no disclosed revenue, funding, or institutional investment.

Name

Ideas And Concepts Group

Legal name

Ideas and Concepts Arabian Ltd.

Website

https://i-c.com.sa

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

Ideas and Concepts Group is a Saudi Arabian, founder-led technology and services firm founded in 2000, offering web/mobile development, AI applications, digital marketing, events, uniforms, and logistics primarily to government bodies and large enterprises in Dammam, Beirut, and Cairo.

Ownership category

akta.pro rank

Headquarters

HQ city

Dammam

HQ country

Saudi Arabia

HQ region

Middle East

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Web Development & Programming: Website programming, web hosting, servers, domain management, and e-commerce solutions
2. Mobile Application Development: Designing and programming high-performance mobile applications
3. AI & Automation Solutions: Artificial intelligence applications, camera monitoring, behavior analysis, and automation services
4. Digital Marketing Services: Promotion, advertising, social media management, SEO, search engine advertising, and marketing campaigns
5. Training Services: Programming courses, data analysis courses, AI courses, and corporate training for companies and banks
6. Logistics & Delivery Services: Order delivery, shelf and warehouse coordination, and last-mile delivery solutions
7. Uniform & Packaging Supply: Corporate uniforms, school uniforms, thermal packaging for food/pharmaceutical, and uniform supply services
8. Event Management: Corporate event planning, product launches, special occasions, and event coordination
9. Identity & Graphic Design: Brand identity design, motion graphics, and store design services
10. Human Resources Services: Staffing and human resources solutions for client organizations
11. Commercial Agencies: Commercial agency representation and distribution services

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Ideas and Concepts Group delivers web and mobile application development, AI-powered applications and automation solutions, digital marketing and SEO/advertising services, event management, training courses in programming and AI, logistics and delivery coordination, corporate and school uniform supply, and thermal packaging for food and pharmaceutical products. The company also develops and resells proprietary software platforms such as Sahm e-commerce, ShelfsPro retail tracking, and the Khayat tailoring management system.

Product overview

Ideas and Concepts Group operates as a diversified technology and services company established in 2000 in Saudi Arabia. The company's product portfolio consists of multiple distinct platforms and services organized around several core offerings: E-commerce and retail management platforms including Sahm E-commerce Platform and ShelfsPro; AI-powered applications such as Camera Monitoring System, User Tracking and Behavior Analysis System, and Sahm Store App with virtual try-on capabilities; Mobile applications including Student Tracking App, Restaurant App, and Arfif Coordinators App; Web applications such as Khayat Management System and Windows & Doors Showcase; and an E-Learning Platform. Beyond technology products, the company provides extensive service offerings including Digital Marketing services (Social Media Management, SEO, Search Engine Advertising, Strategic Marketing Planning, Market Research and Analysis, Campaign Launch and Optimization), Event Management services, Thermal Packaging solutions, and Uniform Supply services. The company also offers professional training courses in programming, data analysis, marketing, and artificial intelligence. The Technology Division provides website programming, web hosting, domains, cybersecurity, database management, and AI & Automation services. This multi-faceted approach positions the company as both a product vendor and comprehensive service provider across marketing, technology, and operational domains.

Differentiator

Problem solved

Functional benefit

Products and services

• Sahm E-commerce Platform Comprehensive e-commerce platform with advanced admin dashboard, product management, order tracking, and analytics built with modern scalable technologies for online retail operators.
• ShelfsPro Retail management solution helping brand owners and managers overcome traditional tracking challenges by organizing products efficiently across shelves and warehouses.
• Sahm Store App AI-powered mobile application enabling users to virtually try on and measure clothes using the app's camera and browse products in 3D before purchase.
• Camera Monitoring System AI-powered surveillance system enabling company managers to monitor employees inside offices and track their behavior using facial recognition.
• User Tracking and Behavior Analysis System AI system for tracking consumer behavior, identifying most in-demand products, and determining customer demographics to inform business decisions.
• Student Tracking App AI-powered mobile application enabling parents to track children inside and outside school premises, including curriculum and transportation monitoring.
• E-Learning Platform E-learning platform with interactive courses, quizzes, and progress tracking for educational institutions to manage online learning.
• Delivery Management System Delivery service facilitating product delivery from supplier to end customer, including optimized routing and delivery confirmation for last-mile logistics.
• Khayat Management System Management system for tailoring businesses featuring customer profiles, digital measurements, automated appointment scheduling, and real-time order tracking.
• Restaurant App Restaurant mobile application with a clean design that lets customers choose meals for dine-in or takeaway.
• Arfif Coordinators App Mobile application for Arfif coordinators to manage and coordinate retail operations.
• Web Development and Hosting Services Website programming, server management, web hosting, and domain services for businesses needing a digital presence.
• Mobile Application Development Design and programming of high-performance mobile applications tailored to client business requirements.
• AI and Automation Solutions Artificial intelligence applications, camera monitoring, behavior analysis, and automation services for business process improvement.
• Digital Marketing Services Promotion, advertising, social media management, SEO, search engine advertising, and marketing campaign services for brand growth.
• Professional Training Courses Programming, data analysis, marketing, and artificial intelligence courses for various age groups and in-house certified training for companies and banks.
• Event Management Services Corporate event planning, product launch events, and special occasion management with attention to brand identity.
• Uniform Supply Services Corporate and school uniform supply, custom tailoring with corporate logo embroidery, and bespoke uniform production using high-quality fabrics.
• Thermal Packaging Solutions Specialized thermal packaging for food, beverage, and pharmaceutical products that maintain temperature during transportation and storage.
• Identity and Graphic Design Brand identity design, motion graphics, and retail store design services for visual branding and physical retail setup.
• Human Resources Services Staffing and human resources solutions provided to client organizations across the Kingdom of Saudi Arabia.
• Commercial Agency Representation Commercial agency representation and distribution services for brands seeking market access in Saudi Arabia and the broader region.
• Cybersecurity Services Cybersecurity services for protecting client digital infrastructure and data.
• Database Management Services Database design, management, and optimization services for client data infrastructure.
• Shelf and Warehouse Coordination Product display, free samples distribution, pricing coordination, and shelf and warehouse merchandising support for retail clients.
• Mobile Point of Sale (POS) Systems Portable mobile Point of Sale systems delivered for retail and commerce operations requiring on-the-go checkout.
• Surveillance Camera Installation Surveillance camera installation and monitoring services for offices, retail, and other commercial facilities.
• Store Design Services Retail store design and physical setup services for commercial clients opening or refurbishing retail locations.
• Technical Support Services Technical support services for IT infrastructure and applications delivered to enterprise and government clients.

Named customers6 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature7 records

Partnerships

Eight partnerships are on record, tiered minor and core.

• AlawaneminorOthersSuccess partner logo displayed on company website
• AlsahmminorOthersSuccess partner logo displayed on company website
• AramcocoreOthersMajor national oil company supported through government programs and events collaboration
• Coca-ColaminorOthersSuccess partner logo displayed on company website
• General Sports AuthoritycoreStrategic or Co-development PartnerGovernment collaboration supporting sports championships and programs
• General Entertainment AuthoritycoreStrategic or Co-development PartnerGovernment collaboration for entertainment programs and events
• DanubeminorOthersSuccess partner logo displayed on company website
• NespressominorOthersSuccess partner logo displayed on company website

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Capgemini: Global IT and consulting services firm active in Saudi Arabia. Overlaps on custom software, cloud, and digital marketing technology services for enterprise clients.
• Publicis Groupe: Global advertising and communications holding company with deep Middle East operations. Overlaps with Ideas and Concepts across digital marketing, advertising campaigns, and event management for large enterprises, but operates at vastly greater scale as part of a multi-agency portfolio.
• Tata Consultancy Services (TCS): Global IT services giant with established Middle East operations. Competes for custom software development, web platforms, and AI/automation engagements that overlap with Ideas and Concepts' Technology Division.
• Infosys: Global IT services firm with a Middle East presence, competing for the same custom programming, AI/automation, and digital platform development work that Ideas and Concepts provides to enterprise clients.
• MullenLowe MENA: Regional advertising and digital marketing network operating across MENA. Competes for the same Saudi enterprise digital marketing, social media, and integrated campaign engagements as Ideas and Concepts.
• WPP: World's largest advertising holding group with significant Middle East presence through Ogilvy, VMLY&R and Grey. Competes for the same Saudi enterprise and government marketing, branding, and digital transformation mandates.
• Accenture: Global IT services and consulting firm with a major Saudi practice. Competes for the same custom software, digital transformation, and enterprise modernization engagements, especially with government and large corporates like Aramco.
• Leo Burnett: Global creative agency (Publicis) with strong MENA operations. Directly comparable for advertising campaigns, brand identity design, and promotional event management work.
• Ogilvy: Global creative advertising agency with strong Middle East presence. Directly comparable for digital marketing, social media management, brand identity, and campaign execution services Ideas and Concepts offers.
• Deloitte Digital: Consulting arm offering digital strategy, custom software development, and marketing technology services. Competes for the same large enterprise digital transformation engagements in Saudi Arabia.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/ideas-and-concepts-group

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ideas And Concepts Group