ICG Commerce

What ICG Commerce does

ICG Commerce is a French commercial real estate brokerage headquartered in Rennes, founded in June 2011 by Cyrille Groulet. The firm operates as a SASU (Société par Actions Simplifiée Unipersonnelle) with a €1,000 share capital and a three-person team comprising the founder-gérant, a commercialisateur (Yoann Hochet), and a collaborateur (Matthieu Morineau).

The company offers two core services: 'droit au bail' (commercial lease rights transfer) and 'murs commerciaux' (commercial walls/buildings acquisition and sale). Its value proposition is the identification of 'emplacement n°1' prime retail locations in French city centers, suburbs, shopping centers, and retail parks for national and international retail brands and franchise networks. There is no proprietary technology platform; the offering rests on the founder's 18 years of industry experience, direct client relationships, and institutional investor partnerships.

ICG Commerce generates revenue through transaction-based brokerage fees on lease rights assignments and commercial property sales, acting as intermediary between retail occupiers (e.g., Sephora, Nespresso, Basic Fit, Adidas, Fnac) and institutional property investors (Sofidy, F&A Asset Management, Serris REIM, Ciloger). Geographic reach is France-wide, with documented transactions in more than 15 cities. Marketing is limited to a basic website, LinkedIn, Facebook, and Instagram presence, and the firm shows no signs of technology-driven scaling, external funding, or expansion beyond the French commercial real estate brokerage market.

Name

ICG Commerce

Legal name

ICG Commerce

Website

https://icg-commerce.fr

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

ICG Commerce is a Rennes-based French commercial real estate brokerage that intermediates prime retail property leases (droit au bail) and commercial wall acquisitions (murs commerciaux) between retail brands and institutional investors across France.

Ownership category

akta.pro rank

Headquarters

HQ city

Rennes

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Commercial Property Transaction Fees: Revenue generated from commercial property transaction fees, including murs commerciaux (commercial walls) sales and acquisitions, and droit au bail (lease rights) transactions. The company acts as intermediary between property owners and tenants/franchises.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

ICG Commerce is a French commercial real estate agency that brokers "droit au bail" (commercial lease rights takeovers and transfers) and "murs commerciaux" (commercial property acquisitions and sales) for retail brands and institutional investors. The firm specializes in prime-location ("emplacement n°1") commercial premises across French city centers, peripheral zones, shopping centers, and retail parks, acting as intermediary between property owners and tenants/franchises nationwide.

Product overview

ICG Commerce operates as a commercial real estate agency offering two core services: 'Droit au bail' (commercial lease rights transactions) and 'Murs commerciaux' (commercial building sales). The company, founded in June 2011 and headquartered in Rennes, France, specializes in helping retail brands find prime commercial locations and facilitating commercial property transactions across France.

Differentiator

Problem solved

Functional benefit

Products and services

• Droit au bail

Named customers20 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• VCP (VICARTEM)coreStrategic or Co-development PartnerVICARTEM (referred to as VCP on logo) is a Rennes-based property group that has worked with ICG Commerce on multiple major transactions including the 31 rue Paradis development in Marseille.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Cushman & Wakefield: Global CRE firm with a French retail and capital markets team serving the same prime-location retail tenants and institutional investors as ICG Commerce, but operating at much larger scale with broader service lines.
• CBRE Group: Global commercial real estate services giant with a substantial French retail practice. Overlaps with ICG Commerce on retail tenant representation and high street investment sales, but competes from a much broader capital markets, valuation, and pan-European platform.
• JLL (Jones Lang LaSalle): Global CRE services firm with retail leasing and capital markets capabilities in France. Comparable on high street retail tenant representation and 'murs commerciaux' investment sales, but competes with significantly more analyst bench depth and cross-border institutional reach.
• Knight Frank: International real estate consultancy with a Paris retail practice handling prime high street leasing and investment. Comparable to ICG Commerce on tenant mandates for prime retail locations and French institutional capital deployment.
• Savills: Global real estate advisor with French retail and capital markets operations. Directly comparable on prime retail leasing and 'murs commerciaux' transactions, with deeper cross-border institutional relationships.

Regional players

• Arthur Loyd: Largest French independent commercial real estate network, organized as a brokerage franchise across major French cities. Most directly comparable to ICG Commerce on French retail leasing and tenant representation, with a similar local-brokerage model but multi-office footprint.
• BNP Paribas Real Estate: French CRE services arm of BNP Paribas with retail leasing and investment teams across France. Comparable on the institutional investor side (where ICG's SCPI partners sit) and on French retail tenant mandates, but at substantially larger scale.
• Evolis: French commercial real estate firm with retail and investment capabilities across France. Comparable boutique-to-mid-scale French CRE intermediary competing for similar prime retail and 'murs commerciaux' mandates.
• Catella France: European CRE advisory with French retail investment operations. Comparable on 'murs commerciaux' investment sales and tenant representation, with cross-border capital relationships for French high street retail.

Emerging players

• Galivel Associés: Paris-based French commercial real estate intermediary active in retail leasing and Paris high street transactions. Comparable boutique scale and similar prime retail focus, though more concentrated on the Paris market than ICG Commerce's nationwide French reach.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/ICGCommerce
• LinkedInlinkedin.com/company/icg-commerce-france

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ICG Commerce