IMS Mahajak Audio Sdn Bhd
IMS Mahajak Pro Audio is a Singapore-based distributor and system integrator of professional audio and video equipment, holding sole Avid Pro Tools distributorship since 2005 and serving recording studios, broadcasters, and educational institutions across Southeast Asia.
- Company typePrivate
- Founded2004
- HeadquartersSingapore, Singapore
- Headcount1–10
- GTM typeB2B
- OfferingServices
What IMS Mahajak Audio Sdn Bhd does
IMS Mahajak Pro Audio Pte Ltd is a Singapore-headquartered distributor and system integrator of professional audio and video equipment, founded in 2004 as a joint venture between IMS Singapore and Mahajak Thailand and operating as a member of the Mahajak Group. The company serves music industry professionals (recording studios, post-production facilities, live sound venues), broadcast operators (television studios, radio stations), and educational institutions across Singapore and, by extension, the broader Southeast Asia region.
The company's core technology stack is built entirely on third-party products it distributes rather than developed in-house. Its anchor is the Avid/Digidesign Pro Tools digital audio workstation platform — for which IMS Mahajak has held sole and exclusive Singapore distributorship since 2005 — together with Avid's HDX DSP accelerators, MTRX/MTRX Studio audio interfaces, S1/Dock/S4/S6 control surfaces, VENUE S6L live-sound consoles, and Euphonix System 5 and S5 Fusion mixing consoles (distributed locally since 2011). This Avid-centric ecosystem is augmented by approximately 20 additional brands including Metric Halo (ULN-2, ULN-8, Mobile I/O 2882), RME (FireFace UFX/UCX, BabyFace, HDSPe MADI FX), SPL channel strips and monitor controllers, AMS Neve outboard preamps and compressors, DiGiGrid SoundGrid networking interfaces, Waves/Softube/Sonnox/McDSP/Flux plugins, Argosy studio furniture, Magma expansion products, Vicoustic acoustic treatment, and Serato DJ software. The portfolio is interconnected through standard professional protocols (DigiLink, MADI, ADAT, AES/EBU, Dante, EuCon, SoundGrid).
Revenue is generated through four streams: (1) hardware and software distribution, including direct sales of premium systems that can carry five- to six-figure price tags; (2) system integration services encompassing consultation, design, installation, and configuration of recording studios, post-production facilities, and broadcast environments; (3) ongoing maintenance, servicing, and user training; and (4) standardized Avid training certifications and IMS-led workshops. Pricing is not publicly disclosed; the go-to-market operates via a Request-for-Quote process for enterprise customers, supplemented by a Lazada Singapore e-commerce storefront for Avid Pro Tools products aimed at smaller buyers. The company employs approximately 6 staff at its 60 Marsiling Road headquarters, suggesting a lean, high-ticket, project-driven distribution model rather than high-volume SMB retail.
IMS Mahajak Audio Sdn Bhd firmographics
Firmographics- Name
- IMS Mahajak Audio Sdn Bhd
- Legal name
- IMS Mahajak Pro Audio Pte Ltd
- Website
- https://imsproaudio.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- IMS Mahajak Pro Audio is a Singapore-based distributor and system integrator of professional audio and video equipment, holding sole Avid Pro Tools distributorship since 2005 and serving recording studios, broadcasters, and educational institutions across Southeast Asia.
- Ownership category
- akta.pro rank
IMS Mahajak Audio Sdn Bhd industry classification
Industry- Product category
- Professional Audio Equipment Distribution
- NAICS
- Other Sound Recording Industries (512290), Sound Recording Industries (5122)
- akta.pro primary industry
- Live Sound & Stage Equipment (PA Systems, Amplification, Monitoring) (MPAIAJAD)
- akta.pro secondary industry
- Audio Mastering & Deliverables (Loudness/Compliance, Printmasters, Stems) (MPAHAEAL)
Keywords
Where IMS Mahajak Audio Sdn Bhd is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices1 record
Markets served
IMS Mahajak Audio Sdn Bhd business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Equipment Distribution and Sales: Distribution and sales of professional audio and video equipment including Avid Pro Tools, Euphonix consoles, SPL audio processors, RME interfaces, and Neve preamps. The company has served as sole and exclusive distributor for Digidesign/Avid products in Singapore since 2005.
- System Integration Services: Professional system design, installation, and configuration services for audio and video systems including recording studios, post-production facilities, and broadcast environments.
- Maintenance and Servicing: Standard and customised maintenance services to ensure equipment remains in good operating conditions, including comprehensive user training.
- Training and Education: Provides training services and workshops for professionals using their distributed products. Offers Avid training certifications and IMS workshops.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
IMS Mahajak Audio Sdn Bhd product offering
Product offeringCore offering
IMS Mahajak Audio Sdn Bhd (operating as IMS Mahajak Pro Audio Pte Ltd) is the sole and exclusive distributor in Singapore for Digidesign/Avid professional audio products (since 2005) and Euphonix mixing consoles (since 2011). The company distributes third-party professional audio and video equipment from brands including Avid, Metric Halo, RME, SPL, AMS Neve, DiGiGrid, Waves, and Softube, and provides system design, installation, and maintenance services for recording studios, post-production facilities, broadcast environments, and live sound venues.
Product overview
IMS Mahajak Pro Audio is a professional audio equipment distributor and system integrator offering a portfolio of branded products from multiple manufacturers (Avid, Metric Halo, RME, SPL, Neve, DiGiGrid) alongside professional services. The core platform is Pro Tools software and Avid hardware including control surfaces (S1, Dock, S4, S6), audio interfaces (MTRX, MTRX Studio, Carbon), and HDX DSP systems. Live sound solutions include the VENUE S6L console family with associated engines (E6L-112/144/192) and I/O racks (Stage 16/32/64, Local 16). Audio interfaces from Metric Halo (ULN-2, ULN-8, Mobile I/O 2882) and RME (FireFace UFX/UCX, BabyFace, HDSPe MADI FX) provide recording capabilities. Signal processing comes via SPL channel strips (Frontliner, Channel One, Track One), SPL monitor controllers, and Neve outboard (8801, 4081, 1073N, 33609). DiGiGrid products (IOS, DLS, MGO, MGB, D) enable SoundGrid networking and Pro Tools integration. System integration services cover design, installation, and maintenance. The company is the sole distributor of Avid/Digidesign products in Singapore since 2005 and Euphonix distributor since 2011.
Differentiator
Problem solved
Functional benefit
Products and services
- Avid Pro Tools Industry-standard digital audio workstation (DAW) software for recording, editing, and mixing audio and video projects, distributed exclusively in Singapore.
- Avid VENUE S6L Live Sound System Modular live sound mixing platform with unified control surfaces (16C, 24C, 24D, 32D, 48D), engines (E6L-112, E6L-144, E6L-192), and I/O racks (Stage 16, Stage 32, Stage 64, Local 16) for professional live productions with AAX and Waves plugin support.
- Avid Pro Tools S6 Control Surface Professional modular control surface combining ICON and System 5 technologies for superior ergonomics and intelligent studio control, distributed under exclusive Avid/Euphonix agreement since 2011.
- Metric Halo ULN-8 Audio Interface High-grade 8-channel FireWire audio interface with archival quality mic preamps providing 91.5dB gain, integrated surround monitor controller, and +DSP processing, distributed from Metric Halo.
- RME FireFace UFX Audio Interface 60-channel 24-bit/192kHz high-end USB and FireWire audio interface with 12 analog I/O, 4 mic/instrument preamps, AES/EBU, dual ADAT I/O, and TotalMix FX, distributed from RME.
- SPL Frontliner Channel Strip Flagship SPL channel strip with three optimized inputs for microphones, line signals, and instruments; De-Esser, VCA compressor, 3-band EQ; optional Lundahl transformers and digital output, distributed from SPL.
- AMS Neve 8801 Channel Strip Complete channel strip derived from the 88RS console featuring mic preamp, 4-band EQ, compressor, gate, insert points, and optional A/D converter with USB connectivity, distributed from AMS Neve.
- DiGiGrid IOS Audio Interface Audio interface with built-in SoundGrid DSP server enabling real-time plugin processing with 0.8ms latency for native DAW users including Logic, Cubase, Nuendo, and Ableton; supports Waves and third-party plugins, distributed from DiGiGrid.
- System Integration Services End-to-end professional services covering audio/video system design consultation, system design, professional installations, recording and post-production studio construction, and ongoing maintenance for studios, broadcast, and live sound facilities.
- Training and Certification Services Avid training certifications and IMS workshops providing comprehensive user training for professionals using Avid and other distributed professional audio products.
Companies that use IMS Mahajak Audio Sdn Bhd
Customer profileSegments3 records
Ideal customer profiles4 records
IMS Mahajak Audio Sdn Bhd technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
IMS Mahajak Audio Sdn Bhd partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered core and minor.
- EuphonixcoreSince 2011, IMS Mahajak is the local distributor for Euphonix, which was acquired by Avid in April 2010. Euphonix designs high-performance digital audio mixing consoles including System 5, S5 Fusion, and Artist Series controllers using EuCon protocol.
- Avid (formerly Digidesign)coreSince 2005, IMS Mahajak has been the sole and exclusive distributor for Digidesign Professional Audio Products in Singapore. Digidesign was rebranded as Avid. Products include Pro Tools software and related hardware, the de facto standard in the audio industry.
- IMS SingaporecoreJoint venture partner in the establishment of IMS Mahajak Pro Audio Pte Ltd in 2004.
- Mahajak ThailandcoreJoint venture partner in the establishment of IMS Mahajak Pro Audio Pte Ltd in 2004, providing strategic partnership to serve the music and broadcast industry across Singapore and Thailand regions.
- Metric HalominorBrand logo displayed on partner section. Products include ULN 2, ULN 8, Mobile I/O 2882, and Production Bundle plugin software.
- RME AudiominorBrand logo displayed on partner section. Products include FireFace UFX, FireFace UCX, BabyFace, and HDSPe MADI FX.
- SPL (Sound Performance Lab)minorBrand logo displayed on partner section. Products include Frontliner, Channel One, Track One, and Monitor/Talkback Controller.
- AMS NeveminorBrand logo displayed on partner section. Products include AMS Neve 8801 Channel Strip, 4081 Quad Mic Preamp, and 1073N preamp.
- Waves AudiominorBrand logo displayed on partner section. Waves plugins and audio processing software.
- ArgoSoftminorBrand logo displayed on partner section. Argosy studio furniture products.
- MagmaminorBrand logo displayed on partner section. Magma expansion solutions and accessories.
- SoftubeminorBrand logo displayed on partner section. Softube plugin software.
- SonnoxminorBrand logo displayed on partner section. Sonnox plugin software.
- McDSPminorBrand logo displayed on partner section. McDSP plugin software.
- FluxminorBrand logo displayed on partner section. Flux audio processing plugins.
- SeratominorBrand logo displayed on partner section. Serato DJ and recording software.
- iZotopeminorBrand logo displayed on partner section. iZotope audio software and plugins.
- VicousticminorBrand logo displayed on partner section. Acoustic treatment products for studios.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
IMS Mahajak Audio Sdn Bhd competitors and assessment
Company assessmentBroad incumbents
- Sweetwater Sound: Largest US-based pro audio and music equipment retailer, offering broad pro audio product distribution plus system consultation. Similar business model of multi-brand equipment distribution and pre/post-sales support, though at materially larger scale and with global e-commerce reach versus IMS Mahajak's Singapore-only operation.
- Full Compass Systems: US-based pro audio, video, and lighting equipment retailer serving recording studios, broadcasters, and live sound customers. Directly comparable business model as a multi-brand pro audio distributor with system design and consultation services, with particular overlap in broadcast and live sound categories.
- Guitar Center (GC Pro): Major US pro audio and music retailer with a dedicated pro audio division (GC Pro) serving studios, broadcasters, and institutions. Closely comparable business model for pro audio equipment distribution, system design, and integration services in the US market.
- B&H Photo Video: Large US-based electronics retailer with a substantial pro audio division offering equipment distribution across recording, broadcast, and production categories. Comparable as a multi-brand pro audio equipment distributor with strong digital commerce infrastructure.
- Thomann: Europe's largest pro audio and music equipment retailer with extensive distribution across pro audio brands including Avid, RME, and others. Operates a similar equipment distribution model with strong e-commerce and system consultation services, though at much larger scale and broader geographic coverage than IMS Mahajak.
- Andertons: UK-based pro audio and musical instrument retailer with broad equipment distribution. Operates a similar model of branded equipment sales plus customer service, but primarily serving UK and European customers rather than the Singapore market where IMS Mahajak is positioned.
Direct peers
- Mahajak Group: Parent group and joint venture partner (Thailand-based). Operates the same pro audio distribution and system integration business across Thailand and the broader Southeast Asia region, making it the closest comparable to IMS Mahajak's Singapore operations in business model, supplier relationships, and service offering.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
IMS Mahajak Audio Sdn Bhd social profiles
Digital presenceIMS Mahajak Audio Sdn Bhd financial estimates
Financial estimateRevenue estimate
Valuation estimate
IMS Mahajak Audio Sdn Bhd leadership team
Management profileNumber of profiles
Profiles1 record
IMS Mahajak Audio Sdn Bhd funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
IMS Mahajak Audio Sdn Bhd M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about IMS Mahajak Audio Sdn Bhd
What does IMS Mahajak Audio Sdn Bhd do?
IMS Mahajak Audio Sdn Bhd (operating as IMS Mahajak Pro Audio Pte Ltd) is the sole and exclusive distributor in Singapore for Digidesign/Avid professional audio products (since 2005) and Euphonix mixing consoles (since 2011). The company distributes third-party professional audio and video equipment from brands including Avid, Metric Halo, RME, SPL, AMS Neve, DiGiGrid, Waves, and Softube, and provides system design, installation, and maintenance services for recording studios, post-production facilities, broadcast environments, and live sound venues.
Is IMS Mahajak Audio Sdn Bhd a public or private company?
IMS Mahajak Audio Sdn Bhd is a private company. It is classified as corporate owned and is currently operating.
When was IMS Mahajak Audio Sdn Bhd founded?
IMS Mahajak Audio Sdn Bhd was founded in 2004. It employs 1 to 10 people.
Where is IMS Mahajak Audio Sdn Bhd based?
IMS Mahajak Audio Sdn Bhd is headquartered in Singapore, Singapore, in the Asia region.
How does IMS Mahajak Audio Sdn Bhd make money?
Four revenue lines are on record. Equipment Distribution and Sales are the primary driver. The others are system Integration Services, maintenance and Servicing and training and Education.
Who are IMS Mahajak Audio Sdn Bhd's main competitors?
Broad incumbents on record are Sweetwater Sound, Full Compass Systems, Guitar Center (GC Pro), B&H Photo Video, Thomann and Andertons. Mahajak Group is listed as a direct peer.
Does IMS Mahajak Audio Sdn Bhd have an API?
No public API is recorded for IMS Mahajak Audio Sdn Bhd.
What industry is IMS Mahajak Audio Sdn Bhd in?
IMS Mahajak Audio Sdn Bhd's product category is Professional Audio Equipment Distribution. Its primary akta.pro industry code is MPAIAJAD, Live Sound & Stage Equipment (PA Systems, Amplification, Monitoring), with a secondary code of MPAHAEAL, Audio Mastering & Deliverables (Loudness/Compliance, Printmasters, Stems). Its NAICS code is 512290.