What idea fix does

Idea Fix (Архитектурно-дизайнерская мастерская «Идея Фикс») is a Moscow-headquartered boutique architectural and design studio founded in 2000 by Svetlana Snegireva, operating as a private, founder-led firm serving high-net-worth residential clients across Russia and Europe. The studio offers integrated services spanning interior design, architectural design, restoration and reconstruction, landscape design, and furniture/equipment procurement, delivered by a small three-person creative core consisting of the MARHI-trained founder and lead architect, a LISI-trained chief engineer, and a Stroganov Academy-trained procurement specialist. Completed projects documented on the company website span Moscow apartments, Saint Petersburg residences, a hotel and estate complex at Vinte Quinta da Boavista in Portugal, townhouses and houses in Vienna and Klosterneuburg (Austria), and references to work in Germany, with select commercial interiors such as the Sense Gallery beauty salon in Moscow.

The business operates as a traditional professional services practice without proprietary technology platforms, AI tooling, APIs, or digital products, and relies entirely on the founder's personal credentials — two red diplomas, MARHI membership in the Union of Designers and Union of Architects of Russia, and an invited lectureship at MARHI — alongside a listening-driven engagement methodology. Pricing is project-based and quote-driven rather than publicly disclosed, with multi-year contracts typical for full estate, restoration, or hotel-complex engagements; no recurring software, licensing, or product revenue streams exist. The website functions as a portfolio showcase rather than a transactional channel, and the firm does not sell through resellers, distributors, or marketplaces.

Go-to-market is exclusively direct engagement with end clients — affluent individuals and families seeking personalized living environments — supplemented by word-of-mouth referrals and repeat clients. The ownership structure is family-run with the founder's husband serving as chief engineer, and there is no evidence of venture capital funding, private equity involvement, or acquisition activity; the firm has operated independently since 2000. Marketing channels are limited to a portfolio website and personal recommendations, and the firm carries no certifications, awards, patents, or external regulatory actions on record.

Name

idea fix

Legal name

Архитектурно-дизайнерская мастерская «Идея Фикс»

Website

https://idefix.ru

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

Idea Fix is a Moscow-based boutique architectural design studio founded in 2000, offering bespoke interior design, architecture, restoration, and landscape services to high-net-worth residential clients across Russia and Europe.

Ownership category

akta.pro rank

Product category

Architectural Design Services

NAICS

Interior Design Services (541410), Architectural Services (54131), Residential Remodelers (236118)

SIC

Services-Engineering Services (8711)

akta.pro primary industry

Architectural Reconfiguration & Structural Alterations (HSAPAEAB)

akta.pro secondary industries

Full Gut Renovation (Studs-Out Remodel) (HSAPAEAA), Renovation, Remodeling & Tenant Improvements (General Contracting) (IMAFAAAE)

Keywords

• Architectural design services
• Interior design studio
• Residential renovation services
• Historic restoration services
• Landscape architecture design

Headquarters

HQ city

Moscow

HQ country

Russia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Architectural and Interior Design Services: Project-based professional services for residential interior design, renovation, restoration, and landscape design. Services include space planning, design concept development, project documentation, and supervision through implementation.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Idea Fix is an architectural and design studio that provides bespoke interior design, architectural design, restoration and reconstruction, landscape design, and in-house procurement/equipment selection services for high-end residential properties and select commercial spaces. The studio operates as a professional services practice, with project-based, custom-quoted engagements spanning concept development, space planning, project documentation, supervision, and project completion across Russia and parts of Europe.

Product overview

Idea Fix operates as an architectural design studio offering integrated interior design and architectural services for residential and commercial properties. The core offering combines interior design, architectural design, and restoration/reconstruction services, with landscape design as a specialized extension and property procurement/completion services as an add-on offering. The studio has completed projects across Russia (Moscow, St. Petersburg) and Europe (Austria - Vienna, Portugal), serving clients in residential apartments, private houses, townhouses, hotel complexes, and commercial spaces like beauty salons.

Differentiator

Problem solved

Functional benefit

Products and services

• Interior Design Services Custom interior design services for residential apartments, private homes, and select commercial spaces, focusing on creating interiors that reflect the client's personality and character rather than passing trends.
• Architectural Design Full architectural design services including new construction and reconstruction of residential properties, with emphasis on the balance of utility, durability, and aesthetics.
• Restoration and Reconstruction Restoration and reconstruction services for existing properties, preserving valuable historical elements while updating spaces for modern use.
• Landscape Design Landscape design services for private estates and properties, including garden design and outdoor space planning.
• Property Procurement and Equipment Selection Comprehensive procurement and selection services for furniture, fixtures, and equipment, managed by the studio's in-house procurement specialist.

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• A43minorStrategic or Co-development PartnerCollaboration on specific projects including the 'Игровой дом' (Game House) project. Photography credited to Luis Efigenio. Partnership appears project-specific rather than ongoing strategic alliance.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Yabu Pushelberg: Internationally recognized interior design and architecture firm specializing in luxury hospitality, residential, and retail environments. Comparable as a premium-positioned design studio with founder brand identity and global project delivery.
• Ilse Crawford / Studioilse: London-based interior and product design studio with a human-centered, character-over-trend philosophy. Comparable as a small principal-led design practice with a similar emphasis on longevity, materials, and lived-in quality.
• Kelly Wearstler: Boutique luxury interior design and lifestyle brand led by a single principal designer. Comparable as a founder-driven, brand-centric studio serving affluent residential and hospitality clients.
• Peter Marino Architect: High-end architectural and interior design studio serving ultra-high-net-worth residential and luxury retail clients globally. Comparable as a brand-led, founder-driven luxury design firm with a similar bespoke delivery model and international project footprint.
• Alexandra Fedorova: Moscow-based interior design studio serving Russian high-net-worth residential clients with a similar bespoke, project-based model and premium positioning in the same domestic market.
• Vincent Van Duysen: Antwerp-based architect and interior designer working on private residences, hospitality, and product design. Comparable as a senior, founder-led practice with European project reach and a restrained, materials-forward aesthetic for affluent clients.
• Artem Babayants: Russian architectural and interior design studio working on luxury apartments, residences, and commercial spaces. Comparable as a Moscow-rooted, founder-led firm serving affluent Russian clients with bespoke interior and architectural services.

Broad incumbents

• HBA / Hirsch Bedner Associates: Large global hospitality and residential interior design firm with offices worldwide. Comparable as a competitor in the luxury residential and hospitality interior design space, but operating at much greater scale and breadth than the boutique subject firm.
• Gehry Partners / Frank Gehry: Globally prominent architectural practice with residential commissions for ultra-high-net-worth clients. Comparable as an architect-led design firm serving elite residential commissions, though operating at vastly greater scale and institutional scale.

Others

• Sweeten (renovation marketplace): Renovation general contractor marketplace and advisory serving residential clients in major U.S. cities. Comparable as an adjacent ecosystem player in the residential renovation design-build space, though operating as a platform rather than a design studio.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/idea-fix

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about idea fix