IJBA - Institut de Journalisme Bordeaux Aquitaine

What IJBA - Institut de Journalisme Bordeaux Aquitaine does

IJBA - Institut de Journalisme Bordeaux Aquitaine is a public journalism school and internal institute of Université Bordeaux Montaigne, founded in 1967 in Bordeaux, France and recognized by the French journalism profession since 1975. It delivers a two-year national Master in Journalism (Bac+5, ~36-38 admissions per year from 850-1,100 applicants) with three specialization tracks: Text (Presse écrite/Multimedia), Image (Television/Multimedia), and Sound (Radio/Podcast/Multimedia). The degree is approved by the French Ministry of Higher Education and Research and recognized by the Commission Paritaire Nationale de l'Emploi des Journalistes (CPNEJ), the professional commission governing journalism employment in France. Teaching is delivered by 9 permanent faculty supplemented by roughly 70 working professional instructors drawn from major French media, supported by broadcast-grade infrastructure including an 80m² TV studio (Tricaster 8000, 3 studio cameras, two green screens), two Studer digital radio studios, 10 AFP news terminals, an EVN video news reception terminal, and a Data Journalisme Lab launched in 2011.

The school's portfolio extends beyond the degree to a set of student-led media productions (Imprimatur print and web, Twist podcast, Focus TV, Visó long-format mook sold in newsstands, La Fabrique de l'Info web magazine, Kultur Lab European-city digital editions) that double as pedagogical output and public-facing brand assets. Continuing education (formation continue) is the second commercial leg: two DU programs — JRI (720 hours / 8 months) and News Magazine Multimedia (840 hours / 2 years) — plus short CPF/AFDAS-funded courses in MOJO mobile video (EUR 1,260), video shooting/editing (EUR 1,680), podcasting, data journalism, and creative writing, priced EUR 280-1,680. Revenue is dominated by public higher-education funding routed through Université Bordeaux Montaigne and the apprenticeship tax (taxe d'apprentissage), with tuition set at quasi-gratuity (~EUR 300/year, free for scholarship holders).

Internationally, IJBA runs a co-diploma with Universidad Rey Juan Carlos (Madrid) in investigative/data journalism (since 2015/2021), M1 second-semester relocation to Universidad de Los Andes (Bogotá), gap-year options at UC Berkeley and UC Irvine, EU-affairs training via Institut Jacques Delors, and membership in the Théophraste francophone network and EJTA. Governance rests with a 22-member Board of Directors chaired by Christophe Galichon (Directeur des opérations, Groupe Sud Ouest), with Arnaud Schwartz directing the institute since 2017. Outcomes are strong: a 2023 insertion survey reports 94% of recent graduates working in journalism, with 32.5% in permanent (CDI) and 43% in fixed-term (CDD) contracts, against an alumni base of 2,500+ since 1969 (1,800+ active journalists), including two Prix Albert Londres winners.

Name

IJBA - Institut de Journalisme Bordeaux Aquitaine

Legal name

Institut de Journalisme Bordeaux Aquitaine

Website

https://ijba.u-bordeaux-montaigne.fr

Company type

Private

Founded year

1967

Operating status

Operating

Headcount range

11–50 employees

Short description

IJBA is a public French journalism school within Université Bordeaux Montaigne that delivers a CPNEJ-recognized two-year Master in Journalism (36-38 students/year) and continuing-education programs in video, audio, data, and mobile journalism, serving students and working media professionals.

Ownership category

akta.pro rank

Product category

Journalism Education / Higher Education Services

NAICS

Colleges, Universities, and Professional Schools (6113), Colleges, Universities, and Professional Schools (611310), Motion Picture and Video Production (512110)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Professional Certification & Training Content Publishing (Exam Prep, CE/CPD) (MPAJACAL)

Keywords

• Journalism education
• Professional training programs
• Multimedia journalism
• Continuing education courses
• Data journalism training

Headquarters

HQ city

Bordeaux

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Public Higher Education Funding: IJBA is a public institute within Université Bordeaux Montaigne, funded primarily through government education subsidies. It operates with financial autonomy under Article L 713-9 of the Education Code.
2. Tuition Fees: Students pay standard university registration fees of approximately 300 euros per year. Fees are free for scholarship holders (boursiers/boursières).
3. Continuing Education Programs: The institute generates revenue through professional development courses including DU (Diplôme Universitaire) programs in JRI (8 months, 720 hours) and Multimedia Journalism (2 years, 840 hours), as well as short professional training courses ranging from 7-28 hours in areas like mobile video production, podcasting, data journalism, and media writing. Course fees range from 280 to 1680 euros.
4. Apprenticeship Tax (Taxe d'Apprentissage): IJBA receives apprenticeship tax contributions from companies supporting professional education, managed through the CFA of Université Bordeaux Montaigne.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels11 records

Core offering

IJBA is a public French journalism school that delivers a two-year Master in Journalism (Bac+5) recognized by the CPNEJ and the French Ministry of Higher Education, with specializations in Press/Multimedia, TV/Multimedia, and Radio/Podcast/Multimedia. The institute also offers continuing education programs including DU diplomas in Video Journalism and Multimedia Journalism, plus short professional courses in MOJO, data journalism, podcasting, and writing, supported by a TV studio, radio studios, and a dedicated data journalism lab.

Product overview

IJBA (Institut de Journalisme Bordeaux Aquitaine) offers a comprehensive journalism education portfolio centered on its two-year Master in Journalism (Bac+5), available in initial or apprenticeship formats with three specialization tracks: Text (Presse écrite/Multimedia), Image (Television/Multimedia), and Sound (Radio/Podcast/Multimedia). The program is complemented by numerous practical student productions including Imprimatur (print newspaper), Imprimaturweb.fr (online version), Data Journalisme Lab (investigative platform), Kultur Lab (cultural magazine), La Fabrique de l'Info (media criticism webmagazine), Visó (long-format international mook), Twist (podcast series), and Focus (TV program). IJBA also provides continuing education through professional diplomas (DU) in Video Journalism (JRI) and Multimedia Journalism, plus short courses in MOJO, data journalism, podcast creation, video production, and writing techniques.

Differentiator

Problem solved

Functional benefit

Products and services

• Master en Journalisme Two-year national master's degree (Bac+5) in journalism, offered in initial classical or apprenticeship format, with three specialization tracks: Text (Presse écrite/Multimédia), Image (Television/Multimedia), and Sound (Radio/Podcast/Multimedia). Recognized by the CPNEJ and the French Ministry of Higher Education. Admissions through competitive entrance examination (concours) with 36 places annually from 850-1100 candidates.
• DU JRI (Journaliste Reporter d'Images)

Quantifiable outcome

• 94% of graduates work in journalism sector within 30 months of graduation (based on 2023 insertion survey)
• +2 more outcomes

Named customers10 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability8 records

Feature4 records

Partnerships

19 partnerships are on record, tiered core, major and minor.

• Théophraste NetworkcoreStrategic or Co-development PartnerInternational network of francophone journalism schools connecting IJBA with peer institutions across French-speaking countries for exchange, collaboration, and professional development.
• EJTA (European Journalism Training Association)coreStrategic or Co-development PartnerEuropean network of journalism training institutions facilitating international cooperation, best practice sharing, and student/faculty exchanges among European journalism schools.
• Universidad de Los AndescoreStrategic or Co-development PartnerPartnership with prestigious Colombian university allowing IJBA students to complete their second semester of Master 1 at this Latin American institution. Located in Bogotá, Colombia.
• Universidad Rey Juan CarloscoreStrategic or Co-development PartnerCodiploma arrangement in Master 2 data journalism with Rey Juan Carlos University in Madrid, continuing since 2015 (and since 2021 with Master's in Investigative Journalism, new narrations, data, fact-checking and transparency).
• University of California BerkeleymajorStrategic or Co-development PartnerThrough the Center for Californian Studies at Université Bordeaux Montaigne, IJBA students can apply for a gap year (césure) at UC Berkeley to study journalism.
• University of California IrvinemajorStrategic or Co-development PartnerThrough the Center for Californian Studies at Université Bordeaux Montaigne, IJBA students can apply for a gap year (césure) at UCIrvine to study journalism.
• Columbia University - Craig Newmark Graduate School of JournalismminorStrategic or Co-development PartnerRegular exchanges on media innovation with Columbia University's journalism school in New York.
• Médias & DémocratieminorStrategic or Co-development PartnerAssociation working since 2015 on training journalists for the African continent, collaborating with IJBA on development initiatives.
• Académie Notre Europe - Institut Jacques DelorsmajorStrategic or Co-development PartnerTwo Master 2 students can benefit annually from the Académie Notre Europe program, providing privileged access to European institutions in Brussels, Strasbourg, and Paris for training on European affairs.
• Festival International du Journalisme (FIJ)coreGTM or Marketing PartnerRegional partnership with the annual International Journalism Festival organized by Le Monde group at Couthures-sur-Garonne.
• Théâtre National Bordeaux Aquitaine (TNBA)minorGTM or Marketing PartnerRegional cultural partnership for collaborative events and student exposure to performing arts journalism.
• Festival International du Film d'Histoire (FIFH) de PessacminorGTM or Marketing PartnerRegional partnership with the International Film History Festival in Pessac for media coverage and student involvement.
• Tribunes de la Presse (TDLP)minorGTM or Marketing PartnerAnnual press conference and debate event in Bordeaux where IJBA students conduct interviews and gain professional experience.
• Cap SciencesminorGTM or Marketing PartnerRegional science communication center partnership for student exposure to science journalism.
• Club de la Presse de BordeauxminorGTM or Marketing PartnerLocal press club partnership for networking and professional development opportunities.
• Université Bordeaux MontaignecoreStrategic or Co-development PartnerIJBA is an internal institute of Université Bordeaux Montaigne, benefiting from university infrastructure, international services, language programs (24 foreign languages including 8 evening courses), and administrative support.
• La Chance AssociationminorGTM or Marketing PartnerIJBA supports this association by exempting its candidates from competition registration fees, promoting equal access to journalism education.
• Lycée Camille Jullian de BordeauxminorGTM or Marketing PartnerPartnership with this Bordeaux high school where IJBA sensitizes students to journalism through its CPES-CLESUP preparatory classes.
• Université du Pays Basque (UPV)majorStrategic or Co-development PartnerPartner university in Bilbao providing facilities (Bizkaia Aretoa conference room) for Kultur Lab student production sessions during study abroad programs.

Scale indicators10 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• ESJ Paris - École Supérieure de Journalisme: One of France's oldest journalism schools (founded 1924) offering recognized Master-level credentials. Direct competitor to IJBA for students seeking the same CPNEJ-recognized Master in Journalism.
• IPJ - Institut Pratique de Journalisme (Paris-Dauphine): Journalism school affiliated with Université Paris-Dauphine, delivering a CPNEJ-recognized Master in Journalism. Directly comparable to IJBA in degree offering and professional recognition.
• Universidad Rey Juan Carlos - Master's in Investigative Journalism: Madrid-based partner university offering a joint Master in Investigative Journalism with IJBA since 2021. Directly comparable as a Spanish-language codiploma journalism program targeting similar investigative-journalism skills.
• CFJ - Centre de Formation des Journalistes: Paris-based elite journalism school recognized by the French profession, with a Master in Journalism credential comparable to IJBA's. Both compete for the same top applicants and rely on CPNEJ recognition as a quality marker.
• École de Journalisme de Sciences Po: Sciences Po's journalism school offering a competitive Master in Journalism with strong institutional backing and Paris location. Direct competitor in the French journalism-school market, particularly for elite candidates.
• EPJT - École de Journalisme de Tours: Public journalism school in Tours, France, offering a CPNEJ-recognized Master and sharing the public-institute status with IJBA. Comparable in scale and structure, also producing award-winning student journalism.
• EJCAM - École de Journalisme et de Communication d'Aix-Marseille: Public journalism school at Aix-Marseille Université, recognized by the profession and offering Master-level programs. Comparable regional French journalism school competing for similar student profiles.
• IFP - Institut Français de Presse (Panthéon-Assas): Journalism and media studies department of Université Paris-Panthéon-Assas, offering recognized Master programs in journalism. Comparable to IJBA in its public-university structure and French journalism education focus.

Emerging players

• Columbia Journalism School: International partner of IJBA via media-innovation exchanges. While a global leader in journalism education, it is relevant as an exchange destination and a benchmark for IJBA's data and investigative journalism ambitions.

Broad incumbents

• CELSA - Sorbonne Université: School of information and communication at Sorbonne Université offering journalism-adjacent Master programs. Larger and broader than IJBA, with a wider communications portfolio but overlapping journalism-training footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/IjbaOfficiel
• Facebookfacebook.com/Ijba.Bordeaux
• LinkedInlinkedin.com/school/ijba-institut-de-journalisme-bordeaux-aquitaine
• Instagraminstagram.com/ijba_ubm

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IJBA - Institut de Journalisme Bordeaux Aquitaine