Icon Project Management

What Icon Project Management does

Icon Project Management is a Sydney-headquartered professional services consultancy specialising in project management and development management for large-scale construction projects across Australia. Founded in 2008 and led by directors Simon Chew and Brett James, who bring combined industry experience dating back to 1995 and 1997 respectively, the firm operates with a lean team of approximately 11 employees from Level 10, 350 Kent Street in Sydney's CBD. The company serves property developers, commercial property owners, government entities, and major corporates, with a portfolio spanning commercial towers (Liberty Place at $300M, 32 Smith Street at $147M, Polaris at $100M), residential developments (Belvedere, Southbank, Winten's Belvedere), aviation infrastructure (Sydney Airport runway and terminal projects), education (University of Sydney's $70M Regiment student accommodation), and aged care facilities (East Maitland, Nightingale build-to-rent).

The firm's service offering spans the full project lifecycle from feasibility and due diligence through design management, contract administration, construction management, and commissioning/handover, with a dedicated sub-brand (Icon Building Rectification) addressing remedial projects, combustible cladding replacement, and defect rectification. Revenue is generated exclusively through per-project professional services fees negotiated on a quote basis, with no subscription, recurring, or technology-licensing components. The company relies on its project portfolio, industry reputation, and direct relationships with property developers and government clients for business development; there is no proprietary technology platform, AI capability, or digital channel infrastructure disclosed. Operating geographies include New South Wales (primary), Queensland, and the Australian Capital Territory, with select international projects (American Express and Citadel in Tokyo) attributed to the directors' prior careers rather than Icon PM directly. Key clients include GPT, Grocon, Winten Property Group, Samsung, Google, Bloomberg, SAP, American Express, Sydney Airport, University of Sydney, and Fresh Hope Communities.

Name

Icon Project Management

Legal name

Icon Project Management

Website

https://iconpm.com.au

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Icon Project Management is a Sydney-based boutique consultancy providing project management and development management services for large-scale Australian construction projects, serving property developers, government entities, and major corporates across commercial, residential, aviation, and aged care sectors.

Ownership category

akta.pro rank

Product category

Construction Project Management Services

SIC

Services-Management Services (8741)

akta.pro industry

PRIMARYIMAFAAAF

Construction Program Management (Multi-site/Portfolio)

Industrials, Manufacturing & Construction/Construction & Civil Engineering/General Contracting & Construction Management

Keywords

• Construction project management
• Development management services
• Building rectification consulting
• Commercial construction advisory
• Construction project lifecycle services

Headquarters

HQ city

Sydney

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Project Management Services: Professional consultancy fees for managing construction and development projects from feasibility through to delivery and handover. Revenue generated on a per-project basis as a one-time professional services engagement. No recurring or subscription components.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Icon Project Management is a professional services consultancy providing project management and development management for large-scale construction projects. Its core offering covers the full project lifecycle, including feasibility studies, due diligence, design management, contract administration, construction management, commissioning, and handover. The firm also operates a specialist sub-brand, Icon Building Rectification, focused on remedial works such as defect rectification, facade replacement, water ingress prevention, and combustible cladding replacement.

Product overview

Icon Project Management operates as a single unified professional services consultancy offering project management and development management services for the construction industry. The company provides a comprehensive suite of services spanning the entire project lifecycle from feasibility and due diligence through to commissioning and handover. The core offering includes project management, development management, design management, construction management, and specialist advisory services. Icon Building Rectification operates as a sub-brand division focused specifically on remedial and defect rectification work.

Differentiator

Problem solved

Functional benefit

Products and services

• Project Management Services Comprehensive project management services covering the entire lifecycle of construction projects, including feasibility studies, design management, contract administration, construction management, and commissioning and handover. Delivered to property developers, commercial property owners, government authorities, and other enterprise clients.
• Development Management Strategic development management services including development strategies, acquisition support, procurement strategies, master planning, budgeting, and cost planning. Delivered to property developers and landowners undertaking large-scale construction projects.
• Icon Building Rectification Specialist division managing small and large scale remedial and building rectification projects, including defect rectification, facade replacement, water ingress prevention, and combustible cladding replacement. Delivered to strata bodies, owners corporations, and property owners, often under regulatory or court-imposed deadlines.

Quantifiable outcome

• Achieved approximately $600,000 cost savings on water ingress prevention project
• +1 more outcomes

Named customers12 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Arcadis: Global design and consultancy firm with a strong Australian PM practice in real estate and infrastructure, competing for similar owner-developer engagements.
• Rider Levett Bucknall: Global construction cost and project management consultancy with a sizeable Australian presence, competing directly with Icon on commercial and aviation mandates but operating at materially greater scale and geographic breadth.
• WSP: Global professional services consultancy with Australian PM capability across property, buildings and infrastructure, competing for similar owner-developer and government mandates.
• CBRE Project Management: Global real estate services firm with a dedicated PM division in Australia serving commercial, retail and office clients that overlap directly with Icon's customer base.
• AECOM: Global infrastructure, design and program management firm with deep Australian operations and a services portfolio that overlaps substantially with Icon's commercial and aviation PM work.
• Turner & Townsend: Global cost and project management consultancy with established Australian offices, offering PM services across real estate and infrastructure that overlap with Icon's portfolio.
• Aurecon: Australian-headquartered engineering and project management consultancy with property, infrastructure and aviation practices that intersect with Icon's service lines, but operating at significantly larger scale.
• Mace Group: International construction and project management consultancy offering PM services in Australia across commercial, hospitality and aviation sectors adjacent to Icon's portfolio.

Direct peers

• WT Partnership: Australian-headquartered cost consultancy and project management firm of comparable boutique scale, operating across commercial, residential and infrastructure sectors with a similar owner-developer client base.
• Slattery: Boutique Australian cost management and project management consultancy of similar size and positioning, targeting owner-developers and commercial real estate clients with comparable service offerings.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/icon-project-management

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Icon Project Management