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National Jute Board - India

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uuid004myvj

Namestring
National Jute Board - India
Legal namestring
National Jute Board
Company typeenum
Private
Founded yearstring
-
Descriptiontext

National Jute Board (NJB) is a statutory body established under the Ministry of Textiles, Government of India, mandated to promote and develop the Indian jute industry. It operates as a government promotional and regulatory entity rather than a commercial business, funded through central government budgets. NJB's primary functions include industry promotion, infrastructure development (Jute Retail Outlets and Jute Raw Material Banks), training and entrepreneurship development, export facilitation including RCMC certification, and product diversification support. It serves a fragmented base of jute mills, manufacturers, artisans/self-help groups, exporters, and industrial buyers across India.

The organization's core "product surface" spans traditional jute goods (yarn, Hessian fabrics, gunny sacks) and a diversified portfolio including jute bags, fabrics (handloom and powerloom), wall decoratives, footwear, jewelry, handicrafts, made-ups, geo-textiles, mats, and garments. Technology-wise, the offering is built on conventional jute fiber processing and manufacturing rather than a unified digital platform — supplier and product discovery is facilitated through an informational blog (indianjute.blogspot.com) and supplier directories rather than an integrated e-commerce or SaaS system. NJB partners with IJIRA, CRIJAF, and IJT for R&D, NIFT for design innovation, and IJSG/UNCTAD for international promotion.

NJB's revenue model is government appropriations channeled through the Ministry of Textiles; it does not directly generate commercial revenue from its activities, and pricing for its services to industry participants is effectively zero or subsidized. The go-to-market motion is enterprise field sales and institutional outreach: regional offices (HQ in Kolkata, regional in Chennai), participation in fairs/exhibitions, training programs through EDII-TN, and direct market linkages. India is the largest global producer of raw jute and the largest manufacturer of jute goods, with the industry employing roughly 200,000 artisans across 12,000+ units — a sizeable downstream ecosystem that NJB is positioned to support but does not commercially capture.

Short descriptiontext

National Jute Board (NJB) is a statutory body under India's Ministry of Textiles that promotes the Indian jute industry through infrastructure (JRO outlets, JRMB raw material banks), training, export certification, and partnerships with industry and fashion institutes.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersKolkata, India
HQ citystring
Kolkata
HQ countrystring
India
HQ regionstring
Asia
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
jute industry promotion, natural fiber development, jute product manufacturing, jute export facilitation, artisan training programs
NAICS code3 codes
  • Pulp, Paper, and Paperboard Mills3221
  • Paperboard Container Manufacturing32221
  • Folding Paperboard Box Manufacturing322212
SIC code3 codes
  • Wholesale-Paper & Paper Products5110
  • Paper Mills2621
  • Paperboard Containers & Boxes2650
Product category
Government Industry Promotion Services
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Government Funding & Promotional Services
TypeLicensing Royalties
Description

NJB is a statutory body under Ministry of Textiles, Government of India, funded through government budgets. It provides promotional services, training, infrastructure support (JRO, JRMB), and market development for the Indian jute industry without generating commercial revenue directly.

indianjute.blogspot.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Operations, Personnel, Marketing or Sales, Infrastructure, Supply Chain
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

National Jute Board (NJB) is a statutory body under India's Ministry of Textiles that promotes and develops the Indian jute industry by operating Jute Retail Outlets (JRO), Jute Raw Material Banks (JRMB), conducting training programs for entrepreneurs, organizing jute fairs and exhibitions, facilitating market linkages between manufacturers and exporters, and issuing RCMC certificates for jute exporters.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • Export growth in diversified jute products increased multifold since 1999
Product overview1 text field

National Jute Board (NJB) is a government body under the Ministry of Textiles, Government of India, that promotes and regulates the Indian jute industry. Rather than operating a unified product platform, NJB facilitates a comprehensive ecosystem of jute products through manufacturer directories, supplier listings, and retail networks. The product portfolio encompasses traditional jute goods (gunny sacks, Hessian fabrics, jute yarn) and diversified jute products including jute bags, jute fabrics (handloom and powerloom), jute wall decoratives, jute footwear, jute ornaments/jewelry, jute handicrafts, jute made-ups, geo-jute/textiles for erosion control, jute mats/matting, and jute garments. NJB supports this ecosystem through initiatives like Jute Raw Material Banks (JRMB) providing subsidized raw materials to artisans and Jute Retail Outlets (JRO) serving as retail channels. The platform connects manufacturers, suppliers (spanning micro-artisans to major mills like Gloster Limited, Ludlow Jute, and Reliance Jute Mills), and buyers through informational resources rather than a technical product system.

Product and service4 records
1Jute Raw Material Banks (JRMB)
CategoryGovernment Initiative
2Jute Retail Outlets (JRO)
CategoryGovernment Initiative
3RCMC (Registration-cum-Membership-Certificate) Issuance
CategoryRegulatory Service
4Entrepreneurship Development Programs
CategoryTraining Program
Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership10 partners
Strategic tierCoreTypeStrategic or Co-development Partner
Description

NJB is a statutory body under the Ministry of Textiles, Government of India. The ministry provides funding, policy direction, and regulatory oversight for jute industry promotion activities.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Discharges both regulatory and developmental functions for raw jute and jute industry. Advises government on policy measures for achieving export targets. Website: jutecomm.gov.in

3International Jute Study Group (IJSG)
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Inter-Governmental organization established under the auspices of UNCTAD. NJB collaborates with IJSG for international jute promotion, research coordination, and market development activities. Website: jute.org

indianjute.blogspot.com
Strategic tierMajorTypeChannel Partner/ Reseller/ Distributor
Description

Industry association representing jute mill owners. NJB collaborates on quality standards, market promotion, and industry welfare activities. Website: jute-ijma.org

Strategic tierMajorTypeTechnology or Integration
Description

Research body supporting jute technology development and innovation. Collaborates with NJB for R&D initiatives and technology transfer to manufacturers. Website: ijira.org

Strategic tierMajorTypeTechnology or Integration
Description

ICAR research institute focused on jute and allied fiber research. Partners with NJB for agronomy research, fiber quality improvement, and sustainable cultivation practices. Website: crijaf.org

7Institute of Jute Technology (IJT)
Strategic tierMajorTypeTechnology or Integration
Description

Educational institute under IJTAU focusing on jute technology education and training. NJB supports skill development programs through this institute. Website: ijtindia.org

indianjute.blogspot.com
8Jute Shippers Council
Strategic tierMajorTypeStrategic or Co-development Partner
Description

Body representing jute exporters and shippers. Collaborates with NJB on export promotion, market intelligence, and shipping logistics for international trade.

indianjute.blogspot.com
Strategic tierMajorTypeImplementation/ SI/ Consulting Partner
Description

NJB collaborates with EDII-TN for entrepreneurship development programs, training workshops, and mentoring new jute entrepreneurs in the southern region of India.

Strategic tierMajorTypeStrategic or Co-development Partner
Description

NJB works with NIFT for design innovation, fashion integration with jute products, and promoting jute in the fashion industry through student presentations and workshops.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Statutory body under the Ministry of Commerce for development of the tea industry, with regulatory, export-promotion, and quality-certification functions closely mirroring NJB's role in the jute sector.

2International Jute Study Group (IJSG)
TypeDirect peer
Description

Inter-governmental body established under UNCTAD's auspices for international jute promotion, research coordination, and market development. NJB is a member/partner and shares a near-identical promotional mandate at a global rather than national level.

TypeDirect peer
Description

Industry association representing Indian jute mill owners, collaborating with NJB on quality standards, market promotion, and industry welfare. A direct stakeholder counterpart of NJB, operating the industry-side of the value chain NJB regulates and promotes.

TypeRegional player
Description

State-owned jute corporation in Bangladesh, historically the other global jute powerhouse. Operates a comparable government-linked model for jute mill ownership, raw material procurement, and export promotion in a competing geography.

TypeOthers
Description

Research body supporting jute technology development, R&D, and technology transfer to manufacturers. An enabling/ecosystem peer that complements NJB's promotional activities with technical and product-innovation support.

TypeBroad incumbent
Description

Statutory body under India's Ministry of MSME for development and promotion of the coir (natural fiber) industry. Direct structural analog to NJB in mandate, governance, and export-promotion role, but focused on a different natural fiber.

TypeBroad incumbent
Description

Statutory body under the Ministry of Commerce for development and export promotion of Indian spices. Operates an analogous model of quality certification, export facilitation, and international promotion for a different Indian natural commodity.

TypeOthers
Description

Premier Indian fashion education institution under the Ministry of Textiles that partners with NJB on design innovation and fashion integration of jute. A thematically related ecosystem participant that helps NJB push jute into lifestyle and apparel categories.

TypeBroad incumbent
Description

Government of India entity under the Ministry of Textiles that undertakes price support, procurement, and export-related functions for cotton. A larger-scale, commercially-active cousin of NJB within the same parent ministry.

TypeDirect peer
Description

The sister regulatory body under the Ministry of Textiles that discharges regulatory and developmental functions for raw jute and the jute industry, advises the government on policy and export targets, and issues RCMC certifications. Highly comparable in mandate, jurisdiction, and stakeholder base to NJB.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers2 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

National Jute Board - India

Government Industry Promotion Servicesindianjute.blogspot.com

National Jute Board (NJB) is a statutory body under India's Ministry of Textiles that promotes the Indian jute industry through infrastructure (JRO outlets, JRMB raw material banks), training, export certification, and partnerships with industry and fashion institutes.

What National Jute Board - India does

National Jute Board (NJB) is a statutory body established under the Ministry of Textiles, Government of India, mandated to promote and develop the Indian jute industry. It operates as a government promotional and regulatory entity rather than a commercial business, funded through central government budgets. NJB's primary functions include industry promotion, infrastructure development (Jute Retail Outlets and Jute Raw Material Banks), training and entrepreneurship development, export facilitation including RCMC certification, and product diversification support. It serves a fragmented base of jute mills, manufacturers, artisans/self-help groups, exporters, and industrial buyers across India.

The organization's core "product surface" spans traditional jute goods (yarn, Hessian fabrics, gunny sacks) and a diversified portfolio including jute bags, fabrics (handloom and powerloom), wall decoratives, footwear, jewelry, handicrafts, made-ups, geo-textiles, mats, and garments. Technology-wise, the offering is built on conventional jute fiber processing and manufacturing rather than a unified digital platform — supplier and product discovery is facilitated through an informational blog (indianjute.blogspot.com) and supplier directories rather than an integrated e-commerce or SaaS system. NJB partners with IJIRA, CRIJAF, and IJT for R&D, NIFT for design innovation, and IJSG/UNCTAD for international promotion.

NJB's revenue model is government appropriations channeled through the Ministry of Textiles; it does not directly generate commercial revenue from its activities, and pricing for its services to industry participants is effectively zero or subsidized. The go-to-market motion is enterprise field sales and institutional outreach: regional offices (HQ in Kolkata, regional in Chennai), participation in fairs/exhibitions, training programs through EDII-TN, and direct market linkages. India is the largest global producer of raw jute and the largest manufacturer of jute goods, with the industry employing roughly 200,000 artisans across 12,000+ units — a sizeable downstream ecosystem that NJB is positioned to support but does not commercially capture.

National Jute Board - India firmographics

Firmographics
Name
National Jute Board - India
Legal name
National Jute Board
Website
https://indianjute.blogspot.com
Company type
Private
Operating status
Operating
Headcount range
11–50 employees
Short description
National Jute Board (NJB) is a statutory body under India's Ministry of Textiles that promotes the Indian jute industry through infrastructure (JRO outlets, JRMB raw material banks), training, export certification, and partnerships with industry and fashion institutes.
Ownership category
akta.pro rank

Where National Jute Board - India is headquartered

Location

Headquarters

HQ city
Kolkata
HQ country
India
HQ region
Asia

Offices2 records

Markets served

National Jute Board - India business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Operations, Personnel, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

  1. Government Funding & Promotional Services: NJB is a statutory body under Ministry of Textiles, Government of India, funded through government budgets. It provides promotional services, training, infrastructure support (JRO, JRMB), and market development for the Indian jute industry without generating commercial revenue directly.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

National Jute Board - India product offering

Product offering

Core offering

National Jute Board (NJB) is a statutory body under India's Ministry of Textiles that promotes and develops the Indian jute industry by operating Jute Retail Outlets (JRO), Jute Raw Material Banks (JRMB), conducting training programs for entrepreneurs, organizing jute fairs and exhibitions, facilitating market linkages between manufacturers and exporters, and issuing RCMC certificates for jute exporters.

Product overview

National Jute Board (NJB) is a government body under the Ministry of Textiles, Government of India, that promotes and regulates the Indian jute industry. Rather than operating a unified product platform, NJB facilitates a comprehensive ecosystem of jute products through manufacturer directories, supplier listings, and retail networks. The product portfolio encompasses traditional jute goods (gunny sacks, Hessian fabrics, jute yarn) and diversified jute products including jute bags, jute fabrics (handloom and powerloom), jute wall decoratives, jute footwear, jute ornaments/jewelry, jute handicrafts, jute made-ups, geo-jute/textiles for erosion control, jute mats/matting, and jute garments. NJB supports this ecosystem through initiatives like Jute Raw Material Banks (JRMB) providing subsidized raw materials to artisans and Jute Retail Outlets (JRO) serving as retail channels. The platform connects manufacturers, suppliers (spanning micro-artisans to major mills like Gloster Limited, Ludlow Jute, and Reliance Jute Mills), and buyers through informational resources rather than a technical product system.

Differentiator

Problem solved

Functional benefit

Products and services

  • Jute Raw Material Banks (JRMB)
  • Jute Retail Outlets (JRO)
  • RCMC (Registration-cum-Membership-Certificate) Issuance
  • Entrepreneurship Development Programs

Quantifiable outcome

  • Export growth in diversified jute products increased multifold since 1999

Companies that use National Jute Board - India

Customer profile

Named customers2 records

Segments4 records

Ideal customer profiles4 records

National Jute Board - India technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

National Jute Board - India partnerships and signals

Strategic signal

Partnerships

Ten partnerships are on record, tiered core and major.

  • Ministry of Textiles, Govt. of IndiacoreStrategic or Co-development PartnerNJB is a statutory body under the Ministry of Textiles, Government of India. The ministry provides funding, policy direction, and regulatory oversight for jute industry promotion activities.
  • Office of Jute CommissionercoreStrategic or Co-development PartnerDischarges both regulatory and developmental functions for raw jute and jute industry. Advises government on policy measures for achieving export targets. Website: jutecomm.gov.in
  • International Jute Study Group (IJSG)coreStrategic or Co-development PartnerInter-Governmental organization established under the auspices of UNCTAD. NJB collaborates with IJSG for international jute promotion, research coordination, and market development activities. Website: jute.org
  • Indian Jute Mills Association (IJMA)majorChannel Partner/ Reseller/ DistributorIndustry association representing jute mill owners. NJB collaborates on quality standards, market promotion, and industry welfare activities. Website: jute-ijma.org
  • Indian Jute Industries Research Association (IJIRA)majorTechnology or IntegrationResearch body supporting jute technology development and innovation. Collaborates with NJB for R&D initiatives and technology transfer to manufacturers. Website: ijira.org
  • Central Research Institute for Jute & Allied Fibres (CRIJAF)majorTechnology or IntegrationICAR research institute focused on jute and allied fiber research. Partners with NJB for agronomy research, fiber quality improvement, and sustainable cultivation practices. Website: crijaf.org
  • Institute of Jute Technology (IJT)majorTechnology or IntegrationEducational institute under IJTAU focusing on jute technology education and training. NJB supports skill development programs through this institute. Website: ijtindia.org
  • Jute Shippers CouncilmajorStrategic or Co-development PartnerBody representing jute exporters and shippers. Collaborates with NJB on export promotion, market intelligence, and shipping logistics for international trade.
  • EDII-TN (Entrepreneurship Development Institute of India, Tamil Nadu)majorImplementation/ SI/ Consulting PartnerNJB collaborates with EDII-TN for entrepreneurship development programs, training workshops, and mentoring new jute entrepreneurs in the southern region of India.
  • NIFT (National Institute of Fashion Technology)majorStrategic or Co-development PartnerNJB works with NIFT for design innovation, fashion integration with jute products, and promoting jute in the fashion industry through student presentations and workshops.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

National Jute Board - India competitors and assessment

Company assessment

Broad incumbents

  • Tea Board of India: Statutory body under the Ministry of Commerce for development of the tea industry, with regulatory, export-promotion, and quality-certification functions closely mirroring NJB's role in the jute sector.
  • Coir Board of India: Statutory body under India's Ministry of MSME for development and promotion of the coir (natural fiber) industry. Direct structural analog to NJB in mandate, governance, and export-promotion role, but focused on a different natural fiber.
  • Spices Board of India: Statutory body under the Ministry of Commerce for development and export promotion of Indian spices. Operates an analogous model of quality certification, export facilitation, and international promotion for a different Indian natural commodity.
  • Cotton Corporation of India (CCI): Government of India entity under the Ministry of Textiles that undertakes price support, procurement, and export-related functions for cotton. A larger-scale, commercially-active cousin of NJB within the same parent ministry.

Direct peers

  • International Jute Study Group (IJSG): Inter-governmental body established under UNCTAD's auspices for international jute promotion, research coordination, and market development. NJB is a member/partner and shares a near-identical promotional mandate at a global rather than national level.
  • Indian Jute Mills Association (IJMA): Industry association representing Indian jute mill owners, collaborating with NJB on quality standards, market promotion, and industry welfare. A direct stakeholder counterpart of NJB, operating the industry-side of the value chain NJB regulates and promotes.
  • Office of the Jute Commissioner (India): The sister regulatory body under the Ministry of Textiles that discharges regulatory and developmental functions for raw jute and the jute industry, advises the government on policy and export targets, and issues RCMC certifications. Highly comparable in mandate, jurisdiction, and stakeholder base to NJB.

Regional players

  • Bangladesh Jute Mills Corporation (BJMC): State-owned jute corporation in Bangladesh, historically the other global jute powerhouse. Operates a comparable government-linked model for jute mill ownership, raw material procurement, and export promotion in a competing geography.

Others

  • Indian Jute Industries' Research Association (IJIRA): Research body supporting jute technology development, R&D, and technology transfer to manufacturers. An enabling/ecosystem peer that complements NJB's promotional activities with technical and product-innovation support.
  • National Institute of Fashion Technology (NIFT): Premier Indian fashion education institution under the Ministry of Textiles that partners with NJB on design innovation and fashion integration of jute. A thematically related ecosystem participant that helps NJB push jute into lifestyle and apparel categories.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

National Jute Board - India social profiles

Digital presence

National Jute Board - India financial estimates

Financial estimate

Revenue estimate

Valuation estimate

National Jute Board - India leadership team

Management profile

Number of profiles

National Jute Board - India funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

National Jute Board - India M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about National Jute Board - India

What does National Jute Board - India do?

National Jute Board (NJB) is a statutory body under India's Ministry of Textiles that promotes and develops the Indian jute industry by operating Jute Retail Outlets (JRO), Jute Raw Material Banks (JRMB), conducting training programs for entrepreneurs, organizing jute fairs and exhibitions, facilitating market linkages between manufacturers and exporters, and issuing RCMC certificates for jute exporters.

Is National Jute Board - India a public or private company?

National Jute Board - India is a private company. It is classified as state government owned and is currently operating.

When was National Jute Board - India founded?

National Jute Board - India was founded in -1. It employs 11 to 50 people.

Where is National Jute Board - India based?

National Jute Board - India is headquartered in Kolkata, India, in the Asia region.

How does National Jute Board - India make money?

One revenue line is on record: government Funding & Promotional Services.

Who are National Jute Board - India's main competitors?

Broad incumbents on record are Tea Board of India, Coir Board of India, Spices Board of India and Cotton Corporation of India (CCI). Direct peers are International Jute Study Group (IJSG), Indian Jute Mills Association (IJMA) and Office of the Jute Commissioner (India). Bangladesh Jute Mills Corporation (BJMC) is listed as a regional player. Others are Indian Jute Industries' Research Association (IJIRA) and National Institute of Fashion Technology (NIFT).

Does National Jute Board - India have an API?

No public API is recorded for National Jute Board - India.

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Live signals
DevdiscourseRevolutionizing Jute Cultivation with JCIS: A High-Tech LeapThe National Jute Board, in partnership with ISRO and the Jute Corporation of India, has launched the Jute Crop Information System (JCIS) to modernize jute cultivation monitoring. This initiative utilizes satellite intelligence and mobile apps like BHUVAN JUMP to replace fragmented manual data collection with accurate, geo-tagged field analytics.The Times of IndiaJute Fair Highlights Eco-Friendly ArtistryThe Jute Fair in Nagpur, organized by the National Jute Board under the Ministry of Textiles, showcased eco-friendly jute products such as footwear and home décor. Participants expressed optimism about the future of the jute industry but highlighted challenges like timing and institutional support. The five-day event aims to promote sustainable living and support local artisans.The Times of IndiaIndustrially manufactured jute geocell developedResearchers at the National Institute of Technology Karnataka (NITK) Surathkal, in collaboration with the National Jute Board and Birla Jute Mills, developed an industrially manufactured jute geocell designed to replace conventional polymer-based geocells in ground improvement, road construction, slope stabilisation, and erosion control applications. Laboratory testing showed the jute geocell achieved comparable or higher tensile strength than HDPE geocells (approximately 15.7kN/m), delivered up to a 120% increase in bearing capacity in plate load tests, and reduced manufacturing costs by nearly 80%. The product targets India's expanding infrastructure sector by offering a lower-cost, sustainable alternative to petroleum-based geocells, leveraging India's position as the world's largest jute producer.