Bobe
Imbibe Wine & Spirits is a retail wine, spirits, and beer merchant in Bakersfield, California, serving California Central Valley consumers through a physical storefront, e-commerce shop, wine bar, spirits bar, event space, climate-controlled storage, wine clubs, and Tommy's Pizza.
- Company typePrivate
- Founded-
- HeadquartersBakersfield, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
Bobe firmographics
Firmographics- Name
- Bobe
- Legal name
- Imbibe Wine & Spirits
- Website
- https://imbibewine.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Imbibe Wine & Spirits is a retail wine, spirits, and beer merchant in Bakersfield, California, serving California Central Valley consumers through a physical storefront, e-commerce shop, wine bar, spirits bar, event space, climate-controlled storage, wine clubs, and Tommy's Pizza.
- Ownership category
- akta.pro rank
Bobe industry classification
Industry- Product category
- Wine and Beverage Retail
- NAICS
- Beer, Wine, and Liquor Retailers (445320), Drinking Places (Alcoholic Beverages) (7224)
- akta.pro primary industry
- Wine Retail (Bottle Shops & Wine Merchants) (CRANABAB)
- akta.pro secondary industries
- Wine Bars (THAFAEAF), Alcohol Subscription & Wine Clubs (Retail) (CRANABAF), Wine Shops (Off-Premise) (CRANAAAB)
Keywords
Where Bobe is headquartered
LocationHeadquarters
- HQ city
- Bakersfield
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Bobe business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales
Distribution channels2 records
Marketing channels4 records
Bobe product offering
Product offeringCore offering
Imbibe Wine & Spirits is a Bakersfield-based wine merchant that retails premiere wines, spirits, and beer sourced from around the world. The business also operates a wine bar, Tommy's Pizza dining, climate-controlled wine storage, wine club memberships, and hosts wine tasting events and private gatherings at its Truxtun Avenue location in California's Central Valley.
Differentiator
Problem solved
Functional benefit
Products and services
- Wine Retail
Companies that use Bobe
Customer profileSegments1 record
Ideal customer profiles1 record
Bobe technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Bobe competitors and assessment
Company assessmentEmerging players
- Wine.com: Largest pure-play online wine retailer in the U.S. Competes with Imbibe's e-commerce channel for off-premise wine sales, particularly within California where DTC shipping is permitted.
Broad incumbents
- BevMo!: California-based multi-store wine, beer, and spirits retailer with strong regional brand recognition. Comparable to Imbibe's retail assortment and California-centric footprint, with greater scale and store count.
- Total Wine & More: National multi-category wine, beer, and spirits retailer with hundreds of stores. Comparable to Imbibe's core off-premise wine/spirits/beer retail function, but at vastly greater scale and with a broader footprint.
Others
- Trader Joe's: National grocery chain with an outsized wine and beer selection at aggressive price points. While not a wine specialist, it competes with Imbibe for everyday off-premise wine purchases in the Bakersfield market.
Direct peers
- Wine Library: Independent wine retailer with both retail and e-commerce presence, focused on curated selection and enthusiast customer base. Comparable to Imbibe's mix of expert curation and online ordering.
- K&L Wine Merchants: Specialty wine and spirits retailer combining established store locations with a high-touch e-commerce storefront. Closest comparable to Imbibe in curating premium selection, operating a wine club, and using e-commerce to extend reach beyond a single city.
- Spec's Wine, Spirits & Finer Foods: Large Texas-based multi-store wine, spirits, and beer retailer with broad assortment and competitive pricing. Comparable to Imbibe as a regional wine merchant pursuing multi-store expansion, though at a far larger scale.
- Binny's Beverage Depot: Midwestern multi-store wine, spirits, and beer retailer known for deep selection and competitive pricing. Directly comparable to Imbibe as a destination wine merchant with broad assortment and on-site tasting experiences.
- Sherry-Lehmann: Iconic New York wine and spirits merchant combining a brick-and-mortar store, online shop, and wine club. Closely comparable to Imbibe's positioning as an established wine merchant with multiple customer engagement channels.
Regional players
- ABC Fine Wine & Spirits: Florida-based regional wine and spirits retailer with a multi-store footprint, wine club, and tasting events. Comparable business model to Imbibe — curated retail, wine clubs, events — but operating in a different geography.
Market position
Customer concentration
Bobe social profiles
Digital presenceBobe financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bobe leadership team
Management profileNumber of profiles
Bobe funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bobe M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bobe
What does Bobe do?
Imbibe Wine & Spirits is a Bakersfield-based wine merchant that retails premiere wines, spirits, and beer sourced from around the world. The business also operates a wine bar, Tommy's Pizza dining, climate-controlled wine storage, wine club memberships, and hosts wine tasting events and private gatherings at its Truxtun Avenue location in California's Central Valley.
When was Bobe founded?
Bobe was founded in -1. It employs 11 to 50 people.
Where is Bobe based?
Bobe is headquartered in Bakersfield, United States, in the North America region.
Who are Bobe's main competitors?
Wine.com is listed as an emerging player. Broad incumbents are BevMo! and Total Wine & More. Trader Joe's is listed as an others. Direct peers are Wine Library, K&L Wine Merchants, Spec's Wine, Spirits & Finer Foods, Binny's Beverage Depot and Sherry-Lehmann. ABC Fine Wine & Spirits is listed as a regional player.
Does Bobe have an API?
No public API is recorded for Bobe.
What industry is Bobe in?
Bobe's product category is Wine and Beverage Retail. Its primary akta.pro industry code is CRANABAB, Wine Retail (Bottle Shops & Wine Merchants), with a secondary code of THAFAEAF, Wine Bars. Its NAICS code is 445320.