IC HOTELS a.s.

What IC HOTELS a.s. does

IC HOTELS a.s. (operating as Wellness Hotel Step) is a Czech private limited company (s.r.o.) that runs a modern four-star hotel complex located in a quiet part of Prague 9, approximately 5 km from the city center. The property is a member of the CZECH INN HOTELS network, which comprises six hotels in total. Wellness Hotel Step is operated as a single integrated hospitality platform combining accommodation across multiple room categories (Economy, Standard, Family, Deluxe, plus suites up to Presidential), four distinct food-and-beverage outlets (Restaurant Bohemia with Czech cuisine and an own-brand Step Bohemia Beer, Lobby Bar, Aroma Executive Lounge, and Restaurant Galerie Praha), a Bowling Bar with three lanes, extensive wellness and sports facilities (water and sauna world, pool, fitness, massage, hair and cosmetic studio on floors 25–26, plus tennis, squash, badminton, table tennis, bowling), and a conference operation of ten halls accommodating up to 2,500 persons (largest single hall 800).

The revenue model is multi-stream and entirely transaction-based: room rentals, F&B sales, conference and event rentals (with catering), wellness/spa access and treatments, and sports/recreation revenue. Pricing is quote-based and not publicly disclosed; reservations are handled through a dedicated phone line, email, walk-in guests, and the website, while corporate/MICE business is sourced via a dedicated in-house sales team (Sales Manager and Senior Sales Manager MICE). The go-to-market motion is direct-to-consumer for leisure guests and direct-enterprise sales for corporate and MICE clients.

There is no proprietary technology platform and no disclosed AI/ML capability; the underlying 'technology' is the physical integrated property and its operating staff. No funding rounds, M&A activity, patents, certifications, named customers, or public pricing have been disclosed. Two named individuals run sales (Veronika Hašpicová, Sales Manager; Martina Jaklová, Senior Sales Manager MICE); no broader management team, ownership structure, or financial metrics were available in the source material.

Name

IC HOTELS a.s.

Legal name

IC HOTELS s.r.o.

Website

https://ichotels.cz

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

IC HOTELS a.s. operates Wellness Hotel Step, a four-star integrated hotel complex in Prague 9 offering accommodation, F&B, conference facilities for up to 2,500 guests, wellness, and sports, serving leisure travelers and corporate MICE clients as part of the CZECH INN HOTELS network.

Ownership category

akta.pro rank

Product category

Hotel Accommodation & Wellness Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (721110), Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211), Accommodation (721)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Integrated Full-Service Hotel Complexes (Mixed-Use) (THAGAAAL)

akta.pro secondary industries

Integrated Convention & Expo Complex Hotels (THAGALAE), Corporate Conference Center Hotels (THAGALAF), Conference Retreat Hotels (THAGALAG)

Keywords

• Hotel accommodation
• Conference venues
• Wellness spa services
• Hospitality dining
• Sports recreation facilities

Headquarters

HQ city

Prague

HQ country

Czechia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Accommodation Services: Revenue from hotel room rentals across multiple room categories including Economy, Standard, Family, Deluxe, and various suite types up to Presidential Suite. Room rates are quoted per night with check-in from 15:00 and check-out by 11:00.
2. Food & Beverage: Revenue from multiple dining venues including Restaurant Bohemia (Czech cuisine, capacity 56 + 50 terrace), Lobby Bar, Aroma Executive Lounge, and Restaurant Galerie Praha. Includes alcoholic beverages, wines from wine cellar, and seasonal offerings.
3. Conference & Event Spaces: Rental of 10 conference halls with capacities up to 2,500 persons. Includes flexible spaces, professional conference technology, and catering services for corporate events, meetings, and social gatherings.
4. Wellness & Spa Services: Access to sauna world, swimming pool, fitness center, massage services, and beauty treatments (hair and cosmetic studio on floors 25-26).
5. Sports & Recreation: Revenue from sports facilities including bowling (3 lanes), tennis, squash, badminton, table tennis, billiards, and table football. Bowling Bar operates evenings with food and beverage service.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

IC HOTELS a.s. operates the four-star Wellness Hotel Step in Prague 9, a multi-purpose property offering guest accommodation (economy to presidential suite), six F&B outlets, conference facilities for up to 280 guests, and wellness, spa, and sports amenities (pool, sauna, bowling, beauty studio). It serves both leisure guests seeking wellness/short-break stays and corporate clients hosting conferences, meetings, and teambuilding events, marketed as part of the CZECH INN HOTELS network.

Product overview

Wellness Hotel Step is a modern four-star hotel complex operated by IC HOTELS s.r.o., part of the Czech Inn Hotels network. The property offers a unified hospitality experience combining accommodation across multiple room categories (Economy through Presidential Suite), diverse dining options (Restaurant Bohemia, Lobby Bar, Aroma Executive Lounge, Restaurant Galerie Praha, Bowling Bar), comprehensive wellness and sports facilities, and extensive conference services for up to 2,500 attendees. The product portfolio functions as an integrated hotel service platform where rooms, restaurants, entertainment venues, and event spaces operate together under single management to serve both leisure and business travelers.

Differentiator

Problem solved

Functional benefit

Products and services

• Wellness Hotel Step — Accommodation
• Restaurant Bohemia
• Lobby Bar
• Aroma Executive Lounge
• Restaurant Galerie Praha
• Bowling Bar
• Conference & Event Facilities
• Wellness & Sports Facilities
• Hair and Cosmetic Studio

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• NH Prague City: International-brand 4-star hotel in Prague with meeting facilities; competes for the same mid-market business and leisure traveler segment.
• Clarion Congress Hotel Prague: Purpose-built congress hotel in Prague with one of the city's largest conference capacities; direct competitor for large-scale MICE events that Wellness Hotel Step's 2,500-person halls also target.
• Vienna House Diplomat Prague: 4-star Prague hotel with significant conference and banqueting facilities near diplomatic district; competes in the same 4-star MICE segment as Wellness Hotel Step.
• OREA Hotels: Domestic Czech hotel network operating multiple 3–4-star properties including conference-equipped hotels; directly comparable as a Czech-domestic hotel network competing with CZECH INN HOTELS group.
• Corinthia Hotel Prague: Large 4–5-star Prague conference hotel with extensive meeting and event facilities; competes with Wellness Hotel Step for MICE business targeting mid-to-large corporate events in Prague.
• Hotel International Prague: Long-standing 4-star Prague hotel with conference facilities; competes with Wellness Hotel Step in the mid-tier MICE and leisure segment.
• Hotel Don Giovanni Prague: 4-star Prague hotel offering conference spaces and wellness amenities; comparable positioning in the 4-star conference-and-leisure segment served by Wellness Hotel Step.
• OREA Hotel Pyramida Praha: Czech-operated 4-star Prague hotel with dedicated conference facilities; direct competitor for 4-star MICE business targeting domestic and regional event planners.

Broad incumbents

• Hilton Prague: International-brand large-scale conference hotel in Prague with multi-thousand-delegate capacity; sets the upper benchmark for Prague MICE venues and competes for the same corporate and association event wallet.
• Prague Marriott Hotel: 5-star international-brand hotel in central Prague with substantial conference capacity; competes for premium MICE and corporate events that may otherwise overflow to 4-star venues like Wellness Hotel Step.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/hotelstep
• Instagraminstagram.com/stepwellnesshotel
• LinkedInlinkedin.com/company/ic-hotels-a-s-

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IC HOTELS a.s.