Impro Academy

What Impro Academy does

Impro Academy is a regional theatrical improvisation school headquartered in Haubourdin, Hauts-de-France, France, operating since 2010 under the cooperative (SCIC) legal entity L'Instant T (SIRET 44379553900057). It self-describes as the largest improvisation school in Hauts-de-France, serving two primary segments: individuals enrolling in weekly courses across multiple cities in the Lille metropolitan area and Hauts-de-France, and educational establishments from primary school through higher education purchasing pedagogical workshops. The core product is instructor-led improvisation pedagogy delivered by active theater and improvisation professionals, with no digital or AI tooling supporting delivery.

The product portfolio includes weekly individual workshops (Ateliers pour Particuliers), school workshops (Ateliers pour Scolaires), specialized Grand Oral preparation for the French Baccalauréat oral examination, Théâtre Forum interactive performances, and the Trophée d'Impro competition program. The school has been formally recognized by the French Ministry of Education since 2016/2017 for improvisation as a pedagogical tool, and has run the Trophée d'Impro Culture & Diversité program in Hauts-de-France in partnership with the Fondation Culture & Diversité since 2010, with finals historically held at the Comédie-Française in Paris. Customer references span NGOs (AFEV, UNADEV Lille, Télémaque Hauts-de-France), educational institutions (collèges, lycées, IUT de Béthune, ISEG Lille), and corporates (EDHEC Business School).

Revenue is generated from workshop and course fees listed in euros TTC under a subscription-recurring model, with no publicly disclosed pricing tiers and no disclosed revenue figures. Go-to-market is event-driven, relying on community performances, school and NGO partnerships, social media (Facebook, Instagram, LinkedIn, YouTube), word-of-mouth, and the website improacademy.fr. The operating model is structurally small: a single headquarters location, three named personnel in the management/coordination layer (Laura Pavard, Philippe Despature, Davy), and a distributed trainer network, with no external equity funding, no digital product, and no geographic operations outside the Hauts-de-France region.

Name

Impro Academy

Legal name

L'Instant T

Website

https://improacademy.fr

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Impro Academy is a regional theatrical improvisation school based in Haubourdin, Hauts-de-France, France, operating since 2010 under SCIC L'Instant T. It delivers in-person improvisation workshops to individuals, schools, NGOs, and corporates, and runs the Trophée d'Impro Culture & Diversité program.

Ownership category

akta.pro rank

Product category

Theatrical Improvisation Education

NAICS

Fine Arts Schools (61161), Exam Preparation and Tutoring (611691)

SIC

Services-Amusement & Recreation Services (7900), Services-Educational Services (8200)

akta.pro primary industry

Improvisational Theatre (MPAGABAJ)

akta.pro secondary industry

Improv Comedy Performances (MPAGACAB)

Keywords

• Improvisation workshops
• Theatrical training
• School pedagogy programs
• Oral expression coaching
• Corporate team building

Headquarters

HQ city

Haubourdin

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Workshop and course fees: Revenue generated from weekly improvisation courses and workshops for individuals and groups. Prices are listed in Euros (TTC) with VAT applicable.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Impro Academy delivers in-person theatrical improvisation courses and workshops for individuals, schools, and organizations across Hauts-de-France. Its core services include weekly courses for private individuals, pedagogical workshops for educational institutions from primary to higher education, specialty programs for the French Baccalauréat Grand Oral, forum theater sessions, themed workshops (citizenship, anti-harassment, anti-discrimination), and the Trophée d'Impro competition series.

Product overview

Impro Academy is a specialized school of theatrical improvisation based in Haubourdin, Hauts-de-France, founded in 2010. Operating as a division of SCIC L'Instant T (a cooperative society), the school offers a unified portfolio of in-person improvisation workshops and theatrical services. The core offering consists of weekly workshops for individuals and students, along with specialized programs including oral examination preparation (Grand Oral), forum theater, and the Trophée d'Impro competition. The school serves both the general public and educational establishments, operating exclusively through in-person sessions without any digital or AI-based products.

Differentiator

Problem solved

Functional benefit

Products and services

• Ateliers pour Particuliers Weekly theatrical improvisation workshops for individuals, from beginner to experienced levels, offered across multiple cities in the Lille metropolitan area and Hauts-de-France region, led by professional actor-trainers.
• Ateliers pour Scolaires Pedagogical improvisation workshops adapted for all ages within school establishments, from primary school to higher education, developing cultural mixity, mutual respect, citizenship values, and group cohesion.
• Ateliers de préparation au Grand Oral Specialized workshops using theatrical improvisation techniques to prepare students for the French Baccalauréat Grand Oral oral examination, developing spontaneity, creativity, emotional management, and public speaking skills.
• Théâtre Forum

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered flagship, core and minor.

• Fondation Culture & DiversitéflagshipStrategic or Co-development Partner · 1 January 2010Impro Academy is the referring company for the Trophée d'Impro Culture & Diversité program in Hauts-de-France since 2010. This program, initiated by the Fondation Culture & Diversité founded by Jamel Debbouze, provides theatrical improvisation practice for students in priority education middle schools.
• L'Instant T (SCIC)coreOthersL'Instant T is the SCIC (Société Coopérative d'Intérêt Collectif) that operates Impro Academy. The company is incorporated under this cooperative structure with SIRET 44379553900057.
• La ScénosphèreminorOthersLa Scénosphère is referenced as a related organization, appearing alongside Impro Academy on their website.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Cours Florent: One of France's largest multi-city drama schools with a much broader curriculum (acting, film, voice, dance). Comparable as a French performing-arts education provider, though Impro Academy is far more specialized in improvisation pedagogy.
• Conservatoire National Supérieur d'Art Dramatique (CNSAD): France's top national conservatory for dramatic arts training. Comparable only as a higher-tier French theater education institution; Impro Academy operates at the entry-to-amateur level while CNSAD trains elite professional actors.
• Dale Carnegie France: Global corporate training franchise whose French operations compete for the same corporate-training budget Impro Academy targets (public speaking, confidence, team dynamics). Wider curriculum and international brand, but overlapping B2B value proposition.
• Cours Simon: Historic Parisian acting school (founded 1925) offering general theatrical training. Overlaps with Impro Academy as a French performing-arts pedagogy provider but addresses a broader, more professionally oriented student base.

Direct peers

• Les Pieds sur Scène: French performing-arts organization linked from Impro Academy's site footer; offers complementary theatrical and improvisational programming in the same regional market, addressing overlapping customer segments of amateurs and schools.
• La Scénosphère: Direct partner organization operating alongside Impro Academy in the Hauts-de-France improv ecosystem; both share theatrical improvisation programming and appear jointly on the Impro Academy website, indicating closely aligned offerings and audiences.

Others

• Ligue d'Improvisation Hauts-de-France: Regional organizing body for improvisational matches in Hauts-de-France, directly linked from Impro Academy's website. Acts as a tournament/league infrastructure partner rather than a direct workshop competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/ImproAcademy
• Facebookfacebook.com/improacademy59
• LinkedInlinkedin.com/company/impro-academy
• Instagraminstagram.com/impro.academy

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Impro Academy