Il Centro
Il Centro is a family-owned Italian restaurant and pizzeria in Bad Reichenhall, Germany, operating a flagship ristorante and the La Piazza ice cream café. It serves local residents and visitors with traditional family recipes, a Premium Gelato line, and a local evening delivery service.
- Company typePrivate
- Founded2007
- HeadquartersBad Reichenhall, Germany
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Il Centro does
Il Centro is a family-owned Italian restaurant and pizzeria founded in 2007 by Xhevdet Gashi in Bad Reichenhall, Bavaria, Germany, operating under the Gashi family's original Italian recipes with a proprietary secret tomato sauce used as the foundation for nearly all dishes. The flagship restaurant at Rathausplatz 3 serves a full Italian menu across antipasti, salads, pasta, oven-baked dishes (al Forno), pizza in 32cm and 45cm sizes, desserts, and wine, with a warm kitchen operating 11:00 to 22:00 and a phone-based delivery service (Lieferservice) covering Bad Reichenhall and surrounding villages from 17:30 to 22:00. The business runs a second location, La Piazza at Poststraße 31, acquired in 2017, which functions as an ice cream café offering breakfast, Flammkuchen, pizza, Pinsa, and a Premium Gelato line of 38+ artisanal flavors produced by Junior Chef Riard Gashi, who has competed at the 1st Grand Prix Austria and the Gelato World Masters in 2023.
The commercial model is a single-geography, two-site direct-to-consumer operation targeting local residents and visitors of Bad Reichenhall and the Berchtesgadener Land region. Revenue is generated entirely through on-premises dining, casual café service at La Piazza, and a tightly bounded local delivery operation; no online ordering platform, wholesale, catering, or franchise channel is indicated. Pricing is à la carte and modestly positioned (lunch menu at €10.90 per person, pasta and pizza generally €9–€16, a €2 delivery fee waived on orders of €15 or more within Bad Reichenhall), supported by promotional offers such as a free bottle of house wine or cola on takeaway orders of €45 or more and a seasonal weekend menu. The company is privately held with no disclosed external investors and operates with a small, family-led management team.
The underlying "technology" is conventional Italian culinary craft rather than a software or platform stack: the secret tomato sauce recipe, preserved family recipes, and Riard Gashi's gelato training and competition credentials constitute the principal technical differentiators. Marketing is conducted primarily through the il-centro-bgl.de website, which serves as both a menu reference and an SEO surface for local discovery in Bad Reichenhall; no social media profiles, mobile apps, or third-party delivery aggregators are indicated.
Il Centro firmographics
Firmographics- Name
- Il Centro
- Legal name
- Il Centro (Ristorante-Pizzeria & Eiscafe)
- Website
- https://il-centro-bgl.de
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Il Centro is a family-owned Italian restaurant and pizzeria in Bad Reichenhall, Germany, operating a flagship ristorante and the La Piazza ice cream café. It serves local residents and visitors with traditional family recipes, a Premium Gelato line, and a local evening delivery service.
- Ownership category
- akta.pro rank
Il Centro industry classification
Industry- Product category
- Italian Restaurant and Pizzeria
- NAICS
- Full-Service Restaurants (722511), Snack and Nonalcoholic Beverage Bars (722515)
- SIC
- Retail-Eating Places (5812), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Brasseries, Bistros & Trattorias (THAFACAI)
- akta.pro secondary industry
- Ethnic & Regional Cuisine Restaurants (THAFACAD)
Keywords
Where Il Centro is headquartered
LocationHeadquarters
- HQ city
- Bad Reichenhall
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
Il Centro business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Others
Revenue model
- Dine-in Restaurant Sales: Il Centro generates revenue primarily through on-premises dining at its restaurant at Rathausplatz 3. The restaurant serves a full Italian menu including antipasti, salads, pasta, pizza, oven-baked dishes, desserts, and wine, with warm kitchen service from 11:00 to 22:00.
- Delivery Service: A delivery service operates from 17:30 to 22:00 (order cutoff 21:45), delivering pizza, antipasti, salads, pasta, oven dishes, desserts, and wine bottles throughout Bad Reichenhall and surrounding areas. Delivery fee is 2 euros for orders under 15 euros; free delivery for orders of 15 euros or more within core Bad Reichenhall. Minimum order of 20 euros for areas outside the core zone.
- La Piazza Ice Cream Café: The second location, La Piazza at Poststraße 31, serves as an ice cream café offering breakfast menus, flammekuchen, pizza, Pinsa, and various ice cream creations. Revenue is generated through walk-in café service.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Lunch Menu (Mon-Fri 11:00-14:30) |
| One time/ perpetual license | Pay-as-you-go | Weekend Menu (Fri-Sun) |
| Unit Pricing | Pay-as-you-go | Antipasti |
| Unit Pricing | Pay-as-you-go | Salads |
| Unit Pricing | Pay-as-you-go | Pasta |
| Unit Pricing | Pay-as-you-go | Al Forno / Oven Dishes |
| Unit Pricing | Pay-as-you-go | Desserts |
| Unit Pricing | Pay-as-you-go | Wine |
| Transaction based/ take rate | Pay-as-you-go | Delivery Fee |
| Other | Pay-as-you-go | Promotional Offer - Free Bottle with Takeaway Order |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels1 record
Il Centro product offering
Product offeringCore offering
Il Centro is a family-owned Italian restaurant and pizzeria in Bad Reichenhall that serves an authentic Italian menu of antipasti, salads, pasta, oven-baked al Forno dishes, pizza, desserts and wine on premises, paired with an evening phone-based pizza delivery service within Bad Reichenhall and surrounding towns. A second location, La Piazza, operates as a gelato and breakfast café featuring Premium Gelato (38+ flavors), Flammkuchen, pizza and Pinsa. All dishes are built on original Italian family recipes with a proprietary secret tomato sauce as the foundation.
Product overview
Il Centro operates as a multi-location Italian restaurant group consisting of two distinct dining concepts: Il Centro (founded 2007) at Rathausplatz 3 serving as the flagship Ristorante-Pizzeria & Eiscafe offering a full Italian menu including antipasti, salads, pasta, oven-baked dishes (al Forno), signature pizzas, desserts, and wine; and La Piazza (acquired 2017) at Poststraße 31 functioning as an ice cream café offering Premium Gelato, breakfast menus, Flammkuchen, pizza, and Pinsa. The group is family-owned and operated by the Gashi family, with delivery service (Lieferservice) available from the main location. All dishes are prepared using original Italian family recipes with a signature tomato sauce as the foundation of most preparations.
Differentiator
Problem solved
Functional benefit
Brands
- Premium Gelato: Premium homemade gelato produced by Junior Chef Riard Gashi since 2014, featuring regional and award-winning flavors.
Products and services
- Il Centro Ristorante-Pizzeria & Eiscafe Flagship family-owned Italian restaurant and pizzeria serving dine-in guests a full Italian menu of antipasti, salads, pasta, al Forno oven dishes, pizza, desserts and wine, built on original Italian family recipes and a secret tomato sauce. Open daily with warm kitchen service from 11:00 to 22:00.
- La Piazza Ice Cream Café Family-owned ice cream café and gelateria acquired in 2017, serving Premium Gelato, breakfast menus, Flammkuchen, pizza and Pinsa to walk-in customers in Bad Reichenhall.
- Premium Gelato Artisanal homemade gelato product line with 38+ flavors (e.g., roasted almonds with pistachio cream, Schwarzwaldkirschtorte, Amadeus Dream marzipan with pistachio cream filling, yogurt with blackcurrant), produced by Junior Chef Riard Gashi and backed by gelato competition credentials.
- Pizza and Food Delivery Service (Lieferservice) Phone-ordered evening pizza and food delivery service covering Bad Reichenhall, Karlstein, Marzoll, Piding and Bayerisch Gmain, with average delivery times of approximately 30–45 minutes.
- Il Centro Pizza Menu Signature pizza menu offered in 32cm and 45cm diameter sizes, prepared from original Italian recipes and the restaurant's proprietary secret tomato sauce.
- Il Centro Pasta Menu Italian pasta menu featuring Spaghetti, Rigatoni, Tagliatelle, Tortelloni, Penne and Gnocchi, with dishes ranging from classic Bolognese and Carbonara to house specialties such as IL Centro and Salmone.
- Il Centro Al Forno (Oven Dishes) Menu Baked Italian oven dishes featuring Cannelloni, Lasagne, Penne alla Maria, Combinazioni and Penne Gratinate.
- Il Centro Antipasti Menu Italian appetizer menu featuring Antipasti di Verdure, Carpaccio di Salmone, Prosciutto Crudo con Melone, Bruschetta con Pomodoro, Antipasto Italiano and Carpaccio di Manzo.
- Il Centro Salads (Salate) Menu Italian salad menu featuring Insalata Mista, Insalata Pomodoro, Insalata Caprese, Insalata Tonno, Insalata Siciliana, Insalata IL CENTRO, Insalata Tacchino, Insalata Frutti di Mare, Insalata 4 Formaggi and Insalata Scampi.
- Il Centro Dessert Menu Italian dessert menu offering Tiramisu, Pannacotta with strawberry, chocolate or caramel sauce, and a daily-changing cake and torte selection.
- Il Centro Wine (Wein) List Bottle wine list featuring Pinot Grigio 0.75L at €20.40 and Merlot 0.75L, served at the restaurant and available via delivery.
Companies that use Il Centro
Customer profileSegments1 record
Ideal customer profiles1 record
Il Centro technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Il Centro partnerships and signals
Strategic signalScale indicators2 records
Expansion highlights4 records
Il Centro competitors and assessment
Company assessmentDirect peers
- Call a Pizza: German pizza delivery chain offering traditional and specialty pizzas via phone and online ordering. Direct competitor in the pizza delivery category, with similar evening delivery service.
- L'Osteria: Germany's largest Italian casual dining chain, operating full-service restaurants with pizza, pasta, and antipasti menus. Operates in a similar trattoria-style format and competes for the same Italian-cuisine casual dining segment in German cities.
- Domino's Pizza Germany: Largest pizza delivery operator in Germany, with nationwide rollout and strong digital ordering infrastructure. Directly competes for the same pizza delivery orders in Bad Reichenhall and surrounding Bavaria.
Broad incumbents
- Pizza Hut Germany: Major international pizza chain with dine-in and delivery in Germany. Competes on pizza delivery specifically within Il Centro's evening delivery window and surrounding catchment area.
- Vapiano: Established Italian casual dining chain in Germany offering pizza, pasta, antipasti, and wine. Operates a wider portfolio of locations but serves the same Italian-cuisine customer and competes at the same price-quality tier.
- Giacomo Caffè: Italian restaurant group in Germany with multiple locations, offering authentic Italian cuisine including pizza, pasta, and wine. Operates at a similar price point and serves a comparable customer demographic.
Others
- Lieferando: Largest food delivery aggregator in Germany (Just Eat Takeaway). Acts as an enabler for restaurant delivery; Il Centro's absence from this platform is a competitive gap, and listing would expose it to incremental order volume.
Regional players
- Ristorante-Pizzeria Il Porcellino: Typical local/regional Italian restaurant competitor in Bavaria that operates similar dine-in and delivery models. Represents the type of small, family-run Italian restaurant that directly competes with Il Centro in regional German markets.
- Eiscafé Laguna: Independent Italian-style gelato café predecessor that La Piazza was acquired from. Represents the cluster of independent gelato/ice cream cafés in Bavaria that compete with La Piazza's Premium Gelato line.
Emerging players
- Gustavo Gusto: Premium German pizza brand sold frozen through retail and via delivery. While not a direct local restaurant competitor, it competes for at-home Italian dining occasions in the same customer households.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Il Centro social profiles
Digital presenceIl Centro financial estimates
Financial estimateRevenue estimate
Valuation estimate
Il Centro leadership team
Management profileNumber of profiles
Profiles2 records
Il Centro subsidiaries and ownership
Company hierarchySubsidiaries1 record
Il Centro funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Il Centro M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Il Centro
What does Il Centro do?
Il Centro is a family-owned Italian restaurant and pizzeria in Bad Reichenhall that serves an authentic Italian menu of antipasti, salads, pasta, oven-baked al Forno dishes, pizza, desserts and wine on premises, paired with an evening phone-based pizza delivery service within Bad Reichenhall and surrounding towns. A second location, La Piazza, operates as a gelato and breakfast café featuring Premium Gelato (38+ flavors), Flammkuchen, pizza and Pinsa. All dishes are built on original Italian family recipes with a proprietary secret tomato sauce as the foundation.
Is Il Centro a public or private company?
Il Centro is a private company. It is classified as family owned and is currently operating.
When was Il Centro founded?
Il Centro was founded in 2007. It employs 1 to 10 people.
Where is Il Centro based?
Il Centro is headquartered in Bad Reichenhall, Germany, in the Europe region.
How does Il Centro make money?
Three revenue lines are on record. Dine-in Restaurant Sales are the primary driver. The others are delivery Service and la Piazza Ice Cream Café.
Who are Il Centro's main competitors?
Direct peers on record are Call a Pizza, L'Osteria and Domino's Pizza Germany. Broad incumbents are Pizza Hut Germany, Vapiano and Giacomo Caffè. Lieferando is listed as an others. Regional players are Ristorante-Pizzeria Il Porcellino and Eiscafé Laguna. Gustavo Gusto is listed as an emerging player.
Does Il Centro have an API?
No public API is recorded for Il Centro.
What industry is Il Centro in?
Il Centro's product category is Italian Restaurant and Pizzeria. Its primary akta.pro industry code is THAFACAI, Brasseries, Bistros & Trattorias, with a secondary code of THAFACAD, Ethnic & Regional Cuisine Restaurants. Its NAICS code is 722511 and its SIC code is 5812.